Visually, by Rock Content vs. Uberflip

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Visually, by Rock Content
Score 9.0 out of 10
N/A
Visually, by Rock Content acquired in 2019 with ScribbleLive, is a content marketing solution, allowing the user to get visual, video and content creation services, on demand and at scale. Visually is designed to supply the user affordable, premium quality work with creative talent, coordinated through what is described as an easy-to-use marketing collaboration product.N/A
Uberflip
Score 8.1 out of 10
N/A
Uberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also contains analytics that show how effective these CTAs are (and in what context they are effective or not) so poor content can be confidently dropped in favor of what works. For $200 monthly the user…N/A
Pricing
Visually, by Rock ContentUberflip
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Visually, by Rock ContentUberflip
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Features
Visually, by Rock ContentUberflip
Content Creation
Comparison of Content Creation features of Product A and Product B
Visually, by Rock Content
4.5
1 Ratings
57% below category average
Uberflip
-
Ratings
Ideation8.01 Ratings00 Ratings
Content collaboration8.01 Ratings00 Ratings
Content calendar1.01 Ratings00 Ratings
Network for content licensing/production1.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Visually, by Rock Content
4.0
1 Ratings
68% below category average
Uberflip
-
Ratings
Content hub3.01 Ratings00 Ratings
Forms / Gated content1.01 Ratings00 Ratings
Content distribution6.01 Ratings00 Ratings
Content promotion6.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Visually, by Rock Content
5.0
1 Ratings
44% below category average
Uberflip
-
Ratings
Audience profiling and targeting5.01 Ratings00 Ratings
Closed-loop tracking and reporting3.01 Ratings00 Ratings
Content performance analytics7.01 Ratings00 Ratings
Best Alternatives
Visually, by Rock ContentUberflip
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Paperflite
Paperflite
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All AlternativesView all alternativesView all alternatives
User Ratings
Visually, by Rock ContentUberflip
Likelihood to Recommend
6.0
(1 ratings)
8.1
(63 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(12 ratings)
Usability
-
(0 ratings)
9.8
(8 ratings)
Availability
-
(0 ratings)
9.1
(2 ratings)
Performance
-
(0 ratings)
7.3
(1 ratings)
Support Rating
-
(0 ratings)
3.2
(8 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Visually, by Rock ContentUberflip
Likelihood to Recommend
Rock Content
I would be less inclined to recommend Visually to a colleague now than I would have in the past. In the past, highly skilled freelance programmers and designers were more able to get matched with potential clients. Now, things have to go through Visually and creators cannot post their independent work and get matched up independently.
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Uberflip
Uberflip is well suited to bring your larger organization into sharing content. Instead of relying only on marketing to be driving content, Uberflip has made it easy to integrate content into the sales process or client services process, with the ability to make the experience unique to sales or CS. Where Uberflip may not be as suited is if you are looking for landing pages to capture leads, most of the time for landing pages designed to sell a product you want to add specific feature copy and be able to place a gate over content without having a user jumping from page to page, while also having the gate capturing information and allowing you to trigger activities from your marketing automation system. Uberflip doesn't allow you to add copy or manipulate a landing page and only allows you to add information from a gate to a static list, which does not allow you to automate the process.
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Pros
Rock Content
  • Staff picks were a great way of sifting through many pieces of content
  • It was easy to share things uploaded to visual.ly to other social media channels
  • There is an awesome amount of content on Visually
Read full review
Uberflip
  • Integration into already existing CRM platforms, like Marketo.
  • Robust back-end reporting with the what seems like endless filters.
  • High-level of support from both the account management and technical teams.
  • Problem-solving with a focus on your end goal or what you are trying to accomplish.
Read full review
Cons
Rock Content
  • There is a bias towards infographics (as opposed to 'real' data visualization)
  • It is not very clear the path between how people who need content get matched up or find creators
  • Interface was redone too often
Read full review
Uberflip
  • Decent amount of bugs in the system, constantly need to work with support.
  • Continues to raise their prices without adding much extra value.
  • Lots of turnover on their customer team's.
  • Somewhat customizable but could use some work on making hubs not all look exactly the same.
  • Mixed bag on the helpfulness of their teams.
  • Not overly proactive with suggestions for optimization or knowledge of their accounts.
