The most in-depth, convenient site crawler out there
We use Ahrefs Site Explorer for fixing issues on current client websites mainly. It provides a wonderful overview of every aspect of a …
Starting at $99 per month
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What is Ahrefs?
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as…
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Popular Features
- Keyword analysis (65)9.393%
- Backlink management (66)8.888%
- SERP ranking tracking (64)8.787%
- Competitive analysis (66)8.686%
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Pricing
Lite
$99.00
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per month
Standard
$179.00
Cloud
per month
Advanced
$399.00
Cloud
per month
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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What is Ahrefs?
Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals.
Ahrefs all-in-one SEO toolset can help users with:
Ahrefs all-in-one SEO toolset can help users with:
- Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords
- Link Building: find the strongest backlink opportunities in a niche
- Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank
- Website Audit: find what SEO issues a website has and learn how to fix them
Content Research: discover the most popular content on any topic and find the best ideas for content - Rank Tracking: track search rankings along with competitors'
- Mentions Monitoring: get email alerts every time a brand is mentioned online.
Ahrefs Features
SEO Features
- Supported: Keyword analysis
- Supported: Backlink management
- Supported: SERP ranking tracking
- Supported: Page grader
- Supported: Competitive analysis
- Supported: Site audit / diagnostics
- Supported: Site recommendations
- Supported: Task management
SEO Channels Features
- Supported: Local SEO
- Supported: Social SEO
- Supported: Mobile SEO
- Supported: Global SEO
SEO Platform & Account Management Features
- Supported: Multi-domain support
Ahrefs Screenshots
Ahrefs Video
Ahrefs Demo
Ahrefs Competitors
Ahrefs Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Languages | English, Spanish, French, Italian, Portuguese, Russian, Chinese, Japanese, Dutch, German, Turkish, Swedish, Polish |
Frequently Asked Questions
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
Reviewers rate Global SEO highest, with a score of 9.4.
The most common users of Ahrefs are from Small Businesses (1-50 employees).
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TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Ahrefs is a comprehensive SEO tool that has been highly regarded by users for its ability to provide valuable insights and solve various business problems. Users have found Ahrefs to be an essential tool for workflow speed and project management, as it allows them to complete 90% of their SEO research within the platform. With features like the site explorer and keyword tool, users are able to gain a comprehensive view of a website's link profile, analyze overall performance, track keyword rankings, and identify backlink opportunities. Ahrefs also helps users conduct competitor research, track website performance, monitor backlinks, and develop off-page SEO strategies. The platform is highly recommended for digital marketers and SEO professionals due to its continuous addition of new tools and its ability to provide detailed data for designing effective SEO and marketing campaigns. The user-friendly interface and responsive support team further enhance the user experience with Ahrefs. Overall, Ahrefs is considered a go-to tool for conducting in-depth website audits, tracking progress over time, and staying ahead in the competitive world of SEO.
Comprehensive Platform: Users have consistently praised Ahrefs for being a comprehensive platform with all the main features needed for SEO. They appreciate having access to competitor research, keyword research, website audit, content research, and rank tracking all in one place. Valuable Backlink Data: Many users consider Ahrefs to have the best backlink data in the industry compared to other tools. They find the large and up-to-date backlink database extremely valuable for tracking new backlinks, broken backlinks, and anchor text of links over time. Useful Keyword Data: A significant number of users find Ahrefs' keyword data to be extremely valuable. While some rank it as the second best in this category, they still consider the data provided comparable to top-ranked players.
Complex and Difficult User Interface: Several users have expressed frustration with the complex and difficult-to-navigate user interface of Ahrefs, particularly for new users. They suggest that guided flows would be helpful in assisting new users to find the necessary features easily.
Weak Keyword Research Abilities: Some users feel that the keyword research abilities of Ahrefs are weaker compared to its competitors. This limitation may hinder their ability to perform comprehensive keyword analysis and affect their overall SEO strategy.
Expensive Price Point: The price of Ahrefs is considered to be expensive by some users, which may be prohibitive for those on a tight budget or smaller businesses.
