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Adobe Experience Manager

Adobe Experience Manager

Overview

What is Adobe Experience Manager?

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and…

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Recent Reviews
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 16 features
  • Role-based user permissions (38)
    8.4
    84%
  • Mobile optimization / responsive design (35)
    7.8
    78%
  • Page templates (37)
    7.6
    76%
  • Bulk management (36)
    7.2
    72%

Reviewer Pros & Cons

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Video Reviews

12 videos

Adobe Experience Manager User Review | Near Perfect Maintaining Sites
10:40
Adobe Experience Manager Review | Quick Implementation that Saves Time
05:23
Enables People to Create - Adobe Experience Manager User Review
04:59
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Features

Security

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

8.4
Avg 8.0

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

8
Avg 8.1

Web Content Creation

Features that support the creation of website content.

7.5
Avg 7.6

Web Content Management

Features for managing website content

7.3
Avg 7.1
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Product Details

What is Adobe Experience Manager?

Adobe Experience Manager, part of Adobe Experience Cloud, combines digital asset management with the power of a content management system.

Adobe Experience Manager Sites is an AI-powered content management system built on a scalable, agile, and secure cloud-native foundation for creating and managing digital experiences across web, mobile, and emerging channels. Users can create content and manage updates with re-usable Content and Experience Fragments and deliver content using template-driven page authoring or a headless approach with GraphQL. Interactive WYSIWYG authoring of React- and Angular-based single-page applications (SPAs) is available using the JavaScript SDK. Experience Manager as a Cloud Service eliminates the need for version upgrades and scales within seconds to handle high traffic with guaranteed uptime SLAs of up to 99.99%.

Adobe Experience Manager Assets is a cloud-native digital asset management (DAM) system that enables the management of thousands of assets to create, manage, deliver, and optimize personalized experiences at scale. Users can create and share asset collections and connect to the DAM from within Creative Cloud apps using Adobe Asset Link. Assets uses AI and machine learning to automatically tag, crop, and manipulate images and video. It also offers rich media delivery, technology that automates the creation of unlimited variations of rich media from a single piece of content for various devices and bandwidths.

Additional Adobe Experience Manager applications that integrate with Experience Manager Sites and Experience Manager include Experience Manager Forms for responsive forms creation and Experience Manager Screens for digital signage.

Adobe Experience Manager Videos

Adobe Experience Manager Competitors

Adobe Experience Manager Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.

Salesforce CMS, Acquia Digital Experience Platform, and Contentful are common alternatives for Adobe Experience Manager.

Reviewers rate Role-based user permissions highest, with a score of 8.4.

The most common users of Adobe Experience Manager are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(286)

Attribute Ratings

Reviews

(26-50 of 83)
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Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Ability to customize the platform for business and stakeholder needs
  • Easily handles lots of content
  • Upload, storage, organization, and serving of image and videos via the DAM
  • Manage multiple sites and styles of sites with a single application
  • Site speed and performance can be impacted when using GraphQL for headless applications
  • Adobe Experience Manager is difficult to learn for new users, and is often a burden to train users when authoring is delegated to property teams with high turnover
  • Updating content is more difficult when using content fragments, as content needs to be updated in multiple areas
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Easy to use.
  • Great UX.
  • Integrates into other products/services.
  • Works seamlessly with other Adobe products.
  • Out of the box components could be better.
  • Easier to view analytics on DAM assets.
  • Certain specific features, like enabling multiple assets, could be easier.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Community Forums.
  • Asset Management.
  • Drag-drop widgets.
  • Managing Customisations.
  • Custom UI/UX management.
  • Custom code implementation on specific pages without increasing load.
  • Platform dependent website development.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • headless content delivery
  • fast form creation and movement of data
  • AI for asset tagging which makes finding assets easy for any type of user
  • direct integration with Adobe Workfront for the content supply chain
  • time to deploy
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Build web pages easily by using components
  • Approval process for Assets
  • Intuitive interface
  • Good separation between the Author server and the Publishing
  • Integration with the rest of the Adobe stack
  • In order to build components, developer knowledge is needed
  • Some parts of the UI are difficult to use/find the first times you use the tool
  • The integration from AEM Forms to Adobe Campaign could be more advanced
Score 8 out of 10
Vetted Review
ResellerIncentivized
  • Quick turnaround and time to market
  • Content Authoring and publishing in hands of Marketeers
  • Easy autorizing workflow solutions for Marketing team
  • Integration with Remote DAM - it is highly complex for content authors to understand
  • Communities & Forums, this is one area which needs to be focused
  • OOTB image rendition and assets handling should be improved
Mohammad Rashid Raza | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • It provides multi-site management, where we can develop the site in multiple languages.
  • It provides reusable components that help authors to create content.
  • It can easily export the content from Adobe Experience Manager to a mobile app or other applications.
  • The implementation of OSGi makes it modular and scalable.
  • Assets, like images and files, can be hosted on same Adobe Experience Manager server.
  • Workflow can be improved.
  • CSE should get trained in a better way.
Nikhil Wadhwani | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Easy ways to manage docs and images in assets folders.
  • Brilliant ways and themes to create websites.
  • Simple approach to create heavy sites.
  • It can be made available for free for a little while.
  • Many people may not be able to create everything at once and hence documents can be used.
Curtis Mortensen | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Adobe Experience Manager's biggest strength is allowing marketing departments at our clients to build out their website with minimal tech involvement (once implementation is in place.) Marketing folks can create pages and arrange pieces on the page to build out a very professional and complex design without requiring a developer to deploy the update.
  • Adobe Experience Manager is built on various open source platforms that make it possible to extend functionality in a lot of complex ways.
  • Adobe Experience Manager also does a good job integrating with many of Adobe's other marketing products, which many clients find useful.
  • I've found that Adobe Experience Manager isn't quite as stable as I'd expect an enterprise piece of software to be. There are a few out of the box components that are finnicky/fragile.
  • Supposedly this has been improved in the latest release (6.0), but up until 5.6.1 there were no true coding standards, so business logic could be found scattered all over in scriptlets and servlets. The scriplets would be part JSTL/Expression Language, part scriplet code. This is kind of a nitpick, but as a developer it definitely has an impact.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • The obvious main benefit is how well it integrates with other adobe products, such as Adobe Target, Adobe Analytics, etc.
  • Like many of Adobe's products, AEM is constantly adapting and updating. These updates can - at times - be cumbersome with other products in my humble opinion due to superfluous changes that do not add any concrete value, rather change the aesthetics of the product; however, with AEM these updates are often helpful, and the coinciding communication is also very well received.
  • The drag/drop sort of 'GUI' interface is nice and has a lower learning curve than some other products.
  • Templates can be a little more tricky to create/edit without a certain level of technical acumen.
  • AEM, not unlike Target, AAM, Adobe Analytics, and most adobe products in this space, is no stranger to its fair share of glitches/outages/downtime, which can at times lead to needing to contact Adobe support, which is the last thing you want to do.
  • In accordance with their support, the documentation for AEM is pretty spotty; much of it can be either a) hard to find or b) well out of date, or both.
February 02, 2022

