Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Pendo.io
Score 8.1 out of 10
N/A
Pendo.io is a product engagement platform with features for in-app analytics, surveys and feedback, and guidance.N/A
Salesforce
Score 8.1 out of 10
N/A
Salesforce is a web-based CRM application that enables users to forecast revenues and track leads. It is a leading sales, service, and marketing app. Salesforce.com's Sales (CRM), Service, Platform and Marketing applications are designed to help companies connect with customers, partners, and employees in entirely new ways. According to the vendor, on average, reps using Salesforce see: a +29% increase in sales from greater visibility, +34% increase in sales productivity, and +42% increase in…
$25
per month
Pricing
Pendo.ioSalesforce.com
Editions & Modules
Free
Free
Team
Contact sales team
Pro
Contact sales team
Enterprise
Contact sales team
Essentials
$25.00
Per User/Per Month
Professional
$75.00
Per User/Per Month
Enterprise
$150.00
Per User/Per Month
Unlimited
$300.00
Per user/Per month
Offerings
Pricing Offerings
Pendo.ioSalesforce
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Pendo.ioSalesforce.com
Considered Both Products
Pendo.io
Chose Pendo.io
We've never evaluated any other platform besides Pendo.io b/c we heard good things about it.
Chose Pendo.io
I would say ChurnZero is nicer because it does get more granular in terms of the specific usage stats, but I would say that Pendo's customizable time frames make it much easier for me to drill into a specific quarter, date range, etc...
Chose Pendo.io
Pendo.io far and away blows Totango out of the water. While Totango offers in depth usage tracking, it is far behind the experience Pendo provides. Pendo.io is more flexible in what it can track (customizable), offers a far better end user UI/experience, and provides additional …
Chose Pendo.io
It's infinitely easier to tag features in Pendo than other tools - the designer makes feature tagging and guide creation really, really simple and fast.
Chose Pendo.io
Google Analytics shows a high overview of how a page is performing. Unable to track individuals performing each action.
Chose Pendo.io
We evaluated a few Pendo competitors. In the end, Pendo provided the tools at the right price point for our business needs.
Chose Pendo.io
I was not involved in the research and decision process. I'm not sure what other products were evaluated.
Chose Pendo.io
I prefer Pendo strongly to all the above competitors. We came from WalkMe and it was a nightmare of a tool, slow, horrible analytics, no real SFDC integration, and an unintuitive guide builder. I found Pendo's analytics much easier to understand than Appcues and Totango isn't …
Chose Pendo.io
Mixpanel was a more labor intensive to setup and use. We had to divert developer resources to tag each feature and deploy code. With Pendo a non-technical/non-developer can tag elements on the webpage and it is a huge time saver to get information back faster and cheaper.
Chose Pendo.io
We only looked at two other products when we bought Pendo, but it by far was the easiest to use and had the best sales process. Great people to work with and honest with what they could and couldn't do. We are very satisfied with both the product and support so far!
Chose Pendo.io
This option was cheaper, but it showed. We selected Pendo for their wide range of diverse features and their superior understanding of the data that drives ROI. In addition, we love that the Pendo team holds frequent webinars that help to train end users and add value to the …
Chose Pendo.io
Pendo is more visual and offers better native user tracking, without the need to be a data scientist or master the tool. It plugs into your existing software and lets you overlay surveys, NPS, click, page, or even flow tracking with any developer interaction. Like others, Pendo …
Chose Pendo.io
I compared WalkMe and Pendo back to back, I found the overall product experience in Pendo to be more modern and user-friendly than WalkMe. It seemed like WalkMe relies very heavily on professional services to get the product rolled out and to do anything complex, while Pendo …
Salesforce

No answer on this topic

Top Pros
Top Cons
Features
Pendo.ioSalesforce.com
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
7.1
207 Ratings
9% below category average
Customer data management / contact management00 Ratings7.8207 Ratings
Workflow management00 Ratings7.2198 Ratings
Territory management00 Ratings7.0160 Ratings
Opportunity management00 Ratings7.7202 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.0192 Ratings
Contract management00 Ratings6.7162 Ratings
Quote & order management00 Ratings6.4148 Ratings
Interaction tracking00 Ratings7.0175 Ratings
Channel / partner relationship management00 Ratings7.3141 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
8.6
56 Ratings
13% above category average
Case management00 Ratings9.056 Ratings
Call center management00 Ratings8.442 Ratings
