Ecwid by Lightspeed vs. Square Online

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ecwid by Lightspeed
Score 10.0 out of 10
N/A
Ecwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…
$0
Square Online
Score 7.8 out of 10
N/A
Square Online (formerly Weebly) is a basic content management system with blogging and eCommerce features. It can be utilized for building standard websites or specialized webpages for online stores.
$6
per month
Pricing
Ecwid by LightspeedSquare Online
Editions & Modules
Free
$0
Venture
$15
Business
$35
Unlimited
$99
Personal
$9.00
per month
Professional
$16.00
per month
Performance
$29.00
per month
Free
Free
Free
Offerings
Pricing Offerings
Ecwid by LightspeedSquare Online
Free Trial
NoNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsPricing decreases when paid annually: Personal - $6/Month Professional$12/Month Performance - $26/Month
More Pricing Information
Community Pulse
Ecwid by LightspeedSquare Online
Top Pros
Top Cons
Features
Ecwid by LightspeedSquare Online
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Ecwid by Lightspeed
8.7
12 Ratings
12% above category average
Square Online
-
Ratings
Product catalog & listings9.712 Ratings00 Ratings
Product management8.712 Ratings00 Ratings
Bulk product upload7.55 Ratings00 Ratings
Branding8.010 Ratings00 Ratings
Mobile storefront9.410 Ratings00 Ratings
Product variations9.112 Ratings00 Ratings
Website integration9.411 Ratings00 Ratings
Visual customization8.112 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Ecwid by Lightspeed
8.7
11 Ratings
14% above category average
Square Online
-
Ratings
Abandoned cart recovery8.110 Ratings00 Ratings
Checkout user experience9.310 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Ecwid by Lightspeed
9.4
11 Ratings
12% above category average
Square Online
-
Ratings
eCommerce security9.411 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Ecwid by Lightspeed
8.6
10 Ratings
14% above category average
Square Online
-
Ratings
Promotions & discounts9.110 Ratings00 Ratings
Personalized recommendations8.06 Ratings00 Ratings
SEO8.68 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Ecwid by Lightspeed
8.2
12 Ratings
5% above category average
Square Online
-
Ratings
Order processing8.912 Ratings00 Ratings
Inventory management8.110 Ratings00 Ratings
Shipping8.211 Ratings00 Ratings
Custom functionality7.612 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Square Online
7.0
28 Ratings
14% below category average
Role-based user permissions00 Ratings7.028 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Square Online
7.9
19 Ratings
3% above category average
API00 Ratings6.014 Ratings
Internationalization / multi-language00 Ratings9.915 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Square Online
7.1
40 Ratings
7% below category average
WYSIWYG editor00 Ratings9.033 Ratings
Code quality / cleanliness00 Ratings9.036 Ratings
Admin section00 Ratings9.736 Ratings
Page templates00 Ratings2.040 Ratings
Library of website themes00 Ratings2.040 Ratings
Mobile optimization / responsive design00 Ratings9.039 Ratings
Publishing workflow00 Ratings7.032 Ratings
Form generator00 Ratings9.033 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Ecwid by Lightspeed
-
Ratings
Square Online
6.6
37 Ratings
10% below category average
Content taxonomy00 Ratings7.123 Ratings
SEO support00 Ratings4.033 Ratings
Bulk management00 Ratings4.018 Ratings
Availability / breadth of extensions00 Ratings9.030 Ratings
Community / comment management00 Ratings9.027 Ratings
Best Alternatives
Ecwid by LightspeedSquare Online
Small Businesses
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Divi
Divi
Score 9.8 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Image Relay
Image Relay
Score 9.5 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Tridion
Tridion
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ecwid by LightspeedSquare Online
Likelihood to Recommend
9.0
(12 ratings)
9.0
(41 ratings)
Likelihood to Renew
9.6
(2 ratings)
10.0
(1 ratings)
Usability
8.8
(7 ratings)
9.0
(1 ratings)
Availability
9.1
(1 ratings)
-
(0 ratings)
Performance
8.2
(1 ratings)
-
(0 ratings)
Support Rating
8.6
(7 ratings)
-
(0 ratings)
Implementation Rating
8.2
(1 ratings)
-
(0 ratings)
Configurability
8.2
(1 ratings)
-
(0 ratings)
Product Scalability
8.2
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
Ecwid by LightspeedSquare Online
Likelihood to Recommend
Ecwid
Ecwid is absolutely perfect for any business that is looking to start out with online sales and mobile point-of-sale. Many times, business owners may have limited experience in setting up a website or point-of-sale. Having to spend on this expertise with a limited budget can be frustrating. Ecwid allows you to have great results even if you are a novice.
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Block, Inc (Square)
If you are having students create websites or information pages about something they are studying in class, this is a great option. The fact that students can spend less time getting situated and learning the app and get right to work researching and creating their pages is great. For middle to high school, this is a fantastic app to use. However, if you want more nuanced analytics or want students to focus on blogging more than webpage building, this is limited.
