Gremln vs. Smarsh Communications Intelligence Platform (with Actiance)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gremln
Score 2.0 out of 10
N/A
Gremln is a St. Louis startup offering basic publishing platform for Facebook, Twitter and LinkedIn. One area of focus is compliance. The platform includes a compliance package that includes approval workflow, keyword filtering, and message archiving. They are also currently working on a Listening / Sentiment Analysis module. Gremln offers a basic free edition and paid plans start at $6 / moth and go up to $99 / month.
$6
per month
Smarsh Communications Intelligence Platform
Score 7.5 out of 10
N/A
Actiance was a social media compliance and archiving platform acquired by Smarsh in November 2017. It is now part of the technology underlying the Smarsh Communications Intelligence Platform. Actiance products Vantage and Socialite are now Connected Capture. Actiance Alcatraz is now Connected Archive.N/A
Pricing
GremlnSmarsh Communications Intelligence Platform (with Actiance)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
GremlnSmarsh Communications Intelligence Platform
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
GremlnSmarsh Communications Intelligence Platform (with Actiance)
Top Pros
Top Cons
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GremlnSmarsh Communications Intelligence Platform (with Actiance)
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User Ratings
GremlnSmarsh Communications Intelligence Platform (with Actiance)
Likelihood to Recommend
8.0
(4 ratings)
7.5
(2 ratings)
Likelihood to Renew
7.7
(4 ratings)
8.1
(2 ratings)
Usability
7.7
(2 ratings)
-
(0 ratings)
Availability
8.0
(2 ratings)
-
(0 ratings)
Performance
8.0
(2 ratings)
-
(0 ratings)
Support Rating
7.9
(2 ratings)
-
(0 ratings)
Online Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.2
(2 ratings)
-
(0 ratings)
Configurability
8.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
GremlnSmarsh Communications Intelligence Platform (with Actiance)
Likelihood to Recommend
Gremln
I think that Grmln works best for small businesses that are not in position to hire a brand management company or specialist. They can still feel in touch with the purpose because they are still personally involved in the messaging. It best suited for businesses that have less than 7 social media platforms for their company.
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Smarsh
This appliance is well suited for organizations that have a need to monitor, moderate, or log social networking site use or the use of any website. It is a very solid tool for any information security department to have at their disposal.
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Pros
Gremln
  • This product is good at publishing. It is very easy to use. It allows me to publish in real time quickly, and I can publish on a schedule if I like. Participating in the conversation is important for staying engaged with existing and potential customers,
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Smarsh
  • Discovery: It allows for easy discoveries by the compliance and cyber security departments.
  • Ethical walls: This keeps certain departments from talking to each other.
  • Very granular control. This is a big product meaning you can get very detailed with it.
  • Once it's configured and running, we hardly ever have any issues.
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Cons
Gremln
  • Some of the tools/applications don't work, as it's still a relatively new service.
  • Sometimes contacting support can be frustrating (IE support won't actually explain what is wrong, but just tell you it's not their problem).
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Smarsh
  • Its configuration options were very large and required a good deal of time to learn all of the various settings.
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Likelihood to Renew
Gremln
The pro version is cheap. It is relatively easy to use. The recurring tweets are very helpful and not many other services offer that. It is worth paying the monthly price for this feature alone.
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Smarsh
It's the only product at this time that meets all of our requirements.
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Usability
Gremln
The usability on the listening side is poor. The process to set up streams is not very intuitive, involving too many steps. Also, the ability to create custom search streams is fairly well hidden. The reporting is pretty weak as well, with separate click through reports from other types of engagement, and a lot of engagement types within Facebook and Twitter are simply missing.
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Smarsh
No answers on this topic
Reliability and Availability
Gremln
The product worked when needed and never gave us any problems.
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Smarsh
No answers on this topic
Performance
Gremln
I have had no issues with performance
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Smarsh
No answers on this topic
Support Rating
Gremln
The were attentive to my needs but I had and responded in a timely manner.
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Smarsh
No answers on this topic
Online Training
Gremln
The inline videos are very clear
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Smarsh
No answers on this topic
Implementation Rating
Gremln
Be patient. Identify what you want to know how to do first and learn the basic functions then move onto the more complex features.
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Smarsh
No answers on this topic
Alternatives Considered
Gremln
I have used both Hootesuite, Twitterscope and Grmln. Using the individualized brand platform (Twitterscope) still meant that had to separately post to my other networks. Hootesuite is comparable and the only thing that really makes it standout is the the social media management certification. The downside of that is that you have to pay continue to pay a monthly fee to maintain the certification. Grmln is simply easier to use
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Smarsh
This was the only appliance of its kind that I have used. Other devices have different capabilities for web filtering such as the checkpoint firewalls, but none of them offered the overall solution that was deployed with this product at that time.
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Scalability
Gremln
The product delivers what it says it will and is useful for making your time more efficient.
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Smarsh
No answers on this topic
Return on Investment
Gremln
  • Gremln has helped us reach way more customers than trying to post separately in each of our social media platforms.
  • We have better customer interaction and feedback after being able to post across many outlets.
  • Employees have more time to focus on answering questions, interacting with customers, etc now that they can set up and monitor posts with Gremln.
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Smarsh
  • Faster investigative work has led to increased employee efficiency when working on security investigations.
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