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ActiveDEMAND

ActiveDEMAND

Overview

What is ActiveDEMAND?

ActiveDEMAND is an integrated marketing automation platform that is designed to bring together online marketing tools into a single application. This platform focuses on helping both novice and expert marketers set up, manage and execute campaigns with a focus on…

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Recent Reviews

TrustRadius Insights

Active Demand is a versatile marketing automation software that has been successfully used by various users to achieve a range of goals. …
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Thrilled with ActiveDEMAND

10 out of 10
May 29, 2015
ActiveDEMAND is currently being used by our Canadian Marketing Team to drive subscription-based marketing initiatives, campaigns and to …
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Pricing

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Call Tracking

$3

Cloud
Per Phone Number/mth

Email Marketer

$7

Cloud
Per Month [Unlimited Users]

Small Business Marketer

$69

Cloud
Per Month [Unlimited Users]

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.activedemand.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

ActiveDEMAND Demo Video

YouTube

ActiveDEMAND in a Minute

YouTube
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Product Details

What is ActiveDEMAND?

ActiveDEMAND Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Lead Management Features

  • Supported: Lead nurturing automation
  • Supported: Lead scoring and grading
  • Supported: Automated sales alerts and tasks

Campaign Management Features

  • Supported: Calendaring
  • Supported: Event/webinar marketing

Social Media Marketing Features

  • Supported: Social sharing and campaigns

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Platform & Infrastructure Features

  • Supported: API
  • Supported: Customizability
  • Supported: Integration with Salesforce.com

Additional Features

  • Supported: Call Tracking
  • Supported: Instant Phone Number Setup
  • Supported: Local/Toll-Free Numbers & Text Messages
  • Supported: Port Your Existing Phone Numbers
  • Supported: Trackablility
  • Supported: Dynamic Number Insertion
  • Supported: Country specific Number Insertion
  • Supported: Automated DNI Pool anaylsis
  • Supported: Call Recording
  • Supported: Campaign & Keyword Level Call Tracking
  • Supported: Whisper Messages

ActiveDEMAND Screenshots

Screenshot of Drag-and-drop workflow interface makes it easy to configure hundreds of campaignsScreenshot of Watch lead and campaign performance in real-time from dashboardsScreenshot of Manage your landing pages, email campaigns, social media posts and more all in one interface

ActiveDEMAND Video

Introduction to ActiveDEMAND, the integrated marketing platform.

ActiveDEMAND Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUnited States, Canada
Supported LanguagesEnglish

ActiveDEMAND Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)50%
Mid-Size Companies (51-500 employees)40%
Enterprises (more than 500 employees)10%
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Comparisons

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Reviews and Ratings

(5)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Active Demand is a versatile marketing automation software that has been successfully used by various users to achieve a range of goals. One of its key use cases is automating lead follow-up, which has resulted in increased sales from leads that were previously considered lost. By streamlining work tasks and freeing up time for the lead intake team, Active Demand allows them to focus on hot leads rather than chasing cold ones. This not only improves efficiency but also enhances the overall lead nurturing process from the first touch to the final contact point.

Active Demand also enables users to create personalized reports for clients, showcasing their branding and justifying their fees. With its granular tracking capabilities and real-time reporting, the software empowers users to make data-driven decisions for B2B lead generation. This level of marketing insight is particularly valuable for smaller companies with limited budgets, as it provides comparable results without breaking the bank.

The platform seamlessly integrates with CRM systems for lead distribution and offers an easy-to-use email/campaign builder, facilitating effective management of email marketing and engagement models. Additionally, Active Demand has been successful in implementing marketing automation, capturing leads from websites, and integrating with popular CRM solutions like Salesforce. Users appreciate the support provided by Active Demand's customer service team, ensuring a smooth experience throughout their marketing endeavors.

By connecting leads and customers with CRM systems, Active Demand helps users manage marketing campaigns and communication more effectively. Its flexible and affordable nature makes it an ideal solution for marketing automation when integrated with sales CRM systems. The software has received positive feedback from users who have referred it to others due to its ease of use and effectiveness in improving lead generation efforts.

Active Demand's value extends beyond lead generation to encompass several other areas of marketing. It allows for seamless management of social media and email campaigns, making it a versatile tool for creating automated behavioral-based campaigns that reach audiences more effectively. Furthermore, ActiveDEMAND serves as an effective solution for accurate ad attribution, nurturing existing contact databases, and attracting new customers by showcasing products and services.

The software has proven to be a valuable asset in executing email marketing activities, building landing pages, running nurture campaigns, sending surveys, and providing powerful analytics and reporting capabilities. With its ability to automate marketing processes and save time, Active Demand has enabled businesses to offer new services to clients and improve overall marketing efficiency. By solving the problem of tracking everything in marketing campaigns, it has made it easier for users to analyze and optimize their efforts.

