Emplifi Social Marketing Cloud

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Brands can use Emplifi Social Marketing Cloud to elevate their social media presence, engage with customers, and gather insights for real-time business decisions. With solutions covering content creation, scheduling and publishing, analytics, UGC, social listening, influencer marketing, community management, and social care, Emplifi provides a suite of tools to meet social media needs. Data and Automated workflows: Emplifi unifies teams across social media marketing,…N/A
Pricing
Emplifi Social Marketing Cloud
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Emplifi Social Marketing Cloud
Free Trial
Yes
Free/Freemium Version
No
Premium Consulting/Integration Services
Yes
Entry-level Setup FeeNo setup fee
Additional DetailsA monthly billing contract is also available.
More Pricing Information
Community Pulse
Emplifi Social Marketing Cloud
Considered Both Products
Emplifi Social Marketing Cloud
Chose Emplifi Social Marketing Cloud
In relation to Talkwalker, Emplifi Social Marketing Cloud has a better performance when we talk about our own publications. On the "open sea", Talkwalker has excellent performance and coverage.
Chose Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud is way more all-in-one, has more features and is very innovative compared to Sprout Social. There were a lot of bugs in Sprout, but they could include boosting posts (where it usually messed up, so in that way I understand Emplifi's decision not …
Chose Emplifi Social Marketing Cloud
I never used other similar products.
Chose Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud had more options, but it was a long time ago and I wasn't in the finance/ops team who took the decision. Also, the advocacy models are costly, why we are not using them still. I also think that the social listening option/ tool was very relevant …
Chose Emplifi Social Marketing Cloud
I feel that all three of these tools are great, and it may even come down to personal preference on minor things (such as the way certain information is presented or visualized) when determining which is best. For us, Emplifi Social Marketing Cloud's strong features come at a …
Chose Emplifi Social Marketing Cloud
The reporting part is much more fancy and easy to use than Brandwatch! However, I use more the ENGAGE and PUBLISH functions of Brandwatch because I'm more efficient with it.
Chose Emplifi Social Marketing Cloud
Emplifi seemed a better solution than the others that we trialled when looking for a solution. the reason we chose Emplifi (then Social Bakers) was its slick dashboards, and user-friendliness when it came to setting up dashboards and creating personalised tags on our content. …
Chose Emplifi Social Marketing Cloud
Emplifi is a more complete tool than others and they're more updated with trends (like scheduling reels)
Chose Emplifi Social Marketing Cloud
I think Emplifi is much better in terms of real time data crawling. It is way faster than Fanpage Karma and gathers more metrics as well.
Chose Emplifi Social Marketing Cloud
Not only have we used other tools, we reviewed a few tools before deciding to move forward with Emplifi Social Marketing Cloud. Cost was definitely a factor, but also account management and responsiveness. The fact TikTok was available for community management was a key …
Chose Emplifi Social Marketing Cloud
While the product itself was exactly what we needed, we decided to use Emplifi Social Marketing Cloud over other similar companies after my initial meetings with Mark and his group. There was immediate synergy in terms of understanding our needs and our company, making it feel …
Chose Emplifi Social Marketing Cloud
I find Social Marketing Cloud suite easier to use and one of the most updated in terms of KPI available for different channels and formats. It is even one of the most expensive, for this reason the resell to Client is not even easy.
Chose Emplifi Social Marketing Cloud
I evaluated 10 different tools, Emplifi was one of them. What really set Emplifi apart was the user experience, quick turnaround for new features, and robust support. Emplifi allowed us to work most flexibly with the API of all social channels - offering features that other …
Chose Emplifi Social Marketing Cloud
The reporting is more customizable and we have received great support.
Chose Emplifi Social Marketing Cloud
In contrast to other tools in this field, Emplifi Social Marketing Cloud scores especially with its user-friendly interface. Very much within the platform is intuitive, so that even newcomers can quickly find their way around it. It is not unnecessarily complicated, but …
Chose Emplifi Social Marketing Cloud
Emplifi’s Social Marketing Cloud allows brands to relate, communicate, build and adapt to the dynamic world of social media: everything is so intuitive, all In One, friendly platform Teams quickly onboard and start working with the award- winning, friendly UI and all the tools …
Chose Emplifi Social Marketing Cloud
Emplifi is a breath of fresh air compared with Sprinklr, which we didn't get on with and found too complicated and cumbersome. There was no enjoyment in using Sprinklr, for us.

