Salesforce Sales Cloud vs. Zendesk Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce Sales Cloud
Score 8.4 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Zendesk Suite
Score 8.2 out of 10
N/A
The Zendesk Support suite is a cloud-based customer support software built for better customer relationships. Designed to improve customer satisfaction and to support customers on any channel: text SMS, web, mobile app, phone, email, social media. The vendor states more than 200,000 companies such as Uber, Groupon, Box, Airbnb, and Slack are using Zendesk to lower their support costs, raise productivity, and increase customer satisfaction. Zendesk offers a full suite of products to meet customer…
$55
per month agent
Pricing
Salesforce Sales CloudZendesk Suite
Editions & Modules
Starter
$25.00
Per User/Per Month
Professional
$80.00
Per User/Per Month
Enterprise
$165.00
Per User/Per Month
Unlimited
$330.00
Per user/Per month
Support Team (Foundational Support Only)
$19
per month agent
Suite Team
$55
per month agent
Support Professional
$55
per month agent
Suite Growth
$89
per month agent
Suite Professional
$115
per month agent
Support Enterprise
$115
per month agent
Suite Enterprise
$169
per month agent
Offerings
Pricing Offerings
Salesforce Sales CloudZendesk Suite
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalOptional
Additional Details
More Pricing Information
Community Pulse
Salesforce Sales CloudZendesk Suite
Considered Both Products
Salesforce Sales Cloud
Chose Salesforce Sales Cloud
Salesforce is known in the software industry as being a leader and is revolutionizing SaaS. It's been around for many years and is used by a large percentage of companies.
Chose Salesforce Sales Cloud
Salesforce is the 800 pound gorilla in the CRM room so let's face it, they're the gold standard. For the most part, they're the best at what they do in their corner and the only way you can beat them is by having a prettier looking product or catering your product to a …
Chose Salesforce Sales Cloud
Salesforce.com is by far the most versatile solution in the market. There are many choices, but none of them are able to solve as many business problems in totality as Salesforce.com is. Our organization is very disciplined in the sense of governance which is absolutely …
Chose Salesforce Sales Cloud
It was implemented before I joined.
Zendesk Suite
Chose Zendesk Suite
To set up a service cloud for Salesforce, you need much more work and a dedicated person to do it. For Zendesk Suite, you just need a couple of hours and you are done, but again that really depends on where your customer data is stored, if your data is in Zendesk Suite, you are …
Chose Zendesk Suite
I used Salesforce for opening and tracking customer support requests at another company. The key advantage Zendesk has over Salesforce is that Zendesk is designed specifically for customer support management and it's easy to get started right out of the box.
Chose Zendesk Suite
In my experience, I prefer Zendesk Support Suite over Salesforce. I feel that it's much more user friendly across the board. My biggest complaint is the user navigation frustrations that I run into with Salesforce. I feel like Zendesk Support Suite is much more intuitive on …
Chose Zendesk Suite
Salesforce is far more established but the price tag was too high for our small team. I would be surprised if we didn’t migrate to Salesforce when our team reaches a certain size
Chose Zendesk Suite
Zendesk has been easy to implement and evolve over time. They have launched more online Client learning sessions and occasionally offer in-person local client group sessions to aid in our learning. They offer their training modules for free. The key is we can create the needed …
Chose Zendesk Suite
Although a bit pricey, it does the job well. We are happy with the results it provides; our team is also quite satisfied on how easy it is to use, login and start working. Compared to the other two we have tried, Zendesk takes the cake. It makes Customer Management much easier, …
Chose Zendesk Suite
We used Zendesk Support Suite for adding Customer Community to increase customer engagement and decrease company support costs by decreasing customer support executives. Zendesk is a great platform for community development and information circulation. It offers a lot of …
Chose Zendesk Suite

Zendesk offers an all-in-one solution and great analytics to analyze the ticketing in the company.

Zendesk seems to be more customizable than others and it seemed to be the best option for the price paid. It's secure and stable which is what we needed in the company.

