Typeform vs. Wufoo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Typeform
Score 8.4 out of 10
N/A
Typeform is online form and survey software, focused on high-quality visuals and user experience. Users can create surveys, registration forms, tests & quizzes, contests, tutorials, shopping carts, and contact forms, without needing to write code. Typeform offers freemium plan pricing. Their basic plan is free for one user; their Pro plan in $35/month for one user (includes logic jump, respondent notifications, calculator, custom thank you screen, hidden fields, payment fields, and 2GB file…
$30
*Per Month
Wufoo
Score 7.1 out of 10
N/A
Wufoo is a web application for creating online forms. The tool automatically builds the database, backend and scripts needed making it easy to collect and understand data. Wufoo was acquired by SurveyMonkey in 2011.
$0
Pricing
TypeformWufoo
Editions & Modules
Essentials
$30
*Per Month
Professional
$35
*Per Month
Premium
$59
*Per Month
Free
$0
Starter
$14.08
per month
Professional
$29.08
per month
Advanced
$74.08
per month
Ultimate
$183.25
per month
Offerings
Pricing Offerings
TypeformWufoo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*For annual contract.
More Pricing Information
Community Pulse
TypeformWufoo
Considered Both Products
Typeform
Chose Typeform
When looking for a feature rich & flexible / customizable solution, Typeform beats out everyone. However, for specific use cases (like NPS), AskNicely is a clear winner in terms of features, but is much too expensive. Typeform is also fun to use, especially compared to Wufoo
Chose Typeform
Typeform is the best of all the other forms and survey tools we have tried and used. It is superior in both the administration and user experience from all the others. However, we often have to use third-party tools to integrate Typeform with other tools (e.g., connecting …
Chose Typeform
Typeform’s interface is the best out there. It’s visually appealing and I trust that the donors had a good experience with Typeform over any other survey tool.
Chose Typeform
Typeform, from a form perspective, exceeds all of its competitors. It is cheap, easy to use and has some phenomenal reporting.

We continue to use Typeform because it has phenomenal value, it's easy to use, has an immersive experience for the user and has some of the best …
Wufoo
Chose Wufoo
For companies who want budget-friendly, customizable forms software that allowed them flexibility and ease of use (where design did not matter), our first recommendation would be Wufoo. Wufoo has all the integrations and capabilities that Typeform has - with more, actually. The …
Chose Wufoo
They all have very similar freemium and low tier plans, so it comes down to what exactly you need and what you can live without. However, I highly suggest paying up to at least remove branding to keep all your forms on-brand to build trust with your clients and partners.
Top Pros
Top Cons
Features
TypeformWufoo
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Typeform
7.8
44 Ratings
0% below category average
Wufoo
6.2
32 Ratings
23% below category average
Survey templates7.442 Ratings8.028 Ratings
Themes8.144 Ratings6.029 Ratings
Custom logo/branding8.142 Ratings4.632 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Typeform
8.3
44 Ratings
4% below category average
Wufoo
8.3
30 Ratings
4% below category average
Changes to live survey7.939 Ratings7.527 Ratings
Question design help7.638 Ratings8.527 Ratings
Multiple question types9.344 Ratings9.030 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Typeform
9.1
38 Ratings
9% above category average
Wufoo
8.0
29 Ratings
4% below category average
Survey logic flexibility9.138 Ratings8.029 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Typeform
8.3
43 Ratings
1% above category average
Wufoo
9.5
32 Ratings
14% above category average
Response tracking8.642 Ratings10.029 Ratings
Data export8.840 Ratings10.030 Ratings
Standard reports9.038 Ratings9.526 Ratings
Custom reports8.025 Ratings8.921 Ratings
Analytics7.036 Ratings9.025 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Typeform
3.1
29 Ratings
92% below category average
Wufoo
9.5
26 Ratings
12% above category average
Access controls1.326 Ratings9.526 Ratings
Compliance5.023 Ratings9.522 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Typeform
5.0
22 Ratings
47% below category average
Wufoo
7.5
18 Ratings
8% below category average
Vendor-offered crowdsourcing8.79 Ratings7.07 Ratings
Respondent restrictions1.321 Ratings8.018 Ratings
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User Ratings
TypeformWufoo
