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Adobe Experience Manager

Adobe Experience Manager

Overview

What is Adobe Experience Manager?

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and…

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Role-based user permissions (38)
    8.4
    84%
  • Mobile optimization / responsive design (35)
    7.8
    78%
  • Page templates (37)
    7.6
    76%
  • Bulk management (36)
    7.1
    71%

Reviewer Pros & Cons

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Video Reviews

12 videos

Adobe Experience Manager User Review | Near Perfect Maintaining Sites
10:40
Adobe Experience Manager Review | Quick Implementation that Saves Time
05:23
Enables People to Create - Adobe Experience Manager User Review
04:59
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.0

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

8
Avg 8.1

Web Content Creation

Features that support the creation of website content.

7.5
Avg 7.6

Web Content Management

Features for managing website content

7.3
Avg 7.1
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Product Details

What is Adobe Experience Manager?

Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system.

Adobe Experience Manager Sites is an AI-powered content management system built on a scalable, agile, and secure cloud-native foundation for creating and managing digital experiences across web, mobile, and emerging channels. Users can create content and manage updates with re-usable Content and Experience Fragments and deliver content using template-driven page authoring or a headless approach with GraphQL. Interactive WYSIWYG authoring of React- and Angular-based single-page applications (SPAs) is available using the JavaScript SDK. Experience Manager as a Cloud Service eliminates the need for version upgrades and scales within seconds to handle high traffic with guaranteed uptime SLAs of up to 99.99%.

Adobe Experience Manager Assets is a cloud-native digital asset management (DAM) system that enables the management of thousands of assets to create, manage, deliver, and optimize personalized experiences at scale. Users can create and share asset collections and connect to the DAM from within Creative Cloud apps using Adobe Asset Link. Assets uses AI and machine learning to automatically tag, crop, and manipulate images and video. It also offers rich media delivery, technology that automates the creation of unlimited variations of rich media from a single piece of content for various devices and bandwidths.

Additional Adobe Experience Manager applications that integrate with Experience Manager Sites and Experience Manager include Experience Manager Forms for responsive forms creation and Experience Manager Screens for digital signage.

Adobe Experience Manager Videos

Adobe Experience Manager Competitors

Adobe Experience Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.

Salesforce CMS, Acquia Digital Experience Platform, and Contentful are common alternatives for Adobe Experience Manager.

Reviewers rate Role-based user permissions highest, with a score of 8.4.

The most common users of Adobe Experience Manager are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(286)

Attribute Ratings

Reviews

(1-25 of 79)
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Anshum Malhotra | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Reusable and OOTB components made development easier - saves costs
  • As used by Large Enterprises - the package is good
  • Once a client uses the product in our company, they become a permanent customer, which means for us, that's more revenue generated every year
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Well I can't speak monetarily but I can say it's allowed us to get some sites out and messages out very quickly. We've been able to stand up some sites incredibly under very tight timeframes. Messaging, especially during the pandemic, we were able to not only get information out about COVID, we were able to get messages out to the general population about information about their insurance, about issues that were happening, how to find test sites, how to find test kits, how to find information about your insurance, how to get information about storms or anything happening. So we found it was able to get up messaging very quickly and turnaround sites pretty fast. Once we got rolling on it, we were able to do it and we found that it was just able to get that messaging and sites out very fast.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • I think for us it's the tying in with Adobe Analytics and Adobe Target and working directly with our data scientists. That has allowed us to really focus on improving ROI and how we're managing things. It's the interaction of the multiple Adobe products and being an entirely Adobe shop that enables us to really more fully utilize not just Adobe Experience Manager, but other additional products.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • I would say ROI has gotten better over the years. My development team, as well as the business community in our firm, has gotten more familiar with it. We were able to get more out of the product. We still believe we just scratched the surface. I mean, at the end of the day, the product's only as good as how you use it and how we implement it. So we're also getting better at it. But I think the ROI is definitely there. And I think where there isn't ROI is what I was referring to earlier - the things that are more transactional in nature. Outside of that, I think there's definitely ROI, things that we could do, things not just for current needs but also something that we could strategize and build towards what we want to be on the digital journey.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • I always see the positive so I don't see any negatives, even with each and every product, there will be small room to grow. Room to improve small issues are there, but in order, we are taking care of that one. Every time they come up with new patches, they come up with a new service patch that fixes all the issues, and it's always a great product I feel.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • We're still refining it in the sense that we need to understand more about what other optimizations we can do with it. Once we are done with the optimization, we will be in discussions with the technical support team from the AEM side and understand areas of improvement and definitely the ROI matters for any product implementation or purchase. So I believe we'll get a good return on investment from the Adobe world.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • It definitely plays a key role for my organization because nowadays everything is online, right? People have to find care, they have to go to our website, based on different conditions they have, they have to find the right doctor or provider to get their healthcare support for their children. So I think we have great integration between AEM and our search platform. It really provides the best experience for our patients and to get their health support.
September 11, 2023

