The most in-depth, convenient site crawler out there
We use Ahrefs Site Explorer for fixing issues on current client websites mainly. It provides a wonderful overview of every aspect of a …
Starting at $99 per month
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What is Ahrefs?
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as…
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Popular Features
- Keyword analysis (65)9.393%
- Backlink management (66)8.888%
- SERP ranking tracking (64)8.787%
- Competitive analysis (66)8.686%
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$99.00
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$179.00
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per month
Advanced
$399.00
Cloud
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- No setup fee
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- Premium Consulting/Integration Services
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What is Ahrefs?
Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals.
Ahrefs all-in-one SEO toolset can help users with:
Ahrefs all-in-one SEO toolset can help users with:
- Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords
- Link Building: find the strongest backlink opportunities in a niche
- Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank
- Website Audit: find what SEO issues a website has and learn how to fix them
Content Research: discover the most popular content on any topic and find the best ideas for content - Rank Tracking: track search rankings along with competitors'
- Mentions Monitoring: get email alerts every time a brand is mentioned online.
Ahrefs Features
SEO Features
- Supported: Keyword analysis
- Supported: Backlink management
- Supported: SERP ranking tracking
- Supported: Page grader
- Supported: Competitive analysis
- Supported: Site audit / diagnostics
- Supported: Site recommendations
- Supported: Task management
SEO Channels Features
- Supported: Local SEO
- Supported: Social SEO
- Supported: Mobile SEO
- Supported: Global SEO
SEO Platform & Account Management Features
- Supported: Multi-domain support
Ahrefs Screenshots
Ahrefs Video
Ahrefs Demo
Ahrefs Competitors
Ahrefs Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Languages | English, Spanish, French, Italian, Portuguese, Russian, Chinese, Japanese, Dutch, German, Turkish, Swedish, Polish |
Frequently Asked Questions
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
Reviewers rate Global SEO highest, with a score of 9.4.
The most common users of Ahrefs are from Small Businesses (1-50 employees).
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TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
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Ahrefs is a comprehensive SEO tool that has been highly regarded by users for its ability to provide valuable insights and solve various business problems. Users have found Ahrefs to be an essential tool for workflow speed and project management, as it allows them to complete 90% of their SEO research within the platform. With features like the site explorer and keyword tool, users are able to gain a comprehensive view of a website's link profile, analyze overall performance, track keyword rankings, and identify backlink opportunities. Ahrefs also helps users conduct competitor research, track website performance, monitor backlinks, and develop off-page SEO strategies. The platform is highly recommended for digital marketers and SEO professionals due to its continuous addition of new tools and its ability to provide detailed data for designing effective SEO and marketing campaigns. The user-friendly interface and responsive support team further enhance the user experience with Ahrefs. Overall, Ahrefs is considered a go-to tool for conducting in-depth website audits, tracking progress over time, and staying ahead in the competitive world of SEO.
Comprehensive Platform: Users have consistently praised Ahrefs for being a comprehensive platform with all the main features needed for SEO. They appreciate having access to competitor research, keyword research, website audit, content research, and rank tracking all in one place. Valuable Backlink Data: Many users consider Ahrefs to have the best backlink data in the industry compared to other tools. They find the large and up-to-date backlink database extremely valuable for tracking new backlinks, broken backlinks, and anchor text of links over time. Useful Keyword Data: A significant number of users find Ahrefs' keyword data to be extremely valuable. While some rank it as the second best in this category, they still consider the data provided comparable to top-ranked players.
Complex and Difficult User Interface: Several users have expressed frustration with the complex and difficult-to-navigate user interface of Ahrefs, particularly for new users. They suggest that guided flows would be helpful in assisting new users to find the necessary features easily.
Weak Keyword Research Abilities: Some users feel that the keyword research abilities of Ahrefs are weaker compared to its competitors. This limitation may hinder their ability to perform comprehensive keyword analysis and affect their overall SEO strategy.
Expensive Price Point: The price of Ahrefs is considered to be expensive by some users, which may be prohibitive for those on a tight budget or smaller businesses.
