Oracle Social Cloud (legacy) vs. Cyfe, by Traject

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Oracle Social Cloud (legacy)
Score 7.6 out of 10
Enterprise companies (1,001+ employees)
Oracle Social Cloud helped marketers to discover, analyze, and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. Oracle Social Cloud is a legacy product, and no longer available for sale.N/A
Cyfe
Score 8.3 out of 10
N/A
Cyfe is all-in-one dashboard software for analyzing data from online services like Google Analytics, Salesforce, AdSense, MailChimp, Amazon, Facebook, etc, from Traject.
$29
Monthly or Annually
Pricing
Oracle Social Cloud (legacy)Cyfe, by Traject
Editions & Modules
No answers on this topic
Solo
$29
Monthly or Annually
Pro
$49
Monthly or Annually
Premier
$89+
Monthly or Annually
Agency
$150
Monthly or Annually
Offerings
Pricing Offerings
Oracle Social Cloud (legacy)Cyfe
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Oracle Social Cloud (legacy)Cyfe, by Traject
Top Pros
Top Cons
Features
Oracle Social Cloud (legacy)Cyfe, by Traject
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Oracle Social Cloud (legacy)
-
Ratings
Cyfe, by Traject
6.9
27 Ratings
17% below category average
Pixel Perfect reports00 Ratings6.817 Ratings
Customizable dashboards00 Ratings5.027 Ratings
Report Formatting Templates00 Ratings9.120 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Oracle Social Cloud (legacy)
-
Ratings
Cyfe, by Traject
8.5
25 Ratings
5% above category average
Drill-down analysis00 Ratings8.715 Ratings
Formatting capabilities00 Ratings8.120 Ratings
Integration with R or other statistical packages00 Ratings10.09 Ratings
Report sharing and collaboration00 Ratings7.025 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Oracle Social Cloud (legacy)
-
Ratings
Cyfe, by Traject
9.2
22 Ratings
10% above category average
Publish to Web00 Ratings10.014 Ratings
Publish to PDF00 Ratings10.020 Ratings
Report Versioning00 Ratings6.89 Ratings
Report Delivery Scheduling00 Ratings10.016 Ratings
Delivery to Remote Servers00 Ratings9.04 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Oracle Social Cloud (legacy)
-
Ratings
Cyfe, by Traject
8.9
18 Ratings
10% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.017 Ratings
Location Analytics / Geographic Visualization00 Ratings8.614 Ratings
Predictive Analytics00 Ratings10.08 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Oracle Social Cloud (legacy)
-
Ratings
Cyfe, by Traject
8.6
21 Ratings
0% below category average
Multi-User Support (named login)00 Ratings10.020 Ratings
Role-Based Security Model00 Ratings6.314 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.416 Ratings
Single Sign-On (SSO)00 Ratings9.76 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Oracle Social Cloud (legacy)
-
Ratings
Cyfe, by Traject
9.3
19 Ratings
16% above category average
Responsive Design for Web Access00 Ratings9.418 Ratings
Mobile Application00 Ratings10.05 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings7.713 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Oracle Social Cloud (legacy)
-
Ratings
Cyfe, by Traject
8.4
6 Ratings
6% above category average
REST API00 Ratings8.64 Ratings
Javascript API00 Ratings10.02 Ratings
iFrames00 Ratings10.04 Ratings
Java API00 Ratings10.02 Ratings
Themeable User Interface (UI)00 Ratings5.94 Ratings
Customizable Platform (Open Source)00 Ratings5.83 Ratings
Best Alternatives
Oracle Social Cloud (legacy)Cyfe, by Traject
Small Businesses
Simplify360
Simplify360
Score 7.8 out of 10
BrightGauge
BrightGauge
Score 8.9 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Reveal
Reveal
Score 9.9 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
TIBCO Jaspersoft Community Edition
TIBCO Jaspersoft Community Edition
Score 9.7 out of 10
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User Ratings
Oracle Social Cloud (legacy)Cyfe, by Traject
Likelihood to Recommend
7.6
(35 ratings)
8.0
(29 ratings)
Likelihood to Renew
9.0
(10 ratings)
9.4
(9 ratings)
Usability
9.0
(1 ratings)
7.0
(3 ratings)
Support Rating
8.3
(4 ratings)
10.0
(2 ratings)
Online Training
5.0
(1 ratings)
-
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Oracle Social Cloud (legacy)Cyfe, by Traject
Likelihood to Recommend
Discontinued Products
If you are looking to manage multiple social channels and quickly schedule posts it's a great tool. Not the best tool if you're looking to provide real time or near real time support and feedback to customers who are in the moment.
Read full review
Traject
Cyfe might be for you if you are looking for a cost-effective way to display all of your marketing metrics in one place. If you are looking for a detailed, fine-tuned, niche, or extremely specific metrics, this might not be the best solution. Cyfe is good for a general health check-up of marketing, but not a finely tuned examination.
Read full review
Pros
Discontinued Products
  • The ability to schedule months of content at a time and view it across a calendar.
