Salesforce Marketing Cloud Social Studio (retiring) vs. Smarsh Communications Intelligence Platform (with Actiance)
Salesforce Marketing Cloud Social Studio (retiring) vs. Smarsh Communications Intelligence Platform (with Actiance)
Product | Rating | Most Used By | Product Summary | Starting Price |
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Salesforce Marketing Cloud Social Studio (retiring) | N/A | Radian6 was acquired by Salesforce.com in 2011 and - along with Buddy Media - became Salesforce Social Studio. The product is slated to be retired in November 2024. | $1,000 Per Org Per Month | |
Smarsh Communications Intelligence Platform | N/A | Actiance was a social media compliance and archiving platform acquired by Smarsh in November 2017. It is now part of the technology underlying the Smarsh Communications Intelligence Platform. Actiance products Vantage and Socialite are now Connected Capture. Actiance Alcatraz is now Connected Archive. | N/A |
Salesforce Marketing Cloud Social Studio (retiring) | Smarsh Communications Intelligence Platform (with Actiance) | |||||||||||||||
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Editions & Modules |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
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More Pricing Information |
Salesforce Marketing Cloud Social Studio (retiring) | Smarsh Communications Intelligence Platform (with Actiance) | |
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Top Cons |
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Listening/monitoring |
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Publishing |
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Engagement |
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Marketing |
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Reporting/analytics |
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Account management |
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Salesforce Marketing Cloud Social Studio (retiring) | Smarsh Communications Intelligence Platform (with Actiance) | |
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Small Businesses | Publer Score 9.8 out of 10 | Amazon S3 Glacier Score 9.2 out of 10 |
Medium-sized Companies | Social Suite by Reputation.com Score 9.3 out of 10 | Barracuda Essentials Score 9.2 out of 10 |
Enterprises | Social Suite by Reputation.com Score 9.3 out of 10 | Microsoft Exchange Score 8.6 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Salesforce Marketing Cloud Social Studio (retiring) | Smarsh Communications Intelligence Platform (with Actiance) | |
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Likelihood to Recommend | 8.9 (51 ratings) | 7.5 (2 ratings) |
Likelihood to Renew | 8.8 (38 ratings) | 8.1 (2 ratings) |
Usability | 9.0 (9 ratings) | - (0 ratings) |
Availability | 9.6 (5 ratings) | - (0 ratings) |
Performance | 8.4 (5 ratings) | - (0 ratings) |
Support Rating | 9.0 (8 ratings) | - (0 ratings) |
In-Person Training | 10.0 (1 ratings) | - (0 ratings) |
Online Training | 7.6 (6 ratings) | - (0 ratings) |
Implementation Rating | 9.8 (6 ratings) | - (0 ratings) |
Salesforce Marketing Cloud Social Studio (retiring) | Smarsh Communications Intelligence Platform (with Actiance) | |
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Likelihood to Recommend | Discontinued Products | Smarsh |
Pros | Discontinued Products | Smarsh |
Cons | Discontinued Products | Smarsh |
Likelihood to Renew | Discontinued Products | Smarsh |
Usability | Discontinued Products | Smarsh No answers on this topic |
Reliability and Availability | Discontinued Products | Smarsh No answers on this topic |
Performance | Discontinued Products | Smarsh No answers on this topic |
Support Rating | Discontinued Products | Smarsh No answers on this topic |
Online Training | Discontinued Products | Smarsh No answers on this topic |
Implementation Rating | Discontinued Products | Smarsh No answers on this topic |
Alternatives Considered | Discontinued Products | Smarsh |
Return on Investment | Discontinued Products | Smarsh |
ScreenShots |