SE Ranking vs Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Likelihood to Recommend

SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.

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Gary Shouldis

Founder & CEO

3Bug MediaMarketing and Advertising, 1-10 employees

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Good for instances where search campaigns are driving poor overall traffic. Campaigns for awareness work well, and you have pretty good control of how your ads look without having to do too much work. We've used this successfully for law, financial services, and political campaigns effectively. With Twitter banning political ads, and Facebook becoming increasingly strict on their approval guidelines, this may turn into the best alternative. Would not necessarily recommend for ecommerce campaigns, or lead based campaign where keeping cost per conversion down is a primary objective.

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Vincent Misiewicz

Sr. Search Engine Marketing Analyst

Traffic Digital AgencyMarketing and Advertising, 11-50 employees

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Feature Rating Comparison

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Keyword analysis

Backlink management

SERP ranking tracking

Page grader

Competitive analysis

Site audit / diagnostics

Site recommendations

Task management

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Local SEO

Mobile SEO

Global SEO

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Multi-domain support

Integration with web analytics tools

Pros

Rank racking. It’s really important for us that the ranks are tracked accurately.
Monitoring of changes made on the website. We’ve found this feature really useful.
Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.

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Dmitry Chervonyi

Chief Marketing Officer

BelkinsMarketing & Advertising, 51-200 employees

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Offers extensive solutions to reach a high volume of users and create new reach outside of major networks like Google and Bing.
Provides unique ways to differentiate advertisers in top positions on search results pages.
Creates unique tactics to utilize on display networks (carousel and video takeovers).

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Alexander Rodriguez

Associate Director

PerformicsConsumer Electronics, 1001-5000 employees

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Cons

I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
Some more video tutorials on the site on how to use some tools would be helpful.
More in-system popups would be more helpful too.

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Yuliya Karnaukh

Marketing strategies and business consulting

Strategies and beyondMarketing and Advertising, 11-50 employees

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No traffic -- despite a high ROI, the lack of overall spend led to us eventually remove support for the channel from our services.
Nothing to differentiate it from other paid platforms -- Gemini didn't particularly offer anything new or novel that made it worth using over Bing and Google.

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Brandon Mitchell

Digital Platform Marketing Analyst

Vizergy Digital MarketingHospitality, 51-200 employees

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Usability

SE Ranking 9.1

Based on 2 answers

They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.

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Dmitry Chervonyi

Chief Marketing Officer

BelkinsMarketing & Advertising, 51-200 employees

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Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising 5.3

Based on 3 answers

One of my main pain points with yahoo gemini is that the product is very difficult to use and the UI seems like they took a skeleton of a similar product and made it bare bones functional for the purpose of generating ad spend. It is a huge barrier for new customers and I feel one of the main reasons they have new customers at all is all the free trial dollars they offer.

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Verified User

Partner in Marketing

Marketing and Advertising Company, 11-50 employees

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Support Rating

SE Ranking 8.3

Based on 5 answers

The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.

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Verified User

Consultant in Marketing

Marketing & Advertising Company, 1-10 employees

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Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising 6.4

Based on 8 answers

They were always super helpful during training and demoing and would answer any questions we had.We didn't have a direct account manager, which would have been nice, but I just don't think their size accommodates for that type of set up.They are very knowledgeable and help guide you through a set up for each particular client.

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Verified User

Manager in Marketing

Marketing and Advertising Company, 501-1000 employees

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Alternatives Considered

SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc...It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.

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Dragan Nikolic

Organic Search

WPSerbiaMarketing and Advertising, 1-10 employees

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Yahoo Gemini! does stack up well against its competitors in the smaller spending realms. We've never been able to justify the ROI when we try to scale it up to even 10% - 15% of our spend. No, we've found that it's much better as a tangential win than a mainstream channel.

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Nathan Richardson

SEO Analyst

BambooHRComputer Software, 501-1000 employees

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Return on Investment

The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.

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Lauren Love

Director of Business Strategy

Caring Solutions San AntonioHospital & Health Care, 51-200 employees

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It has created a more comprehensive understanding of the audience to whom a client is marketing.
It allows clients to target and reach audience members on all major search platforms.
It provides data and reporting to understand and analyze campaign success and optimize campaigns towards client goals.

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Leah Jakaitis

Senior Analyst

MerkleMarketing and Advertising, 5001-10,000 employees

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Pricing Details

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

SE Ranking Editions & Modules

Edition

ESSENTIAL	18.6¹
PRO	42.5¹
BUSINESS	$90¹

per month

Additional Pricing Details

* All the prices are given for a weekly rankings check frequency and an annual subscription period.

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising Editions & Modules

Edition

Yahoo Gemini!	$25.00¹

Per Month

Additional Pricing Details

—

Rating Summary

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Likelihood to Recommend

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Feature Rating Comparison

Keyword analysis

Backlink management

SERP ranking tracking

Page grader

Competitive analysis

Site audit / diagnostics

Site recommendations

Task management

Local SEO

Mobile SEO

Global SEO

Multi-domain support

Integration with web analytics tools

Pros

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Cons

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Usability

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Support Rating

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Alternatives Considered

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Return on Investment

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Screenshots

SE Ranking

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

SE Ranking Editions & Modules

Edition

Additional Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Yahoo Gemini! (Verizon Media Native), formerly Yahoo! Advertising Editions & Modules

Edition

Additional Pricing Details

Rating Summary

Add comparison