Salesforce Sales Cloud vs. Zapier

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce Sales Cloud
Score 8.7 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Zapier
Score 9.0 out of 10
N/A
The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
$29.99
per month 750 tasks per month
Pricing
Salesforce Sales CloudZapier
Editions & Modules
Starter
$25.00
Per User/Per Month
Professional
$80.00
Per User/Per Month
Enterprise
$165.00
Per User/Per Month
Unlimited
$330.00
Per user/Per month
Starter
$29.99
per month 750 tasks per month
Professional
$73.50
per month 2k tasks per month
Team
$103.50
per month 2k tasks per month
Company
Contact Sales
Offerings
Pricing Offerings
Salesforce Sales CloudZapier
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details33% discount for annual pricing.
More Pricing Information
Community Pulse
Salesforce Sales CloudZapier
Considered Both Products
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
Allows deep customization through its Lightning Platform, enabling businesses to adapt the CRM to their unique processes. From custom objects and workflows to advanced AppExchange integrations, Salesforce Sales Cloud can accommodate even the most complex requirements.
Chose Salesforce Sales Cloud
Salesforce Sales Cloud has comparatively more customization capabilities, better report and dashboards, wide range of out of the box features and automation capabilities.
Chose Salesforce Sales Cloud
Salesforce Sales Cloud is significantly easier to use, understand, and manage than Marketing Cloud. It makes data accessible, editable, and reportable at the click of a button. The UX is much easier to navigate and more clear on how to operate.
Zapier
Chose Zapier
Zapier, in my opinion, is more user-friendly than Workato. Their pricing is also much better. I believe Workato's ability to handle complex steps may be superior to Zapier, but not by much. I chose and continue to choose Zapier because of its overall presentation, usability, …
Chose Zapier
They are more or less the same in terms of functionality but I think the overall Zapier company ethos sets it above IFTTT and the developer community around Zapier shows a deeper commitment towards its innovative expansion. Beyond that, one could literally use both in their …
Chose Zapier
I have evaluated Zapier [compared] to Workato. Zapier seemed easier to connect systems together. They also have a larger selection of integrated platforms. Workato has no free option, and getting their "recipes" (integrations) set up required a great deal of trouble shooting …
Chose Zapier
Zapier is the only product in its category that I know of. IFTTT comes close but is more personal in nature. Zapier definitely has a huge head start because of the many companies that have actively built out and maintained their Zapier connections. Any other app would have to …
Features
Salesforce Sales CloudZapier
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Salesforce Sales Cloud
8.2
263 Ratings
6% above category average
Zapier
-
Ratings
Customer data management / contact management9.0263 Ratings00 Ratings
Workflow management8.3254 Ratings00 Ratings
Territory management7.8206 Ratings00 Ratings
Opportunity management8.8255 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)8.2240 Ratings00 Ratings
Contract management7.8211 Ratings00 Ratings
Quote & order management7.9194 Ratings00 Ratings
Interaction tracking8.3225 Ratings00 Ratings
Channel / partner relationship management8.0186 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Salesforce Sales Cloud
7.8
101 Ratings
2% above category average
Zapier
-
Ratings
Case management8.199 Ratings00 Ratings
Call center management7.880 Ratings00 Ratings
Help desk management7.784 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Salesforce Sales Cloud
8.4
241 Ratings
9% above category average
Zapier
-
Ratings
Lead management8.6236 Ratings00 Ratings
Email marketing8.1203 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Salesforce Sales Cloud
8.0
244 Ratings
5% above category average
Zapier
-
Ratings
Task management8.2233 Ratings00 Ratings
Billing and invoicing management7.676 Ratings00 Ratings
