SEOptimer vs. AuthorityLabs, by Traject

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SEOptimer
Score 8.0 out of 10
N/A
SEOptimer is a search engine optimization software solution offered by Seoptimer.com.N/A
AuthorityLabs
Score 10.0 out of 10
N/A
AuthorityLabs is an SEO tool providing keyword analysis, from Traject.N/A
Pricing
SEOptimerAuthorityLabs, by Traject
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SEOptimerAuthorityLabs
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
SEOptimerAuthorityLabs, by Traject
SEO
Comparison of SEO features of Product A and Product B
SEOptimer
7.9
2 Ratings
2% above category average
AuthorityLabs, by Traject
7.3
4 Ratings
6% below category average
Keyword analysis8.02 Ratings9.04 Ratings
Backlink management8.02 Ratings00 Ratings
SERP ranking tracking8.01 Ratings10.04 Ratings
Page grader8.02 Ratings6.01 Ratings
Competitive analysis8.01 Ratings9.03 Ratings
Site audit / diagnostics8.02 Ratings5.01 Ratings
Site recommendations8.02 Ratings5.02 Ratings
Task management7.02 Ratings7.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
SEOptimer
8.0
2 Ratings
5% above category average
AuthorityLabs, by Traject
7.5
3 Ratings
2% below category average
Local SEO8.02 Ratings10.03 Ratings
Social SEO8.02 Ratings6.01 Ratings
Mobile SEO8.02 Ratings9.03 Ratings
Global SEO8.02 Ratings5.03 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
SEOptimer
8.0
2 Ratings
5% below category average
AuthorityLabs, by Traject
6.5
4 Ratings
26% below category average
Multi-domain support8.01 Ratings10.04 Ratings
Integration with web analytics tools8.02 Ratings3.02 Ratings
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SEOptimerAuthorityLabs, by Traject
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Advanced Web Ranking
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Score 8.3 out of 10
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Score 8.3 out of 10
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Score 8.6 out of 10
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Score 8.6 out of 10
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User Ratings
SEOptimerAuthorityLabs, by Traject
Likelihood to Recommend
8.0
(2 ratings)
9.0
(4 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
SEOptimerAuthorityLabs, by Traject
Likelihood to Recommend
Seoptimer.com
SEOptimer is well suited for all types of companies, right from the ones that already have a good presence on search engines, to the ones that are new to the SEO space. SEOptimer makes it easier for the newbies to understand SEO, at the same time it is of a great help for the advanced SEO practitioners
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Traject
It's best used for small to mid-sized businesses that need to track a modest number of keyword phrases - perhaps 100 to 500 - across multiple search engines, in a limited number of geographies, against three or fewer competitors. It's less useful for large enterprises or small businesses that need multiple SEO functions handled by a single tool.
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Pros
Seoptimer.com
  • SEO optimization: analyzes the key SEO objectives - headers, descriptions, links, keyword density, content, etc.
  • Performance: analyzes load speed (server response, content, page size, and scripts), image optimization,
  • Security: checks for SSL, malware, etc.
  • Social Media: analyzes visibility on social media.
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Traject
  • Keyword tracking (large volumes)
  • Keyword insights
  • Competitor Keyword tracking
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Cons
Seoptimer.com
  • User interface
  • Competitor analysis, especially for paid search
  • Backlink opportunities
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Traject
  • The interface is very rudimentary, it is not an interface that we would be comfortable adding clients the ability to access.
  • All results must be pulled into other programs for inclusion in monitoring reports.
  • Adding separate keyword targets for mobile and non-mobile is cumbersome and results must be tracked separately.
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Support Rating
Seoptimer.com
No answers on this topic
Traject
This is an area where AuthorityLabs really shines. It's one of the few Martech or SEO tools vendors about whom I can honestly say I've never had a complaint about their customer support. The team there consistently responds to any questions I've had or issues I've encountered quickly, helpfully, and in a way that feels personal.
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Alternatives Considered
Seoptimer.com
Does not give the deep dive analysis that these other tools give but sometimes that's too overwhelming for a potential client. We use this tool to whet the appetite of a new potential client. This is a great tool to give them a White Labeled report that outlines the larger issues that will need to be addressed to improve a website.
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Traject
Very comparative as far as price [goes]. Some of the competitors have different features but you get trade-offs depending on who you are comfortable using.
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Return on Investment
Seoptimer.com
  • Increased seo ranking
  • More traffic on the website
  • More customers
  • More revenue
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Traject
  • We did not any process in terms of reporting on ROI in regards to SEO, but we only paid a very small monthly charge so it was a no-brainer to use it. It definitely helped our business.
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ScreenShots