unbounce vs. Wishpond Propel IQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
unbounce
Score 7.5 out of 10
Mid-Size Companies (51-1,000 employees)
Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.
$49
per month
Wishpond Propel IQ
Score 1.6 out of 10
N/A
Wishpond's Propel IQ marketing automation platform is designed to make it easy to generate, manage and nurture leads. Business users can automatically score and segment leads into lists based on activity and personal details. They can also send personalized emails after interest is shown in their products or to reach out after a period of inactivity. Wishpond has a number of tools including: Landing Pages, Website Popups, Forms, Contests & Promotions, Marketing Automation, Email…
$69
per month
Pricing
unbounceWishpond Propel IQ
Editions & Modules
Essential
$79/mo
75 landing pages, 8 popups & sticky bars
Premium
$159/mo
150 landing pages, 16 popups & sticky bars
Enterprise
$399+/mo
375+ landing pages, 40+ popups and sticky bars
Basic
$69
per month
Pro
$119
per month
Growth
$199
per month
Offerings
Pricing Offerings
unbounceWishpond Propel IQ
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThe prices listed above are based on paying for plans monthly. If you'd like to see annual prices or compare our plans further, please visit unbounce.com/pricing.Yearly plans are 36% off.
More Pricing Information
Community Pulse
unbounceWishpond Propel IQ
Top Pros
Top Cons
Features
unbounceWishpond Propel IQ
SEO and Conversion Optimization
Comparison of SEO and Conversion Optimization features of Product A and Product B
unbounce
5.1
12 Ratings
19% below category average
Wishpond Propel IQ
-
Ratings
Landing page A/B testing:5.511 Ratings00 Ratings
Dynamic page text replacement5.28 Ratings00 Ratings
Real-time analytics dashboard5.411 Ratings00 Ratings
SEO tools4.511 Ratings00 Ratings
Optimization recommendations5.010 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
unbounce
-
Ratings
Wishpond Propel IQ
1.4
10 Ratings
138% below category average
WYSIWYG email editor00 Ratings1.27 Ratings
Dynamic content00 Ratings1.19 Ratings
Ability to test dynamic content00 Ratings1.19 Ratings
Landing pages00 Ratings1.28 Ratings
A/B testing00 Ratings1.110 Ratings
Mobile optimization00 Ratings1.29 Ratings
Email deliverability reporting00 Ratings2.48 Ratings
List management00 Ratings2.210 Ratings
Triggered drip sequences00 Ratings1.19 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
unbounce
-
Ratings
Wishpond Propel IQ
1.1
10 Ratings
147% below category average
Lead nurturing automation00 Ratings1.19 Ratings
Lead scoring and grading00 Ratings1.210 Ratings
Data quality management00 Ratings1.18 Ratings
Automated sales alerts and tasks00 Ratings1.17 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
unbounce
-
Ratings
Wishpond Propel IQ
1.3
9 Ratings
139% below category average
Social sharing and campaigns00 Ratings1.39 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
unbounce
-
Ratings
Wishpond Propel IQ
2.1
9 Ratings
110% below category average
Standard reports00 Ratings2.19 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
unbounce
-
Ratings
Wishpond Propel IQ
1.1
9 Ratings
146% below category average
API00 Ratings1.27 Ratings
Role-based workflow & approvals00 Ratings1.26 Ratings
Customizability00 Ratings1.18 Ratings
Integration with Salesforce.com00 Ratings1.03 Ratings
Best Alternatives
unbounceWishpond Propel IQ
Small Businesses
Leadpages
Leadpages
Score 6.4 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Enterprises
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.2 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
unbounceWishpond Propel IQ
Likelihood to Recommend
4.7
(49 ratings)
1.1
(10 ratings)
Likelihood to Renew
7.7
(9 ratings)
-
(0 ratings)
Usability
7.8
(2 ratings)
-
(0 ratings)
Availability
9.1
(1 ratings)
-
(0 ratings)
Support Rating
9.6
(4 ratings)
1.0
(1 ratings)
Implementation Rating
6.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
-
(0 ratings)
1.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
unbounceWishpond Propel IQ
Likelihood to Recommend
unbounce
As I am using this platform for a long time, I believe I am happy with the services I am getting from this outstanding software. It has made my landing page experience better than ever without any coding knowledge to apply. It has upgraded my business in a positive direction and I believe I am using this software for many years to come.
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Wishpond
It's a great platform if you're looking for something to run contests that provide leads and drive user engagement, but if they also incorporated social media management and scheduling, Wishpond would be a 10 by far. It's definitely worth looking into specifically for running contests throughout the year, for a wide variety of companies and industries.
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Pros
unbounce
  • AB testing is simple to set up. Clone a page make your changes and pit one or more against each other. Set the number of views and you're told the winner once the test is done. Simple
  • Tracking code is easy to add. Follow the straightforward instructions in the back end
  • Easy to add multiple domains to your account. So you can use the landing pages you build on numerous sites if you so desire
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Wishpond
  • Very small learning curve, thanks to wonderful real-time tutorials and help, and drag-and-drop editors.
  • Easy to navigate - there are only 3 main sections of the site (content, lists, and emails).