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Pros
Ecwid
  • Clarity - there has been very little confusion and need to reach out to Customer Support for help
  • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
  • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
Read full review
Block, Inc (Square)
  • Drag and drop interface makes it very easy to add all types of content, including images, text, video (and YouTube videos), embeddable applications and more.
  • It's very easy to set up navigation features like cascading menus and sticky navigation (where the menu stays put - may depend on the template chosen though).
  • A technical backend is fairly straight-forward for setting up a fav icon, 301 redirects, SEO, Google Analytics, etc.
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Cons
Ecwid
  • Recurring billing - ability to bill subscription customers without having to go to my payment gateway
  • Robust order management - very limited in managing orders, therefore I had to subscribe to a different software
  • Expensive customization - if you want to customize anything, it is very expensive
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Block, Inc (Square)
  • Weebly doesn't have a lot of templates to choose from, so if you don't have any experience with CSS or HTML, it's hard to customize your site to an extent.
  • Weebly isn't fully SEO friendly. They don't allow you to add H1 tags to pages out of the box.
  • You can't create folder structures when it comes to web page URLs. You can put web pages under a main menu dropdown, but they don't allow you to put all sub-menu items in a structured folder (like site.com/folder/page-1 and site.com/folder/page-2).
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Likelihood to Renew
Ecwid
The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
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Block, Inc (Square)
Weebly is consistently adding features that line up with our needs. The ease of use makes it the perfect program for us since we have users of multiple age brackets and knowledge of web design. We love that we can give users access to only the pages they are affiliated with
Read full review
Usability
Ecwid
I gave a 9 instead of a 10 only because I haven't figured out a function or two. I believe it has less to do with Ecwid's overall usability and more to do with my own understanding and skill level, but regardless, it may also have something to do with the limits of Ecwid's functions.
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Block, Inc (Square)
It is simple to use and offers enough customization to make a website that is personalized. Templates are pretty standard and the help section is laid out well by topic with frequently asked questions. Some design knowledge is helpful, but through trial and error anyone can get a hold of the reins fairly quickly.
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Reliability and Availability
Ecwid
Always available. Very reliable
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Block, Inc (Square)
No answers on this topic
Performance
Ecwid
Good overall performance both in desktop and mobile
Read full review
Block, Inc (Square)
No answers on this topic
Support Rating
Ecwid
I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
Read full review
Block, Inc (Square)
No answers on this topic
Implementation Rating
Ecwid
Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
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Block, Inc (Square)
No answers on this topic
Alternatives Considered
Ecwid
We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
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Block, Inc (Square)
Weebly's designs, plugins, and customization options are a little more advanced in some cases than other similar programs. WordPress requires a different level of expertise and knowledge of code, keywording, and plugins, so I wouldn't even compare them. Wix is a little more user-friendly because you can drag and drop your design, which was very convenient for customizing your site. I didn't personally select Weebly, but it is user-friendly and nearly anyone comfortable with a computer could figure it out. Weebly support is also pretty good.
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Scalability
Ecwid
Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
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Block, Inc (Square)
No answers on this topic
Return on Investment
Ecwid
  • We have not been able to measure the ROI as of yet, as we cannot get out of the gate with customization required.
  • It can be implemented quickly for basic online stores.
  • Once the system is configured, ROI will dramatically go up.
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Block, Inc (Square)
  • Weebly has allowed our business to create a connection with our customers by offering home decor, cooking and styling tips.
  • Weebly gives us the chance to relay information to customers regarding merchandise, current sales and promotions, store hours and locations etc. Which has helped increase business.
  • Weebly has given our not very tech savvy business the opportunity to have a website and stay relevant with our competitors.
Read full review
ScreenShots

Ecwid by Lightspeed Screenshots

Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.