Help desk management00 Ratings8.346 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
7.0
189 Ratings
10% below category average
Lead management00 Ratings6.9185 Ratings
Email marketing00 Ratings7.0157 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
7.1
190 Ratings
7% below category average
Task management00 Ratings7.1181 Ratings
Billing and invoicing management00 Ratings6.737 Ratings
Reporting00 Ratings7.5145 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
7.3
203 Ratings
4% below category average
Forecasting00 Ratings6.8175 Ratings
Pipeline visualization00 Ratings7.3192 Ratings
Customizable reports00 Ratings7.7201 Ratings
Customization
Comparison of Customization features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
7.1
195 Ratings
8% below category average
Custom fields00 Ratings7.0193 Ratings
Custom objects00 Ratings7.2184 Ratings
Scripting environment00 Ratings6.6135 Ratings
API for custom integration00 Ratings7.4159 Ratings
Security
Comparison of Security features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
8.2
183 Ratings
3% below category average
Single sign-on capability00 Ratings8.4164 Ratings
Role-based user permissions00 Ratings7.9156 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
6.7
124 Ratings
10% below category average
Social data00 Ratings6.8123 Ratings
Social engagement00 Ratings6.7120 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
7.6
168 Ratings
4% above category average
Marketing automation00 Ratings7.4164 Ratings
Compensation management00 Ratings7.9107 Ratings
Platform
Comparison of Platform features of Product A and Product B
Pendo.io
-
Ratings
Salesforce.com
7.1
178 Ratings
5% below category average
Mobile access00 Ratings7.1178 Ratings
Best Alternatives
Pendo.ioSalesforce.com
Small Businesses
ChurnZero
ChurnZero
Score 7.4 out of 10
Salesmate
Salesmate
Score 9.6 out of 10
Medium-sized Companies
Whatfix
Whatfix
Score 9.3 out of 10
SAP Business ByDesign
SAP Business ByDesign
Score 7.7 out of 10
Enterprises
Whatfix
Whatfix
Score 9.3 out of 10
SAP Business ByDesign
SAP Business ByDesign
Score 7.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Pendo.ioSalesforce.com
Likelihood to Recommend
8.6
(91 ratings)
7.5
(322 ratings)
Likelihood to Renew
9.0
(4 ratings)
9.0
(55 ratings)
Usability
10.0
(4 ratings)
7.3
(115 ratings)
Availability
-
(0 ratings)
9.8
(54 ratings)
Performance
-
(0 ratings)
9.0
(36 ratings)
Support Rating
9.5
(7 ratings)
6.3
(122 ratings)
In-Person Training
-
(0 ratings)
7.9
(11 ratings)
Online Training
9.1
(1 ratings)
9.1
(15 ratings)
Implementation Rating
9.0
(2 ratings)
1.0
(33 ratings)
Configurability
-
(0 ratings)
10.0
(2 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.9
(9 ratings)
Product Scalability
-
(0 ratings)
10.0
(2 ratings)
Professional Services
-
(0 ratings)
9.3
(8 ratings)
User Testimonials
Pendo.ioSalesforce.com
Likelihood to Recommend
Pendo.io
Pendo is very well suited for startups and mid size product companies who are looking for -
  • Help in user experience building
  • Measuring the impact of a feature on the requirement phase itself
  • Advanced analytics to get a sense of how the product is working
  • Insights about necessary changes that are required to make the product better
Read full review
Salesforce
Salesforce is so customizable that I can't think of situations where you couldn't configure the tool to do what you need. If Salesforce hasn't developed the capability itself, there is a marketplace where anyone else can develop and upload their solution for others to use as well. Also, due to Salesforce's success and size, almost every other app/software that you can think of has or is working on an integration with Salesforce. So if you need to use a different tool for a certain function, you can more likely than not still integrate it with Salesforce to enhance value.
Read full review
Pros
Pendo.io
  • Track usage across our platform (new and existing features) - where each customer clicks, how long they stay at certain areas within the software, etc.
  • To promote new features.
  • To train customers on how to use new features.
  • To survey our customers within the software.
Read full review
Salesforce
  • Salesforce.com is extremely customizable. I would not consider it an out-of-the-box solution, although its standard fields allow for fundamental CRM activities and reporting.
  • Salesforce.com is able to integrate with 100s of third-party softwares—often times creating efficiencies in processes.
  • Reports within Salesforce.com have the ability to be simple as a standard Account report, or you can get very granular with your report filtering to segment a very specific result, eg. Accounts in California who are active clients and fall within the pharmaceutical industry and have a specified market capitalization.
Read full review
Cons
Pendo.io
  • I find the reporting and analytics to be a little light. They could improve custom reporting capabilities.