Active Demand's tracking capabilities have been particularly beneficial for list management in email marketing. Users have found that they can spend their time targeting potential buyers rather than tire kickers, resulting in improved lead generation efforts. The software also helps users accurately track the performance of their email campaigns, allowing them to make data-driven decisions and optimize their marketing strategies.

Internal marketing activities are streamlined through ActiveDEMAND, further improving efficiency and ensuring a cohesive approach to marketing efforts. The software has also proved invaluable in capturing detailed information about callers and website visitors for marketing purposes, allowing businesses to personalize their communication and tailor their messaging to specific audiences.

Active Demand offers a comprehensive suite of features, including email marketing, website analytics, call tracking, and lead management. It has successfully helped businesses acquire new clients and improve their lead generation efforts. The software's robust capabilities contribute to better marketing performance attribution, automated email workflows, and more effective social media planning.

For many users, ActiveDEMAND is primarily used as a lead generation tool that helps identify sales-ready leads and makes the sales process more efficient. Its strong A/B testing functionality and comparative analysis of email campaigns enable users to optimize consumer rate optimization effectively. Furthermore, Active Demand has proven valuable for driving subscription-based marketing initiatives, executing campaigns, running local events, and simplifying email marketing.

Users appreciate the simplified email marketing experience offered by ActiveDEMAND along with its event management capabilities and powerful lead tracking. The valuable insights and intelligence provided by the software allow businesses to generate more leads while gaining a deeper understanding of their clients.

Active Demand plays a vital role in helping businesses establish an online presence on Google and improving conversion tracking. With its granular insights into marketing efforts and customer behavior analysis, the software enables businesses to deliver targeted messages to customers effectively. Users have noted that it highlights the need for stronger content creation as well.

By leveraging websites for better visibility, showcasing products and services, and positioning businesses as industry leaders, ActiveDEMAND has provided a competitive edge to its users. The software allows businesses to do more with less by becoming more agile, responsive, and effective in lead generation and overall brand awareness.

Active Demand facilitates effective communication with clients, delivering messages in a way that resonates with them. Users have found it instrumental in presenting key indicators recommending additional services to clients. It has also played a vital role in increasing brand awareness and achieving marketing goals.

In summary, Active Demand has proven to be a valuable tool for businesses across various industries. From automating lead follow-up to improving marketing efficiency and generating valuable insights, Active Demand has been a multi-use platform that has helped businesses solve various challenges. It has simplified email marketing, event management, and lead tracking while providing powerful analytics and reporting capabilities.

ActiveDEMAND has helped businesses automate their marketing processes, save time, and provide new services to clients. It has solved the problem of tracking everything in marketing campaigns, making it easier for users to analyze and optimize their strategies. Moreover, the software has made it easier for businesses to manage their online reputation by getting reviews onto public social media profiles, improving their overall brand image.

Users have experienced significant improvements in lead generation efforts by spending more time targeting potential buyers rather than tire kickers. The tracking capabilities of Active Demand have been instrumental in managing email marketing campaigns and effectively tracking website visitor activity, enabling businesses to make data-driven decisions. Additionally, all internal marketing activities can be streamlined through ActiveDEMAND, leading to improved efficiency and better overall results.

ActiveDEMAND has also proven its effectiveness in capturing detailed information about callers and website visitors for marketing purposes. By connecting leads and customers with CRM systems, the software facilitates seamless communication and enables businesses to personalize their messaging effectively.

The flexibility and affordability of Active Demand make it an ideal solution for marketing automation when integrated with sales CRM systems. Users appreciate its ease of use and have made referrals to others based on their positive experiences.

In conclusion, Active Demand is a versatile marketing automation software that offers a wide range of use cases. From automating lead follow-up and nurturing campaigns to simplifying email marketing, managing social media campaigns, and providing valuable insights for data-driven decision-making, ActiveDEMAND has proved invaluable for businesses across various industries. Its features enable businesses to improve their lead generation efforts, establish an online presence, optimize marketing strategies, save time, and deliver targeted messages to customers effectively.

ActiveDEMAND users commonly recommend investing in learning and training to fully utilize the software's advanced features. They suggest reviewing videos, reading support articles, and scheduling training sessions.

Users also emphasize taking advantage of ActiveDEMAND's integrations, particularly its native integration with Nimble CRM. They recommend using the appointment scheduler and landing pages provided by ActiveDEMAND to streamline workflows and enhance marketing efforts.

Additionally, some users mention that while ActiveDEMAND offers a great product for the price, there are better options available with better customer support. They suggest making ActiveDEMAND more user-friendly to improve the overall user experience.

Overall, users highly recommend ActiveDEMAND for its tracking capabilities, real-time call and conversion monitoring, archival feature, outstanding reporting for marketing attribution, and agency branding capabilities. They acknowledge that ActiveDEMAND is a significant investment but believe it is worth it due to continuous development of new tools and customization options.

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