Users have made several recommendations based on their experience with Ahrefs. The most common recommendations are as follows: Use Ahrefs for comprehensive SEO, including link gathering, analyzing website backlink profiling, and keyword research. It is also beneficial for backlink building, on-page SEO, and competitor analysis. Setting up profiles completely is crucial to take advantage of all the features and benefits. Users highly recommend watching tutorials on Ahrefs' YouTube channel to learn how to effectively use the tool. Trying out the trial plan is advised to assess if it meets individual requirements before subscribing. Overall, users find Ahrefs to be a valuable tool for various aspects of SEO and suggest using it alongside other tools for a well-rounded strategy. However, it may not be as suitable for beginners in the field.
Attribute Ratings
Reviews
(51-73 of 73)Companies can't remove reviews or game the system. Here's why
September 14, 2018
Ahrefs Site Explorer, the best offsite SEO tool out there.
We use Ahrefs for link building and finding new content marketing opportunities. It is being used by the whole marketing department in various ways; some use it for finding new and valuable link prospects, while the content marketing team uses its keyword research tools for optimizing textual content.
- Link auditing
- Offsite marketing
- Content marketing
- Website auditing
- Onsite SEO
- PPC optimization
September 12, 2018
Ahrefs - Simply an amazing tool for your SEOs
Ahrefs is being used by a single department within the organization. It addresses the problems of 1. Keeping track of the good and bad backlinks that our sites (or client sites) have, and 2. Allowing us to prospect sites we want to connect with and filter by our organization's quality standards and thresholds.
- Discovering organic keywords to your site
- Discovering the best pages on your site based on certain metrics
- Seeing all your backlinks
- It's really costly - this is a con if you're a small agency. Not a feature, but really worth pointing out. Other than that, it's an extremely solid tool that's worth the money. I can't see any other cons.
September 07, 2018
A must-have for any SEO or website manager
Ahrefs is used to monitor site rankings, backlink wins and losses, technical performance and load-time information, as well as competitive research on how other companies perform relative to us in search. It is used within the corporate marketing department and in some business units. We are tracking both our properties and the rankings of competitors.
- Backlink reports detail gains and losses, which is particularly useful if you're trying to remove bad backlinks.
- It reviews on-page elements and helps identify how a page could be improved (such as load time.)
- The tracking capabilities let us see historical data about how website rankings have improved or declined.
- Ahref's keyword analyzer is not as strong as its competitors. Depending on the plan you have, it may limit to number of queries attributed to the property you're researching.
September 04, 2018
Best All in One SEO tool
Ahrefs provides the best backlink data in the industry and continually updates their platform to better serve users. As a user, I find that I can complete 90% of my SEO research in Ahrefs, which is very important in terms of workflow speed and project management. Aside from backlink data, Ahrefs also provides several other tools in their suite that is comparable to other industry leaders.
- Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
- Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
- Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
- Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
- Can't export graphs: some graphs within the tool would be useful as an export. Unfortunately, exporting them is not an option.
- No "blanket" reporting options: though Ahrefs is excellent for gathering and exporting intel/data, there are no blanket SEO reports provided. Exporting data is great, but simple report exporting would make it better.
August 27, 2018
Your Backlink Warehouse
Ahrefs is being used by my organization to obtain backlinks from new sites, as well as track the backlinks our competitors obtain and try to get those links as well. We also use Ahrefs to track our specific rankings for keywords and to identify the keywords we might need to give a small amount of love to before we can start ranking on page one of Google.
It solves a solid amount of problems, it helps you understand where the value is coming from in regards to your traffic and also allows you to check the specific search volumes of keywords. It is a master tool.
- Keyword Tracking - This is awesome because if you have specific keywords you want to rank for, Ahrefs has an awesome tracking tool that allows you to track just those keywords.
- Site Audit - This is a new feature and it works wonders, this will help you to see if there are any on-page seo issues with your site like load speeds or redirects that go into a never ending loop.
