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Score 7.5 out of 101
40 Ratings
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Score 6.8 out of 101

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Likelihood to Recommend

Smarsh Connected Suite

This appliance is well suited for organizations that have a need to monitor, moderate, or log social networking site use or the use of any website. It is a very solid tool for any information security department to have at their disposal.
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Adobe Social

Adobe social is great for publishing content and monitoring incoming messages and comments on your social posts
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Feature Rating Comparison

Listening/monitoring

Smarsh Connected Suite
Adobe Social
2.3
Boolean keyword searches
Smarsh Connected Suite
Adobe Social
2.1
Filtering out noise/spam
Smarsh Connected Suite
Adobe Social
2.1
Sentiment analysis
Smarsh Connected Suite
Adobe Social
2.1
Broad channel coverage
Smarsh Connected Suite
Adobe Social
3.1

Publishing

Smarsh Connected Suite
Adobe Social
3.1
Content planning and scheduling
Smarsh Connected Suite
Adobe Social
4.1
Audience targeting
Smarsh Connected Suite
Adobe Social
3.2
Content optimization
Smarsh Connected Suite
Adobe Social
2.2
Workflow management
Smarsh Connected Suite
Adobe Social
3.1

Engagement

Smarsh Connected Suite
Adobe Social
2.1
Automated routing and prioritization
Smarsh Connected Suite
Adobe Social
2.1
Customer interaction histories
Smarsh Connected Suite
Adobe Social
2.1
Bulk actions
Smarsh Connected Suite
Adobe Social
2.1

Marketing

Smarsh Connected Suite
Adobe Social
2.1
Lead generation
Smarsh Connected Suite
Adobe Social
2.1
Content marketing
Smarsh Connected Suite
Adobe Social
2.1
Paid media management
Smarsh Connected Suite
Adobe Social
2.0
Campaigns and promotions
Smarsh Connected Suite
Adobe Social
2.1

Channel coverage/integration

Smarsh Connected Suite
Adobe Social
2.9
Twitter
Smarsh Connected Suite
Adobe Social
4.2
Facebook
Smarsh Connected Suite
Adobe Social
3.1
LinkedIn
Smarsh Connected Suite
Adobe Social
3.1
Google+
Smarsh Connected Suite
Adobe Social
3.1
Instagram
Smarsh Connected Suite
Adobe Social
3.0
Pinterest
Smarsh Connected Suite
Adobe Social
3.0
YouTube
Smarsh Connected Suite
Adobe Social
1.1

Reporting/analytics

Smarsh Connected Suite
Adobe Social
2.1
Campaign success analytics
Smarsh Connected Suite
Adobe Social
2.1
Real-time tracking
Smarsh Connected Suite
Adobe Social
2.1
Competitor analysis
Smarsh Connected Suite
Adobe Social
2.1

Account management

Smarsh Connected Suite
Adobe Social
2.6
Role-based user permissions & privileges
Smarsh Connected Suite
Adobe Social
3.1
Mobile access
Smarsh Connected Suite
Adobe Social
2.0

Pros

  • Filtering capabilities for both URL and Social Media were easy to implement and manage by the security team. These features allow you to grant or deny access to various user groups as needed all the way to an individual grant or deny. It offers a vary large robust list of configuration options.
  • If you have a need for storing and later discovering Instant Messaging conversations or even messaging in social media then this is the tool to deploy. At that time when we chose this product, none of the other products were capable of meeting the feature set that Actiance offered.
  • Ease of deployment. Its abilities for integration with LDAP and Active directory give a wide set of deployment options.
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  • The approval process for posts is very straightforward.
  • If permissions are properly set up, it is very easy to write and schedule most types of posts.
  • The ability to set up custom moderation feeds is great.
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Cons

  • Its configuration options were very large and required a good deal of time to learn all of the various settings.
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  • A lot of bugs lately where I had issues logging in
  • Being able to promote campaigns from the platform
Stephanie Marx profile photo

Likelihood to Renew

Smarsh Connected Suite8.1
Based on 2 answers
Its not often that you come across a platform that is as easy to deploy as this one was. Once deployed it is an easy configure and forget appliance, but then you wouldn't get to benefit from its many other available features.
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Adobe Social5.4
Based on 11 answers
I can't control if they would renew the product, so I'm a bit inaccurate on this question
Stephanie Marx profile photo

Usability

No score
No answers yet
No answers on this topic
Adobe Social2.1
Based on 2 answers
Social moves at the speed of light, Adobe Social doesn't. I found posting via the system very cumbersome.
Sandy Adam profile photo

Support

No score
No answers yet
No answers on this topic
Adobe Social8.0
Based on 1 answer
The Adobe support team is really helpful. We have recently gone through a number of account reps since our favorite rep was promoted off of our account, so we are hoping for better service in our newest rep.
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Online Training

No score
No answers yet
No answers on this topic
Adobe Social6.0
Based on 1 answer
Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.
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Implementation

No score
No answers yet
No answers on this topic
Adobe Social5.0
Based on 1 answer
The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification
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Alternatives Considered

This was the only appliance of its kind that I have used. Other devices have different capabilities for web filtering such as the checkpoint firewalls, but none of them offered the overall solution that was deployed with this product at that time.
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Hootsuite Enterprise is superior in many ways, but the biggest factor is probably that it is constantly evolving and adding new features, working directly with social media companies ahead of new releases. Adobe seems to have stopped developing their product.
Chris Cartwright profile photo

Return on Investment

  • Faster investigative work has led to increased employee efficiency when working on security investigations.
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  • Unable to pull reports on moderation activities as there is no way to pull reports based on conversation tags.
  • No integration with Instagram
  • Reporting is lacking in information, often missing key elements.
Chris Cartwright profile photo

Pricing Details

Smarsh Connected Suite

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Adobe Social

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details