Sprinklr Social vs. Viralheat (Discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Sprinklr Social
Score 8.0 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$299
per month per seat
Viralheat (Discontinued)
Score 2.0 out of 10
N/A
Viralheat was acquired by Cision in 2015 and rebranded Cision Social Edition. It was later discontinued.N/A
Pricing
Sprinklr SocialViralheat (Discontinued)
Editions & Modules
Sprinklr Social Advanced Plan
$299
per month per seat
Sprinklr Social Enterprise Plan
Contact Us
No answers on this topic
Offerings
Pricing Offerings
Sprinklr SocialViralheat (Discontinued)
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Sprinklr SocialViralheat (Discontinued)
Considered Both Products
Sprinklr Social
Chose Sprinklr Social
Each enterprise solution has benefits. Selecting the social media management tool should be based on your organization's needs. SpredFast and Sprinklr are for companies that have a large social presence and growing social team. They're both very robust and customizable …
Viralheat (Discontinued)
Chose Viralheat (Discontinued)
We chose Viralheat because it offered more features and a more powerful monitoring platform.
Top Pros
Top Cons
Features
Sprinklr SocialViralheat (Discontinued)
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Sprinklr Social
7.7
51 Ratings
1% above category average
Viralheat (Discontinued)
-
Ratings
Boolean keyword searches8.644 Ratings00 Ratings
Filtering out noise/spam8.247 Ratings00 Ratings
Sentiment analysis6.248 Ratings00 Ratings
Broad channel coverage7.847 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Sprinklr Social
8.1
51 Ratings
2% above category average
Viralheat (Discontinued)
-
Ratings
Content planning and scheduling8.248 Ratings00 Ratings
Audience targeting7.943 Ratings00 Ratings
Content optimization8.041 Ratings00 Ratings
Workflow management8.145 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Sprinklr Social
7.7
50 Ratings
5% below category average
Viralheat (Discontinued)
-
Ratings
Automated routing and prioritization6.443 Ratings00 Ratings
Customer interaction histories8.049 Ratings00 Ratings
Bulk actions8.646 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Sprinklr Social
6.9
43 Ratings
10% below category average
Viralheat (Discontinued)
-
Ratings
Lead generation6.430 Ratings00 Ratings
Content marketing5.736 Ratings00 Ratings
Paid media management7.431 Ratings00 Ratings
Campaigns and promotions8.237 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Sprinklr Social
8.5
54 Ratings
0% below category average
Viralheat (Discontinued)
-
Ratings
Twitter9.152 Ratings00 Ratings
Facebook8.352 Ratings00 Ratings
LinkedIn8.339 Ratings00 Ratings
Google+8.226 Ratings00 Ratings
Instagram8.751 Ratings00 Ratings
Pinterest8.227 Ratings00 Ratings
YouTube9.137 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Sprinklr Social
7.6
53 Ratings
3% below category average
Viralheat (Discontinued)
-
Ratings
Campaign success analytics7.449 Ratings00 Ratings
Real-time tracking8.152 Ratings00 Ratings
Competitor analysis7.235 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Sprinklr Social
7.4
51 Ratings
10% below category average
Viralheat (Discontinued)
-
Ratings
Role-based user permissions & privileges8.650 Ratings00 Ratings
Mobile access6.144 Ratings00 Ratings
Best Alternatives
Sprinklr SocialViralheat (Discontinued)
Small Businesses
Publer
Publer
Score 9.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Sprinklr SocialViralheat (Discontinued)
Likelihood to Recommend
7.8
(79 ratings)
8.3
(14 ratings)
Likelihood to Renew
7.0
(29 ratings)
8.3
(13 ratings)
Usability
10.0
(7 ratings)
9.1
(1 ratings)
Availability
9.1
(5 ratings)
-
(0 ratings)
Performance
8.2
(4 ratings)
-
(0 ratings)
Support Rating
9.9
(34 ratings)
8.8
(2 ratings)
In-Person Training
7.0
(2 ratings)
-
(0 ratings)
Online Training
8.4
(3 ratings)
-
(0 ratings)
Implementation Rating
9.0
(5 ratings)
8.2
(1 ratings)
Product Scalability
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
Sprinklr SocialViralheat (Discontinued)
Likelihood to Recommend
Sprinklr
In my perspective, I would say Sprinklr Modern Sales &
Engagement is best suited for teams and organizations who are more involved in
automating social media activities, getting a great analytical report on
activity engagement, and generating lists and bolds that helps determine the
trends and events, etc. One of the best tools that one could use for clients
with every information they would need.
