Postalytics vs. Printfection

Postalytics is well-suited for businesses aiming to execute targeted direct mail campaigns and track their performance. It works best for creating personalized mailers, integrating with digital marketing efforts, and managing mailing lists. However, it's less suited for users seeking Every Door Direct Mail or spamming marketing materials.

It is well suited for a one-stop shop that gets everything done in one place (sizing, order, warehousing, shipping, drop-shipping, ability to do one-off orders, support in the process). It is less appropriate if you need something very specific and what they have doesn't work for you or if you like to be very involved in the complete process. It is also less appropriate if price is a major factor.

Incentivized

• Direct Mail Marketing
• Direct Mail Automation
• Marketing Tech Integrations
• Triggering Targeted Letters and Postcards in Bulk
• Quick delivery and tracking
• Marketing insights
• QR Codes and pURLs for Personalized Campaigns

• The swag catalogue has lots of items to choose from and they try to source anything else you need
• Takes care of the logistical challenges of getting swag to offices, events and to customers
• Their customer team are really hands on and helpful

Incentivized

• Nobody's perfect, but Postalytics has been a trusted and good choice for us. We don't have a shortcoming to report for now.
• No EDDM

• Their Giveaway feature was made some improvements but I would like to see it be more flexible
• Being able to get more samples of products and printing prior to ordering
• Swag photography/ items in stock in our closet- we had to provide photos of these items
• Better updates on swag items that are low in stock

Incentivized

We are currently extremely satisfied with printfection. The quality of swag is very good, but the customer service ranks high above any other swag company. I have been working closely with my Printfection manager (Tyler Rowland) and he has been more than helpful from the start.

Incentivized

The product is really easy to use and manage. We love using Printfection. It's easy to order, ship and manage everything. I did remove one rating point because their set up for "giveaways" is a little cumbersome and I wish their platform notified you when products in your giveaways are running low.

Incentivized

Prinfection's availability has been great. There was one time when a product we needed wasn't available, but our Printfection rep made sure to get what we needed.

Incentivized

Printfection's performance has been top-notch. We have been using Printfection for only about 8 months, and have not had any issues with performance.

Incentivized

Every step of the way, I have been helped by someone who feels like a friend. They know their stuff and they get back to me in a timely manner. It gets frustrating when you need help but the "experts" don't offer any. Printfection isn't like this at all. They've done a great job making sure I understand everything I need to have a successful campaign for our employees.

Incentivized

Tyler led some of our staff through training and was very helpful. Tyler was also always available for any questions after training was complete.

Incentivized

We completed online training with a Printfection rep leading us through the process. This made the whole experience easy and helpful.

Incentivized

Their team is very helpful in getting set up and we felt like they worked with us on price and also getting our previous inventory we had at our offices set up in Printfection. The only down side of shipping in your items to Printfection is the photography of the items (which clients can see) is pretty terrible if you don't have clear product photos prior to sending the items to Printfection warehouse.

**All items purchased through Printfection the product photos look better (so this issue won't be the case with those who aren't shipping existing swag to their warehouse)

Incentivized

Postalytics is a direct mail powerhouse, while Sendoso is better for corporate gifting and using it to send physical items to reward employees.

There were a couple of reasons we selected Printfection: price and contract/level of commitment (we are on a month-to-month plan). To be honest, there are products that integrate better with Salesforce and have more capabilities but we were looking for something that didn't require us to sign a year contract and was a reasonable price. After purchasing, we are extremely impressed with their team and consider this a huge benefit of going with Printfection.

Incentivized

Simple pricing and easy to pitch to stakeholders

Incentivized

Only a few of our departments will be using Printfection, (like HR and Customer Success), but both departments find Printfection flexible and scalable.

Incentivized

There aren't many professional services besides what is related to their product. What would have been great was to get design services included in our membership since we dont have one in house

Incentivized

• Strongest ROI among all marketing channels - over 213% last year
• Better connection with existing customers and leads

• Previously we had a "welcome" kit for certain new customers with custom packaging and great messaging. It was very successful in helping kick off a new customer relationship.
• If the platform was integrated with our CRM we'd have more metrics to be able to measure ROI.

Incentivized