HubSpot CMS Hub vs. Webflow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot CMS Hub
Score 8.3 out of 10
N/A
HubSpot's CMS Hub aims to enable developers to build using flexible themes and content structures, marketers to edit and create pages on their own, and to present customers with a personalized, secure experience.N/A
Webflow
Score 8.3 out of 10
N/A
Webflow headquartered in San Francisco offers what they describe as a visual solution to web design, with a CMS for editors, designers, and developers that they state allows users to create needed content structures, add content (by hand, from a CSV, or via our API), and then design it visually. Webflow service plans also include website hosting, with a basic plan for sites that don't need a CMS as well as CMS, Business, and Enterprise plans. Webflow's ecommerce plans are designed to support new…
$12
per month
Pricing
HubSpot CMS HubWebflow
Editions & Modules
No answers on this topic
Basic
$12.00
per month
CMS
$16.00
per month
Business
$36.00
per month
Offerings
Pricing Offerings
HubSpot CMS HubWebflow
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HubSpot CMS HubWebflow
Considered Both Products
HubSpot CMS Hub

No answer on this topic

Webflow
Chose Webflow
Webflow falls somewhere in between WordPress as a most basic theme-based platform and HubSpot CMS Hub, which has nearly unlimited capabilities. The ease and pricing are a win for HubSpot but we still use and host sites using WordPress as that is often a client's desire for …
Top Pros
Top Cons
Features
HubSpot CMS HubWebflow
Security
Comparison of Security features of Product A and Product B
HubSpot CMS Hub
10.0
9 Ratings
22% above category average
Webflow
-
Ratings
Role-based user permissions10.09 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HubSpot CMS Hub
10.0
8 Ratings
26% above category average
Webflow
-
Ratings
API10.08 Ratings00 Ratings
Internationalization / multi-language10.05 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
HubSpot CMS Hub
6.4
9 Ratings
17% below category average
Webflow
-
Ratings
WYSIWYG editor2.27 Ratings00 Ratings
Code quality / cleanliness7.09 Ratings00 Ratings
Admin section9.09 Ratings00 Ratings
Page templates1.29 Ratings00 Ratings
Library of website themes9.09 Ratings00 Ratings
Mobile optimization / responsive design5.18 Ratings00 Ratings
Publishing workflow9.08 Ratings00 Ratings
Form generator9.08 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
HubSpot CMS Hub
8.2
9 Ratings
11% above category average
Webflow
-
Ratings
Content taxonomy8.08 Ratings00 Ratings
SEO support9.99 Ratings00 Ratings
Bulk management9.99 Ratings00 Ratings
Availability / breadth of extensions7.08 Ratings00 Ratings
Community / comment management6.08 Ratings00 Ratings
Best Alternatives
HubSpot CMS HubWebflow
Small Businesses
Divi
Divi
Score 9.8 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
Image Relay
Image Relay
Score 9.5 out of 10
Pantheon
Pantheon
Score 8.4 out of 10
Enterprises
Tridion
Tridion
Score 9.0 out of 10
Pantheon
Pantheon
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot CMS HubWebflow
Likelihood to Recommend
9.0
(11 ratings)
2.2
(9 ratings)
Usability
10.0
(1 ratings)
8.3
(3 ratings)
Availability
-
(0 ratings)
1.0
(1 ratings)
Performance
-
(0 ratings)
1.0
(1 ratings)
Support Rating
10.0
(1 ratings)
6.5
(3 ratings)
Product Scalability
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
HubSpot CMS HubWebflow
Likelihood to Recommend
HubSpot
During the season when sales gets really hot, we can run multiple meetings a day. HubSpot helps us as a central location where account executives can catch up quick on information and see KPI's for our team. HubSpot is not helpful in getting contacts or finding information. It is a place for implementing that information and using it effectively
Read full review
Webflow
Webflow is great for designing pages and creating a really nice looking website, without needing to be a pro designer. However, trying to scale a company blog for SEO leaves a lot of room for desire. There are various SEO-related shortcomings (like how canonical tags are added to pages) and I also need to add a lot of custom code elements to blog posts to get the desired control. This means adding new posts and getting them looking the way we want takes way more time than it should do. Also doesn't support next-gen images, which is impacting our page speed scores and leaving us behind when it comes to Core Web Vitals update. Finally, the fact that only one person can enter the designer at one time is really annoying. I get that the Editor should be the solution to this, but it's so so so slow and jumpy that this is essentially unusable.
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Pros
HubSpot
  • Search engine optimization is a major strength of this software as it helps content writers in creating effective content.
  • It is fully equipped with marketing tools.
  • We give much importance to reporting features and HubSpot CMS Hub reports are very useful.
Read full review
Webflow
  • Easy to use and customize CMS.
  • Develop engaging CSS interactions and JavaScript animations visually.
  • Several competitively priced hosting tiers are available and all use AWS servers and Fastly CDN.
  • Code can be exported to be used with other CMS platforms such as WordPress, or E-Commerce platforms such as Shopify.
Read full review
Cons
HubSpot
  • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
  • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
  • It's expensive.
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Webflow
  • pricing is a little high
  • pretty steep learning curve
  • have to use 3rd party form vendor if you want to export and host yourself
Read full review
Usability
HubSpot
It is very easy for my new employees to use. They provide great training tools to help train our staff when they are faced with a challenge
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Webflow
It is extremely easy to use, especially with available templates and guides. It is used primarily by accounts and creative rather than dev. It is also easy to import/export projects or duplicate them for re-use and modification for another client. While it is rarely the end platform for a deliverable, it is often instrumental in pitching.
Read full review
Reliability and Availability
HubSpot
No answers on this topic
Webflow
In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
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Performance
HubSpot
No answers on this topic
Webflow
In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
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Support Rating
HubSpot
They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
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Webflow
We pay hundreds of dollars a month to Webflow, yet their support is worse than a typical free SaaS product. We were prevented from deploying changes to our site because of how Webflow structures its support. It delayed a product launch for the whole company. Support options? Beg for help on community forums, it took a threat to email the CEO to finally get movement. If there were easy alternatives, we would switch. But for now we just pray nothing breaks and that we don't need to interact with Webflow support.
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Alternatives Considered
HubSpot
Easier and faster to use then these two, HubSpot CMS Hub provides me with a long list of tools that make my marketing process more smooth and easy to manage, it doesn't get too technical but is also not too basic, so it has the balance I need when preparing campaigns for some of our sites.
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Webflow
The code quality and speed can't even be compared to Elementor; Webflow is simply a much better tool. Instapage has a cool feature for dynamic landing pages, which changes according to Google Ads Keyword, which I miss; however, amazing webflow community members recreated that functionality with a custom script. For the majority of users, it's a safer bet than WordPress in terms of speed and code quality. WordPress could provide amazing results if hosted properly (nginx, caching configuration) and requires best practices to maintain code quality. Webflow solves these issues out of the box at a fraction of cost.
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Scalability
HubSpot
No answers on this topic
Webflow
I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
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Return on Investment
HubSpot
  • Has helped with visibility
  • Has helped cut cost since we can do more in one place versus having several software departments are using separately
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Webflow
  • It allowed us to go from earning hundreds to thousands
  • We were able to expand our services
  • The only negative would be that we cannot really use it as a Shopify substitute yet, nor a big blog site.
Read full review
ScreenShots