Users have made several recommendations based on their experience with Ahrefs. The most common recommendations are as follows: Use Ahrefs for comprehensive SEO, including link gathering, analyzing website backlink profiling, and keyword research. It is also beneficial for backlink building, on-page SEO, and competitor analysis. Setting up profiles completely is crucial to take advantage of all the features and benefits. Users highly recommend watching tutorials on Ahrefs' YouTube channel to learn how to effectively use the tool. Trying out the trial plan is advised to assess if it meets individual requirements before subscribing. Overall, users find Ahrefs to be a valuable tool for various aspects of SEO and suggest using it alongside other tools for a well-rounded strategy. However, it may not be as suitable for beginners in the field.
Attribute Ratings
Reviews
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February 07, 2024
The most in-depth, convenient site crawler out there
We use Ahrefs Site Explorer for fixing issues on current client websites mainly. It provides a wonderful overview of every aspect of a website, including the SEO aspect. I haven't come by a more in-depth website audit tool and love how we can connect/verify ownership of the website in order to change how quickly the site can be scanned.
- I love how the Ahrefs Site Explorer has the content breakdown so that you can analyze each pages content quality and word count.
- How it checks resources such as images, Javascript and CSS are really useful.
- The way you can create a to-do list of fixes is awesome.
- no cons
September 29, 2023
Great SEO toolkit for all aspects of SEO
Score 10 out of 10
Vetted Review
Verified User
Aherfs is the primary tool we use for all SEO purposes in order to drive organic growth and generate revenue. It's a great tool for analyzing the organic competitive landscape, conducting technical SEO audits, researching new keyword opportunities and monitoring and reporting on the position of already ranked keywords. Combined, all these features are a great way to stay on top of organic performance and ahead of the competition.
- Competitor Analysis
- Technical SEO Audits
- Keyword tracking
- Content analyses
- Backlink audits
- Internal linking recommendations
- Bulk exports of data
- Data visualization
March 29, 2023
Ahrefs, A slight edge over Semrush
Score 7 out of 10
Vetted Review
Verified User
The best feature that I use about Ahrefs is the keyword tool. One feature that Ahref is better than the other products is the backlink report. Ahrefs gives me a more detailed information on the backlink link than any other tools I have used. I am usually satisfied with the results that Ahrefs shares with me concerning my website. However, I find Ahrefs pricing a bit toward the higher side. May be the team can decrease the prices or add some discounts etc.,
- Backlink Report
- SEO Audits
- Keyword Research
- Topic research
- competition analysis
- A better view at rankings. Sometimes the rankings are not correct.
- Price point is a bit too high.
- The SEO audit should be available in the free version
March 02, 2023
Ahrefs - Your One-Stop Shop for SEO Insights, Analysis, and Actionable Recommendations
Score 9 out of 10
Vetted Review
Verified User
I have used Ahrefs for keyword research, SEO audits, and backlink monitoring. Ahrefs claims to have the biggest database for keywords to research and likely it is true. The platform has helped me research keywords that have high volume but low competition. The platform can also throw alerts for any links that your competitor acquires through email alerts.
- Ahrefs can perform keyword research helping me find low-competition keywords to rank quickly.
- It is also a very good tool to perform SEO audits for a website.
- I constantly monitor a few of my competitors to check their link-building lists. Any new links they build are an opportunity to build a link from my platform.
- They should have Google Search Console integration wherein ranks of Google Search Console and ranks of Ahrefs keyword tracker can be compared.
- At times, the platform throws fake alerts for links acquired by competitors.
- The platform could potentially help in understanding new pages created by competitors.
January 26, 2023
Most brilliantly built digital marketing software ever
Score 9 out of 10
Vetted Review
Verified User
I've been using Ahrefs for the past 6 months and it's been a game changer for our SEO strategy. With the detailed backlink analysis and keyword research, we've been able to improve our organic search traffic significantly. Highly recommend for any team looking to improve their SEO efforts. One of my favorite features is the ability to monitor our competitors' backlink profiles, which has helped us identify potential link-building opportunities. The site explorer tool is also great for analyzing the top-performing pages on any website, which has helped us optimize our own content. The user interface is easy to navigate and the support team is always available to help with any questions. Overall, Ahrefs is an essential tool for any team looking to improve their SEO and content marketing efforts. It helped us in identifying the gaps and opportunities in our website and also helped us to track our progress over time. it is a must-have tool for any digital marketer
- Used it for potential keyword research and analysis for database support services related to industry
- SERP rankings were analyzed and insights were drawn
- Competitor search gave us more details on the traffic and backlink profile
- the user interface can be a bit overwhelming at times and I've found it difficult to navigate to certain features
- I've been disappointed with the lack of historical data for certain metrics
- I would like to see more granular data for certain reports such as the ability to filter by specific subfolder or subdomain.
