eCommerce Platforms

TrustRadius Top Rated for 2023

Top Rated Products

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SAP Commerce Cloud

SAP Commerce Cloud (formerly Hybris) is designed to help businesses sell more goods, services, and digital content through every touchpoint, channel, and device through their multichannel ecommerce and order management solution, available as a SaaS or on-premise.

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BigCommerce

BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.

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Price.com for Enterprise

Price.com for Enterprise uses machine learning and AI, offers product matching solutions to retailers, marketplaces, logistics companies, and other e-commerce enterprises, like price matching APIs. On the consumer side, Price.com's matching algorithm enables real-time price comparison…

77
Zentail

Zentail is a commerce operations management (COM) platform that aims to simplify ecommerce. Features include PIM technology, listing, repricing, inventory management, supply chain and order management. Zentail integrates into various sales channels, like Amazon, eBay, Google Shopping,…

78
Cart.com

Cart.com is an e-commerce-as-a-service platform designed to help brands accelerate online growth. Cart.com offers a comprehensive and growing set of integrated ecommerce solutions—including online store software, digital marketing services, fulfillment, financial services, and customer…

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79
Odoo eCommerce

Odoo’s eCommerce application is designed to offer all the tools a business needs to create a stunning online store in no time at all. Users can customize designs for product pages, in order to showcase their business in a memorable and unique way. With Odoo’s fully integrated eCommerce…

80
Big Cartel

Big Cartel is an eCommerce platform built for artists, such as artists, designers, and musicians, to build an online store.

81
iSpring Market

iSpring Market is an ecommerce platform for turning knowledge into steady revenue. The system is designed to be straightforward and help launch a digital marketplace quickly with a course catalog, user management, and promotion options. To start earning, the user uploads training…

82
Dokan

Dokan offers a front-end multi-vendor marketplace on WordPress, powered by WooCommerce. According to the vendor, the product enables you to build your own Amazon, Shopify, eBay, Magento-like marketplace in just 30 minutes. FEATURESMarketplace with Independent StoresFrontend Dashboard…

83
ShopBase

ShopBase is an e-commerce platform that allows the user to set up stores and sell online. The platform enables users to sell products and services on a website, take secure payments, and manage inventory. The vendor states ShopBase stands apart from other platforms mainly due to…

84
Turbify

Turbify, formerly Yahoo Small Business, and now an Infinite Computer Solutions brand, is a website hosting solution for small businesses and retailers, supporting business email, basic or managed web hosting, a well as Wordpress and "Business Maker" web services.

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Sana Commerce Cloud

Sana Commerce is an eCommerce platform that provides an integrated shopping cart software for both Microsoft Dynamics and SAP.

86
Podia

Podia in New York offers their ecommerce platform for managing memberships and selling courses online.

87
Zoho Commerce

Zoho Commerce is a global e-commerce platform assisting merchants in over 30+ countries. Along with building an online store, it helps sellers to accept orders, track inventory, process payments, manage shipping, and market the brand without needing any coding knowledge.

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Laravel E Commerce

Laravel E-Commerce is an E-Commerce software for building an online E-Commerce website. Build an online marketplace, without any commission models etc. The vendor describes it as an ideal platform for owners and merchants that can reduce website maintenance expenses, and understand…

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AtmosAI
0 reviews

The Atmos operating system is a business management operating system that helps with organizing, consolidating, and storing data. With its 9-module suite, it is designed to give businesses a powerful tool that gives them second-by-second access to data and analytics that promote…

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Commercio
0 reviews

Commercio, from Facilisgroup, is cloud-based ecommerce software that enables promo distributors to build branded company stores to sell products and improve their customer relationships.

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EKM
0 reviews

EKM is an ecommerce platform offering features that help the user to sell online, including customizable themes with responsive designs, a logo builder, banners and graphics, and a variety of web pages (e.g. "about us") to form a complete selling website.

