HubSpot Sales Hub vs. Marketo Sales Connect

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Sales Hub
Score 8.6 out of 10
N/A
HubSpot Sales Hub is designed to eliminate friction by bringing tools and data together on one platform. The solution boasts email tracking and templates, and call tracking & recording.N/A
Marketo Sales Connect
Score 8.1 out of 10
N/A
Marketo Sales Connect (ToutApp) is a sales email tracking tool that includes tracking, templates, click-to-call, and analytics. It also includes a Calendar to streamline bookings. It is presented as a "swiss-army knife" for sales development reps, account executives, sales ops, sales managers, marketing teams, and customer success teams. Its template library can be used as a content repository, to upload Powerpoints, case studies, etc. The recommended templates feature allows users to…N/A
Pricing
HubSpot Sales HubMarketo Sales Connect
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
HubSpot Sales HubMarketo Sales Connect
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HubSpot Sales HubMarketo Sales Connect
Considered Both Products
HubSpot Sales Hub
Chose HubSpot Sales Hub
Hubspot sales has much better support and is more user-friendly. We had many broken promises with the other provider.
Marketo Sales Connect

No answer on this topic

Top Pros
Top Cons
Best Alternatives
HubSpot Sales HubMarketo Sales Connect
Small Businesses
Mailtrack
Mailtrack
Score 8.2 out of 10
Mailtrack
Mailtrack
Score 8.2 out of 10
Medium-sized Companies
Mailtrack
Mailtrack
Score 8.2 out of 10
Mailtrack
Mailtrack
Score 8.2 out of 10
Enterprises
Groove, a Clari company
Groove, a Clari company
Score 8.7 out of 10
Groove, a Clari company
Groove, a Clari company
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot Sales HubMarketo Sales Connect
Likelihood to Recommend
9.1
(122 ratings)
7.2
(19 ratings)
Likelihood to Renew
10.0
(6 ratings)
-
(0 ratings)
Usability
8.8
(5 ratings)
-
(0 ratings)
Support Rating
8.3
(5 ratings)
8.5
(4 ratings)
Implementation Rating
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
HubSpot Sales HubMarketo Sales Connect
Likelihood to Recommend
HubSpot
Sales hub is an excellent tool for a sales professional, probably even the best tool available in the industry without a doubt. However it could be much less convenient for outside sales reps that need to consistently meet people in person, it has some features to cater to these reps but they aren't as robust as the ones designed for inside sales reps.
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Adobe
We are solving our small sales team problem. I am the only SDR in the company and Tout helps me manage, send and follow up with many of my leads automatically. Tout is more focused on “success or failure” of emails than Yesware is. They are going in different directions – as you can see that they’ll probably have some features from one another.
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Pros
HubSpot
  • The task feature of HubSpot has been super helpful for me to organize what activities I am focusing on throughout the day. Instead of having a generalized list of the activities that need to take place today, I can organize that list by calls, emails, to-do's, linked-in, etc. That way I can take an hour of my time and focus on only doing phone calls, only doing emails, etc. It has helped me increase my productivity by making 20 phone calls a day to 100 phone calls throughout the day.
  • Hubspot Sequences are also super helpful in order to plug and play contacts that need similar solutions. The automatic email feature allows me to not have to spend time sending a simple email template. Instead, it automatically sends that email out at the time that THEY would most likely respond.
  • This gives me more time to focus on the tasks that I can't automate, allowing me to be way more productive. I can also customize my sequences to automate when I am reaching out, and what activity I am doing.
  • Sequences give me the ability to create a highly customized approach, with the scalability of a plug and play format.
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Adobe
  • Track leads opening emails and clicking links. We could easily see if a lead forwarded an email to a large group of people for instance, because the stats would show it.
  • Connect our email and CRM to log email activities onto Leads and Contacts.
  • Keep users inside of our email system instead of copying and pasting email templates from multiple places.
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Cons
HubSpot
  • I find the interface to be a bit unorganized and sometimes the information added about projects looks clogged which sometimes makes it difficult to access specific information.
  • Sometimes we have to deal with different currencies because we have clients all over the world but the exchange rate tool is not always accurate, causing us to slow down our work.
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Adobe
  • Reporting is clunky and challenging to use at times. They were recently purchased by Marketo, so I'm hopeful that Marketo will be able to address some of these concerns.
  • The ToutApp interface is not the most intuitive and does not provide a deeper understanding/analysis of the data.
