HubSpot Operations Hub vs. Workato

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Operations Hub
Score 8.0 out of 10
N/A
HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.
$45
per month
Workato
Score 8.2 out of 10
N/A
Workato is a cloud or on-premise automation and integration platform with enterprise-grade capabilities and no coding required. Workato provides pre-built connectors to integrate with over 300 business applications and enables task automation across apps.N/A
Pricing
HubSpot Operations HubWorkato
Editions & Modules
Starter
$45
per month
Professional
$720
per month
Enterprise
$2000
per month
No answers on this topic
Offerings
Pricing Offerings
HubSpot Operations HubWorkato
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HubSpot Operations HubWorkato
Top Pros
Top Cons
Features
HubSpot Operations HubWorkato
Cloud Data Integration
Comparison of Cloud Data Integration features of Product A and Product B
HubSpot Operations Hub
-
Ratings
Workato
6.3
37 Ratings
26% below category average
Pre-built connectors00 Ratings7.537 Ratings
Connector modification00 Ratings6.435 Ratings
Support for real-time and batch integration00 Ratings4.633 Ratings
Data quality services00 Ratings6.630 Ratings
Data security features00 Ratings7.233 Ratings
Monitoring console00 Ratings5.837 Ratings
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HubSpot Operations HubWorkato
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User Ratings
HubSpot Operations HubWorkato
Likelihood to Recommend
9.5
(26 ratings)
5.9
(37 ratings)
Likelihood to Renew
10.0
(1 ratings)
1.0
(3 ratings)
Usability
10.0
(3 ratings)
6.0
(3 ratings)
Support Rating
8.2
(7 ratings)
8.0
(6 ratings)
Implementation Rating
-
(0 ratings)
3.0
(1 ratings)
User Testimonials
HubSpot Operations HubWorkato
Likelihood to Recommend
HubSpot
In cases of brands that have been in the market for a long time but do not see any impact from new clients or consumers, HubSpot is ideal since it allows to keep the brand fresh in the mind of the audience. HubSpot additionally provides insight into what we're doing and allowed us to align the sales team with company goals. It also ensures that you receive updates from your computer. We can handle all programming requests that come into our team. One thing that HubSpot can improve on is not having a good centralized dashboard that allows for a full view of ALL data coming in. You can go to each piece, but not having them all attached to the board adds a bit of a challenge. It's not very complex to handle, but it would be easier to use if it had that feature.
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Workato
Workato is brilliant to make separate applications work together without much effort or specialists being needed. When specific events on software A should trigger actions on B (or more) and you want that to happen without any development or big budgets, that's where Workato comes into play. It's a great help if you want tasks automated, communications flowing and data synced between different applications.
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Pros
HubSpot
  • Easy to figure out. Once you login, it's incredibly easy to figure out what to do, thanks to their simple UIX.
  • Easy integrations with many partners. PieSync offers easy integrations with many partners. Integrating is as easy as clicking, filling in your login information and clicking again!
  • Allowing multiple integrations. I'm glad PieSync allows multiple integrations so you aren't limited with how you integrate your different systems with contact information. Very helpful!
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Workato
  • The Workato product interface is brilliantly thought through and designed. The learning curve for first timers is easy enough to get started and build useful things, and Workato really shines in their ability to handle complex triggers and interactions. Workato allows people to build software apps so much faster than by coding each functionality.
  • Workato has fantastic documentation, making things accessible without any holes in the product. The product just works, never has any bugs, never lags, and just generally allows us to see and change exactly what we need to.
  • Workato has an absolutely amazing support team. We tried the free version for a while, then realized it was the single most important software tool we have, and we upgraded. The support at the paid tier is A+, seriously the best from any company we've worked with. Feels more like a good friend then a support rep.
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Cons
HubSpot
  • The biggest issue we have had with PieSync is the lack of detail within syncing. Sometimes when there is an issue with a Sync it is hard to determine what went wrong. Even though most of the time it's user error, it's hard to diagnose issues with the current PieSync set-up.
  • The pricing of PieSync is a little odd and I think should be based on something other than number of contacts you're syncing.
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Workato
  • Customer support - responsive, but often not equipped to help efficiently identify root cause of issue. Need to improve escalation to technical resources and turnaround time
  • Recipe organization and sharing. Can be challenging to copy recipes, or grab recipes from publicly available site. There are often dependencies and errors that have vague descriptions.
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Likelihood to Renew
HubSpot
The tool is very "set it and forget it" and reliable!
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Workato
We need to develop Enterprise Application Integrations and Workato was not designed for this
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Usability
HubSpot
I used it with a couple of systems that I was not expecting to be smooth sailing and it just worked without any issues.
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Workato
Due to prebuilt recipes, Workato is easy to learn and use for non-technical users if their use case fits the existing recipes. It is not easy for non-technical users to create, modify, debug or maintain complex integrations that are outside the prebuilt recipes.
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Support Rating
HubSpot
Every time that I've had a question, PieSync has been very responsive. It is a reliable company with a great team that is devoted to helping their customers. I've been their customer for 2 years and I've never looked back. Support is an important reason why PieSync is my go-to app for this job.
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Workato
They employ an extremely knowledgeable team of problem solvers. I've never had a disappointing interaction or one that has left me still searching for answers. I know that when I ask for help, they'll partner with me until we find a solution together
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Implementation Rating
HubSpot
No answers on this topic
Workato
We discovered that we could not use Workato for our more complex, large enterprise integrations. It was useful for simple workflows that matched the prebuilt recipes.
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Alternatives Considered
HubSpot
PieSync is much less confusing, and from what I remember, cheaper. But if you need a more robust solution to get more data from system to system, you will need to find something other than PieSync. Zapier can be confusing and complicated to setup. And as you get more and more into the weeds with Zapier, you start realizing that you need to upgrade from plan to plan as you add these more complicated steps.
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Workato
We already used Zapier, but since it doesn't support NetSuite we had to choose another automation platform. Now that we've been using Workato for a few months, we have plans to move the stuff we're going through Zapier to Workato. We set up a trial account with all the other platforms, and they were all more expensive and A LOT more complicated than Workato.
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Return on Investment
HubSpot
  • PieSync saves our team countless hours of repetitive data input by syncing the data automatically.
  • PieSync has allowed us to use additional specialized marketing software and still be able to keep our contact data synced to our CRM.
  • ROI is positive as the cost has far outweighed the time savings of inputting data and reducing mistakes with client data.
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Workato
  • As business consultants, Workato has greatly improved our offerings to our clients as well as improved the time frame to implement automated workflows and integrations.
  • For our clients, the return on investment is almost immediate. Once a Workato recipe is up and running (which can be done very fast), data is integrating, duplicate data entry and user errors are eliminated, and cross-company KPI metrics are easier to report than ever.
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ScreenShots

HubSpot Operations Hub Screenshots

Screenshot of Currently available connections.Screenshot of PieSync dashboard viewScreenshot of Configure your sync between 2 apps (or more)