Chose Zendesk Suite
We have switched from Zendesk to Service Cloud in order to align our support and Sales departments.
Chose Zendesk Suite
We were directed right to Zendesk for our size and price point. We chose it for its integrations and lower cost introduction. We didn't test other platforms as we knew we wanted this low-cost option.
Chose Zendesk Suite
Zendesk is the gold standard and Salesforce is lightyears behind. It is such an inferior product and it's only being used because SF ropes/tricks people into using it because their sales organization is already using SF. Zendesk is so easy to use and Salesforce requires …
Chose Zendesk Suite
Zendesk is a good software. It's not perfect but it can be just what a company needs contingent on how they use it and take advantage of what it has to offer. As with anything, the tools are there, it's up to the company to capitalize on its resources to make a better customer …
Chose Zendesk Suite
We used Kayako and it was pretty basic in terms of workflows and ticket management. It wasn't multichannel and it didn't have a mobile app. Ticket categorization wasn't as robust and effective, but it was easy to learn. JIRA is as robust as Zendesk, but it is also not easy to …
Chose Zendesk Suite
Zendesk was a lot more user-friendly than Service Cloud or Desk.com. We ultimately chose Zendesk for that reason. We felt like all of the platforms we were considering were going to be able to help us accomplish our main goal of handling inbound support tickets, but we felt …
Chose Zendesk Suite
Zendesk is much more cost-effective and gives us more data then some competitors. Additionally, we needed to be able to customize how some tickets are forwarded and which are prioritized and Zendesk gives us the ability to do that. Other competitors also had additional features …
Chose Zendesk Suite
  • SugarCRM - limited functionality compared to Zendesk.
  • Salesforce - We also use this. Zendesk has less functionality and is not as easily customizable or flexible, but it is still a good value.
  • ServiceNow - Great for incident management, but just broke out into the CRM realm and …
Chose Zendesk Suite
Zendesk is much cleaner, simpler, and the support staff is faster to respond with actual solutions than the larger solutions. It is also a lot cheaper, both in license cost and in cost to implement. There are also a number of additional support channels (which I am not …
Chose Zendesk Suite
Zendesk competitors include:
  • Microsoft Parature -- this product intreface is possibly the worst I've seen for customer service. Looks like a mid-90s enterprise application and is about as intuitive to use. We have help migrate dozens of instances away from Parature into Zendesk …
Chose Zendesk Suite
Salesforce is a more robust tool with back-end SQL reporting functionality and numerous plugins, but with this comes cost. Most startup organizations do not want the expense, at least not at the beginning of the product life cycle.
Chose Zendesk Suite
Zendesk had a better offer for us at the time, their customer service team was also really helpful in guiding us through the product and clearly outlined how they could improve certain aspects of our business. Zendesk was also more user friendly so we felt the team would easily …
Chose Zendesk Suite
Did not find other viable candidates that were as quick to implement and deploy as Zendesk. Salesforce has all the same power, but requires you to build out your support system.