Adobe Experience Manager

Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • I think it's been very positive. I think all the business gets used to it, so we built our operational processes to make sure it's nice and controlled, but it's still again, doesn't have to wait for six weeks to release or development and can go through all those cycles. It just goes through our process and then huge benefits for this product for sure.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • In terms of return on investment, getting new credit card customers in is huge for a bank that is a credit card company. If we weren't able to intake applications, you know, 24/7, if we were relying on people going in and handwriting an application, it just wouldn't be possible for us to continue onboarding new customers. Having an online credit card application is a given nowadays. No one's applying in a brick-and-mortar store for a credit card these days. So being able to do stuff like that, being able to provide people with same-day credit card information so that when they're done applying and they are instantly approved, they can immediately go and use that in our Canadian stores. Giving them that purchasing power immediately is huge. Being able to add that credit card to their mobile wallet as soon as they're instantly improved. And again, that gives them more purchasing power. So just the idea that someone can go from a paid search ad, go to our landing page, see exactly what kind of card products we offer, apply, get approved, and then 10 minutes later be shopping is huge.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Definitely it'll be like in the long run, it makes the author job easier and the publishing happens in an instance and the downtime as I told, it's very low on compared of that. So all these factors are the positive side of that.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • So that's something I know a little bit less about as a developer. I'm the one kind of dealing with the smaller details and then I hear about it showing to the client and I hear good reviews and things like that. So I don't actually know of the actual like we've implemented. So some projects are like an upgrade from an older version of an AEM to a new version of aem. I don't know what that upgrade actually turns into a profit margin. but I know a lot of the times those things keep the product like up to date keep the current technology cuz web turnover is so fast. So I imagine the turnover rate is high cuz AEM is not a cheap product and a lot of companies, big brands still use it actively. so I'm assuming that the return on investment is good but I unfortunately don't know the specifics.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Definitely getting things done quickly, much quicker than we did before. again, it's awesome being able to upload everything to one site and having everyone have access to this one, to this one area, this one instance where we can take all these different design assets and basically apply it to different areas. I love it.
September 07, 2023

Adobe Experience Manager

Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • This actually has been great for our websites. In the time that I've been with the company, we've seen at least the profitability of our websites because we are measuring that through analytics. We've seen it double since using it. We were using it when I first started with the company, but we've gotten better at how we're using it and really optimizing the use as well as the design. I think that that's made a huge difference. We've seen a huge jump in the performance of our websites with maintaining users and the e-commerce side of it.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • It's aligned with our business objectives, so I can't say anything negative. I think it's all positive and a lot of our team members are learning. I think it's the benefit to enable everybody to get used to and learn about using Adobe Experience Manager. A lot of our designers are already familiar with the Adobe Creative Suite, so it's very easy because the interface is so similar. They are making the jump to learning AEM with little to no effort. So I think the product itself is very easy to use. I think the next step is to get more people to familiarize with this product so we can build the content velocity very quickly and more effectively.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • All of our business goals that we're trying to meet, our marketing goals and such, we're able to meet them. Because everything that Adobe tries to improve on every time, it always brings us closer to our goals. So it helps us one step closer. It makes it really simple and easy.
Kwazi Henderson | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Performance issues have arised within site migrations and integrations with marketo that have resulted in low to zero conversion rates.
  • A positive has been a total cost in savings for manpower used to manage and author pages
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Cost savings via centralized and seamless integration of other Adobe platforms (IE - Adobe Experience Manager, AEP, Target, Workfront, etc.)
  • Solutions to boost site and accessibility scores
  • Cost savings via ability to customize Adobe Experience Manager for our needs across various sites vs. needing to use other products that may not integrate as senselessly
  • Analytics and testing ability on all sites to continuously improve the user experience and conversion rates
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