  • The ToutApp integration with Outlook has created intermittent problems in usability/access.
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Likelihood to Renew
HubSpot
Ease of use, ease of customizability, and ease of 3rd-party integration, especially to LinkedIn Navigator, all play a vital role in our increasing reliance of HubSpot Sales for our growing sales team. Also taking into account the great training and support for HubSpot Sales available from HubSpot, including HubSpot Academy.
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Adobe
No answers on this topic
Usability
HubSpot
Since we launched HubSpot Sales Hub into our organisation's tech stack, we've experienced a smooth transition and implementation process for those using this solution. The ease of use and the interface experience is amazing and that was a main priority for us in the purchasing phase. So far, we've been nothing but very happy with the support, implementation, and ongoing development of our sales team adapting to the solution. Highly recommend it for usability and functionality!
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Adobe
No answers on this topic
Support Rating
HubSpot
Oh my goodness HubSpot Support is just amazing. I submitted a question/issue to them yesterday and by this morning I had this response:
"Hi Stephanie, I hope this finds you well and thanks so much for your patience while I was working to update the extension with my team. We were actually able to push through an update yesterday afternoon which set the default lifecycle stage to lead in the sidebar. If you take a look now, that should be in place. If it has not updated yet, I would recommend uninstalling and re-installing the sales extension so an updated version and be pushed through. Again, I want to say that I sincerely appreciate that you took the time to reach out to us and help us iron this out. HubSpot really values constructive feedback with real use-case backing to help push it along. So, thank you!"
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Adobe
It was tough to reach their support team. On average, it would take over 24 hours to get a response. Agents would ask us to perform repetitive tasks and take lots of screenshots instead of looking at our system and helping us fix issues.
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Implementation Rating
HubSpot
It was not only SUPER easy to implement, we had some amazing support from HubSpot. They scheduled a call to go over each individual tool with our team and provided guidance and best practices plus answered any questions are new users had. It was wonderful and really helped them get started confidently
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Adobe
No answers on this topic
Alternatives Considered
HubSpot
HubSpot Sales Hub helps our team keep track of all of our
partners and customers in one place so we can market effectively and
personally. Their blogs and "HubSpot academy" make it easy to
learn/onboard. People care most about the service, which is the biggest reason
why—such a fan of the pre-made templates, flexibility, and ease of use. The
user interface and integration with other platforms are excellent for our
business. In comparison to its rivals, it would rank at the top so far.
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Adobe
Marketo Sales Connect (ToutApp) was nowhere near as dynamic as the other listed tools that I mentioned. There was not any Sequence or Cadence you could follow. It was missing dynamic fields. A bit cumbersome. The other tools had much prettier interfaces too.
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Return on Investment
HubSpot
  • Lead Response Time:
  • Prior to Hubspot, this was maybe 24 hours as an average. Now it is MINUTES. We immediately get back to clients and if we aren't able to then we will connect using email automation and sequences without lifting a finger. It's great!
  • Company Growth in difficult times:
  • Despite COVID causing issues on Residential Construction in Washington, we have continued to grow as a business, and part of that is thanks to our amazing Sales team, and part of that credit goings to Hubspot directly. If we didn't have Hubspot we would have shrunk or stayed the same as a company. Hubspot made sure we grew.
  • ROI [return on investment]
  • It's a hard thing to measure but our company has increased its revenue by more than 20% compared to last year. And that is saying a lot for our industry especially with COVID's impact on Residential Construction. I
  • can't measure it precisely but I know beyond any shadow of a doubt that HUBSPOT helped make this possible because our Sales and Marketing Teams are sharper and more capable than they have ever been thanks to this wonderful CRM.
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Adobe
  • It's enabled more efficiency for our SDR team to track and monitor emails.
  • Increased our ability to better target prospects as we learned more about their behaviors.
  • The automation tools for email, and the ability to get glimpses into how that impacted pipeline development, were worth the cost.
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ScreenShots