Quantcast Measure

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Quantcast Measure
Score 8.0 out of 10
N/A
Quantcast is a web analytics platform built around total cross-platform measurement with flexible audience segmentation across those platforms.N/A
Pricing
Quantcast Measure
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Quantcast Measure
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details—
More Pricing Information
Community Pulse
Quantcast Measure
Considered Both Products
Quantcast Measure
Chose Quantcast Measure
I think both Google Analytics and Quantcast Measure are useful to have at the same time. You can see how some data differs, but both services give different kinds of data that can be useful for research and marketing purposes. The essential features of both services are free, …
Top Pros
Top Cons
Best Alternatives
Quantcast Measure
Small Businesses
StatCounter
StatCounter
Score 9.0 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.7 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.6 out of 10
All AlternativesView all alternatives
User Ratings
Quantcast Measure
Likelihood to Recommend
8.0
(2 ratings)
Support Rating
8.0
(1 ratings)
User Testimonials
Quantcast Measure
Likelihood to Recommend
Quantcast
If you can control how data can be used for marketing and knowing who to cater to your content, too, this is super useful. If there's not much, you can do WITH the data you're provided, and it'd be of no use. It's a must if you need to dig deeper into your audience, though.
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Pros
Quantcast
  • Analyze volume of traffic
  • Show geographic distribution of traffic
  • Demographic information of website visitors
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Cons
Quantcast
  • Even more details
  • Some of the generalizations of data feel vague.
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Support Rating
Quantcast
I haven't really worked with their support.
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Alternatives Considered
Quantcast
Quantcast's advantage over other tools is that it is 1) free (as is Google Analytics), but that it is a more easy-to-use and basic tool than Google Analytics. Quantcast does not provide the depth of analytics of other tools like Google Analytics or SimilarWeb, but it provides a good starting point for someone looking to venture into web analytics.
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Return on Investment
Quantcast
  • Ability to show web traffic over time
  • Ability to show if target audience is visiting the website
  • Helped inform content decisions to create better website experience for site visitors
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