Give your content a break

Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • I love the native integration with Adobe Campaign that it has
  • Email template/page design functionality
  • Ability to pull through personalisation fields and blocks into AEM
  • Headless content capability
  • I find AEM to be quite click-heavy. Moving from area to area requires 'layering multiple sub-menus to reach the end goal
  • Naming convention or navigational logic could be improved. For big corp clients, there will be thousands of pages, assets, forms to navigate through, and having to come up with a very short (so it fits) naming convention can be a challenge
  • Synching up with Adobe Campaign. Having to break the synch in order to make changes and then have the two platforms out of sync. it would be great to have the option to do bi-directional sync.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Efficiently manages digital content which can be searched and accessed easily.
  • Physical forms can be digitalized completing the validation process of forms quickly and efficiently.
  • Headless CMS approach to minimize the impact of failure.
  • Eliminates long development cycles.
  • Complexity in using the platform requires a specific skill set such as java programming.
  • AEM forms can be simplified in terms of component design.
  • Product UI can be simplified.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Content and assets are managed effectively with AEM, which allows team members to utilize this content effectively.
  • Moreover, as it is part of the Adobe suite, its integration with other Adobe products such as ACS is very easy and effective, compared with others.
  • Components availability
  • Reporting part need improvement
  • Difficult to learn if you are not from UI background
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • It's possible to break down elements of pages into distinct reusable components [that are] useful.
  • The multi-site manager feature is helpful when managing a site that spans multiple countries and/or languages.
  • It works well with Adobe Assets when needing to pull in assets, such as images or PDFs.
  • The code it produces tends to be more bloated than I would like, which isn't great for page loading times.
  • While the obvious site search solution to use on AEM-created sites is the Adobe solution, Search & Promote, Adobe has not made [the] investment in S&P a priority for years.
  • While there is some flexibility in the relationship between internal folder structures and public-facing web page URLs, there are some limitations [that] I have found frustrating.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • Managing folders
  • Easy to use
  • Simple layout
  • Customizable
  • Quick edit
  • We could have more methods of sharing the work to do user tests.
  • An ability for guests to join and edit without an account.
  • Different templates or themes for the contents/plugins.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • [It] makes the process more flexible and easier to get our content [on] multiple sites [with] many users from different countries using different languages.
  • [It is a] comprehensible content management system with [an] inline editing facility and drag and drop functions to increase productivity.
  • [It is] helping the team to find target customers geographically and run campaigns globally with more control.
  • [The] platform is [a] bit difficult to learn for someone without a technological background.
  • [The] initial cost is very high so small businesses would not be able to afford Adobe services.
  • [The] technical involvement is so high with the AEM daily operations.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • One language master copy for multiple country sites
  • Reusability of components
  • Easy to pickup
  • [The] use of Sightly for frontend could be avoided.
  • Frontend and backend decoupling should be much more streamlined and with better documentation.
  • [It could have a] more intutive authoring experience.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
  • It is simple to use.
  • It's powerful.
  • [It has a] centralized environment [that] makes sharing data worldwide easy.
  • Although it is easy to use, when creating a webpage, there is not much flexibility. [For] example, if you use a 4-block panel but only have 3 images to post, you cannot center it on the page. They automatically align to the left. You have to be [a] super user and add coding.
  • It is a very complex tool and our IT department is constantly involved in maintaining it.
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