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Top Rated
37 Ratings
2 Ratings
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Score 7.5 out of 101
Top Rated
37 Ratings
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Score 7.4 out of 101

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Likelihood to Recommend

Smarsh Connected Suite

This appliance is well suited for organizations that have a need to monitor, moderate, or log social networking site use or the use of any website. It is a very solid tool for any information security department to have at their disposal.
No photo available

Social Studio

Social Studio is great for owned channels and social listening - its Boolean queries allow for true personalization. Social Studio does not work well for Instagram, or if you're looking to track social influencers easily. This would work well for brands who are looking to do web-wide searches of related content - such as auto brands etc. But would not work well for small owned businesses looking for content on a lower-profile basis.
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Feature Rating Comparison

Listening/monitoring

Smarsh Connected Suite
Social Studio
6.3
Boolean keyword searches
Smarsh Connected Suite
Social Studio
6.0
Filtering out noise/spam
Smarsh Connected Suite
Social Studio
6.7
Sentiment analysis
Smarsh Connected Suite
Social Studio
5.5
Broad channel coverage
Smarsh Connected Suite
Social Studio
7.0

Publishing

Smarsh Connected Suite
Social Studio
7.3
Content planning and scheduling
Smarsh Connected Suite
Social Studio
8.3
Audience targeting
Smarsh Connected Suite
Social Studio
7.0
Content optimization
Smarsh Connected Suite
Social Studio
5.9
Workflow management
Smarsh Connected Suite
Social Studio
7.8

Engagement

Smarsh Connected Suite
Social Studio
6.7
Automated routing and prioritization
Smarsh Connected Suite
Social Studio
6.2
Customer interaction histories
Smarsh Connected Suite
Social Studio
7.1
Bulk actions
Smarsh Connected Suite
Social Studio
6.7

Marketing

Smarsh Connected Suite
Social Studio
6.0
Lead generation
Smarsh Connected Suite
Social Studio
5.8
Content marketing
Smarsh Connected Suite
Social Studio
6.3
Paid media management
Smarsh Connected Suite
Social Studio
5.5
Campaigns and promotions
Smarsh Connected Suite
Social Studio
6.5

Channel coverage/integration

Smarsh Connected Suite
Social Studio
6.8
Twitter
Smarsh Connected Suite
Social Studio
8.0
Facebook
Smarsh Connected Suite
Social Studio
8.0
LinkedIn
Smarsh Connected Suite
Social Studio
7.6
Google+
Smarsh Connected Suite
Social Studio
6.6
Instagram
Smarsh Connected Suite
Social Studio
5.3
Pinterest
Smarsh Connected Suite
Social Studio
5.8
YouTube
Smarsh Connected Suite
Social Studio
6.3

Reporting/analytics

Smarsh Connected Suite
Social Studio
5.7
Campaign success analytics
Smarsh Connected Suite
Social Studio
5.7
Real-time tracking
Smarsh Connected Suite
Social Studio
6.2
Competitor analysis
Smarsh Connected Suite
Social Studio
5.2

Account management

Smarsh Connected Suite
Social Studio
7.3
Role-based user permissions & privileges
Smarsh Connected Suite
Social Studio
8.2
Mobile access
Smarsh Connected Suite
Social Studio
6.5

Pros

  • Filtering capabilities for both URL and Social Media were easy to implement and manage by the security team. These features allow you to grant or deny access to various user groups as needed all the way to an individual grant or deny. It offers a vary large robust list of configuration options.
  • If you have a need for storing and later discovering Instant Messaging conversations or even messaging in social media then this is the tool to deploy. At that time when we chose this product, none of the other products were capable of meeting the feature set that Actiance offered.
  • Ease of deployment. Its abilities for integration with LDAP and Active directory give a wide set of deployment options.
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  • Social Listening - boolean search queries that can be narrowed down by source and language, as well as location, to ensure it's relevant to the brand.
  • Owned Channel Monitoring - pulling owned content/comments into streams for moderation, engagement and review.
  • Publishing - scheduling, drafting, tracking brand owned social posts.
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Cons

  • Its configuration options were very large and required a good deal of time to learn all of the various settings.
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  • Instagram Social Listening - it currently does not offer much social listening in terms of Instagram.
  • Instagram Owned - It currently stops pulling once an update is "old" by their standards, even if it receives recent comments. They can force pull, but you have to work with their tech team to do so.
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Likelihood to Renew

Smarsh Connected Suite8.1
Based on 2 answers
Its not often that you come across a platform that is as easy to deploy as this one was. Once deployed it is an easy configure and forget appliance, but then you wouldn't get to benefit from its many other available features.
No photo available
Social Studio8.5
Based on 3 answers
I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
Nicole Swanson profile photo

Usability

No score
No answers yet
No answers on this topic
Social Studio9.0
Based on 1 answer
It looks good, is easy to use and totally customisable to individual users. It does everything I need in one place. I spend many hours of everyday in this platform and I still like it!
Nicole Swanson profile photo

Support

No score
No answers yet
No answers on this topic
Social Studio9.0
Based on 1 answer
I am able to contact support directly via email rather than through an account manager. I get a support auto response immediately with a case number. I usually get an initial response from a support person via email within a 24 hour period and then if it's not resolved quickly I get further phone of email support until the matter resolved. I always get an email asking if I am happy with the resolution before the case is closed
Nicole Swanson profile photo

Alternatives Considered

This was the only appliance of its kind that I have used. Other devices have different capabilities for web filtering such as the checkpoint firewalls, but none of them offered the overall solution that was deployed with this product at that time.
No photo available
We chose to use Social Studio when it was still called Radian6, before the acquisition by Salesforce. The product was really realiable and full of features that, at that time, were suitable for our purposes. At the time there were practically no competitors for size and functionality.
Andrea Casano profile photo

Return on Investment

  • Faster investigative work has led to increased employee efficiency when working on security investigations.
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  • It helped us a lot to identify and merge different customers in the same property studying their social profiles
  • It has simplified our processes with the content calendar
Andrea Casano profile photo

Pricing Details

Smarsh Connected Suite

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Social Studio

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Additional Pricing Details