TrustRadius Insights
Apollo is a versatile tool that caters to a wide range of use cases. One of its key uses is lead generation, where users leverage the …
Starting at $59 per month
View PricingOverview
What is Apollo.io?
Apollo is a sales intelligence platform with tools to help users engage with prospects. Sellers and marketers can use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 220M…
Recent Reviews
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Advanced search (11)8.484%
- Ideal customer targeting (11)8.282%
- List quality (11)8.181%
- Identification of new leads (11)7.272%
Reviewer Pros & Cons
Pricing
Basic
$59
Cloud
per month per user
Professional
$99
Cloud
per month per user
Organization
$1,188
Cloud
per year per user
Entry-level set up fee?
- Setup fee optional
For the latest information on pricing, visithttp://apollo.io/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $59 per month
Product Demos
Start Prospecting with the Apollo Chrome Extension
YouTube
How to Configure Settings and Set up a Dialer in Apollo
YouTube
How to Integrate HubSpot with Apollo
YouTube
How to Configure Settings and Set up a Dialer in Apollo
YouTube
Connect with Every Contact || Demo of Apollo.io Engagement Suite (Part 2)
YouTube
Find every buyer on Earth || Demo of Prospecting on Apollo.io (Part 1)
YouTube
Features
Return to navigation
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Apollo.io?
Apollo is a sales intelligence platform with tools to help users engage with prospects. Sellers and marketers can use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy.
Apollo's B2B Database includes over 220M contacts and 30M companies. Teams can leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, Apollo's Intelligence Engine supports the user's go-to-market processes with recommendations and analytics that help close.
Apollo boasts a large, accurate, B2B lead database. Their data quantity and quality offer sales, marketing, recruiting, and financial professionals an edge to access the information they can’t get elsewhere.
Founded in 2015, Apollo.io is a data intelligence and sales engagement platform with over 10,000 customers, from rapidly growing startups to global enterprises.
Apollo.io Features
Prospecting Features
- Supported: Advanced search
- Supported: Web browser extension
- Supported: Identification of new leads
- Supported: List quality
- Supported: Email contacts
- Supported: Direct dial contacts
- Supported: List upload/download
- Supported: Ideal customer targeting
- Supported: LinkedIn integration
- Supported: Data.com integration
- Supported: Load time/data access
Sales Intelligence Data Standards Features
- Supported: Contact information
- Supported: Company information
- Supported: Industry information
Data Augmentation & Lead Qualification Features
- Supported: Lead qualification process
- Supported: Smart lists and recommendations
- Supported: Salesforce integration
- Supported: Company/business profiles
- Supported: News updates
- Supported: Prospect tracking/following
- Supported: Alerts and reminders
- Supported: Data hygiene
- Supported: Automatic data refresh
- Supported: Tags
- Supported: Filters and segmentation
- Supported: Notes
- Supported: Salesforce opportunity creation
- Supported: Ability to append contact, lead, and account level data
Sales Intelligence Email Features Features
- Supported: Automated initial emails
- Supported: Sales email templates
- Supported: Engagement tracking
- Supported: Append emails to records
- Supported: Gmail integration
- Supported: Exchange integration
- Supported: Marketing automation integration
Apollo.io Screenshots
Apollo.io Video
Apollo Product Overview
Apollo.io Integrations
Apollo.io Competitors
Apollo.io Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | Global |
Frequently Asked Questions
Apollo.io starts at $59.
Reviewers rate Append emails to records highest, with a score of 9.9.
The most common users of Apollo.io are from Small Businesses (1-50 employees).
Comparisons
Compare with
Reviews and Ratings
(197)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Apollo is a versatile tool that caters to a wide range of use cases. One of its key uses is lead generation, where users leverage the Chrome extension to extract contact information and titles from websites, helping them find new leads and clients. The integration with Gmail further enhances the email outreach process by allowing users to send general emails and utilize saved email sequence templates while also tracking and recording follow-up reminders.
