Demandbase Sales Intelligence vs. RainKing (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Demandbase Sales Intelligence
Score 8.3 out of 10
N/A
Demandbase Sales Intelligence Cloud injects Account Intelligence into every step of sale, to help the user sell smarter and leave flat-footed competitors wondering what happened. It is available a la carte, or as part of the Demandbase One solution.N/A
RainKing (discontinued)
Score 7.7 out of 10
N/A
RainKing is a sales intelligence software solution offered by RainKing Software.N/A
Pricing
Demandbase Sales IntelligenceRainKing (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Demandbase Sales IntelligenceRainKing (discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Demandbase Sales IntelligenceRainKing (discontinued)
Considered Both Products
Demandbase Sales Intelligence
Chose Demandbase Sales Intelligence
I personally like the layout and search functions better than the competitors I've used before. I like that I don't have to completely leave the screen I'm on and click around too much to look up contact information. I also feel like there has been more data available to me …
Chose Demandbase Sales Intelligence
During our initial process of reviewing softwares similar to InsideView, we found DiscoverOrg to be very insightful and fairly accurate. You have the ability to upload contacts and leads directly to SFDC in a very short amount of time. I like DiscoverOrg's ability to save …
RainKing (discontinued)
Chose RainKing (discontinued)
We did not renew with RainKing. We chose to go with InsideView, Ibis World and FactSet which provide more accurate data and have very supportive customer satisfaction and account managers. We feel we receive a lot of support in better understanding how to leverage the products, …
Chose RainKing (discontinued)
Hands down best tool in its space! The information provided across all levels is unmatched, whether it is about technology or initiatives or org charts or just getting a prospects contact info, I trust Rainking more than any other tool available.
Chose RainKing (discontinued)
RainKing is far better than InsideView. The information is much more current and correct. RainKing was selected for its focus on IT management and the hygiene of its information. InsideView was very compatible with Salesforce and was actually featured on the Salesforce …
Top Pros
Top Cons
Features
Demandbase Sales IntelligenceRainKing (discontinued)
Prospecting
Comparison of Prospecting features of Product A and Product B
Demandbase Sales Intelligence
8.2
92 Ratings
8% above category average
RainKing (discontinued)
8.3
14 Ratings
9% above category average
Advanced search8.289 Ratings8.014 Ratings
Identification of new leads7.386 Ratings8.914 Ratings
List quality8.588 Ratings8.013 Ratings
List upload/download8.382 Ratings7.113 Ratings
Ideal customer targeting8.282 Ratings8.914 Ratings
Load time/data access8.688 Ratings9.014 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Demandbase Sales Intelligence
8.7
92 Ratings
14% above category average
RainKing (discontinued)
8.6
15 Ratings
13% above category average
Contact information8.090 Ratings8.915 Ratings
Company information9.292 Ratings8.115 Ratings
Industry information8.989 Ratings9.014 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Demandbase Sales Intelligence
8.2
91 Ratings
10% above category average
RainKing (discontinued)
8.4
15 Ratings
13% above category average
Lead qualification process8.668 Ratings8.911 Ratings
Smart lists and recommendations8.070 Ratings8.012 Ratings
Salesforce integration8.162 Ratings8.011 Ratings
Company/business profiles8.890 Ratings8.913 Ratings
Alerts and reminders9.071 Ratings7.18 Ratings
Data hygiene8.279 Ratings8.913 Ratings
Automatic data refresh7.071 Ratings8.010 Ratings
Tags7.855 Ratings9.08 Ratings
Filters and segmentation8.074 Ratings8.914 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Demandbase Sales Intelligence
9.4
32 Ratings
22% above category average
RainKing (discontinued)
9.0
2 Ratings
18% above category average
Sales email templates9.028 Ratings00 Ratings
Append emails to records9.931 Ratings9.02 Ratings
Best Alternatives
Demandbase Sales IntelligenceRainKing (discontinued)
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.6 out of 10
D&B Hoovers
D&B Hoovers
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Demandbase Sales IntelligenceRainKing (discontinued)
Likelihood to Recommend
9.0
(126 ratings)
8.8
(15 ratings)
Likelihood to Renew
8.0
(17 ratings)
-
(0 ratings)
Usability
7.8
(44 ratings)
-
(0 ratings)
Availability
7.0
(2 ratings)
-
(0 ratings)
Performance
7.3
(2 ratings)
-
(0 ratings)
Support Rating
7.9
(40 ratings)
-
(0 ratings)
In-Person Training
6.0
(1 ratings)
-
(0 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(7 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Demandbase Sales IntelligenceRainKing (discontinued)
Likelihood to Recommend
Demandbase
While InsideView seems more comprehensive than LinkedIn SalesNavigator, when you're looking to identify and save contacts with a particular area of responsibility (IT, for instance), Navigator provides results and means to track them more quickly and easily. Having to "unselect" every other job area category when initially landing on a company overview page in InsideView is tedious and time-consuming.
