Yahoo DSP vs. Zeta Marketing Platform
Yahoo DSP vs. Zeta Marketing Platform
Product | Rating | Most Used By | Product Summary | Starting Price |
---|---|---|---|---|
![]() Yahoo DSP | N/A | Yahoo DSP (formerly the Verizon Media DSP, and formerly Oath) combines the former services and technologies of the companies it comprises including the former Brightroll, One by AOL, Right Media Exchange, and ADTECH, as well as Yahoo!'s own ad tech. The solution currently includes Yahoo's premium content access, Yahoo's identity services and cookieless advertising, and internal machine learning based analytics tools. | N/A | |
Zeta Marketing Platform | N/A | The Zeta Marketing Platform enterprise marketing platform offers a cloud-based solution for customer outreach across search and listings, display ads, social networks, mobile devices, and also email correspondences with customers, with a built in data management platform. | N/A |
Yahoo DSP | Zeta Marketing Platform | |||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
| |||||||||||||||
Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Yahoo DSP | Zeta Marketing Platform | |
---|---|---|
Top Pros | ||
Top Cons |
| No answers on this topic |
Yahoo DSP | Zeta Marketing Platform | |
---|---|---|
Small Businesses | Adobe Advertising Cloud Score 8.8 out of 10 | ![]() Mautic Score 9.1 out of 10 |
Medium-sized Companies | The Trade Desk Score 9.0 out of 10 | The Trade Desk Score 9.0 out of 10 |
Enterprises | Adobe Advertising Cloud Score 8.8 out of 10 | Iterable Score 8.9 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Yahoo DSP | Zeta Marketing Platform | |
---|---|---|
Likelihood to Recommend | 7.2 (10 ratings) | 2.0 (1 ratings) |
Yahoo DSP | Zeta Marketing Platform | |
---|---|---|
Likelihood to Recommend | ![]() Yahoo (Verizon Media)
| ![]() Zeta Global
|
Pros | ![]() Yahoo (Verizon Media)
| ![]() Zeta Global
|
Cons | ![]() Yahoo (Verizon Media)
| ![]() Zeta Global
|
Alternatives Considered | ![]() Yahoo (Verizon Media)
| ![]() Zeta Global
|
Return on Investment | ![]() Yahoo (Verizon Media)
| ![]() Zeta Global
|
ScreenShots |