  • Would like to see the capabilities of the Pendo tagging tool built into the platform. (don't launch a separate product). I find the tagging tool does a much better job at selecting the components to be tagged than the platform does.
  • Sometimes takes a while to refresh counts when adding a new tag.
Read full review
Salesforce
  • The Knowledge module can be improved. It is still limited compared to regular CMS. Still not possible to have a filter view per data categories
  • Using the Community portal also comes with a limited Community reply function that doesn´t allow text formatting. Very difficult to move staff away from emailing customers when this text box is very poor
  • Rigidity when you work in a big organization with same template. It needs to be a one fits all instance and the local needs are deprioritized because SF doesn´t allow customization
Read full review
Likelihood to Renew
Pendo.io
We have had an excellent experience with Pendo. When we've had questions or concerns, Pendo is very quick to respond and communicate with us. We have experienced top-notch customer support and customer engagement. We have actually modeled some of our implementation and product processes after Pendo's examples.
Read full review
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
Read full review
Usability
Pendo.io
Overall, Pendo provides a smooth interface, especially with the most recent update, and I couldn't imagine using or learning any other platform so product focused. From the moment I log into Pendo, I know where I'm going and what I'm looking for and I'm able to find that, through the interface, in as little time as possible. This helps keep me focused on doing other tasks at work so I'm not overburdened with hunting things down in the system
Read full review
Salesforce
I'm a Millenial and more tech savvy, so learning this tool is more intuitive and I don't mind learning the ins and outs of the product. It can be cumbersome when permissions or new rules by our admins get enacted, that can cause disruptions in our workflows and annoyances. Overall, the usability is fine, and helps in my day to day more than causes disruptions
Read full review
Reliability and Availability
Pendo.io
No answers on this topic
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Read full review
Performance
Pendo.io
No answers on this topic
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
Read full review
Support Rating
Pendo.io
They've been great anytime that we have needed help with something. They also have some really great help articles. We're able to figure most things out through their articles, but when we've had to call in they've been very helpful and we haven't had any problems. I'd highly recommend working with them.
Read full review
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
Read full review
In-Person Training
Pendo.io
No answers on this topic
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Online Training
Pendo.io
The training schedule was well thought out and tailored to meet our needs. Chantelle stayed with us through the whole implementation and made sure that we were good to go.
Read full review
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Implementation Rating
Pendo.io
Use Segment to install and cut developers out of the work cycle!
Read full review
Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Alternatives Considered
Pendo.io
WalkMe is an industry leader, but they charge an arm and a leg. Working with them you get a lot of support and CSM time, but is it really worth that price tag? Pendo.io was an easy choice for that simple reason.
Read full review
Salesforce
I've used Act CRM by Xperience previously. Salesforce is way more robust and intuitive and meets the needs of an enterprise company with enterprise clients way more effectively. I don't think there is another CRM in the market with the overall functionality and usability that can complete with the Salesforce platform for someone in my role.
Read full review
Contract Terms and Pricing Model
Pendo.io
No answers on this topic
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
Read full review
Scalability
Pendo.io
No answers on this topic
Salesforce
I've worked with Salesforce since 2001 in companies ranging from 4 to hundreds of sales people and the system has been able to scale and perhaps more importantly expand (functionally) to the needs of larger organizations. In fact in my previous company, as a provider of a solution that integrated with Salesforce, we had customers that had thousands of sales people using Salesforce.
Read full review
Professional Services
Pendo.io
No answers on this topic
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Return on Investment
Pendo.io
  • We have had an ROI in reduced support contacts.
  • We have had increased NPS scores due to our ability to target messaging for the right reasons to the right audience members rather than blanket distribution of information.
  • Delayed deployment in certain environments (being worked through) has led to a delay in one business area, but it is not public facing yet so we aren't heavily impacted by that yet.
Read full review
Salesforce
  • It requires a lot of time to manage but does a good job keeping everything in one place
  • Managers! Quit having sales professionals create spreadsheets and reports ad hoc. The information is in SFDC. Build a report so you can get it yourself.
  • If used properly and not restricted and overmanaged, SFDC will provide huge ROI
Read full review
ScreenShots

Salesforce Screenshots

Screenshot of Salesforce CRM - More than just a contacts database, Salesforce CRM is a centralized repository of customer information in the cloud.Screenshot of Salesforce Dashboards - Advanced reporting for Sales Executives, Sales Managers, or Service Managers allows you to keep a pulse on customer acquisition and satisfaction.Screenshot of Force.com Platform - More than a CRM or Service Application, Salesforce is a full cloud-based development environment supported by a rich ecosystem of integrated third-party application providers.