Skyword vs. Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Skyword
Score 9.4 out of 10
Enterprise companies (1,001+ employees)
The Skyword Platform is designed to make it easy to produce, optimize, and promote content at any scale. The platform serves as the technical infrastructure for the content marketing process, providing a space for ideation, editorial and review, publishing, amplification, and measurement. According to the vendor, the platform’s robust marketing calendar, integration with Google Analytics, pitching and RFP capabilities, and customizable workflows, allows marketers to create a sustainable…N/A
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Score 8.1 out of 10
N/A
Zywave Broker Briefcase Benefits Edition has a goal of being insurance agencies' sales, marketing, and education engine. The vendor aims to help companies empower their sales team, streamline communication and win new business by using the comprehensive sales and marketing tools available in Broker Briefcase Benefits. According to the vendor, Broker Briefcase Benefits has more than 4,500 pieces of professionally written and designed content that can be branded back to your agency.N/A
Pricing
SkywordZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SkywordZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalOptional
Additional Details
More Pricing Information
Community Pulse
SkywordZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Top Pros
Top Cons

No answers on this topic

Features
SkywordZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Skyword
8.2
3 Ratings
1% above category average
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
1 Ratings
10% above category average
Content hub8.53 Ratings9.01 Ratings
Content distribution8.53 Ratings9.01 Ratings
Content promotion7.52 Ratings9.01 Ratings
Forms / Gated content00 Ratings9.01 Ratings
Content automation00 Ratings9.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Skyword
8.5
3 Ratings
8% above category average
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.6
1 Ratings
10% above category average
Closed-loop tracking and reporting8.03 Ratings8.01 Ratings
Content performance analytics9.03 Ratings9.01 Ratings
Audience profiling and targeting00 Ratings8.01 Ratings
Campaign optimization dashboard00 Ratings9.01 Ratings
Competitive analytics00 Ratings9.01 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
Skyword
-
Ratings
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.6
1 Ratings
6% above category average
Ideation00 Ratings9.01 Ratings
Approval workflows00 Ratings8.01 Ratings
Content collaboration00 Ratings10.01 Ratings
Content calendar00 Ratings8.01 Ratings
Network for content licensing/production00 Ratings8.01 Ratings
Best Alternatives
SkywordZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Small Businesses
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
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User Ratings
SkywordZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Likelihood to Recommend
8.7
(4 ratings)
9.0
(1 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
SkywordZywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Likelihood to Recommend
Skyword, Inc
It's a great platform for freelance writers to use because everything - the brief, deadline, notes, edits along the way etc, are all in one handy location; which is easy to access. It's great to get picked up by one client, following the recommendation of another too. It's almost like a networking site in this respect too, where companies get matched or paired with the right writers.
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Zywave
It's a great tool, period. I'd recommend it to anyone who was going to take the time to utilize its varied resources. I wouldn't recommend it for an old-school agency that's not really tech savvy but for anyone looking to grow a book of business, it's an invaluable tool.
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Pros
Skyword, Inc
  • Creating a lot of content quickly and efficiently
  • Identifying new and important topics and content areas to explore
  • Providing timely and helpful account service
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Zywave
  • I love the Prep for a Meeting module. No matter the type of meeting you are prepping for, they have great resources to help you get the yes.
  • The employee education pieces are an awesome way to prepare employees for new benefit options like HSAs and HRAs.
  • The Compliance Roadmap is an excellent tool and is hugely appreciated by my small and middle market clients without full HR suites.
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Cons
Skyword, Inc
  • No current cons or issues with their services and platform.
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Zywave
  • It's pretty darn good and it's my fault that I don't use it as much as I should. I'd love for it somehow to integrate more into my routine but I'm not sure what Zywave could do on their end about that.
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Support Rating
Skyword, Inc
Very responsive to our requests. Always make themselves available. We also have a standing weekly status with their team, which keeps us on the same page.
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Zywave
No answers on this topic
Alternatives Considered
Skyword, Inc
SkyWord distinguishes itself by its efficiency and the capabilities it has with web design and management. It also has a strong variety of content production capabilities like video, social media, etc. Our procurement team has found SkyWord to be fair when it comes to prices, and this showed when we evaluated them against competitors.
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Zywave
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) is simply the gold standard in what they do, providing valuable resources to agencies and helping them stand out and look more professional. I know of no real competition in their space and they are continually adding to their resources to stay ahead of the pack.
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Return on Investment
Skyword, Inc
  • High quality leads that increased our bottom line
  • Increased awareness and engagement with our social and digital activities
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Zywave
  • It has helped us remain relevant and retain larger clients. I don't track things like I should, but the ROI on this investment is solid.
  • Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) gives me the confidence to go after larger clients knowing I can compete with the extra resources seen in larger shops.
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ScreenShots

Skyword Screenshots

Screenshot of Review submitted articles in the queue. Articles can be pushed to the next manager for review, sent back to the content creator, or published directly to client's website.Screenshot of Each article must receive a passing score on the Scorecard before being submitted. The Scorecard can be customized for certain requirements including meeting SEO and other content standards.Screenshot of Search our network of vetted contributors and influencers by location, language, expertise, Klout score, and more.Screenshot of Robust content analytics are available within the Skyword Platform.Screenshot of Streamline your video review process with time-stamped comments.Screenshot of The Skyword Marketing Calendar is built to align your strategy with the rest of marketing, and provide other teams across your organization visibility into your content marketing game plan.

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) Screenshots

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