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VARStreet XC
0 reviews

VARStreet XC is a web-based business management software for VARs in the IT and office supplies industry. It automates and streamlines core business processes with various software modules like eCommerce, quoting, catalog, CRM, and procurement. FeaturesAll-in-One Application- VARStreet…

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VARCommerce
0 reviews

VARCommerce is a SaaS solution provider that focuses on the success of the IT VAR by providing tools that dramatically improve business processes. Utilizing a "hub and spoke"​ approach, data is entered once (the hub or database) which then feeds (through the spokes) the essential…

94
Uniware ClearConnect

ClearConnect for AusVantage ERP is an e-Commerce solution that enables electronic business trading over the web whilst running on RESTful web services, from Uniware headquartered in Melbourne. It enables users to create two-way, real-time integrated Web stores that are tailored for…

95
Rezio
0 reviews

Founded and headquartered in Taipei since 2019, rezio is an Asian-based Channel Manager & Tour Booking Software provider designed for the Tourism Industry to help digitalise local businesses and connect them to the world. Created for tour operators and activity providers, especially…

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Ecomz
0 reviews

Ecomz is an ecommerce platform featuring store-builder capabilities, aesthetical CX-focused themes, a suite of AI and machine learning powered tools, in addition to multichannel integrations. It provides its clients with local support and guidance focusing on a professional, transparent…

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ndhgo
0 reviews

ndhgo is an ecommerce solution allowing users to build with professional templates, personalize a store with custom pages, highlight products with digital merchandising, and add custom attributes and provide detailed product information to shoppers and customers.

98
Elsner Technologies Magento 2 Extensions

Elsner Technologies' PayTrace Payment Gateway Magento 2 extension is an extension for the payment gateway. Elsner Technologies is an official partner of Paytrace, and their extension aims to ease up the task of the customers who purchase products on an eCommerce store through direct…

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OXID eShop
0 reviews

OXID eSales AG, based in Freiburg Germany, is a provider of ecommerce solutions. The vendor boasts numerous of B2C and B2B online shops value the scalability, modularity and quality of OXID eShop such as Lekkerland, Fressnapf, Strenesse, Metabo, Elektro Wandelt and Murrelektronik.…

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Lightspeed eCom

Lightspeed eCom is an ecommerce solution based on the vendor's (Lightspeed in Montreal) acquisition of SEOshop in 2015. The solution can be tried free, and is available with both the restaurant and retail POS versions of Lightpeed's point-of-sale solutions.

eCommerce Platforms TrustMap

TrustMaps are two-dimensional charts that compare products based on trScore and research frequency by prospective buyers. Products must have 10 or more ratings to appear on this TrustMap.

Learn More About eCommerce Platforms

What are eCommerce Platforms?

eCommerce software allows merchants to display a product catalog and conduct transactions online. Most eCommerce transactions are B2C (business-to-consumer). Some also support more complex B2B (business-to-business) transactions with contract negotiation features, for example.

There are two general types of eCommerce platforms: hosted and self-hosted open source:

  • Hosted eCommerce solutions, which are cloud-based and billed monthly, tend to be more stable and user-friendly.
  • Self-hosted eCommerce solutions are more advanced, customizable, and free.

eCommerce Websites

eCommerce websites, usually referred to as online storefronts, allow shoppers to browse through the merchant's product catalog and purchase products online.

Hosted eCommerce platforms include a set of pre-made templates and themes for storefront design. The best eCommerce software for your online business depends on your use cases. There are many different aspects of an online storefront that different eCommerce products may focus on:

  • Managing larger inventories
  • Displaying multiple versions (e.g., colors and sizes) of the same item
  • Managing multiple stores
  • Representing digital versus physical products

Scalability is also a major consideration when evaluating product catalog options and features.

Online Shopping Cart

An online shopping cart allows eCommerce website visitors to accumulate a list of products in a virtual "shopping cart" before checkout. In addition to accumulating the list, shopping cart software also calculates the total cost, including shipping and taxes.

Some platforms offer other shopping cart-related features, like abandoned cart tools. These save unfinished orders and/or email customers to remind them that there are still items in their cart. Abandoned cart functionality often costs extra or is available only with higher-tier packages.

Another additional functionality some eCommerce products include is the ability to suggest products for customers to view. This is typically based on individual customer’s shopping behavior along with information about what products other customers have been viewing and buying.

