SOCi vs. SocialFlow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SOCi
Score 8.5 out of 10
N/A
SOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
SocialFlow
Score 5.6 out of 10
N/A
N/AN/A
Pricing
SOCiSocialFlow
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
SOCiSocialFlow
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
SOCiSocialFlow
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
SOCi
-
Ratings
SocialFlow
4.9
2 Ratings
45% below category average
Boolean keyword searches00 Ratings5.02 Ratings
Filtering out noise/spam00 Ratings4.52 Ratings
Sentiment analysis00 Ratings5.02 Ratings
Broad channel coverage00 Ratings5.02 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
SOCi
-
Ratings
SocialFlow
5.0
3 Ratings
45% below category average
Content planning and scheduling00 Ratings5.03 Ratings
Audience targeting00 Ratings5.03 Ratings
Content optimization00 Ratings5.03 Ratings
Workflow management00 Ratings5.03 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
SOCi
-
Ratings
SocialFlow
4.9
3 Ratings
50% below category average
Automated routing and prioritization00 Ratings5.02 Ratings
Customer interaction histories00 Ratings4.52 Ratings
Bulk actions00 Ratings5.03 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
SOCi
-
Ratings
SocialFlow
5.0
3 Ratings
44% below category average
Lead generation00 Ratings5.03 Ratings
Content marketing00 Ratings5.03 Ratings
Paid media management00 Ratings5.03 Ratings
Campaigns and promotions00 Ratings5.03 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
SOCi
-
Ratings
SocialFlow
5.6
3 Ratings
40% below category average
Twitter00 Ratings5.03 Ratings
Facebook00 Ratings5.03 Ratings
LinkedIn00 Ratings5.03 Ratings
Google+00 Ratings9.01 Ratings
Instagram00 Ratings5.03 Ratings
Pinterest00 Ratings5.02 Ratings
YouTube00 Ratings5.02 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
SOCi
-
Ratings
SocialFlow
5.0
3 Ratings
46% below category average
Campaign success analytics00 Ratings5.03 Ratings
Real-time tracking00 Ratings5.03 Ratings
Competitor analysis00 Ratings5.02 Ratings
Account management
Comparison of Account management features of Product A and Product B
SOCi
-
Ratings
SocialFlow
7.0
3 Ratings
14% below category average
Role-based user permissions & privileges00 Ratings7.03 Ratings
Mobile access00 Ratings7.03 Ratings
Best Alternatives
SOCiSocialFlow
Small Businesses
Google Business Profile
Google Business Profile
Score 9.3 out of 10
Conte.ai
Conte.ai
Score 2.9 out of 10
Medium-sized Companies
Google Business Profile
Google Business Profile
Score 9.3 out of 10
monday marketer
monday marketer
Score 9.1 out of 10
Enterprises

No answers on this topic

Social Suite by Reputation.com
Social Suite by Reputation.com
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SOCiSocialFlow
Likelihood to Recommend
8.4
(8 ratings)
5.5
(5 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(2 ratings)
Usability
8.2
(5 ratings)
5.0
(2 ratings)
Support Rating
10.0
(5 ratings)
5.5
(2 ratings)
User Testimonials
SOCiSocialFlow
Likelihood to Recommend
SOCi, Inc
SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
Read full review
SocialFlow
SocialFlow is well suited for Platform & keyword research : 1. In-depth research to identify requisite platforms & channels and the pertaining keywords, followed by query building to create search profiles & topic tags Social mediaplatforms Professional review forums Industry-focused discussion sites E-commerce websites Content streaming platforms data extraction​ 2. Setting up processes and tools for data extraction such as –-Social intelligence tools-Web scraping-Custom crawlers-Manual minimum (if applicable)
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Pros
SOCi, Inc
  • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
  • Brandify has made the work so much easier as it avoids spending time looking for better options.
  • It is very helpful platform for the growth of a company.
  • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
Read full review
SocialFlow
  • Posts without human input.
  • Monitors algorithms.
  • Easy to use interface.
Read full review
Cons
SOCi, Inc
  • Their analytics are sub-par to other tools that I use.
  • Their website can be a little clunky until you learn to navigate it.
  • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
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SocialFlow
  • I'd like to open up windows for more than one account/platform at time.
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Likelihood to Renew
SOCi, Inc
No answers on this topic
SocialFlow
  • Clarity of communication
  • Quality of product
  • Its sheer utility
  • How we now rely on it greatly
  • Reasonable price point
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Usability
SOCi, Inc
There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
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SocialFlow
I give this rating as an outcome to understand competitor social strategy to improve strategic positioning. Drive improvement by benchmarking and serving to compete on content Identify trends, topics/themes, potential threats, etc. Improve campaigns by measuring and comparing audience reach, Interaction, etc. Measure engagement rate to analyze audience association.​ What themes/topics are generating higher engagement Insights to assist marketing teams in planning future campaigns
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Support Rating
SOCi, Inc
We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
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SocialFlow
They don’t seem to understand the issues when we explain them.
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Alternatives Considered
SOCi, Inc
Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
Read full review
SocialFlow
We've also evaluated HootSuite and Sprout Social, and we used both in the past. SocialFlow is superior in its content system for creating, editing, and publishing posts. It's ideal for a team of our size. The cost is fair. It was overall the best option in all of the categories we were looking for.
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Return on Investment
SOCi, Inc
  • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
  • It is a affordable local marketing software.
  • It has reliable and efficient support.
Read full review
SocialFlow
  • Increased engagement
  • ROI
  • Efficiency
  • Transparency/data/insight
Read full review
ScreenShots