What users are saying about
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Top Rated
608 Ratings
24 Ratings

SharpSpring

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Top Rated
608 Ratings
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Score 7.6 out of 100
24 Ratings
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Score 8.7 out of 100

Likelihood to Recommend

SharpSpring

[SharpSpring is] great for lead management - CRM. Very easy to setup and get a sales team motivated to track their pipeline. Also gives management great visibility to what is going on across the sales team and provides actionable insight for forecasting. On the marketing side, we run primarily email and social media campaigns - SharpSpring is great for managing multi-channel, triggered campaigns where you literally want to “set it and forget it”.
Dave Sutton | TrustRadius Reviewer

Tailwind

Tailwind is perfect for a small marketing shop where you simply need to be able to queue up Instagram posts. It works for Pinterest as well, but that's not a platform we use very often. It is very helpful to be able to plan out and visualize an entire IG series of posts in advance, and very few other scheduling platforms work with Instagram's API these days. I haven't delved deeply into the analytics tools, but I believe they would be very useful as well for a larger organization.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

SharpSpring
7.8
Tailwind
WYSIWYG email editor
SharpSpring
7.0
Tailwind
Dynamic content
SharpSpring
8.3
Tailwind
Ability to test dynamic content
SharpSpring
8.2
Tailwind
Landing pages
SharpSpring
7.0
Tailwind
A/B testing
SharpSpring
8.5
Tailwind
Mobile optimization
SharpSpring
6.2
Tailwind
Email deliverability reporting
SharpSpring
7.9
Tailwind
List management
SharpSpring
8.8
Tailwind
Triggered drip sequences
SharpSpring
8.5
Tailwind

Lead Management

SharpSpring
8.5
Tailwind
Lead nurturing
SharpSpring
8.6
Tailwind
Lead scoring and grading
SharpSpring
8.3
Tailwind
Data quality management
SharpSpring
8.5
Tailwind
Automated sales alerts and tasks
SharpSpring
8.6
Tailwind

Campaign Management

SharpSpring
8.0
Tailwind
Calendaring
SharpSpring
8.0
Tailwind
Event/webinar marketing
SharpSpring
8.0
Tailwind

Social Media Marketing

SharpSpring
6.9
Tailwind
Social sharing and campaigns
SharpSpring
6.6
Tailwind
Social profile integration
SharpSpring
7.2
Tailwind

Reporting & Analytics

SharpSpring
7.5
Tailwind
Dashboards
SharpSpring
7.4
Tailwind
Standard reports
SharpSpring
8.2
Tailwind
Custom reports
SharpSpring
7.0
Tailwind

Platform & Infrastructure

SharpSpring
8.0
Tailwind
API
SharpSpring
7.5
Tailwind
Role-based workflow & approvals
SharpSpring
8.2
Tailwind
Customizability
SharpSpring
7.7
Tailwind
Integration with Salesforce.com
SharpSpring
8.1
Tailwind
Integration with Microsoft Dynamics CRM
SharpSpring
8.4
Tailwind
Integration with SugarCRM
SharpSpring
8.3
Tailwind

Listening/monitoring

SharpSpring
Tailwind
9.1
Boolean keyword searches
SharpSpring
Tailwind
9.5
Filtering out noise/spam
SharpSpring
Tailwind
8.8
Sentiment analysis
SharpSpring
Tailwind
8.8
Broad channel coverage
SharpSpring
Tailwind
9.3

Publishing

SharpSpring
Tailwind
9.1
Content planning and scheduling
SharpSpring
Tailwind
9.0
Audience targeting
SharpSpring
Tailwind
9.6
Content optimization
SharpSpring
Tailwind
8.5
Workflow management
SharpSpring
Tailwind
9.4

Engagement

SharpSpring
Tailwind
9.6
Automated routing and prioritization
SharpSpring
Tailwind
10.0
Customer interaction histories
SharpSpring
Tailwind
9.4
Bulk actions
SharpSpring
Tailwind
9.3

Marketing

SharpSpring
Tailwind
9.9
Lead generation
SharpSpring
Tailwind
9.7
Content marketing
SharpSpring
Tailwind
9.9
Paid media management
SharpSpring
Tailwind
9.9
Campaigns and promotions
SharpSpring
Tailwind
9.9

Channel coverage/integration

SharpSpring
Tailwind
8.6
Instagram
SharpSpring
Tailwind
7.7
Pinterest
SharpSpring
Tailwind
9.5

Reporting/analytics

SharpSpring
Tailwind
9.8
Campaign success analytics
SharpSpring
Tailwind
10.0
Real-time tracking
SharpSpring
Tailwind
9.7
Competitor analysis
SharpSpring
Tailwind
9.6

Account management

SharpSpring
Tailwind
8.6
Role-based user permissions & privileges
SharpSpring
Tailwind
10.0
Mobile access
SharpSpring
Tailwind
7.3

Pros

SharpSpring

  • Crm, with custom fields that can be customized per organization
  • Sales pipelines, which lets you track an opportunity along the sales process. Can implement automation with tasks creation, emails to prospect and notifications
  • Email marketing with easy to use email builder. Campaigns can be sent out manually or automatically. Can also be used for templated emails to send to contacts.
Kaila Troia | TrustRadius Reviewer

