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Adobe Experience Manager

Adobe Experience Manager

Overview

What is Adobe Experience Manager?

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and…

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Role-based user permissions (38)
    8.4
    84%
  • Mobile optimization / responsive design (35)
    7.8
    78%
  • Page templates (37)
    7.6
    76%
  • Bulk management (36)
    7.1
    71%

Reviewer Pros & Cons

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Video Reviews

12 videos

Adobe Experience Manager User Review | Near Perfect Maintaining Sites
10:40
Adobe Experience Manager Review | Quick Implementation that Saves Time
05:23
Enables People to Create - Adobe Experience Manager User Review
04:59
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.0

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

8
Avg 8.1

Web Content Creation

Features that support the creation of website content.

7.5
Avg 7.6

Web Content Management

Features for managing website content

7.3
Avg 7.1
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Product Details

What is Adobe Experience Manager?

Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system.

Adobe Experience Manager Sites is an AI-powered content management system built on a scalable, agile, and secure cloud-native foundation for creating and managing digital experiences across web, mobile, and emerging channels. Users can create content and manage updates with re-usable Content and Experience Fragments and deliver content using template-driven page authoring or a headless approach with GraphQL. Interactive WYSIWYG authoring of React- and Angular-based single-page applications (SPAs) is available using the JavaScript SDK. Experience Manager as a Cloud Service eliminates the need for version upgrades and scales within seconds to handle high traffic with guaranteed uptime SLAs of up to 99.99%.

Adobe Experience Manager Assets is a cloud-native digital asset management (DAM) system that enables the management of thousands of assets to create, manage, deliver, and optimize personalized experiences at scale. Users can create and share asset collections and connect to the DAM from within Creative Cloud apps using Adobe Asset Link. Assets uses AI and machine learning to automatically tag, crop, and manipulate images and video. It also offers rich media delivery, technology that automates the creation of unlimited variations of rich media from a single piece of content for various devices and bandwidths.

Additional Adobe Experience Manager applications that integrate with Experience Manager Sites and Experience Manager include Experience Manager Forms for responsive forms creation and Experience Manager Screens for digital signage.

Adobe Experience Manager Videos

Adobe Experience Manager Competitors

Adobe Experience Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.

Salesforce CMS, Acquia Digital Experience Platform, and Contentful are common alternatives for Adobe Experience Manager.

Reviewers rate Role-based user permissions highest, with a score of 8.4.

The most common users of Adobe Experience Manager are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(286)