October 11, 2022
I enjoy using Ahrefs
Score 9 out of 10
Vetted Review
Verified User
I really enjoy using Ahrefs. I can explore more features than on the other services. However, traffic is not always accurate
- Site audit
- Content explorer
- better results with web traffic
May 30, 2022
Amazing Tool For SEO & Marketing
Ahrefs is the top tool that I have used for SEO. This tool has a huge database that helps me to do in-depth analysis & research. There are many features that I like in Ahrefs. some of the are backlinks gap as it provides me a quick report that shows the backlinks gap between my website and competitor's website, also if you want to do keyword research then Ahrefs is best as it has the option of phrase match that will show you more identical keywords of your search, I am a big fan of Ahrefs using since 4 years.
- Keywords research
- Backlink analysis
- Website audit
- Well recentyl they have added organic keyword v2, that i think is not much good as like old.
Score 1 out of 10
Vetted Review
Verified User
I used Ahrefs for SEO.
Ahrefs is probably the best tool out there for tracking backlinks. We use Ahrefs to track which sites link to us, what content they're linking to, and our overall link counts. Our marketing team uses it to measure content ROI and general impact of our content marketing strategies. We also use it for competitor research.
- Linkbuilding campaigns
- General SEO resultts
- Content marketing results
- Competitor research
- Price. Their free version gives you some info, but you need a paid account to get the most out of the platform, and it's more expensive than most content marketing tools.
November 09, 2021
Invaluable for Professional and Novice SEO
Our fulfillment and SEO project managers use Ahrefs more than the rest of the team, but as a digital marketing agency, every department (admin, leadership, sales, account managers) need SEO support or to do keyword research from time to time. We also own a website so our writers will use it periodically to ensure they're including the right keywords in the content they're creating.
- Keyword research
- competitive analysis
- SERP history
- There's so much you can use it for! I know that I'm personally barely scratching the surface of its capabilities
- Would love to see some integrated help guides
- PPC features could be more robust
September 16, 2021
Useful tool to improve SEO
We use Ahrefs to monitor how our website is doing in terms of traffic, keywords, content, and other SEO statistics. Ahrefs allows us to get better insights about our website and how our business can improve based on those stats. It is used by our marketing team mostly.
- Keyword search: know your strengths and weakness of keywords
- Content explore: you can see what great content is out there
- Compare your site with your competitors
- It's been great, sometimes you have to watch the tutorial to learn how to use the tools though as it gets a little complicated.
- Nothing else I can think of
We use Ahrefs primarily on the consumer marketing team, but also for our B2B team as well. We use it regularly to discover keyword opportunities and content gaps. The data and metrics used are the best I've seen. Once I used the Ahrefs database of keywords and links, I found myself using SEMRush and Moz less and less.
- Click rate metrics for each keyword
- Content gap analysis
- Best link database I've used
- Useful keyword and link filtering in all reports
- URL rating distribution is a bit confusing and not as useful as Domain rating distribution would be. All sites I've reviewed with this tend to have a very poor distribution here.
- New and lost referring domains links is a bit confusing as well. I've never seen any tool do this chart in a way that makes sense. Dramatic rises and loses tend to send people down the wrong path of investigation. A weighted version (based on DR) would likely be more useful.
Score 8 out of 10
Vetted Review
Verified User
Ahrefs is All in one Digital marketing Empire tools Featuring Keyword Explorer, Site Explorer, Content Explorer, Site Audit and Rank Tracker
Its provides site Explorer2.0 with backlink profile with a different metric of the Backlink profile, anchor text, Referring domain, Ahrefs Rank, Traffic Value and organic Traffic
Keyword Explorer Provides many Filters like an overview of queries, Same term keywords, Phrase match, keyword difficulty, CPC, Search volume.
