Top Rated
198 Ratings
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Score 8.7 out of 100
21 Ratings
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Score 7.3 out of 100

Likelihood to Recommend

Oracle GoldenGate

It is particularly useful in situations where ACTIVE DATA GUARD cannot handle the desired outcome. It can be used to support cross-platform migrations not supported by Active Data Guard which is a far cheaper solution to DR. It is suited for migrations that require zero downtime as there is bi-directional capability built into the product. It is also useful when the source and target are of different databases such as Oracle to SQL Server as the target. It is overkill if all you require is a physical standby that is open read-only.
Anonymous | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

It is well suited for data integration capabilities. It has a good interface to showcase business, and is good for segmentation analytics.It is less appropriate where API integration is required; analytical packages are very limited in order to do analytics we can't completely rely on it; and need other tools to do the analytics and also custom analytics can't be deployed on the platform.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Data Source Connection

Oracle GoldenGate
8.7
Salesforce Audience Studio (formerly Salesforce DMP)
Connect to traditional data sources
Oracle GoldenGate
9.2
Salesforce Audience Studio (formerly Salesforce DMP)
Connecto to Big Data and NoSQL
Oracle GoldenGate
8.3
Salesforce Audience Studio (formerly Salesforce DMP)

Data Transformations

Oracle GoldenGate
8.5
Salesforce Audience Studio (formerly Salesforce DMP)
Simple transformations
Oracle GoldenGate
8.8
Salesforce Audience Studio (formerly Salesforce DMP)
Complex transformations
Oracle GoldenGate
8.1
Salesforce Audience Studio (formerly Salesforce DMP)

Data Modeling

Oracle GoldenGate
7.2
Salesforce Audience Studio (formerly Salesforce DMP)
Data model creation
Oracle GoldenGate
7.9
Salesforce Audience Studio (formerly Salesforce DMP)
Metadata management
Oracle GoldenGate
7.2
Salesforce Audience Studio (formerly Salesforce DMP)
Business rules and workflow
Oracle GoldenGate
8.0
Salesforce Audience Studio (formerly Salesforce DMP)
Collaboration
Oracle GoldenGate
7.3
Salesforce Audience Studio (formerly Salesforce DMP)
Testing and debugging
Oracle GoldenGate
5.6
Salesforce Audience Studio (formerly Salesforce DMP)
feature 1
Oracle GoldenGate
7.2
Salesforce Audience Studio (formerly Salesforce DMP)

Data Governance

Oracle GoldenGate
7.9
Salesforce Audience Studio (formerly Salesforce DMP)
Integration with data quality tools
Oracle GoldenGate
7.9
Salesforce Audience Studio (formerly Salesforce DMP)
Integration with MDM tools
Oracle GoldenGate
7.9
Salesforce Audience Studio (formerly Salesforce DMP)

Data Collection

Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
7.5
Collection of first-party data
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
9.0
Collection of third-party data
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
7.5
Access to Third-party Data Providers
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
6.0

Data Classification

Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
8.2
Audience taxonomy
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
8.3
Tag Management
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
7.0
Data Analysis Dashboard
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
9.3

Ad Network Integration

Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
7.3
Data Transfer
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
7.8
DSP integration
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
6.8

DMP Analytics

Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
8.1
Campaign Analytics
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
7.8
Audience Analytics
Oracle GoldenGate
Salesforce Audience Studio (formerly Salesforce DMP)
8.5

Pros

Oracle GoldenGate

  • Ease of installation
  • Ease of maintenance
  • Powerful output with sub-second speed
  • Supporting Big Data and Cloud environment
  • Capturing source data based on transnational log, no cost on source CPU
  • Handle the distribution and the delivery of committed data in real-time
  • Supports heterogeneous systems regarding target or source database
  • Can be implemented uni-directional, bi-directional or peer-to-peer mode
  • Zero downtime migration
  • Supports data distribution
  • Can be used for disaster recovery or data protection
Gurcan Orhan | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