Online Payment System

Some solutions include in-house payment processing. Others integrate to a third party payment gateway. Vendors that offer in-house payment processing often charge a transaction fee. Since payment systems need to handle sensitive customer information, most eCommerce platforms have standard security measures in place.

eCommerce Platforms Features & Capabilities

  • Online storefront
  • Product catalog
  • Online shopping cart
  • Online payment system or integration with a payment gateway
  • Order fulfillment and shipping management
  • Merchant interface/dashboard
  • eCommerce marketing tools
  • eCommerce business management
  • Customer behavior analytics and reporting
  • Integrations (e.g. CRM, ERP, email marketing, payment gateway, etc)

eCommerce Software Comparison

There are a few key things buyers should consider to help them more easily compare eCommerce products:

1. Technical expertise required: Will the person or team managing your eCommerce website have technical/coding knowledge? Some eCommerce platforms are especially user-friendly for individuals with little to no coding experience, while others offer advanced customization that can be achieved through coding. Consider whether you’ll have access to a developer or other administrator with coding experience to help customize your eCommerce platform. If not, platforms that include a wide range of eCommerce website themes, or a WYSIWYG editor, may be a better for your business.

2. Open source vs. paid software: Are you looking for a free eCommerce platform to start out with, or a more advanced software that has all the bells and whistles? Especially if you or your team have experience with web design, an open source platform can be a great way to start building your online store. Popular open source platforms include Magento Open Source, Drupal, and Joomla. On the other hand, if you’re looking for an eCommerce platform that comes with access to customer support and a wide variety of pre-built website themes and templates, a paid platform will likely be a better bet.

3. B2B vs. B2C (or both): Do you sell to primarily a B2B or B2C market? Or both? There are a few main differences between B2B and B2C selling that, in part, determine what your eCommerce platform needs to have. For example, eCommerce businesses selling primarily to other businesses will need the ability to segment customer groups and to set up customizable pricing and configuration options. Some must-have features for B2C companies include built-in store themes, abandoned cart recovery, and compatibility with multiple payment gateways. Some ecommerce platforms are better designed for B2B, or B2C.

Pricing Information

Monthly subscriptions for hosted products vary widely depending on features and scalability. Monthly charges range from zero to over $1,000 at the very high end.

It’s a good idea to clearly understand requirements and to choose an ecommerce platform based on current and anticipated needs, rather than just focusing on cost. In the long-term, picking the ecommerce platform that is the best for your eCommerce business's needs will present cost savings that may not be immediately apparent in the startup phase.

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Frequently Asked Questions

What are the differences between B2C and B2B eCommerce software?

There are a few main differences between businessto-business (B2B) and business-to-consumer (B2C) selling that, in part, dictate what your next ecommerce software should include.

Key dimensions where B2B and B2C sales differ include:

  • buying motivations
  • what the market looks like
  • the importance of brand reputation
  • how much long-term value vs. immediate cost matters
  • what the buying process looks like

What are some key features B2B eCommerce software should have?

If your company primarily sells to other businesses (B2B), ensure that your ecommerce platform includes:

  • Customizable pricing, payment, and ordering options
  • Deep personalization capabilities for your online storefront (e.g. branding, site search and navigation)
  • Options for customers to easily reorder the same items and quantities > Discounted bulk ordering
  • The ability to set a minimum order quantity (MQO)
  • The ability to restrict access to certain groups (e.g. allowing only registered customers to view products)
  • The ability to segment customers into groups, or integrate with the user’s CRM or ERP software
  • A wide range of payment options and a highly secure checkout experience

What are some key features B2C eCommerce software should have?

If your business primarily sells to consumers (B2C), ensure that your ecommerce platform includes:

  • > Built-in online storefront themes or templates
  • The ability to customize product listings and have multiple product variants
  • Abandoned cart recovery capabilities
  • Promotion and discount code tools
  • Built-in SEO tools
  • Content management capabilities and a blog section
  • Built-in email marketing capabilities, or integration with email marketing platforms
  • Secure check-out experiences with multiple payment options