Likelihood to Recommend
4.8
(44 ratings)
9.4
(64 ratings)
Likelihood to Renew
10.0
(1 ratings)
10.0
(32 ratings)
Usability
6.7
(8 ratings)
9.5
(7 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
5.9
(7 ratings)
10.0
(5 ratings)
Online Training
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.0
(2 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
TypeformWufoo
Likelihood to Recommend
Typeform
Typeform is definitely a leader in the online survey space and that's for a reason. Between logic mapping and the ease of use for the end user, it's a solid app. The unfortunate thing, however, is the price tag--particularly considering the protection you receive from bots. Typeform only allows a certain number of responses at certain package levels, ie: the lowest level, you get a very limited number of responses but in order to receive more responses before your survey is locked, you must upgrade. This is what ultimately lead us to cancel with them. When you post a survey on Typeform, that survey is automatically posted publicly on their website--making it widely available to bots. Typeform offers no easy form of protection like a standardized captcha that you can add to the survey in order to filter bots out. Instead, there are several "work arounds" that they advise users to do that have very limited degrees of success. A quick online search shows that Typeform knows this is clearly an issue, yet they have yet to build in a bot-prevention feature. Since their plan prices vary by number of responses, it seems that they have no incentive to limit the amount of bots filling out surveys I believe. Ultimately, we canceled because, although the app is powerful, it just seemed like their business practices were unethical in my opinion.
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Momentive (SurveyMonkey, Inc)
I have used different products in the past. I am most please with Wufoo because it is easy to use, has multiple ways for your form to be displayed on your website, and submissions can be sent multiple ways as well. We use WuFoo for support emails from our customers, for dispatcher applications, as well as people sending in emergency incident tip information. This is the perfect program for us.
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Pros
Typeform
  • The calculator tool allows you to use numerical formulas to create logic within your form for specific behavior.
  • Compatible with modern web browsers for both building a form and publishing, allowing it to work and look good on any device.
  • Integration with products like Zapier allow you to use it as part of a larger automation in your company.
  • Visually pleasing designs with use of themes, images and video to match your branding.
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Momentive (SurveyMonkey, Inc)
  • Flexible, multiple entry forms: Wufoo allows users to create forms with multiple options or formats (radio, single choice, checkbox, text, paragraph text)
  • Conditional forms: Need to ask a question that only applies to a specific group? Then Wufoo is for you - it allows you to create conditional logic that allows you to reserve specific paths for specific entrants.
  • Integrations: Wufoo integrates with EVERYTHING via Zapier. You can sync it to Google sheets, email ESPs / CRMs, payment gateways... All kinds of applications for this software with its flexible uses & integrations, including embeddable HTML or direct integration to your website.
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Cons
Typeform
  • The pricing structure is a little steep, especially for the Pro+ plan. It would be nice if they had an a la carte option because there are some features we are paying for that we will never use.
  • When creating forms, sometimes the cursor will inexplicably leave the field you are typing in and leave you with incomplete sentences.
  • Even though we are paying for our use, we still have the Typeform branding on our forms, which I think should be removed once you upgrade from the basic plan.
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Momentive (SurveyMonkey, Inc)
  • Wufoo has had a cap on the total number of fields you can use per form which has been a limiting factor for us when trying to build more complex forms.
  • Wufoo does not support tabular fields or repeating fields which is a drawback since it limits the types of questions you can ask.
  • Form organization in the admin interface is a little clunky and disorganized. It would be better if there were more customized options for organizing your library of forms.
