Big Learning Curve but also Big Dividends
- ActiveCampaign goes beyond email services like MailChimp in that you can build logic trees which trigger email communications to customers rather than handling them on an individual basis. Allows you to send info to interested parties at the moment they're most wanting it.
Cons
- With ActiveCampaign, there's quite a bit of learning up front to really understand how to use its services to full effect.
- The tutorial videos are led by a guy who clearly hates his life.