Reporting8.3197 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Salesforce Sales Cloud
8.2
257 Ratings
8% above category average
Zapier
-
Ratings
Forecasting8.0225 Ratings00 Ratings
Pipeline visualization8.2244 Ratings00 Ratings
Customizable reports8.6254 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Salesforce Sales Cloud
8.7
248 Ratings
13% above category average
Zapier
-
Ratings
Custom fields8.9246 Ratings00 Ratings
Custom objects8.7235 Ratings00 Ratings
Scripting environment8.5175 Ratings00 Ratings
API for custom integration8.6205 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Salesforce Sales Cloud
8.9
249 Ratings
6% above category average
Zapier
-
Ratings
Single sign-on capability9.0217 Ratings00 Ratings
Role-based user permissions8.8221 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Salesforce Sales Cloud
8.3
158 Ratings
11% above category average
Zapier
-
Ratings
Social data8.4156 Ratings00 Ratings
Social engagement8.2154 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Salesforce Sales Cloud
8.2
214 Ratings
10% above category average
Zapier
-
Ratings
Marketing automation8.2210 Ratings00 Ratings
Compensation management8.1144 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Salesforce Sales Cloud
7.5
228 Ratings
1% below category average
Zapier
-
Ratings
Mobile access7.5228 Ratings00 Ratings
Cloud Data Integration
Comparison of Cloud Data Integration features of Product A and Product B
Salesforce Sales Cloud
-
Ratings
Zapier
8.8
107 Ratings
10% above category average
Pre-built connectors00 Ratings9.0103 Ratings
Connector modification00 Ratings8.191 Ratings
Support for real-time and batch integration00 Ratings8.489 Ratings
Data quality services00 Ratings9.172 Ratings
Data security features00 Ratings9.571 Ratings
Monitoring console00 Ratings8.880 Ratings
Best Alternatives
Salesforce Sales CloudZapier
Small Businesses
Salesmate
Salesmate
Score 9.9 out of 10
Make
Make
Score 9.4 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.2 out of 10
IBM App Connect
IBM App Connect
Score 9.5 out of 10
Enterprises
Creatio
Creatio
Score 9.2 out of 10
IBM App Connect
IBM App Connect
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Salesforce Sales CloudZapier
Likelihood to Recommend
8.7
(395 ratings)
8.4
(112 ratings)
Likelihood to Renew
9.9
(58 ratings)
10.0
(1 ratings)
Usability
8.4
(121 ratings)
9.3
(11 ratings)
Availability
9.8
(27 ratings)
-
(0 ratings)
Performance
9.0
(18 ratings)
-
(0 ratings)
Support Rating
8.5
(92 ratings)
1.0
(10 ratings)
In-Person Training
7.9
(11 ratings)
-
(0 ratings)
Online Training
9.1
(15 ratings)
-
(0 ratings)
Implementation Rating
1.5
(18 ratings)
-
(0 ratings)
Configurability
10.0
(2 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
8.8
(9 ratings)
-
(0 ratings)
Product Scalability
8.7
(54 ratings)
-
(0 ratings)
Professional Services
9.3
(8 ratings)
-
(0 ratings)
User Testimonials
Salesforce Sales CloudZapier
Likelihood to Recommend
Salesforce
Salesforce Sales Cloud is an intuitive and easy-to-use platform. It is easy to customize this platform to meet the ever-changing business needs and requirements. It is easy to integrate with other platforms and offers incredible features that help businesses generate leads, automate their marketing processes, and collaborate effectively.
Read full review
Zapier
If you have processes that are now managed and controlled using a spreadsheet, Zapier will give you a lot more control over what is happening and will help you increase productivity by eliminating simple steps such as sending emails and sharing information with your colleagues. It frees time for very transactional activities.
Read full review
Pros
Salesforce
  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
Read full review
Zapier
  • Ease of use - multiple people in the organization can set up and run Zaps per their specific use cases without much training.
  • Connectivity - Zapier is able to connect to multiple applications we use on a regular basis.
  • Functionality - Zapier provides embedded functionality within the app itself (email, data conversion), but also appropriate triggers and actions for apps it connects to.
