25 Ratings
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Score 6.5 out of 100
37 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Sizmek Ad Suite

I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.
Collin Berg | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

Sprinklr is well suited for several teams working together to all use one tool. It's helpful for brands running several paid initiatives on several different platforms for monitoring or turning ads on and off quickly if a PR issue arises. You can have ads set up for timely/seasonal scenarios to quickly take advantage of messaging that's relevant for geo-targeted locations. If you're looking for a very simplified quick step process, Sprinklr is too robust and costly for that.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Sizmek Ad Suite
4.4
Sprinklr Modern Marketing & Advertising
Data Transfer
Sizmek Ad Suite
7.7
Sprinklr Modern Marketing & Advertising
DSP integration
Sizmek Ad Suite
1.0
Sprinklr Modern Marketing & Advertising

Ad Campaigns

Sizmek Ad Suite
7.0
Sprinklr Modern Marketing & Advertising
Ad campaign creation
Sizmek Ad Suite
8.0
Sprinklr Modern Marketing & Advertising
Ad deployment
Sizmek Ad Suite
7.0
Sprinklr Modern Marketing & Advertising
Display advertising
Sizmek Ad Suite
8.0
Sprinklr Modern Marketing & Advertising
Ad display and retargeting segmentation
Sizmek Ad Suite
6.5
Sprinklr Modern Marketing & Advertising
Sequence targeting
Sizmek Ad Suite
5.7
Sprinklr Modern Marketing & Advertising

Ad Reporting & Analytics

Sizmek Ad Suite
7.8
Sprinklr Modern Marketing & Advertising
Ad dashboards
Sizmek Ad Suite
6.0
Sprinklr Modern Marketing & Advertising
Ad performance reports
Sizmek Ad Suite
7.0
Sprinklr Modern Marketing & Advertising
Ad conversion tracking
Sizmek Ad Suite
8.0
Sprinklr Modern Marketing & Advertising
Ad attribution reporting
Sizmek Ad Suite
9.0
Sprinklr Modern Marketing & Advertising
Cross-channel ad management
Sizmek Ad Suite
8.9
Sprinklr Modern Marketing & Advertising
Ad forecasting and optimization
Sizmek Ad Suite
8.0
Sprinklr Modern Marketing & Advertising

Content Creation

Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
8.1
Ideation
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
7.9
Approval workflows
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
6.8
Content collaboration
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
9.3
Content calendar
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
9.1
Network for content licensing/production
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
7.3

Content Publishing

Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
7.0
Content hub
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
9.7
Forms / Gated content
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
5.5
Embedded CTAs
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
1.8
Content distribution
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
8.8
Content promotion
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
7.3
Content automation
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
8.8

Content Reporting & Analytics

Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
8.5
Audience profiling and targeting
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
8.9
Closed-loop tracking and reporting
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
9.0
Content performance analytics
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
9.1
Campaign optimization dashboard
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
7.9
Competitive analytics
Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
7.8

Pros

Sizmek Ad Suite

  • Easy Dashboard Navigation - Search bar allows user to quickly locate details about any campaign
  • Insightful Analytics Tools - Platform provides users customizable graphs to leverage for reporting presentations
  • Extensive Reporting Metrics - Ability to pull ad performance reports on all aspects of campaign
  • Simple Creative Hosting - Easy upload and path location details for creative files
Anonymous | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

  • Great personal attention from our account executive. They tried their best to coach and onboarding.
  • Sprinklr is really user friendly. The navigation is intuitive and simple to learn.
  • Their knowledge base of articles and user generated tips was really awesome and complete. You can find anything you need in there.
Alissa Calomino | TrustRadius Reviewer

Cons

Sizmek Ad Suite

  • Sizmek's trading desk was a total miss when I tested it a few years ago.
  • I briefly used Abakus and did not find it intuitive, accurate or helpful. It has a long way to go before it can compete with the likes of VisualIQ.
Anonymous | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

  • It can be overwhelming when you first start. There is so much functionality. Go to a formal training to see all of the things it can do and pick what you need. Once you learn it, it is a great tool, but it is a lot to learn!
Corey Walker | TrustRadius Reviewer

Support Rating

Sizmek Ad Suite

No score
No answers yet
No answers on this topic

Sprinklr Modern Marketing & Advertising

Sprinklr Modern Marketing & Advertising 7.4
Based on 26 answers
We do not have the closest relationship with our Sprinklr representative. It would be nice for them to be more proactive like our other platform reps who are in constant communication when it comes to new products and launches within the platform. I usually sign up for webinars in order to learn about new products.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Sizmek Ad Suite

For me the main point here is the support, all the adservers offer more or less the same functionality and capabilities. The real advantage you will gain using Sizmek will be their customer support team and their open approach with other vendors.
Paolo Manara | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

We are using different platforms for different clients. It depends on how the client's budget and what they can invest in their reporting tool. Sprinklr is the most complex, biggest, and most customizable. We say if Brandwatch is LEGO Duplo, then Socialbakers is LEGO Classic and Sprinklr is LEGO Technic. I really love the Powerpoint export from reports from Socialbakers because it saves me a lot of time (one of their best selling points) & the integration of competitors and their metrics is very helpful. But their publishing tool does not work well. If we want to have the cheapest version, we implement a simple Google Data Studio dashboard.
Robert Lange | TrustRadius Reviewer

Return on Investment

Sizmek Ad Suite

  • Sizmek has had a positive impact on ROI because it delivers the reports our clients want and need
  • Sizmek has had a postive impact on employee morale due to ease of use
Lisa Cao | TrustRadius Reviewer

Sprinklr Modern Marketing & Advertising

  • Because Sprinklr is so robust and has a learning curve, it has delayed some ads being set up on time. Or if ad issues need troubleshooting, it can take a while to be resolved and by that time the campaign may be half over and therefore the expected results don't come in based on the lack of time
  • Quality assurance takes longer inside of Sprinklr than it does on native platforms for our team so it takes a lot more time than usual
  • In general, the amount of time it takes to learn how to use the platform has eaten up a lot of time that is typically used for other tasks and that prevents things from getting done which is hard for the team
  • The price of the tool is very high so I'm not sure that the ROI is 1 to 1
Anonymous | TrustRadius Reviewer

Pricing Details

Sizmek Ad Suite

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sprinklr Modern Marketing & Advertising

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Sizmek Ad Suite
8.0
Sprinklr Modern Marketing & Advertising
7.6

Support Rating

Sizmek Ad Suite
Sprinklr Modern Marketing & Advertising
7.4

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