  • The approval process - you can set up teams to create, edit, publish, approve etc.
  • The content and apps module allows you to create modules which can be displayed on your Facebook page under the tabs section. You can create interactive modules for your customers to view.
Read full review
Traject
  • Has preset metric groups that pull similar stats together in one "bucket" saving you the time of setting up each stat-line one by one
  • Allows you to easily adjust the timeframe for what stats you want to see, so you can find YOY stats or just last month's stats rather quickly
  • Colored visualizations of stats make it easy to notice when campaigns are taking off
Read full review
Cons
Discontinued Products
  • Videos posted to Facebook via SRM have to be clicked to run instead of running automatically.
  • No ability to boost posts or ads from SRM.
  • Due to privacy restrictions of various social streams, unable to listen to 'people'; can only listen to business pages.
  • Not able to publish the same post at the same hour across time zones. So, if you want to publish a post at 8 am EST and 8 am PST, you have to do 2 separate posts. Otherwise your 8 am EST will post at 5 am PST.
Read full review
Traject
  • I'd love to see additional functionality to customize colors. The light/dark option is very nice, but a little more flexibility in the colors would go a long way, especially if it was possible at the dashboard level rather than just the account level. Along the same lines, being able to customize the charts a little more, for example being able to show an x-axis on single data type graphs, could make them easier to read in some cases.
  • Being able to choose to report on converted clicks or conversions in AdWords would be helpful.
  • Needs the ability to show the date range on the shared URL dashboards. Would be even better if the date range was adjustable on that view, too.
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Likelihood to Renew
Discontinued Products
Our personal support finally came back at the end of our contract, but their product just could not offer what the competition offered. Social media is moving fast, and you need to work with companies that understand that and are at the forefront of trends, you can't get stuck with a company that is standing still.
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Traject
It has become a part of our internal tools so unless a competitor comes out with similar functionality as a similar price point it is unlikely that we would not renew. One area that would cause us not to renew would be if a competing service came out with more third-party integrations that match our needs. Price at this point is no longer an issue as it would allow us to automate a somewhat manual process that we have now connecting Cyfe widgets to Google Sheets.
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Usability
Discontinued Products
Within a few hours you should be able to get up to speed to do the basics. I find it very intuitive
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Traject
I gave it a rating of 7 because it does a good job at what it does, but there are missing that are missing which I would have benefited from. For instance, if I was able to drill down more on the specific metrics I was able to see, that would have been helpful.
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Support Rating
Discontinued Products
The personalized support of a single individual who gets to know your business and your needs is priceless. They will assist with anything from a technical glitch to a campaign strategy that has worked for other companies
Read full review
Traject
Because I had a very minor question and I was able to speak directly to the founder through LinkedIn and through email. I know that as they grow this may not always be an option but the fact that he made himself available to answer my questions said a lot about his passion for the product.
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Online Training
Discontinued Products
Vitrue's training was limited online and not very in-depth, but the the platform is overall very easy to use and doesn't necessarily need a large amount of training.
Read full review
Traject
No answers on this topic
Implementation Rating
Discontinued Products
No answers on this topic
Traject
Cyfe is a 15 minutes implementation, then some time to get your data sources created. This is an easy one person job that will not result in down time or unnecessary wasted man hours.
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Alternatives Considered
Discontinued Products
I have used one other enterprise level application; it was comparable to SRM. We moved away from the first application because our parent company uses many other Oracle applications, not because we were 'unhappy' with the application we had at the time. Having said that, SRM does everything we need from it; in fact, there are features we aren't fully leveraging at this point. I especially find Engage, Content and Apps and Publish particularly useful. This is the kind of platform that is very robust; you get out of it what you have the time and resources for
Read full review
Traject
The Salesforce dashboard is comparably flexible and intuitive, but designed more to its internal CRM focus. SumAll shares the social media dashboard capabilities, but lacks all others. Its interesting feature is side-by-side graph analysis for cross-channel performance. Cyfe might borrow from SumAll's default weekly email summary of performance from the dashboard, but implementation could be too complex. Nuvi dashboard is exclusively for social media marketing, but lacks Cyfe's flexibility for third party integration and window customization settings.
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Return on Investment
Discontinued Products
  • Audience. Before SRM, we had 1,000 Likes on Facebook. In 1 1/2 years using SRM, our Likes have grown to 20,000.
  • Frequency. Before SRM, we posted once a week on Facebook & Twitter. In 1 1/2 years using SRM, we now post 54 times a month, or about twice a day on weekdays.
  • Internal acceptance. Before SRM, social was considered "a hobby" by senior management. Now, social marketing is a key part of the strategy of every product launch. That is due to the hard work of our social marketing manager, of course, but her efforts were amplified by SRM.
Read full review
Traject
  • Cyfe allows us to provide real time data to our clients
  • Cyfe allows us to provide detailed analytics to our clients showing actual results
  • Cyfe reduced our need to provide monthly "reports" to our marketing clients
  • Cyfe allows us to have better situational awareness and know what is going on throughout our multiple organizations
Read full review
ScreenShots