- Keyword Research - This feature allows you to check Keyword Difficulty, Cost Per Click and Volume of keywords. This is a great tool for researching what to write about.
- Backlink Checker - Ahrefs updates almost daily with new backlink data so you are able to get a clear picture of who is linking back to you.
- Depending on your plan, how often your Keyword Rankings Update and the amount of times you can search domains are limited, if they could increase this number it would be great.
This is being used in our marketing agency as our primary reporting tool for all things SEO and some paid advertising efforts. The ability to easily see website rankings, how many backlinks, and any website errors or issues at a bird's-eye view is excellent. And we're able to drill into even more detail than we need.
- Site auditing tool. This finds (thousands) of issues for us and makes it easy for us to understand how to fix them to improve search engine rankings.
- Organic Rankings. Being able to see number of websites and pages linking to ours and view exactly who is linking and what links got broken or lost is a great way to keep the link building growth healthy.
- The keyword research tool is AMAZING! This is a huge influencing tool when talking to future potential clients. We're able to show them generally where they are against their competitors and how we can outrank them.
- Honestly, I'm having a hard time finding cons. I guess the price increase in switching plans, I find a little steep. Maybe there should be more plans in between what they have but even thought it's been a bit much, we've still found it worth it.
We use Ahrefs to identify backlink opportunities, compare competitor metrics and we also use it to get an understand of the links gained/lost over a certain period of time. It allows us to quickly identify issues and action items when going over quick metrics on sales calls. Typically only the outreach/social media department uses Ahrefs, however should a penalty be suspected our technical SEOs will run a few reports.
- Their backlink database is still one of the most up to date we've seen when compared to similar tools.
- The user interface is very intuitive and easy to learn.
- They provide you with a lot of great information and the ability to set a date range can really help you narrow things down.
- Anchor text alert notifications for a specific domain would be nice to have.
- Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
- Adding emails to forward the exports to from running a report would be good too.
July 03, 2018
Ahrefs is my go-to SEO suite
- Ahrefs has a fantastic link index - one of the largest of any of the tools I've used. It's also updated regularly, and picks up new links much faster than competitors.
- The reports available in Site Explorer are built with SEO practitioners in mind - they're the exact reports I need to check the health of our campaigns and optimizations. It's an elegant dashboard.
- The fee only covers a single user license. Other tools (that cost less, at that) will allow multiple users. Right now the delta isn't high enough for me to switch, but if I had to consider a larger team we may give up the tool.
February 07, 2018
Ahrefs Site Explorer is great.
We use Ahrefs on the marketing team to gain insights not only into our own site, but our competitors and other sites as well. They provide great insight into site traffic and backlinks. They also have an excellent tool for keyword research that we have utilized as well.
- In-depth look into site traffic and analytics
- Keyword research
- Site audits
- N/A
February 01, 2018
Ahrefs for SEO
We use ahrefs in the marketing department to track the backlinks of our website and changes in the backlink profile. We also use it to lookup the backlinks of our competitors to get ideas for getting backlinks.
- Dashboard is very easy to read at a glance and allows us to manipulate data in many different ways to get more insights.
- Index is fresh (compared to most competitors) and it's easy to see the most recent changes in the number of backlinks, referring domains and see the correlation in the changes of rankings and changes in the backlink profile.
- Great tool for tracking most popular URLs and understanding reasons of why those pages rank well or bad.
- The only piece of information that is missing in Ahrefs in my opinion is topics of websites that link to you (i.e. automotive, food, DIY etc.), so it's easier to see which backlinks are most relevant for your website. Majestic SEO provides this information, but the way they present the data and the interface of the tool is very stiff and inconvenient compared to Ahrefs.
November 09, 2017
An amazing tool for SEO research
We used Ahrefs across a number of marketing functions in order to understand what keywords our competitors are using, what type of traction our affiliate partners are having in the industry, and to better understand what our potential customers are searching for. Its keyword crawlers are some of the best in the industry.
