Uptempo

Formerly BrandMaker, Allocadia, Hive9

We have just used Bynder for some time but when we compared its performance with Uptempo we instantly knew it was superior in most of the aspects. It had better data analysis accurate reports and helped us track and manage our budget, so overall we were really happy with Uptempo.

Uptempo is great at handling complicated data points and converting them into easy-to-understand data. its handling of workflows is far superior to its peers. it has a great set of features such as marketing automation, content, and finance management. It's a great value-for-money product when compared to its peers.

To be honest, Uptempo fits better in terms of organizational perspective as it covers the size. and in terms of user interface and customer support, we consider Uptempo far better

We had a glance at SAP Marketing Cloud. We are impressed by the powers of this suite. The comparison is for our needs really close. Others might not agree. Uptempo did match far more to our requirements overall and at our selected benchmarks. We prefer the comfort of use, administration, and hardware investment. Both tool sets are based on the same stacks. They differ in several perspectives. SAP Marketing Cloud profits largely from the brand efforts into several standards and norms along process chains in the different levels of the stack. We are not at the height of these developments and do not invest in such ways.

Uptempo is far more customizable and seems to "make sense" relative to Plannuh which uses a specific set of terms that take a while to grasp.

My company had selected Hive9 prior to me joining the company.

Before Allocadia I was using Excel to track my budget. This led to version control issues when sharing and more potential for incorrect functions to give inaccurate information about my budget.

Our Marketing IT Director vetted out the different products and we were sent Allocadia to test. Due to how we run our media and marketing department, this was really the only solution I saw since it most closely aligned with how we run our media.

Allocadia was much easier to use and did calculations for us that we had to do on our own in MarcomCentral.

Our firm very purposefully keeps up with several competing technologies so we can provide a wide, platform agnostic view of the marketplace. We partner with those companies that "wow" us. Allocadia is not a full blown MOPS software with Workflow, DAM, etc. Allocadia nails Marketing Performance Management--a pain point for most companies--by bringing the budgeting, planning, and tracking of marketing spend to an online, collaborative platform.

This was the only software out there that performed this function for us, but they have continuously improved it.

We purposefully keep up with several technologies so we can give our clients a broad view of the landscape; however, we partner with select software platforms that excite us and excite our clients. Allocadia is not a full-blown MOPS / MRM platform (i.e., workflow, DAM, financials), but their point-of-view on performance management and quality of execution in their platform provides a best-of-breed approach that we are seeing more clients pursue than even two years ago.

Allocadia showed the biggest advantages in regards to the individuality and personalization of the tool as well as in regards to the costs. It provided the services and features we were looking for. While other software had a big load of additional features we were not looking for, Allocadia was the perfect match.

Allocadia is more intuitive and collaborative than Excel. It is also much easier to generate calculations and dashboards.

Previously we were using Excel spreadsheets. This was a nightmare, as the entire spreadsheet would be ruined if one formula was off.