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Likelihood to Renew
Typeform
We have had such success with Typeform, and it has been able to exceed our expectations for the range of products it offers
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Momentive (SurveyMonkey, Inc)
I only give it this mid-range rating because, since the 2014 Super Bowl is history, our company will be closing in a couple months. I hope in my next employment opportunity that I will be able to use Wufoo again. I will probably use it to a limited extent in my personal life to communicate with friends and contacts in a unique manner. I am also working on a Certificate in Web Development and I definitely use Wufoo as embedded forms in websites I build.
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Usability
Typeform
The overall usability of Typeform is extremely easy and self explanatory. It was quick and simple to learn how to create surveys with the templates and how to add and customize the type of answers or questions you ask. It is very easy to pull the data from the survey results, where the data is broken down and has nice graphs.
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Momentive (SurveyMonkey, Inc)
Wufoo's usability from the user to the client is simple. The forms are simple to construct and they are easy for our clients to fill out. I have yet to really hit something that is difficult to do and even when I do get a little stumped their excellent support team helps me through it.
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Performance
Typeform
No answers on this topic
Momentive (SurveyMonkey, Inc)
Every time I try to use a different Form Builder - I constantly go back to Wufoo, especially compared to WordPress Plugin Form Builders. The biggest reason is the reliability of the form notifications getting sent and delivered are better than form builder that rely on the Wordpress Mail Send Feature. The only feature that I have found over the last 3 years that Wufoo is missing is the ability to customize the layout of the notification emails. But that is minor in the grand scope of its reliability.
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Support Rating
Typeform
Typeform has a great help section that ranges from first steps, making a form, and question types to results and account and profile settings. The tutorials are short and concisely cover what you need to get going within a couple of minutes. I think the community is also a plus, as one can ask questions about more complex outcomes or if one gets stuck with a particularly unique form creation scenario.
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Momentive (SurveyMonkey, Inc)
I will be completely honest - I have never needed to contact any specific support for Wufoo. This is because we've never had any problems with Wufoo that I'm aware of! It has proved to be a reliable and easy to use product, and therefore, we have not needed to reach out for any kind of support or assistance. I suppose this would speak to the exceptional quality of the product!
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Online Training
Typeform
No answers on this topic
Momentive (SurveyMonkey, Inc)
Good imbedded videos that visually demonstrate how to create an element within the form.
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Implementation Rating
Typeform
No answers on this topic
Momentive (SurveyMonkey, Inc)
Implementing Wufoo was a seamless process. It was an instantaneous transition from the old pdf forms and webforms we were using to the easier to understand Wufoo forms. Employees learned it with ease and the clients response was instantaneously positive. Adding Wufoo to your workflow is not only easy it is necessary.
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Alternatives Considered
Typeform
When looking for a feature rich & flexible / customizable solution, Typeform beats out everyone. However, for specific use cases (like NPS), AskNicely is a clear winner in terms of features, but is much too expensive. Typeform is also fun to use, especially compared to Wufoo which seems so out of date
Read full review
Momentive (SurveyMonkey, Inc)
In terms of building reports, Wufoo is very similar to Google Forms. Both have the capability to edit live forms and immediately share them. Wufoo offers a few more features than Google Forms does as well. Overall, our department has looked at both options and continues to use Wufoo because of the data management and ease of building forms.
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Return on Investment
Typeform
  • Typeform has helped guide our Customer Success, Product, and Marketing teams in strategizing how to engage with customers better, and it has also given us a quick and easy way to do so! By collecting feedback and being able to share it across internal teams, we can coordinate our efforts to build our customers a better tool.
  • Typeform has proved to be an elegant solution to one of our earlier vexing problems (previous survey tools that looked annoying, had extremely limited branding options/were not customizable, and didn't integrate well with the rest of our tool set) while not breaking the bank for us - it's a very reasonable price point and does WAY more than the previous tools we were paying just as much for.
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Momentive (SurveyMonkey, Inc)
  • We've collected more revenue using less staff time than ever before. Wufoo allowed us to move online from paper-based systems.
  • Our data is now standardized and more accurate since it is input by end users instead of staff (who had to decipher handwriting).
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ScreenShots