Tailwind

  • Scheduling Pins on more than one Board across a time frame.
  • Scheduling Instagram posts at recommended times.
  • Using Smart Bio for links from Instagram directly to our website.
Anonymous | TrustRadius Reviewer

Cons

SharpSpring

  • Custom Form Field - Weakest point of the software for me. Hard to make custom field and options are limited
  • Nuanced Automations are Hard - Lacking some more advanced automation capacities and options
  • Hard Bounces / Suppressions - Very aggressive suppression engine means that active subscribers are "bounced" then removed from email lists suddenly without much recourse
Billy Alguire | TrustRadius Reviewer

Tailwind

  • I can not wait for the day that Tailwind has a functionality for Twitter and Facebook, this would be my number one item for improvement.
Xavier Knight | TrustRadius Reviewer

Likelihood to Renew

SharpSpring

SharpSpring 8.1
Based on 30 answers
We have been very impressed with all aspects of this software and the potential for it to radically change how we operate is huge! Support has been exceptional and we have discovered many extra uses for the software than originally thought. Not only will it give us benefits for our company's growth, but for our client's growth as well.
David Fox | TrustRadius Reviewer

Tailwind

No score
No answers yet
No answers on this topic

Usability

SharpSpring

SharpSpring 8.2
Based on 71 answers
This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
Christine Mullins | TrustRadius Reviewer

Tailwind

Tailwind 10.0
Based on 1 answer
I have found Tailwind to be very helpful in generating our overall social media goals consistently. We are thrilled with the way we are able to easily post and pin as well as look into the insights for more in-depth knowledge. It is an easy-to-use addition to our social media.
Anonymous | TrustRadius Reviewer

Support Rating

SharpSpring

SharpSpring 8.7
Based on 80 answers
The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
Darren Winter, MA | TrustRadius Reviewer

Tailwind

Tailwind 10.0
Based on 1 answer
I have received wonderful support from Tailwind. Recently when I was on their new Tailwind Create and was looking at their site photos, I had a question and I received an answer in less than 24 hours. They have also been receptive to comments and ideas to make the product better and they used some of the ideas as well giving us a discount for the help.
Anonymous | TrustRadius Reviewer

Implementation Rating

SharpSpring

SharpSpring 8.0
Based on 14 answers
Overall I would say to be patient and bring everyone who will be touching the platform to the onboarding sessions. The Virtual Classroom lets you onboard as quickly or slowly as you want. Sales, marketing, design, account management, get 'em all in on it. For the most part, they will be happy to use this platform. I recommend getting as many people as possible to see the SharpSpring demo.
Matthew Maginley | TrustRadius Reviewer

Tailwind

No score
No answers yet
No answers on this topic

Alternatives Considered

SharpSpring

We have tested and work with several marketing automation/CRM systems over the course of over 25 years in the B-to-B marketing/advertising business, among them are: HubSpot, Marketo, Pardot, Zoho, Salesforce, and many others. SharpSpring continues to be the gold standard for me in terms of overall value and ease of use.
Dave Strand | TrustRadius Reviewer

Tailwind

At this time our marketing team does have and uses both Hootsuite and Tailwinds, but for Pinterest and blog management/analytics, Tailwind is superior. We chose tailwinds based on the excellent reviews and also the need we had to manage our creative outlets better.
Joanna Knight | TrustRadius Reviewer

Return on Investment

SharpSpring

  • It's had a positive impact on ROI in that it's provided management with visibility into forecasting, making the budgeting process clearer.
  • When new representatives join the company it's easy to get [them] up and running in SharpSpring, minimizing time spent on training.
  • SharpSpring helps our team of reps clearly see the current list of opportunities, and create tasks to make sure we don't miss any follow-ups
Jason Carlage | TrustRadius Reviewer

Tailwind

  • Definitely an ROI - We have increased our clicks on our website due to traffic from Pinterest, primarily from our Smart Loop.
  • We have increased Pinterest following due to our intensive use of Smart Loop, which has led to #1 (increased website traffic).
  • Organization and time management has been a massive advantage of utilizing Tailwind. Because I can set Smart Loop and not worry about it, I can dedicate my time to other areas of the business.
Kate Knight | TrustRadius Reviewer

Screenshots

Pricing Details

SharpSpring

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

SharpSpring Editions & Modules

Edition
1,000 Contacts$3991
2,500 Contacts$4991
5,000 Contacts$6991
10,000 Contacts$8991
20,000 Contacts$1,2991
  1. per month
Additional Pricing Details

Tailwind

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Tailwind Editions & Modules

Edition
Pinterest Plus14.991
Instagram Plus14.991
Tailwind Create119.882
SmartLoop119.882
Tailwind Communities119.882
  1. per month
  2. billed annually
Additional Pricing Details

Rating Summary

Likelihood to Recommend

SharpSpring
7.9
Tailwind
9.3

Likelihood to Renew

SharpSpring
8.1
Tailwind

Usability

SharpSpring
8.2
Tailwind
10.0

Reliability and Availability

SharpSpring
5.9
Tailwind

Performance

SharpSpring
5.6
Tailwind

Support Rating

SharpSpring
8.7
Tailwind
10.0

Online Training

SharpSpring
4.5
Tailwind

Implementation Rating

SharpSpring
8.0
Tailwind

Scalability

SharpSpring
3.6
Tailwind

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