We are now considering a migration to Desk.com as it provides greater integration with Salesforce, …
Chose Zendesk Suite
Salesforce.com cases - we use Salesforce.com as our CRM and it is the support system of record for our company's other major product line (our enterprise solution). Salesforce.com cases is more flexible than Zendesk, and therefore ultimately more powerful, but Zendesk is easier …
Chose Zendesk Suite
We picked Zendesk because of mutual corporate benefits, and it was a familiar SaaS offering.
Top Pros
Top Cons
Features
Salesforce Sales CloudZendesk Suite
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Salesforce Sales Cloud
7.8
242 Ratings
1% above category average
Zendesk Suite
-
Ratings
Customer data management / contact management8.6242 Ratings00 Ratings
Workflow management7.9233 Ratings00 Ratings
Territory management7.5186 Ratings00 Ratings
Opportunity management8.5236 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)7.5221 Ratings00 Ratings
Contract management7.2193 Ratings00 Ratings
Quote & order management7.5176 Ratings00 Ratings
Interaction tracking7.6207 Ratings00 Ratings
Channel / partner relationship management7.7168 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Salesforce Sales Cloud
7.4
84 Ratings
1% below category average
Zendesk Suite
-
Ratings
Case management7.884 Ratings00 Ratings
Call center management7.366 Ratings00 Ratings
Help desk management7.268 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Salesforce Sales Cloud
7.7
221 Ratings
2% above category average
Zendesk Suite
-
Ratings
Lead management7.9216 Ratings00 Ratings
Email marketing7.5185 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Salesforce Sales Cloud
7.5
224 Ratings
1% below category average
Zendesk Suite
-
Ratings
Task management7.5213 Ratings00 Ratings
Billing and invoicing management7.260 Ratings00 Ratings
Reporting7.9177 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Salesforce Sales Cloud
7.8
237 Ratings
2% above category average
Zendesk Suite
-
Ratings
Forecasting7.4206 Ratings00 Ratings
Pipeline visualization7.8225 Ratings00 Ratings
Customizable reports8.2234 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Salesforce Sales Cloud
8.1
228 Ratings
7% above category average
Zendesk Suite
-
Ratings
Custom fields8.2226 Ratings00 Ratings
Custom objects8.1216 Ratings00 Ratings
Scripting environment8.0160 Ratings00 Ratings
API for custom integration8.2189 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Salesforce Sales Cloud
8.7
230 Ratings
5% above category average
Zendesk Suite
-
Ratings
Single sign-on capability8.8197 Ratings00 Ratings
Role-based user permissions8.6203 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Salesforce Sales Cloud
7.5
145 Ratings
3% above category average
Zendesk Suite
-
Ratings
Social data7.6144 Ratings00 Ratings
Social engagement7.5141 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Salesforce Sales Cloud
7.8
197 Ratings
9% above category average
Zendesk Suite
-
Ratings
Marketing automation7.8193 Ratings00 Ratings
Compensation management7.8130 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Salesforce Sales Cloud
7.2
208 Ratings
4% below category average
Zendesk Suite
-
Ratings
Mobile access7.2208 Ratings00 Ratings
Incident and problem management
Comparison of Incident and problem management features of Product A and Product B
Salesforce Sales Cloud
-
Ratings
Zendesk Suite
8.2
112 Ratings
4% above category average
Organize and prioritize service tickets00 Ratings8.5111 Ratings
Expert directory00 Ratings7.270 Ratings
Subscription-based notifications00 Ratings7.676 Ratings
ITSM collaboration and documentation00 Ratings8.171 Ratings
Ticket creation and submission00 Ratings9.2112 Ratings
Ticket response00 Ratings8.9111 Ratings
Self Help Community
Comparison of Self Help Community features of Product A and Product B
Salesforce Sales Cloud
-
Ratings
Zendesk Suite
8.0
99 Ratings
3% above category average
External knowledge base00 Ratings7.995 Ratings
Internal knowledge base00 Ratings8.189 Ratings
Multi-Channel Help
Comparison of Multi-Channel Help features of Product A and Product B
Salesforce Sales Cloud
-
Ratings
Zendesk Suite
8.0
110 Ratings
4% above category average
Customer portal00 Ratings7.786 Ratings
IVR00 Ratings7.835 Ratings
Social integration00 Ratings7.366 Ratings
Email support00 Ratings8.6108 Ratings
Help Desk CRM integration00 Ratings8.679 Ratings
Best Alternatives
Salesforce Sales CloudZendesk Suite
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Agiloft Flexible Service Desk Suite
Agiloft Flexible Service Desk Suite
Score 9.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
Agiloft Flexible Service Desk Suite
Agiloft Flexible Service Desk Suite
Score 9.0 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Salesforce Service Cloud
Salesforce Service Cloud
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Salesforce Sales CloudZendesk Suite
Likelihood to Recommend
8.4
(374 ratings)
8.3
(150 ratings)
Likelihood to Renew
9.0
(56 ratings)
10.0
(40 ratings)
Usability
7.6
(120 ratings)
7.4
(23 ratings)
Availability
9.8
(27 ratings)
8.6
(13 ratings)
Performance
9.0
(18 ratings)
8.0
(10 ratings)
Support Rating
5.7
(91 ratings)
9.0
(29 ratings)
In-Person Training
7.9
(11 ratings)
10.0
(1 ratings)
Online Training
9.1
(15 ratings)
7.9
(9 ratings)
Implementation Rating
1.0
(18 ratings)
9.0
(18 ratings)
Configurability
10.0
(2 ratings)
9.3
(3 ratings)
Contract Terms and Pricing Model
8.8
(9 ratings)
-
(0 ratings)
Product Scalability
8.7
(33 ratings)
-
(0 ratings)
Professional Services
9.3
(8 ratings)
-
(0 ratings)
User Testimonials
Salesforce Sales CloudZendesk Suite
Likelihood to Recommend
Salesforce
Sales Cloud is very well suited for the daily leads and opportunity pipeline management as well as user management. Sales process automation are very helpful for repetitive tasks. It integrates well with other platforms. It's easy to customize and report on data. Sales Cloud can be pricey so is only open to larger org's that need complex CRM. User adoption is slow to any new users that have no prior experience.
Read full review
Zendesk
1. A lottery winner has a question about claiming their prize that involves tax implications. You can easily loop in a tax specialist from your finance department within the ticket itself for a collaborative resolution. 2. Lottery players frequently ask about specific drawing times or eligibility rules. You can set up automated responses within Zendesk to answer these common questions, saving time for your team.
Read full review
Pros
Salesforce
  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
Read full review
Zendesk
  • Reporting and Analytics
  • Ease of Agent Training and Use
  • Able to add multiple brands with related custom reports and dashboards
  • Adding a new brand and basic help center is easy to do without the need of an expert or web team
  • Ability of agents and supervisors to see customer history across multiple channels
Read full review
Cons
Salesforce
  • I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
  • It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
  • It seems I cannot create a report to pull notes logged at the account levels.
Read full review
Zendesk
  • I think the Graphical User Interface could use a facelift. It not the most aesthetically pleasing platform in my experience.
  • Particular things like where the default is when you click on each and every dropdown menu.
  • The macro integration could be a little more simplified.
Read full review
Likelihood to Renew
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
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Zendesk
Zendesk is super easy to use and navigate. I really enjoy the sleek layout, the ability to tailor tickets, the macro option, and the quick key guide they have to make your use of time even more effective. My whole team loves working with Zendesk and rarely ever has problems.
Read full review
Usability
Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Zendesk
As an agent it's very simple to use. As an admin it's also easy to use, but sometimes lacks some functionality that would be nice to have such as expanded native 2 way sync functionality for many major apps that are commonly used today like HubSpot and Salesforce. The ability to add followers to tickets to they get updates and are in the know without the customer seeing this agent cc'd is a nice touch. This ensures additional visibility and easily following the communication without having to appear as a CC to the customer, who could accidentally remove that person in a response, thus breaking the visibility
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Reliability and Availability
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
Read full review
Zendesk
In the past year, I'd say I have only noticed maybe two hours total of downtime in my own usage. Very minimal.
Read full review
Performance
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
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Zendesk
There has been minor performance degradation on a very few days out of the two years I have been using the product.
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Support Rating
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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Zendesk
Every time I contacted them they were not only very responsive and knowledgable, but always seemed to have a positive upbeat attitude. It probably helps that we did not have significant service outages or sev 1 level issues, but even my lower severity issues were quickly answered. And the positive and upbeat attitude really made things feel comfortable.
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In-Person Training
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
Read full review
Zendesk
No answers on this topic
Online Training
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Zendesk
Zendesk has tons of available material for training - videos, webinars, articles, etc. The only reason this is not a 10 is because it can be hard to figure out how to navigate to these things and find what you are looking for.
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Implementation Rating
Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Zendesk
I was very satisfied. They have a free trial for 30 days and I recommend you do that and use it. It is very easy to get started with the basics and the build on over time.