I have used this site to rank my website Seo group buy
Seogbtools.dev is a Premium Seo tools sharing platform that provides Group buy Seo tools at a very cheap price
Its provides site Explorer2.0 with backlink profile with a different metric of the Backlink profile, anchor text, Referring domain, Ahrefs Rank, Traffic Value and organic Traffic
Keyword Explorer Provides many Filters like an overview of queries, Same term keywords, Phrase match, keyword difficulty, CPC, Search volume.
I have used this site to rank my website Seo group buy
Seogbtools.dev is a Premium Seo tools sharing platform that provides Group buy Seo tools at a very cheap price
- Finding LSI Keywords
- Competitive backlinks hunting
- Domain rating and Url Rating for metric to measure site performance
- Finding Lsi Keywords
- competitive Backlinks hunting
- DR and UR metric to measure website performance
- Traffic values and Anchor text
- Referring domain and Ahrefs own Crawler Rank
June 24, 2021
Ahrefs always meets SEO experts' expectations
Modern online promotion strategies and analysis is impossible without data provided by services like Ahrefs. If my customers demand an effective SEO strategy I always recommend Ahrefs subscription, both for competitor and inhouse websites analysis, potential keywords for content strategy etc. Ahrefs helps with understanding how a company can get top ranked positions in search engines via analyzing backlink profiles of those who are already in TOP5.
- Really big amount of data (keywords)
- Very accurate numbers and details about analyzed URL
- Rankings which are trustworthy
- Integrations - Ahrefs still has too few ready to use integrations with other services
- Notification settings
- Design for mobile devices
June 23, 2021
Complete SEO tool available for the businesses
Overall, it has been proved as the best solution to have in the niche of SEO tool creation. A perfect platform to search, optimize and manage different results easily. Quick support with all the features related to the increment of business with a new set of techniques is amazing. I would definitely recommend this to other businesses to have this in their ecosystem to better analyze their websites and check the flaws in the strategy.
- I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
- It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
- I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
- It provides us the detailed keyword research with volume, CPC, and other information.
- The main drawback of Ahrefs that is not easy to use at first.
- There is a huge steep learning curve which makes it difficult to understand at first.
- Secondly, it is lacking in content optimization solutions, they need to build a strong optimization tool to speed up the work while content optimization is done by automated tools.
My company is a reputation management agency focusing on Google search results. As such, SEO diagnostics are part of our jobs. When a result moves up or down significantly, it's important that we be able to identify a source of the movement if one exists. Ahrefs, at the time of purchase, had the best link index of the other tools we considered (Majestic & Moz).
- Historical backlink indexing
- Fresh / new backlink indexing
- Relevant data on broken links / top pages to fix up
- Anchor text data
- I found it difficult to navigate which version of the data I'm looking at - exact URL, prefix, full domain w/ or w/o subdomains. I'd like this to be selected in the initial search rather than being automatically selected for you and then allowing you to change it (if you even realized it was an issue to begin with).
- I'd love if there was a URL / domain ranking over time graph like there is for new / lost links. This way, it's not just a counting metric, but a metric on impact. I'd need to know that we lost 1 authoritative news media link more than I need to know that we lost 5-10 spammy scraper links from dark corners of the internet.
- I'd love impactful alerts for link metrics as alluded to in the previous bullet. Meaning, I don't want to only find out we lost an important link when I see the rankings drop - I want to know about it when it happens for faster processing of the fix (if one exists).
May 27, 2021
Ahrefs | Do you research before you jump in to this tool, it might be compleet but yet not for you.
In the beginning we used Ahrefs a lot for link building, but by time they kept adding other tools making it [one] of the [most] complete SEO tools on the market. We mainly use it in our team of online marketers to check for opportunities in keywords and backlinks.
The main future we use is the "site explorer" With [one] click you see the overall performance of a page (also competition). Their backlinks, traffic, ranking score and many more. By seeing this data you can look for new backlinks from this list, by checking broken links or outdated links.
With this we can do quick and easy analyses on competitions and their link profiles, or existing link profiles.
The main future we use is the "site explorer" With [one] click you see the overall performance of a page (also competition). Their backlinks, traffic, ranking score and many more. By seeing this data you can look for new backlinks from this list, by checking broken links or outdated links.
With this we can do quick and easy analyses on competitions and their link profiles, or existing link profiles.