Attribute Ratings

Reviews

(1-25 of 53)
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Score 9 out of 10
Vetted Review
Verified User
You don´t need to constantly update or add new "plugins" to editor. You just need to set up the style of your page and then you can start to populate content. The integration with e-commerce was made by It team but it works fine with other internal systems on the company.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Stacks up fairly well. Most of them have similar challenges in terms of how bulkier they are as a platform. So the manageability becomes a challenge. But I think the ease of use and our ability to be able to get things done in terms of creating either these fragments or being able to automate some, how you are managing your DAM assets, how you are doing your ongoing maintenance. Some of those are definitely more mature with Adobe or has matured over time. So those are definitely positives. Definitely, AEM stacks up very well with some of those, and some of those players don't exist anymore. Those platforms have phased out so Adobe continues to thrive. So that speaks for itself.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
They have seamless integrations and internal identity management system. Using that one we can easily integrate all these tools and that way we are getting like we don't need to focus more on the integrations, just to focus on the business needs so that way Adobe is very useful to us.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We are part of OpenText and because of so many acquisitions and all, there is no much development in that. Considering that AEM is the leading CMS platform, it helps us with other problems like asset management or creation or target integrations. It helps us be faster and it's good for the overall ecosystem.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
At Canadian Tire Financial, in the time I've been there, we've always used AEM, but in past places I've used WordPress, I've used Squarespace. Things that are more general user-friendly where you're like building your own blog or you're creating a small business website where it's basically just text, you're not intaking information or something like that. I think the customization options in AEM are huge. My experiences with WordPress were pretty straightforward. Again, it was like, I don't know, like college newspaper website or something like that where you're just like putting content up for people to look at. You're not necessarily taking in any other information. Maybe you might allow people to log in or something and save articles or something pretty straightforward, but then even then I remember that stuff taking me forever to do, to figure out and scroll through tons and tons and tons of documentation. It's just not fun. No one enjoys doing that and then even then you might not have the answer available to you. And that's so frustrating. Hey, it's super user-friendly, figuring out the content editor is pretty straightforward. You're not clicking around and being, "what the heck am I looking at?" Or you're not looking at a bazillion menus to be like, "maybe the thing I want is in here." I can't stand that. I want to be able to look at a page, see what I'm going to be getting in production, and then publish it. I don't want to look around in menus to figure out how to add something to a page.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I think AEM is more robust for an enterprise-sized company. It has more security around it, and then definitely you have to have enough knowledge to be able to use it and then interact. It enables a lot of the integration with other third-party tools. So we use Salesforce and also another platform like Octa for identity management system. We also use Adobe Analytics to measure web usage. So I think Adobe AEM is the very top product in terms of content management and integration with other customer experience product tools.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I can’t even compare. You pay for what you get, and Adobe has a wealth of knowledge and features that separate it from its competitors. All their products easily integrate and support their ecosystem.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
AEM provides a sustainable quality of work that goes long-lasting, and we don't need to worry about future updates as AEM gives time-to-time security, patch, and platform updates. Not only updates, AEM introduces new features every now and then, which not only encourage its users but also lets us pay a good amount for it as well; apart from customizing the website, AEM also provides us with community forums that facilitate and increase customer engagement. In AEM forums, we can also rank users, give them badges and promote them to put more content on the community.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Adobe Experience Manager proofs to be the right solution for large corporations with multiple business units and brands, since most of the functionalities are oriented to that. Other similar tools are more basic with regards to the available options and are also not that tightly integrated with the rest of tools from the Adobe Marketing Cloud.
September 16, 2022

Fantastic once set up

Score 7 out of 10
Vetted Review
Verified User
Incentivized
eZ Platform was found to be open while having set template structure but the costs soon ramped up while scaling it to enterprise level, while integrating other platforms including a number of Adobe products proved difficult with compromises to be had along the way - Adobe Experience Manager offers key integrations natively.
Score 8 out of 10
Vetted Review
ResellerIncentivized
Adobe Experience Manager is an enterprise digital marketing platform that has an edge over other CMS platforms in multiple ways 1. Easy content authoring 2. Pre-defined authoring and publishing workflows 3. In-built multi-site authoring 4. Support for multi-lingual websites.
Nikhil Wadhwani | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
WordPress has been there in the market for a while but the impact Adobe Experience Manager is creating is so much better. The way to understand the shift in trend can be seen in big companies migrating to Adobe Experience Manager. In comparison to WordPress, the Adobe Experience Manager has so much more to explore yet and that can be of so much more hope.
Curtis Mortensen | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
I've done numerous implementations using WordPress (a free open source CMS that many medium sized companies are leveraging) and found that it's really awkward for non-technical users. Adobe Experience Manager is a much more friendly piece of software for managing large and varied pieces of content. However, if you just want a corporate blog, WordPress will definitely fill your needs.
February 02, 2022

Give your content a break

Score 8 out of 10
Vetted Review
Verified User
Incentivized
I personally have not used a product similar to AEM. I have used other CMS tools but they were implemented and used by my team exclusively to produce Email channel templates and forms. Ability to work across surfaces (web, app, iPad, mobile, internet of things) I think is fantastic. I love the fact that AEM does not differentiate between the type of asset/content - it can be a sales full marketing template or a plain text operational message.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Flawless management of digital assets and content supporting personalized content delivery. Seamless navigation and user experience on AEM platform WYSIWYG (What You See Is What You Get) editor makes AEM stands out from the crowd which is not available in the Drupal Headless CMS approach to delivering content seamlessly on different channels.
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