  • Nice interface - can even browse data segments quite easily without being overwhelmed by loads of information.
  • Integrates well with other parts of the Salesforce stack.
  • Reporting section is very insightful and produces granular pieces of information which can easily become actionable.
Sebastian Bergendorf | TrustRadius Reviewer

Cons

Oracle GoldenGate

  • Setting Up Oracle GoldenGate as HA in an Oracle RAC environment. While this is possible to do and there is documentation out there, I've found that specific Oracle GoldenGate and Oracle RAC experience is needed in order to make this happen. That level of experience does not exist everywhere.
  • Monitoring Oracle GoldenGate. Currently there are two main options for monitoring Oracle GoldenGate, the first, GoldenGate Monitor, does not scale well as it becomes very non-performant when you have more than 10-15 GoldenGate Managers reporting to it, the second, Oracle Enterprise Manager, while getting better still requires a lot of manual configuration to have Oracle GoldenGate talk to the OEM agent. While this has got a lot better with 12c GoldenGate, I still feel that there is room to improve here.
  • Unable to replicate certain Data Types. Again, less of an issue in 12c Oracle GoldenGate, but there are still some Data Types that Oracle GoldenGate is unable to replicate.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

  • It happens sometimes that the Krux console is a bit slow and that some segments are not processed correctly.
  • The conversions are not included in the marketing campaign section. We see the impressions, clicks, CTR, but not the number of conversion of a specific campaign.
  • Have better reporting features. We always export the raw data and process them through Python scripts and combine them in an Excel spreadsheet to visualize the data.
Jade St-Laurent, Gestion de projet data | TrustRadius Reviewer

Likelihood to Renew

Oracle GoldenGate

Oracle GoldenGate 9.2
Based on 3 answers
We are very Happy with the product and the support and it helps us achive our 99999 SLA.
Anonymous | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

No score
No answers yet
No answers on this topic

Usability

Oracle GoldenGate

Oracle GoldenGate 8.6
Based on 3 answers
Once set up, it's very easy to use and keep running, it's getting to that point that can make it cumbersome to some. Also, depending on the data that you want to replicate, the configuration files can become quite cumbersome to maintain. Learning curve can be high for some who are not as experienced with databases and transactions.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

Salesforce Audience Studio (formerly Salesforce DMP) 9.7
Based on 3 answers
You are pretty much organizing your company's CRM all the time, your engineers deserve the best too, keep using the new tools Salesforce has to offer, to keep your engineers in fit and move along with the world. As an engineer I know when something is old enough to keep working with.
Jonathan Sandoval | TrustRadius Reviewer

Reliability and Availability

Oracle GoldenGate

Oracle GoldenGate 10.0
Based on 1 answer
Oracle GoldenGate has only gone down for us when the data being sent was bad.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

No score
No answers yet
No answers on this topic

Performance

Oracle GoldenGate

Oracle GoldenGate 9.0
Based on 1 answer
Oracle GoldenGate's performance is great for our use cases. Your mileage may vary.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

No score
No answers yet
No answers on this topic

Support Rating

Oracle GoldenGate

Oracle GoldenGate 8.8
Based on 3 answers
Oracle Support for Oracle GoldenGate has been quite responsive and quite helpful in the few situations where we've needed it. Furthermore, the documentation on Oracle GoldenGate is so good that we often do not need to contact support with issues as the fix is already documented and able to be run by us without needing to open a ticket.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

Salesforce Audience Studio (formerly Salesforce DMP) 9.3
Based on 3 answers
Whenever I have questions, the Salesforce support team is always there to answer. Whether it be a small technical issue, so far, they have been able to answer all my questions.
Anonymous | TrustRadius Reviewer

In-Person Training

Oracle GoldenGate

Oracle GoldenGate 10.0
Based on 1 answer
We've had Oracle consultants come as well for training days to talk about new features, parts of Oracle GoldenGate we may not be using and things of that nature. The consultants they send are great as they're very knowledgeable about all things Oracle GoldenGate and great resources for any questions or concerns you may have with the product.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