- Great filtering options
- Big updated index data is all fresh
- Fast competition keywords
- Speed, sometimes when scanning big sites it can be really slow
- Outdated look and feel on some parts (but hey you have great functions)
- It tend to be overwhelming for new users or people new to SEO (but based by price this is also a more advanced tool)
- Rank tracking is not that great only every 7 days on a lite plan...
May 24, 2021
One Stop Shop for SEO
As director of operations for a web development company, I oversee use of Ahrefs as a tool for providing our clients with comprehensive SEO analysis reporting and recommendations for technical and on page improvements. Along with several other tools, Ahrefs is essential for analyzing our clients' website performance and identifying SEO opportunities.
- Excellent help resources, blog articles, and tutorials
- Almost all features have info tooltips that provide useful explanations and ideas for practical application
- Easy to export reporting functionality
- Easy to set up recurring site audits for multiple sites
- The rank tracker feature is a particularly useful tool for monitoring performance among competitors over a length of time
- Keyword research reporting is better in some other tools I've used
- Cost of this tool is a bit high and may be prohibitive to some, but it's worth it for companies like ours that heavily rely on its use
May 24, 2021
Ahrefs gives great insight into our traffic and also helps us discover untapped opportunities
Ahrefs is being used to help us monitor our traffic, how we are ranking for certain keywords and what keywords we would like to go after next. It helps us keep an eye on our own work but also our competitors and the available green space that we have yet to explore at this time.
- Keyword explorer
- Site audit
- Traffic tracking
- User Interface
- Design
- in-app ads are intrusive
April 30, 2021
One of the most capable SEO tools
Score 9 out of 10
Vetted Review
Verified User
We use Ahrefs as a key part of our SEO strategy. It is essential in guiding our link-building strategies and as we have begun to master the software we have used more and more of its features including keyword research and competitor analysis.
- Keyword Research
- Link building
- Competitive analysis
- It is very capable and thus more complicated than its competitors
- It is expensive and there is no free trial
April 29, 2021
The best backlink data
Ahrefs is being used in order to improve our SEO. In fact, everything we do regarding our SEO goes through Ahrefs. It is being used by the marketing department and it helps us target keywords, find backlink opportunities, audit our website, and more. On top of that, Ahrefs' free course on SEO and their tutorials have helped us tremendously in getting the most out of our SEO efforts.
- Content research
- Website audit
- Backlinks
- Competitor analysis
- Higher limits on the $99 plan
- More ranked keywords on each plan
- An entry-level plan at a lower price than $99
Ahrefs is great for competitive research ranging from everything to content analysis, keyword research to backlink research and even keyword tracking. Not only that, their team makes amazing content that shows you how to use the tools to solve different issues for your business wich is great.
- Backlink research
- Keyword research
- Content research
- Nothing that I can think of. It's a great tool!
April 23, 2021
Ahrefs does what it does, well
We use Ahrefs to gain a birdseye view of a websites link profile as well as new and lost links. Over time, we can assess the result of link garnering efforts, where successful links are coming from and which pages generated them.
We also use it for internal link analysis by page.
- Recording new backlinks
- Recording broken backlinks
- Anchor text of links
- Links accrued over time
- The local rank tracker is unsophisticaed
April 14, 2021
Ahrefs: A Link Builder's Dream
I typically utilize Ahrefs on a weekly basis to primarily check on my client's backlink profile as well as their competitors. It's useful for me as it helps me develop and monitor my client's off-page SEO strategy. As a company, the SEO department and the PR department are the primary user of this platform, however, our Content department additionally utilizes it as an alternative to Semrush.
- Client Backlink monitoring.
- Competitor off-page SEO strategy research.
- Content ideas based off of strongest backlinks.
- Weaker keyword research abilities compared to competitors.
- Steep learning curve to understand full capabilities.
- Expensive.
April 14, 2021
A pillar part of our SEO strategy
We use Ahrefs to research, plan and measure our SEO strategy. It's used by the marketing team to identify keywords to go after, track our backlink profile, see our performance in search, and also track specific keywords that have high value to us as a company.
- Showing keyword volumes and how difficult they are to rank for
- Tracking backlinks to specific pages
- Tracking how we are performing with keywords we want to rank for
- Auditing/crawling our site to ensure it's adhering to technical SEO standards
- Search volumes are usually on the low side to what they get in reality
- Site audit tool is a little hard to navigate compared to other crawl tools like Screaming Frog