- Keywords
- Showing the value of website traffic
- Understanding our industry and the search terms of potential customers
- UI is sometimes a little imposing and difficult to navigate
- Many products and very little onboarding on how to use them
Ahrefs is a phenomenal tool for getting competitive intelligence regarding traffic, backlinks and other elements of online marketing.
- Keyword research
- Backlink profile of your competitors
- Overview of an opportunity for a specific market niche
- More data for relevancy
Score 10 out of 10
Vetted Review
Verified User
Ahrefs has the biggest database of backlinks that I know. Minimalistic interface and lot of cool features make it really useful tool. We used it to track content of our blog Funders and Founders, for our new product Adioma. We even made the infographic based on Ahrefs dataset, using number of back-links and referring domains, as counted by Ahrefs. For each top English-language media website in the world, we found the most shared articles using Ahrefs Content Explorer. I used to use Yahoo Site Explorer and Google Webmaster Tools for tracking links, but Ahrefs makes it much easier and useful. Highly recommend to everyone who is growing their website audience.
- Sorting by Domain Ratings, Number Of Links, FB Shares
- Tracking Backlinks
- I'd love to see more filters, to exclude sites like Google+ and Skoop.it
April 12, 2017
Ahrefs Review
It's a brilliant tool for getting the most compressive data for all your SEO needs. With ahrefs you can build and manage an SEO campaign smartly and stay ahead of the competition.
- Backlink reports
- Keyword competitive analysis
- Content Explorer & Ideas
- Paid traffic information is still not good enough, ahrefs needs to improve their database of paid ads and keywords.
March 23, 2017
Much easy, and straightforward UX
Ahrefs site explorer was absolutely brilliant for analysing my company's website. They had me working on the research and marketing department, and I could report the progress of the website quite clearly. While watching the website's analytics, I was able to deduce just how many websites were linking back again to me, how many domains were referring the website, and exactly how much of the total traffic had been organic. That allowed much ease as the results were fairly accurate and leading effective marketing campaigns was then possible.
- Showing the backlinks
- Showing the daily, monthly, yearly traffic
- Showing about the competition
- Discussing the competition to our business
- It could become cheaper
- Customer support could become more active
April 14, 2016
Ahrefs Site Explorer for Backlink Management
At my company, Ahrefs Site Explorer is used as a tool to access the backlink profile and top content for websites. It is mainly used by the SEO department, and it allows us to see what kind of backlinks and link domains we have to a website, what is the anchor text distribution like, and what broken links we have.
- I love how Ahrefs Site Explorer includes a list of the broken links to a site, the backlinks pointed to these broken links, and the date these broken links are found. It makes identifying quality 404 error pages so much easier, especially when we have the option to download a file with all this information.
- I love how we can gauge what the top content and top pages are for any website using Ahrefs Site Explorer. Assessing the top content and pages on a website provides insight into what we can do to amp our content strategy.
- I also like the anchors cloud function on Ahrefs Site Explorer, because it's a clear overview of what anchor texts are most prominent for a given website, and allows us to make adjustments if there's a lack of anchor text variety.
- Ahrefs Site Explorer provides an overview of domain health and the issues that can be fixed, and sometimes the suggested "critical issues" can be an astronomical number and not accurate.
- For certain features on Ahrefs Site Explorer, there can a more elaborate description/guide on how to utilize the feature.
November 20, 2015
Ahrefs Site Explorer - Best Tool So far for Back Link Analysis
Score 9 out of 10
Vetted Review
Verified User
Ahrefs Site Explorer tool was used by our in-house Internet Marketing Team to investigate about the back links of our website as well as some of our competitors. We found it very useful in the sense that it provide complete list of back links with all other important related details i.e. Anchor Text, URL Rating, Domain Rating, IP From, Referring Page URL, Referring Page Title, Internal Links Count, External Links Count, Link URL,Text Pre, Link Anchor, Text Post, NoFollow, Site-wide etc.
- Complete Insights about the back links.
- Identify about the broken links.
- It tell you the status off those links which are discovered long time ago
- You can generate multiple reports for multiple websites
- The reports generate duplicate URLs from same domain. If there are multiple back links, there should be option to filter those URLs.
