Pure360 vs. Swift Digital

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Pure360
Score 7.0 out of 10
N/A
N/AN/A
Swift Digital
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
Swift Digital is a sophisticated enterprise automation marketing suite. The solution is designed to handle all of the user's marketing automation, email campaigns and event management efforts. With it, users can create stunning emails, newsletters and campaigns using its drag-and-drop email builder. Users can also automate campaigns and user journeys with insights and statistics to see how campaigns are performing, or run an event, plan, promote & manage everything from invites, payments, check…
$2,988
per year
Pricing
Pure360Swift Digital
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Pure360Swift Digital
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWe offer different pricing solutions based on individual enterprise needs. You can read more information on our website about our product, or contact us to see which product module is right for you.
More Pricing Information
Community Pulse
Pure360Swift Digital
Top Pros
Top Cons

No answers on this topic

Features
Pure360Swift Digital
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Pure360
7.6
2 Ratings
7% below category average
Swift Digital
8.8
1 Ratings
14% above category average
WYSIWYG email editor8.02 Ratings8.21 Ratings
Dynamic content8.02 Ratings00 Ratings
Ability to test dynamic content7.01 Ratings00 Ratings
Landing pages7.01 Ratings9.11 Ratings
A/B testing6.02 Ratings9.11 Ratings
Mobile optimization8.02 Ratings8.21 Ratings
Email deliverability reporting8.02 Ratings9.11 Ratings
List management8.02 Ratings9.11 Ratings
Triggered drip sequences8.01 Ratings9.11 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Pure360
5.7
2 Ratings
31% below category average
Swift Digital
7.3
1 Ratings
1% above category average
Dashboards6.02 Ratings7.31 Ratings
Standard reports6.02 Ratings7.31 Ratings
Custom reports5.02 Ratings7.31 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Pure360
6.0
1 Ratings
34% below category average
Swift Digital
-
Ratings
URL Validation8.01 Ratings00 Ratings
Link Tracking8.01 Ratings00 Ratings
Image Validation8.01 Ratings00 Ratings
Inbox Display5.01 Ratings00 Ratings
Email Accessibility Tools3.01 Ratings00 Ratings
Spelling and Grammar Check5.01 Ratings00 Ratings
Spam Testing3.01 Ratings00 Ratings
Email Previews8.01 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Pure360
-
Ratings
Swift Digital
8.8
1 Ratings
19% above category average
Lead nurturing automation00 Ratings9.11 Ratings
Lead scoring and grading00 Ratings9.11 Ratings
Data quality management00 Ratings8.21 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Pure360
-
Ratings
Swift Digital
7.3
1 Ratings
3% above category average
API00 Ratings7.31 Ratings
Best Alternatives
Pure360Swift Digital
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Kentico Xperience
Kentico Xperience
Score 7.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Kentico Xperience
Kentico Xperience
Score 7.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Kentico Xperience
Kentico Xperience
Score 7.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Pure360Swift Digital
Likelihood to Recommend
7.0
(2 ratings)
9.1
(1 ratings)
User Testimonials
Pure360Swift Digital
Likelihood to Recommend
Pure360
Fir the price it's decent but budget depending you could probably invest in other tools that are more focused on certain areas/elements that the application tries to done as a one stop shop. Customer service/account managers are also very welcoming and helpful when it comes to resolving any issues and questions.
Read full review
Swift Digital
it's well suited to a business that relies on constant email marketing and to keep in contact with leads or customers. This is the heartbeat of business and suits us. We can segment qualified leads, data scores, track campaigns and effectively save time to work on other customer campaigns. If you are a smaller business that only sends one email a month, it's not for you. This software is very sophisticated and can be technical in the beginning.
Read full review
Pros
Pure360
  • Easy and intuitive drag and drop design
  • Good design templates
  • Great customer support
Read full review
Swift Digital
  • drag-and-drop campaign builder
  • email templates
  • lead scoring
  • Analytics
Read full review
Cons
Pure360
  • Uptime - the server has gone done before when an email had just been sent out which meant that recipients could not click on links
  • Automation add-on was extremely expensive considering the additional capabilities it was adding
  • Login process - every time I logged in had to use an authorization email. Good security, but unnecessary for EVERY SINGLE login
  • No auto-save or save button in the email builder - would have to click off the screen to save, which meant that if the window crashed, there was no way to rescue work. All it needs is a save button!
Read full review
Swift Digital
  • More email flexibility would be good.
  • Simplify the modules-there is a lot, and it can be overwhelming.
Read full review
Alternatives Considered
Pure360
No answers on this topic
Swift Digital
We looked into Swift based upon a recommendation. We have previously used ActiveCampaign but found it very clunky for what we wanted to use it for. We also looked into Pardot, but was on the other end of the spectrum, it had far too many features, complexities and required an implementation specialist at our expense of $15K. Swift was just the right fit for us, and we like knowing that our data is kept in Australia
Read full review
Return on Investment
Pure360
  • Attracted new business through newsletters
  • Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective
Read full review
Swift Digital
  • Better lead quality
  • Has allowed us to close clients quicker.
  • Higher ROI
  • Access to much more targeted customer data
  • Getting used to the software took more time thn anticipated
Read full review
ScreenShots

Swift Digital Screenshots

Screenshot of Screenshot of