What users are saying about
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7 out of 100
Based on 7 reviews and ratings
6 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.7 out of 100
Based on 6 reviews and ratings
Attribute Ratings
- Shareaholic is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
10.0
Shareaholic
100%
1 Rating

7.0
Smaato
70%
2 Ratings
Likelihood to Renew
10.0
Shareaholic
100%
1 Rating

Smaato
N/A
0 Ratings
Usability
Shareaholic
N/A
0 Ratings

8.0
Smaato
80%
1 Rating
Support Rating
Shareaholic
N/A
0 Ratings

7.0
Smaato
70%
2 Ratings
Likelihood to Recommend
Shareaholic
This is a great tool to use for content sharing and link building. So if either of those are part of your digital marketing strategy, which they should be, Shareaholic may be beneficial for your business
Associate Director of Marketing & Client Services
Jackson White, P.C.Legal Services, 51-200 employees
Smaato
Smaato is very well suited for user acquisition and retargeting companies. Their overlap in terms of audiences and publishers with other exchanges is very limited, which makes it a great alternative when you need to scale a campaign and want to maintain your frequency cap. They work very well in branding campaigns as well as performance campaigns.
Sales Specialist
OgilvyInternet, 10,001+ employees
Pros
Shareaholic
- Great editorial staff, great content!
- Clean website, easy to navigate.
- Very high domain authority, great for link building.
Associate Director of Marketing & Client Services
Jackson White, P.C.Legal Services, 51-200 employees
Smaato
- Fill - the ad requests we send to Smaato have seen a great requests-to-impression ration.
- Revenue - We've seen a lift in overall revenue thanks to the high CPM bids we get from Smaato.
- Payments are always on time and they have a responsive financial team that is helpful in answering any questions.
- Customer service - They are very fast to respond to any issues. The set up was streamlined thanks to their professional customer service.
Manager, Ad Operations
Whisper AppInternet, 51-200 employees
Cons
Shareaholic
- The home page could offer some more direction/explanation of what Shareaholic is all about.
Associate Director of Marketing & Client Services
Jackson White, P.C.Legal Services, 51-200 employees
Smaato
- Inventory can be a bit pricey in competitive markets like the US.
- Reporting dashboard is limited, needs work.
- They don't offer a lof of transparency about margins over media cost.
Sales Specialist
OgilvyInternet, 10,001+ employees
Pricing Details
Shareaholic
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Smaato
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Likelihood to Renew
Shareaholic
Shareaholic 10.0
Based on 1 answer
In terms of co-creation, the process of working with Shareaholic was easy and pleasant. Furthermore, the design of their site is clean and modern. The Shareaholic team is also active on social media, a quality I like to look for when targeting products for content collaboration
Associate Director of Marketing & Client Services
Jackson White, P.C.Legal Services, 51-200 employees
Smaato
No score
No answers yet
No answers on this topic
Usability
Shareaholic
No score
No answers yet
No answers on this topic
Smaato
Smaato 8.0
Based on 1 answer
Smaato has a UI where you can control your line items on the traffic you want to receive. That is a key unique selling point that other SSPs don't offer. Most of the items that you will need like reporting can be done on a self serve manner and that is a big plus, specifically for changes that need to happen really fast and you don't need to deal with account managers that may take some time to answer emails.
Sales Specialist
OgilvyInternet, 10,001+ employees
Support Rating
Shareaholic
No score
No answers yet
No answers on this topic
Smaato
Smaato 7.0
Based on 2 answers
Smaato's account management team is very professional. They are quite fast in terms of customer support, which is very helpful. One item that stands out is that they are willing to understand what you need for each campaign and what is the best way to move forward. They don't just jump quickly into trying to upsell more of Smaato's products (audiences, data) like other SSPs do.
Sales Specialist
OgilvyInternet, 10,001+ employees
Alternatives Considered
Shareaholic
No answers on this topic
Smaato
With over 20 demand partners in our stack, Smaato is in the top 5
Manager, Ad Operations
Whisper AppInternet, 51-200 employees
Return on Investment
Shareaholic
- We got a great backlink from collaborating with Shareaholic, which improved our organic online rankings, and hopefully also led to an increase in client contact and retention.
Associate Director of Marketing & Client Services
Jackson White, P.C.Legal Services, 51-200 employees
Smaato
- Increased overall revenue
- Strong demand pool
- Easy reporting
Manager, Ad Operations
Whisper AppInternet, 51-200 employees