Read full review
Discontinued Products
If social is a big part of your business in more departments than just marketing and communications (marcom), make sure to let the team know and ask how Viralheat can accommodate multiple users and departments. Viralheat was great during the evaluation process because they were willing to show us exactly what they could do for our company - they even customized accounts for us to show us the true value of signing on.
Read full review
Pros
Sprinklr
  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
Read full review
Discontinued Products
  • Viralheat’s reporting feature delivers analytics in presentation-grade spreadsheets. I include these images in reports or presentations to different teams.
  • Monitoring is definitely a strong point. I am not limited by a conversation or mention limitation, which is especially important when tracking high-volume products or brands. We are able to quickly identify trends and act accordingly.
  • The user experience is a pleasant one. Viralheat offers many comprehensive features but the layout of the product is simple and intuitive. I’m able to access any feature without having to click around into multiple places.
Read full review
Cons
Sprinklr
  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
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Discontinued Products
  • Not being able to reference in the native platform (e.g. LinkedIn, Facebook) the name of companies or users referenced in a post.
  • Not being able to embed images natively. (e.g. Image attached to a post on Viralheat shows up as a url link on the native platform).
  • Would love to see a calendar view of the scheduled posts as well as the current list view.
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Likelihood to Renew
Sprinklr
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
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Discontinued Products
Viralheat provided our team with the kind of monitoring tool we were looking for. As an added bonus, they had a member of their team brainstorm the best ways for us to set up our account to ensure we weren’t missing anything. Great customer service.
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Usability
Sprinklr
It's simple to learn and easy to use. Compared to other social media monitoring tools like it, it has less of a learning curve than most. Between the filters, macros, tagging, and ability to like or reply to posts, it seems pretty comprehensive. At the very least, it accomplishes everything that my organization uses it for
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Discontinued Products
I found it really easy to use and I use it on a daily basis and can easily find my way around. It has the usability of a consumer application for an Enterprise product that does very complex things in a very elegant manner.
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Reliability and Availability
Sprinklr
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
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Discontinued Products
No answers on this topic
Performance
Sprinklr
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
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Discontinued Products
No answers on this topic
Support Rating
Sprinklr
Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
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Discontinued Products
The customer success team clearly cares about how well we do. They are quick to get back to us and they always offer to jump on a screen share so we can understand and learn new features.
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In-Person Training
Sprinklr
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
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Discontinued Products
No answers on this topic
Online Training
Sprinklr
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
Read full review
Discontinued Products
No answers on this topic
Implementation Rating
Sprinklr
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
Read full review
Discontinued Products
We were up and running within an hour.
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Alternatives Considered
Sprinklr
As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
Read full review
Discontinued Products
We chose Viralheat because it allowed us to do multiple things from one tool. We were able to monitor our brand mentions after each video, song, or album release - this provided us with valuable feedback abouout our brand and music. We were also able to connect our accounts and engage directly with our fans as well as post new content. We monitored the analytics around each release and campaign and were able to determine which were successful.
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Scalability
Sprinklr
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
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Discontinued Products
No answers on this topic
Return on Investment
Sprinklr
  • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
  • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
  • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
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Discontinued Products
  • Viralheat has helped me understand how real-life users react to things I build and/or test.
  • I’ve gotten a better understanding of my space and the relevant news surrounding it. This helps me build a better product.
  • It saves me a lot of time. I’m able to quickly monitor what’s important to me.
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ScreenShots