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Discontinued Products
RainKing is less appropriate when you don't have the funds or resources to pay for it. You could easily Google the information that you're looking for, or use CrunchBase, but it's extremely time-consuming. RainKing makes this very easy and the data seamlessly sends to Salesforce with the proper integration. RainKing is very appropriate when you have a large team of folks that need to source leads/accounts simultaneously and need licenses to do so - it's worth the money with a larger team.
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Pros
Demandbase
  • 'Call Prep' - a list of industry-related questions to ask my prospects during the phone call to enhance trust and credibility as a business partner.
  • Regularly scrubbed email and phone numbers of prospects. The verified direct-dial mobile number is GOLD. You may be able to get some of these elsewhere by paying extra with a separate standalone service. Having this integrated has improved my workflow, saving time from switching in and out of different apps.
  • The family tree of organizations is particularly useful for targeting enterprise accounts that often come with convoluted company shareholding structures.
  • 'Challenges' and 'Trends' - information to engage prospects during conversations.
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Discontinued Products
  • Being able to search for companies that are currently evaluating solutions in your space.
  • The contact information for people and related people is also great, I have used dozens of other data solutions and prefer Rainking.
  • Rainking also gives you the ability to create lists of your ideal buyer and download them which was great for my team and I pull new contacts to prospect!
  • I can't get over how impressive the org chart info is in RainKing, it allowed myself and my team to find other involved prospects and get a good feel for organizations.
Read full review
Cons
Demandbase
  • As a system administrator, I wish I had access to real time reports regarding usage. Often times, senior leadership wants to know how their teams are using the information and who is using the software to its fullest. It's a pain to have to email InsideView and ask for a report.
  • We are a global organization and there is not a lot of information regarding companies outside the US. I know they are working on this, but my global field reps are anxiously waiting to use the software too.
  • I wish InsideView put out more "tips and tricks" documents. There does not seem to be a large repository of training documents. I am always looking to learn more, as are my reps.
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Discontinued Products
  • Account manager - really unresponsive, not interested in helping with renewal, making the case to our execs
  • The Discover/RainKing team was not interested in helping us expand the way we are utilizing the tool, provide additional training, etc
  • Contacts department designation lacks in accuracy, we frequently found significant mismatches
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Likelihood to Renew
Demandbase
Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
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Discontinued Products
No answers on this topic
Usability
Demandbase
InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
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Discontinued Products
No answers on this topic
Reliability and Availability
Demandbase
Seems to always work.
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Discontinued Products
No answers on this topic
Performance
Demandbase
It's pretty fast.
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Discontinued Products
No answers on this topic
Support Rating
Demandbase
We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
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Discontinued Products
No answers on this topic
In-Person Training
Demandbase
She was fine, but we only had one session
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Discontinued Products
No answers on this topic
Online Training
Demandbase
Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
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Discontinued Products
No answers on this topic
Implementation Rating
Demandbase
We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
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Discontinued Products
No answers on this topic
Alternatives Considered
Demandbase
In my previous company, I was using both Linkedin and ZoomInfo, both of them were good, but there was a lot of restrictions with the basic versions, and when we shifted to the LinkedIn Sales Navigator, and ZoomInfo the quality improved but there was not much to get like InsideView. In my current company, at first we were using LinkedIn, but now I appreciate the decision made by our seniors to shift to InsideView. It is my personal opinion that I feel InsideView is better than LinkedIn and ZoomInfo.
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Discontinued Products
I've used SalesNavigator and Zoom Info. I actually think that Ranking is a great solution if you can use it in tandem with SalesNavigator. When it comes to pulling lists, in my opinion, Ranking does it best. Now that it has the database combined with Discoverorg, it's even more powerful to use.
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Return on Investment
Demandbase
  • Makes researching much easier so saved time prospecting.
  • Cleaner information than other relative sites so not using bad information.
  • Hard to put a number on saved time and then its dollar value in benefit, but it has definitely furthered my goals.
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Discontinued Products
  • I don't have that information readily available to quantify the positive impact. However, I will say that I've found a lot of good prospects via RainKing to target my outreach efforts to. I definitely feel like the product pays for itself.
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ScreenShots