The only thing technically complex was single sign-on and integration to Salesforce.com required some tweaks – otherwise setting up system was very easy
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Alternatives Considered
Salesforce
Salesforce Sales cloud is well integrated with a lot of other marketing and sales technology SAAS products that we use within our business, which is a big part of why I enjoy using it. Compared to NetSuite, it is a lot more user friendly, a modern platform that provides better visual understanding of sales pipeline and contains more useful data across the customer journey.
Read full review
Zendesk
If spoken honestly Intercom is a level-par with any nearest competitor, Tools like Zendesk has to catchup with them in speed. However, there is an advantage to Zendesk with its simple and easy-to-get software which falls in every mid and small-size business pocket wherein Intercom is way too expensive and needs a tech admin to customize the product. The kick-starting feature with negligible configuration made Zendesk the ideal choice of our organization + the budget fell under our expenses.
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Contract Terms and Pricing Model
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Zendesk
No answers on this topic
Scalability
Salesforce
I don't think there is a limit to Sales Cloud's scalability; at least, I haven't encountered one or heard of one. My data is not enormous, so perhaps some companies might encounter lags, but nothing from my end. I think I'll be able to use Sales Cloud from now until infinity.
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Zendesk
No answers on this topic
Professional Services
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Zendesk
No answers on this topic
Return on Investment
Salesforce
  • All tools we've implemented with Salesforce had a pretty quick positive ROI with the exception of CPQ & Billing. That was a very large project that I would only suggest for businesses with many SKUs that tend to be packaged together.
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Zendesk
  • The positives weigh more than the negatives here, as it gives us a one-stop portal where we can tend to customer needs using one web app
  • It has also helped us identify areas of improvement based on the reporting feature
  • The value it provides outweighs any missing or lacking features that I'm sure will be available in the future
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ScreenShots

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Zendesk Suite Screenshots

Screenshot of Zendesk Agent WorkspaceScreenshot of Omnichannel MessagingScreenshot of Zendesk TicketingScreenshot of Bots powered by Zendesk AIScreenshot of Tone shift with Zendesk AIScreenshot of Zendesk ticketing side conversations