  • Excellent customer service. I've always gotten prompt answers to any questions I've had.
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Cons
unbounce
  • One of the cons of Unbouncewas the learning curve. We are very familiar now with the ends and outs but in the beginning, it would have been super helpful to have some sore of learning up front.
  • The pricing structure is not great for our particular organization. We will never need unlimited page views but we do often need more landing pages we make it work but the pricing model could be improved.
  • The reporting could be a little better. We supplement with some of our own trackings but for the most part, the reporting from Unbounce is a basic level understanding of how the page is performing.
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Wishpond
  • They added keywords to campaigns we'd specifically said not to.
  • They should tweak campaigns with a 0.06 ROAS.
  • They should provide the services that are promised.
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Likelihood to Renew
unbounce
The nonprofit discount makes it so affordable that my client was happy to continue their subscription all year round. They have used it to build landing pages to capture expressions of interest for their next recruitment window. It hasn't quite produced the sort of results we were hoping for, but I'm not sure that's Unbounce's fault.
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Wishpond
No answers on this topic
Usability
unbounce
Unbounce made it easy for my team to build landing pages for website and email. We gained valuable A/B testing insights and gathered information from visitors effectively converting them to leads. The Editor is straight forward and I was able to learn to use it on my own without instruction. CRM integration was easy and consistently worked.
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Wishpond
No answers on this topic
Support Rating
unbounce
Unbounce customer support is very strong. We have been able to connect with them via email and telephone mediums. They are very knowledgeable and can effectively help resolve difficult problems that are slowing us down. Overall Unbounce customer support is very professional. Our wait times have always been small or at least reasonable.
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Wishpond
There is no support at Wishpond. I contacted my project manager's manager over a week ago without a reply. When I responded to the automated 'How is your experience' email saying how awful it was there was no follow-up. When I had trouble and had to escalate things it resulted in some new procedures being put in place that changed nothing and they never checked in to see if things were fixed.
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Implementation Rating
unbounce
Choose a subdomain that is appropriate for multiple types of pages. You don't want to have to keep changing it. Think about using Google Tag Manager to manage your Google Analytics code and event tracking. Build one landing page to completion. Then make a copy of it if you need to create variant pages.
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Wishpond
No answers on this topic
Alternatives Considered
unbounce
Despite my review for unbounce being not the greatest review or score in the world, when stacked up against its two biggest competitors, I'd prefer Unbounce over Leadpages and Instapage. Leadpages drag and drop editor, integrations, and overall UI/UX is 10x worse than unbounce and unbounce really leads in the category of nice templates and quickness to a production landing page with much better options and integrations.
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Wishpond
We choose Wishpond as our first option since we were a startup e-commerce. Klaviyo was a little bit expensive for us and Wishpond really suits pretty well in our budget. Besides, if you don't have so many clients, at a first glance, there are a lot of features that would not be taken advantage of. That is why Wishpond was a better option when we started.
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Return on Investment
unbounce
  • Unbounce has positively impacted PPC Director's ability to provide clientele with the service of building informative, relevant, and high-converting landing pages. For instance, the traceable effectiveness of landing pages built by PPC Director in Unbounce remains directly correlated to long-term client retention.
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Wishpond
  • Negative google ROI.
  • A few conversions in September on paid social then none - negative ROI.
  • Between ad spend and Wishpond fees every month is negative ROI. Can’t wait until I can get out of this contract.
  • Emails don’t perform as well as my own for open rates or clicks.
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ScreenShots

unbounce Screenshots

Screenshot of Screenshot of Screenshot of 100+ Landing Page TemplateScreenshot of Responsive Drag-and-Drop Landing Page BuilderScreenshot of Account Overview and Testing Features (Smart Traffic and A/B Testing)Screenshot of AMP Landing Page Templates

Wishpond Propel IQ Screenshots

Screenshot of Mobile-responsive Landing Pages, optimized with A/B split tests.Screenshot of Leads Insights - Displays their website activity, emails they’ve opened, etc.Screenshot of Personalized emails to Leads based on their activity and personal detail.Screenshot of Website popup forms to convert leads.Screenshot of Facebook Sweepstakes, Photo Contests, and Instagram Hashtag Contests.