- Keywords ranking tool should provide more option to choose from various search engines.
- There should be graphical presentation of links as well to make it more appealing to users.
September 17, 2015
Notes on My Exploration of Ahrefs Site Explorer
We use Ahrefs Site Explorer for backlink analysis, broken link finding, and historical data. We use it for research on current clients' websites, competitors, on-boarding clients' websites and even just for fun.
- Quickly updated backlink data
- Extreme detail of backlinks, anchor text and strength of backlinks
- Well designed interface
- Their global ranks fluctuate wildly when listed below 1 million
- Price
- Slow updating to fixes of broken links
June 22, 2015
Ahrefs for Link Analysis and Campaign Insights
Score 9 out of 10
Vetted Review
Verified User
We originally used it to explore back linking opportunities. Over time we started using it more and more. Specifically we use different metrics to measure our success building links internally.
- In our experience it has the best link data available on the market.
- Always coming out with new HELPFUL features that eliminates the need to pay for other tools.
- Nice home dashboard where you can browser multiple campaigns quickly.
- With the data they provide they could provide better learning opportunities on how to ACQUIRE links. The blog they have is good but with the insight they provide they could be world class.
- Outside of their core tools everything else is just ok. The new positions explorer seems like a SEM clone but is pretty bad. If you compare the data it provides to Search Console you'll see it's unreliable at best.
- Not the best trust metrics.
April 26, 2014
Ahrefs - A Backlink Audit Must
Score 7 out of 10
Vetted Review
Verified User
The SEO department is using Ahrefs mostly to identify positive movement within our link building campaigns. We also use it to diagnose Google penalties. It has been extremely valuable when helping clients recover from these penalties. It provides the key metrics and attributes when need to identify real problems they may be having. The export features are nice as well.
- The index of links updates very often
- The export features allow easy data cross analysis with other data sources
- The price is well worth the return of service and usefulness
- Sometimes the index does not pick up current live links for a long time.
- The cap for data exports is pretty low considering the vastness of a link profile.
- There should be a feature where you can classify link types by your own parameters.
April 26, 2014
Large Web Index, Good for Backlink Research
Score 7 out of 10
Vetted Review
Verified User
Ahrefs Site Explorer is being used primarily by the SEO department to monitor and track backlinks for client and competitor websites. Ahrefs' web crawler provides a large amount of data including new/lost links, referring domains, and anchor text distribution to identify gaps or red flags for a website's inbound links. This large dataset is especially useful for off-site SEO audits, competitor analysis, and backlink cleanup.
- Large data set of inbound links across a seemingly infinite set of websites and pages.
- Intuitive interface and dashboard data that can be exported to a spreadsheet.
- New/Lost link lists are typically inaccurate, making it hard to identify real trends vs. links that have just been discovered by Ahrefs.
- Window for analysis of New/Lost links is limited, making it hard to discover historical trends within the online interface.
April 23, 2014
Couldn't go a day without Ahrefs
Score 9 out of 10
Vetted Review
Verified User
We use Ahrefs to help with and monitor backlinks/anchor text on client/competitor sites. Our seo department generally is the heaviest user of the platform. It helps with a better understanding of how we are stacking up against clients and can sometimes help come up with new ideas based on backlinks. We love that is updated by the day, it really helps us create some strong ideas.
- Backlink analysis
- Anchor text distribution
- Competitive analysis
- Dashboard could be easier to follow
- Exports can take forever
- Social reporting would be awesome
April 23, 2014
My review of Ahrefs
Score 8 out of 10
Vetted Review
Verified User
We are currently using Ahrefs as a backlink explorer tool, as well as a method to analyze and conduct research for current and prospective clients. Currently, we're looking at back links -- internally and externally, redirect types, new and lost links, and indexing. The download speed is super fast, and the service has been very reliable.
- Showing a good depth into the backlink profile
- Quick load and download time
- Easy to use and train on
- Nice competitive comparison
- Simple reporting
- Offer larger batch analysis
- Incorporate more social networks
- Option to white-label reports