No score
No answers yet
No answers on this topic

Online Training

Oracle GoldenGate

Oracle GoldenGate 10.0
Based on 1 answer
We used Oracle University for our Oracle Golden Gate Training and it was top notch. We were able to turn our whole DBA team to Oracle GoldenGate newbies to Oracle GoldenGate troubleshooting experts in a matter of a few days, while this obviously did not come cheap, the company felt that it was worth the investment.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

No score
No answers yet
No answers on this topic

Implementation Rating

Oracle GoldenGate

Oracle GoldenGate 8.6
Based on 3 answers
If Oracle GoldenGate is new to your organization, expose as many DBAs as possible to it. Having your whole team fluent in it will overcome early operational hurdles and allow it to more quickly become an accepted and supported part of your supported platform for your team that will enable the business to use it to its fullest.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

No score
No answers yet
No answers on this topic

Alternatives Considered

Oracle GoldenGate

It wasn't easy to set up replication to a message queue using SharePlex. We had challenges using the product when the application was doing a lot of "rollbacks to savepoint". SharePlex always showed a lag.When I was testing SharePlex, there was no way to offload the workload from the DB server while using it.
Anonymous | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

We chose Salesforce Audience Studio as it's easy to work on and has a very good looking infield. It gathers very detailed information about the customers. There have multiple options for complex segment building and reporting. It has a tag management solution as part of the DMP package which is very handy.
Anonymous | TrustRadius Reviewer

Scalability

Oracle GoldenGate

Oracle GoldenGate 10.0
Based on 1 answer
Have never had any issues with scaling Oracle GoldenGate itself, however Oracle GoldenGate Monitor does have scaling issues, but with Oracle GoldenGate now able to be monitored by Oracle Enterprise Manager, this is no longer an issue, in my opinion.
Michael Grayson | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

No score
No answers yet
No answers on this topic

Return on Investment

Oracle GoldenGate

  • As Oracle GoldenGate integrated well with the Oracle products we were already using, we didn't need to spend additional time and money to purchase or develop an integration solution.
  • XStream and Active Data Guard licenses come free with Oracle GoldenGate, reducing overhead costs.
  • Eliminated the need to scale our workstations up in terms of hardware resources. Creating read-replicas to offload read requests gave more opportunities to scale horizontally.
Anonymous | TrustRadius Reviewer

Salesforce Audience Studio (formerly Salesforce DMP)

  • Too costly at the time to provide any incremental revenue, basically just acted as another collector of 1st party data (floodlights, GA360, Salesforce DMP).
Sebastian Bergendorf | TrustRadius Reviewer

Pricing Details

Oracle GoldenGate

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Salesforce Audience Studio (formerly Salesforce DMP)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Oracle GoldenGate
8.7
Salesforce Audience Studio (formerly Salesforce DMP)
7.0

Likelihood to Renew

Oracle GoldenGate
9.2
Salesforce Audience Studio (formerly Salesforce DMP)

Usability

Oracle GoldenGate
8.6
Salesforce Audience Studio (formerly Salesforce DMP)
9.7

Reliability and Availability

Oracle GoldenGate
10.0
Salesforce Audience Studio (formerly Salesforce DMP)

Performance

Oracle GoldenGate
9.0
Salesforce Audience Studio (formerly Salesforce DMP)

Support Rating

Oracle GoldenGate
8.8
Salesforce Audience Studio (formerly Salesforce DMP)
9.3

In-Person Training

Oracle GoldenGate
10.0
Salesforce Audience Studio (formerly Salesforce DMP)

Online Training

Oracle GoldenGate
10.0
Salesforce Audience Studio (formerly Salesforce DMP)

Implementation Rating

Oracle GoldenGate
8.6
Salesforce Audience Studio (formerly Salesforce DMP)

Scalability

Oracle GoldenGate
10.0
Salesforce Audience Studio (formerly Salesforce DMP)

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