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Likelihood to Renew
Rock Content
No answers on this topic
Uberflip
This serves all of our content marketing needs, but our sales team does need a more robust sales enablement solution. It's hard to have the engagement/usage data for different kinds of content in disparate systems. But I've looked for years and been unable to find a one-size-fits-all solution to solve all marketing and sales enablement use cases.
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Usability
Rock Content
No answers on this topic
Uberflip
For me this has been very easy to use. Once we got the basics down it was easily repeatable and if we did end up having questions our point of contact was very helpful and fast in getting our questions answered. If it was above their capabilities they brought in a support professional who really made it easy for us to learn and replicate their steps.
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Reliability and Availability
Rock Content
No answers on this topic
Uberflip
After using Uberflip for more than a year, we have yet to experience any down time.
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Support Rating
Rock Content
No answers on this topic
Uberflip
The support and the team at Uberflip is THE BEST!!! They are seriously so great. They got to know me on a personal level and really cared about getting my Hub set up the way I wanted and they want my Hub to be successful. They even took a few of us out to dinner when they were in my area for a marketing event. They are always there to help me and only a quick email or phone call away
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Online Training
Rock Content
No answers on this topic
Uberflip
It wasn't exactly training but there was a step by step check list of things in a project the Uberflip team shared with me. There were links to helpful articles on it that walked me through how to set things up
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Implementation Rating
Rock Content
No answers on this topic
Uberflip
The implementation team was with us every step of the way, helping us map what needed to be done, providing examples of other customers and being as hands-on as we needed
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Alternatives Considered
Rock Content
I would recommend other design studios that specialize in data visualization and infographics before visually for a few reasons: - small design studios have an emphasis on the creators (who is part of the studio), whereas Visually is more of a black box because you don't know who is creating your project - Portfolio is okay, but not great, there are many other studios with better looking portfolios One way that Visually is better is that it has an impressive client list and quicker turnaround and maybe more streamlined feedback loops.
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Uberflip
When it comes to asset management, Uberflip has a HubSpot beat. That doesn't mean HubSpot isn't necessary for other functions, but when it comes to the content itself, the backend organization, reporting (item and stream level), and delivery of the content is much more useful in Uberflip. Otherwise, they have the same learning curve.
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Return on Investment
Rock Content
  • Was helpful in attracting clients when I started doing data visualization work
  • Cost was minimal - it was free to upload and took little time
  • I have been unable to attract clients lately from visually, so ROI has gone to 0
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Uberflip
  • It has enabled us to track the performance of the content being sent out by sales. Now we can make data-driven content decisions.
  • Have had multiple use cases where Sales Assist was able to reengage prospects that were thought to be lost.
  • Content management has been key, it has been extremely helpful to centralize content in Uberflip.
Read full review
ScreenShots

Uberflip Screenshots

Screenshot of Integrates third-party content platforms such as RSS, SlideShare, Wistia, Vidyard, and more, to break down content silos for more control across channels.Screenshot of Dynamic destinations for campaigns can be created. Branding, fields and content can be personalized to deliver value and context. Uberflip CTAs can be used to place forms across streams, gate content and pass lead data to marketing automation platform.Screenshot of Uberflip Sales Assist gives sellers and success teams greater access to marketing content and tools that help them create and share their own content experiences.Screenshot of With UF CTAs, marketers can not only collect contact information, but they can do that within the context of a content experience or drive that visitor to a content experience by placing CTAs where conversion is most likely to take place.Screenshot of Content scores, metrics dashboards and integrations with the organization's marketing tech stack let users dive deeper into content engagement and performance.Screenshot of Displays how each account and contact engages with content.