Searchmetrics Suite vs. Yoast

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Searchmetrics
Score 6.0 out of 10
N/A
The Searchmetrics Suite automatically analyzes your website and guides you through the optimization of your keywords, topic clusters (onpage) and thus your content, as well as backlinks (off page) / social links, and finally the information architecture of your pages. Clients are provided with international ranking data regarding several search engines like Google, Bing, Yahoo!, Yandex and Baidu etc. Integration of Web Analytics, enriches data with traffic, conversions and user signals, such as…N/A
Yoast
Score 8.7 out of 10
N/A
Yoast offers a set of tools developed by Joost de Valk and team, founder of yoast.com and Wordpress enthusiast. These tools are designed to help content rank higher and are subsumed under the Yoast Complete pack, which includes Video SEO for rank climbing with embedded videos in a Wordpress site, WooCommerce SEO for the WP ecommerce plugin, News SEO for rank climbing in Google news, Local SEO for (as the name implies) climbing in local listings with more complete information so can be located…
$0
per year
Pricing
Searchmetrics SuiteYoast
Editions & Modules
No answers on this topic
Premium
$99.00
Per Site
Offerings
Pricing Offerings
SearchmetricsYoast
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Searchmetrics SuiteYoast
SEO
Comparison of SEO features of Product A and Product B
Searchmetrics Suite
7.6
1 Ratings
2% below category average
Yoast
6.5
58 Ratings
18% below category average
Keyword analysis9.01 Ratings5.448 Ratings
Backlink management4.01 Ratings7.432 Ratings
SERP ranking tracking9.01 Ratings5.618 Ratings
Page grader8.01 Ratings9.253 Ratings
Competitive analysis7.01 Ratings6.823 Ratings
Site audit / diagnostics8.01 Ratings6.940 Ratings
Site recommendations8.01 Ratings8.241 Ratings
Task management8.01 Ratings2.421 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Searchmetrics Suite
7.0
1 Ratings
8% below category average
Yoast
7.4
49 Ratings
3% below category average
Local SEO7.01 Ratings8.338 Ratings
Social SEO6.01 Ratings8.440 Ratings
Mobile SEO7.01 Ratings8.240 Ratings
Global SEO8.01 Ratings4.833 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Searchmetrics Suite
9.0
1 Ratings
7% above category average
Yoast
8.7
45 Ratings
3% above category average
Multi-domain support9.01 Ratings8.319 Ratings
Integration with web analytics tools9.01 Ratings9.141 Ratings
Best Alternatives
Searchmetrics SuiteYoast
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Searchmetrics SuiteYoast
Likelihood to Recommend
10.0
(2 ratings)
8.8
(58 ratings)
Likelihood to Renew
3.0
(1 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
7.7
(19 ratings)
User Testimonials
Searchmetrics SuiteYoast
Likelihood to Recommend
Searchmetrics
Searchmetrics does a great job when doing optimization of your content and keywords. It is less appropriate when doing off page optimization like backlinks.
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yoast.com
Yoast Wordpress SEO Plugins is really great for any application - home pages, blogs, etc. It saves a lot of time researching keywords, but it is time-consuming crafting content, which I think is a necessary evil. I wasn't really seeing the immediate results I had hoped for, but there could be a variety of reasons for that (cookies, caches, etc.). Overall, if you have the time to dedicate and utilize the tool, it's awesome!
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Pros
Searchmetrics
  • Large database of companies and search terms to compare with our site.
  • In the research section, we are able to do research on an unlimited number of sites/keywords
  • Paid and Organic search research all in one place to make research and performance comparisons a lot easier
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yoast.com
  • Evaluate the SEO score of any given page's content.
  • Makes it simple to manage the title and description for a page (what shows up on Google search results).
  • Boils down complicated topics such as canonical URLs for non-technical users.
  • Easy explanations for any and all options, including why to use or not use an option.
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Cons
Searchmetrics
  • Research into specific languages when working with multilingual countries
  • More keyword data in smaller countries
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yoast.com
  • Density: Because even the free, basic Yoast SEO tool has SO MANY FEATURES, if you're brand new to SEO as a concept/practice, you might feel a little overwhelmed at first. Just go watch the training videos!
  • Bulk Title Editing: I'm sure this tool can be useful, but I've never found it to be particularly intuitive or helpful.
  • Limitations: I'm grasping at straws here, but it would be nice if some of the premium (paid) features- specifically the social media previews- were available in the free version. Like I said, grasping.
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Likelihood to Renew
Searchmetrics
We are currently using an agency and do not need Searchmetrics services at this time. If we do need research metrics in the future, we will probably go with them. The only deterrent is that we got suckered into an additional year with them because we were a few days late on opting out of the auto-renew. Although I was very upset about getting stuck an extra year paying for services I do not need, that is probably the only issue I have with the company, so if you can avoid that, it's a pretty good product.
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yoast.com
I see no reason to discontinue using Yoast as it has been very beneficial for my website and my business.
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Usability
Searchmetrics
No answers on this topic
yoast.com
All the information is integrated on-screen while writing content and the scores and related score elements (i.e. paragraph/sentence length, transition words, keyphrase density, etc.) are all updated live as I write which I think is amazingly helpful.
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Support Rating
Searchmetrics
No answers on this topic
yoast.com
There are plenty of amazing articles published on their site, however, I don't rate their actual support team as being particularly helpful. I made multiple points of contact regarding the internal link counter not working and even though they began troubleshooting I think when it became too hard it was just forgotten about and so is still unresolved.
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Alternatives Considered
Searchmetrics
We originally selected Searchmetrics because we got more bang for our buck. On the research end, we could do unlimited searches without the cost of the service going up. As for the historical data, we could store more trending data and do deeper research than we could with the competitor. The monthly fee was almost half (if i remember correctly, but it's been a few years) of what what we were paying before with a competitor.
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yoast.com
This is my go-to plugin for SEO. It is easy, and I trust Yoast will give me solid results. In a short time period, our website has seen measurable results in organic search traffic. Our previous website didn't use page level SEO tools to this extent. We are systematically updating each page using the Yoast WordPress SEO Plugin. We are pleased with the results
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Return on Investment
Searchmetrics
  • It had a positive impact on the ROI. As the websites rank better the revenue raised.
  • Searchmetrics Suite is an expensive product, it is too expensive for small websites.
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yoast.com
  • Yoast Wordpress SEO Plugin along with other SEO investments we have made with our new website has extremely paid off on new business opportunity creation. Since August 2018 we have added over $100K of new business opps solely sourced from SEO searches on pages and posts that Yoast has helped us optimize.
  • Yoast Wordpress SEO Plugin saves our marketing team a lot of time. Since the plugin lives in WordPress and provides live tips we can make to the page or post, our team doesn't have to guess on what keyword, or meta-tag, or how many internal and external links a page or post should have using an additional platform. It is just conveniently there for us to use regularly.
  • Yoast Wordpress SEO Plugin cannot be the only piece of software your website relies on to obtain SEO optimization with search engines. It is a piece of the puzzle, and you can only maximize its' value by making sure your website is scam free, the code under the hood is healthy, and the load time and page weight is light.
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ScreenShots

Searchmetrics Screenshots

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