It stacks up equally alongside Sprout Social, which we also use extensively. We'd say Sprout is a …
Chose Emplifi Social Marketing Cloud
We used Sprout Social in the organization for a few years before switching to Emplifi. We also used a free version of Hootsuite to take advantage of their content streams, but they discontinued that feature so we transitioned away from Hootsuite. We found Sprout Social to be …
Chose Emplifi Social Marketing Cloud
we use Talkwalker in conjunction with Emplifi as together they seem to provide the most complete picture. Talkwalker provides a very in-depth listening tool which has helped in some situations a lot more.
Chose Emplifi Social Marketing Cloud
Emplifi is more intuitive and modern, with clearer dashboards for assessing and comparing content. It is easy to view tiles and search metrics. Other platforms including these listed examples weren't as easy to use, and had fewer features that were relevant to strategy and …
Top Pros
Top Cons
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Emplifi Social Marketing Cloud
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User Ratings
Emplifi Social Marketing Cloud
Likelihood to Recommend
9.2
(70 ratings)
Likelihood to Renew
9.1
(6 ratings)
Usability
7.3
(2 ratings)
Support Rating
9.5
(39 ratings)
Online Training
6.0
(1 ratings)
Implementation Rating
9.1
(2 ratings)
User Testimonials
Emplifi Social Marketing Cloud
Likelihood to Recommend
Emplifi Inc
Well-Suited Scenarios: Emplifi excels when managing multiple social media platforms, making it ideal for businesses with an active presence on various networks like Facebook, Twitter, Instagram, and LinkedIn. It's well-suited for businesses with large marketing teams that require collaboration and approval workflows for social media content. Emplifi is a strong choice for organizations focused on data-driven marketing, as it provides robust analytics and reporting tools to measure the impact of social media efforts. Less Appropriate Scenarios: Emplifi's comprehensive features may be excessive for small businesses with limited social media activity. The cost of Emplifi may be prohibitive for small businesses or startups with constrained marketing budgets.
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Pros
Emplifi Inc
  • Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
  • Community - really simple one board collecting of all our social messages makes replying simple
  • dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals
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Cons
Emplifi Inc
  • We would like to add more public profiles at no cost
  • In the approval workflow, it would be great if one person could serve 2 roles such as both Content Creator and Publisher.
  • When our Publisher changes the posting date, it has to run through the approval workflow all over again. This is unnecessary as she is merely changing the date.
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Likelihood to Renew
Emplifi Inc
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
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Usability
Emplifi Inc
In common features, using daily, it's pretty easy to understand what to do. But when it's about creating dashboards and analysing metrics, not everything it's easy to understand.
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Support Rating
Emplifi Inc
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
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Online Training
Emplifi Inc
The online training was fine but, in the end, the best way to learn any product is by actually using it.
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Implementation Rating
Emplifi Inc
The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
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Alternatives Considered
Emplifi Inc
Not only have we used other tools, we reviewed a few tools before deciding to move forward with Emplifi Social Marketing Cloud. Cost was definitely a factor, but also account management and responsiveness. The fact TikTok was available for community management was a key consideration at the time we decided to go with Emplifi Social Marketing Cloud as well. Overall, it was the comprehensiveness of the tool vs. competitors that led us to choose Emplifi Social Marketing Cloud. Its AI and unified management capabilities have been great for our needs.
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Return on Investment
Emplifi Inc
  • We are still new to the product, but we anticipate a very positive ROI in regard to our sponsored content and being able to accurately report to clients.
  • We also anticipate a very positive ROI internally as we will be much more equipped with data, allowing us to focus resources on content that is performing well.
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ScreenShots

Emplifi Social Marketing Cloud Screenshots

Screenshot of Advanced AnalyticsScreenshot of Content HubScreenshot of AI-Powered Content InspirationScreenshot of Unified Content CalendarScreenshot of Multi-platform PublisherScreenshot of Integrated UGC Suite