  • Versatile - Zapier can execute complicated and simple tasks and thus has many use cases.
Read full review
Cons
Salesforce
  • Sometimes setting up the interface can be overly complex.
  • Depending on what level of salesforce you are paying for, the SLA for their service team to respond can take a decent amount of time.
  • Wish there was more connection between the salesforce apps like service and sales.
Read full review
Zapier
  • Being able to turn off one leg of a Zap without having to delete it or turn the whole Zap off
  • Not all fields populate when using certain aspects of Salesforce, but that could be an SF issue
  • Communication when support is actually needed basically doesn't happen
Read full review
Likelihood to Renew
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
Read full review
Zapier
Zapier is now very much an integral part of our business and we could not operate without it!
Read full review
Usability
Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
Read full review
Zapier
The interface is very user-friendly, and there are also many tools to help a brand-new user get started. For example, you can put your Zap idea into the AI bot, and it will basically build a shell of your Zap to get started on. The format for each step within a Zap is also very helpful (set up the connection/app, set up the fields/details, then test).
Read full review
Reliability and Availability
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Read full review
Zapier
No answers on this topic
Performance
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
Read full review
Zapier
No answers on this topic
Support Rating
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
Read full review
Zapier
Before we purchased Zapier, I contacted support and asked them if Zapier could support my intended workflow (this is actually a selection on their support form - awesome). Within 2 hours, I was contacted by a support team member who seemed sure it would work, but granted me premium access for 2 weeks to try it out for myself. Sure enough, it did! Ever since then, support has replied rapidly to any problems I have experienced and answered my questions within a few sentences.
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In-Person Training
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
Read full review
Zapier
No answers on this topic
Online Training
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
Read full review
Zapier
No answers on this topic
Implementation Rating
Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Zapier
No answers on this topic
Alternatives Considered
Salesforce
At our company, we use Salesforce and HubSpot. I personally like both for different reasons. Salesforce makes it easy to generate reports, keep track of dealer and customer information, tie customers to dealers, and is easy to use. However, I like HubSpot for the marketing features. I think HubSpot has easier-to-use workflows and email creations.
Read full review
Zapier
We actually utilize both Integromat and Zapier at our company, for all the reasons detailed in this review. Though Zapier is excellent for simple client integrations, we often run into internal use cases that require complexity that Zapier cannot provide. Specifically working with API calls (not just webhooks), complex multi-step integrations with Routing/parsing/etc, and large volume integrations. Integromat is perfect for these use cases, but doesn’t provide the simplicity and account scalability that Zapier offers.
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Contract Terms and Pricing Model
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
Read full review
Zapier
No answers on this topic
Scalability
Salesforce
Salesforce Sales Cloud is highly scalable and designed to accommodate the needs of businesses of all sizes, from small startups to large enterprises. It offers flexible subscription models and can easily scale up or down based on the organization's requirements. Whether a company is expanding its sales team, increasing its customer base, or adding new features and functionalities, Sales Cloud can adapt to support growth without sacrificing performance or reliability. Additionally, Salesforce's cloud-based architecture ensures that users have access to resources and capabilities as needed, making it a highly scalable solution for organizations looking to automate customer relationship management at scale.
Read full review
Zapier
No answers on this topic
Professional Services
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Zapier
No answers on this topic
Return on Investment
Salesforce
  • The inbox feature allows me to see when the customer opens my email, and hence a timely follow-up could result in a higher response rate.
  • The mobile app allows users to gain access to leads and customer contacts on the go, which increases sales team productivity and enhances customer conversations.
  • The reports of the notes on the account level are not working, which is causing manual work in the weekly report to leadership.
Read full review
Zapier
  • It has saved me the money in hiring an administrative assistant
  • It also saved me the time it took to do these tasks
  • It also allowed me to automate things that increased my lead generation
  • It also allowed me to automate several processes
Read full review
ScreenShots

Salesforce Sales Cloud Screenshots

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