Sales teams specifically favor ZenProspect over PersistIQ for its ability to uncover and develop opportunities, as well as receive expert customer support on outbound lead generation best practices. Unlike its competitors, ZenProspect provides a comprehensive solution that eliminates the need for additional services like Clearbit or Datanyze when it comes to finding new accounts and leads.
Apollo's standout feature lies in its excellent filters and segmentation management capabilities. These powerful tools enable users to consistently refine their target audience, identify perfect customers, and ultimately increase sales. By streamlining outreach management within and outside the app, Apollo empowers sales representatives to efficiently handle large volumes of emails, source new prospects, and make calls.
The software excels in supporting various industries. B2B HR Tech companies benefit greatly from Apollo's ability to obtain accurate contact information of CXOs as well as relevant data about prospect organizations. This enables more effective outreach efforts. In addition, sales organizations widely use Apollo for contacting prospects, promoting events, and facilitating lead sourcing in the Financial Advisory Industry.
Apollo's seamless integration with LinkedIn and Gmail allows for a smooth workflow. Users can scrape contacts, create email sequences, track recent opens, and follow up with phone calls all within the platform. More importantly, Apollo addresses the challenge of finding companies, individuals, and their contact information at scale while providing a robust email platform for creating segmented drip campaigns.
One of Apollo's key advantages is its ability to optimize bandwidth-related problems commonly faced in targeted marketing efforts. With Apollo's precise demographic targeting capabilities, users can reach a large audience without the need for excessive manual labor.
Overall, Apollo has proven to be a valuable tool for sales teams and marketing departments alike. It facilitates contact discovery and efficient email sequencing, thanks to its convenient Chrome extension for extracting contact details. Moreover, Apollo's role in lead generation efforts across various industries is highly regarded, as it aids in prospecting, outreach, and networking appointments with ideal clients. Its ability to enhance sales intelligence by providing useful data about potential customers further sets it apart from its competitors.
User-Friendly Interface: Users appreciate the straightforward and easy-to-navigate user interface of the software, with several reviewers mentioning this as a positive aspect. The intuitive design allows for efficient completion of tasks, making it easier for users to manage their contacts effectively.
Contact Search Functionality: Many users find the ability to search for contacts by email and networks like LinkedIn highly valuable. This feature helps in identifying customers faster, allowing users to streamline their prospecting efforts. Some users specifically mentioned that this functionality has been beneficial in their daily workflow.
Accurate Information and Detailed Profiles: The software provides accurate and detailed information about contacts and companies, which has been positively received by users. Several reviewers have expressed appreciation for the valuable insights provided by the software, such as email IDs, contact numbers, revenue details, employee count, and industry-specific information. This wealth of data enhances prospecting efforts and helps identify potential clients more effectively.
Slow Performance: Some users have experienced significant delays and performance issues while exporting data from the software. These slow processing times have hindered their ability to perform other actions simultaneously, causing frustration and inefficiency.
Integration Problems and Unhelpful Support: Several users have encountered difficulties with integrating the software into their existing systems. Despite reaching out to technical support for assistance, they found that the support team was unhelpful in providing effective solutions or resolving their integration issues.
Incomplete Contact Information: A number of reviewers have expressed frustration with incomplete contact information within the software. They reported encountering challenges when trying to enter complete details for contacts, as certain fields did not function properly or failed to save information consistently.
Users highly recommend Apollo for its various benefits in different industries, particularly in the travel industry.
One common recommendation is to use Apollo for building APIs using GraphQL. Users have found Apollo to be an excellent tool for creating APIs with GraphQL. Its intuitive interface and comprehensive features make it a preferred choice for developers.
Another recommendation is to be prepared and organized when using Apollo. Users suggest having all materials ready and being prepared to explain the current progress. This helps facilitate smooth communication and collaboration among team members, ensuring everyone is on the same page.
Additionally, users recommend utilizing Apollo for project and product management. Many find it suitable for small businesses as it simplifies project management tasks. It allows for efficient organization of tasks, projects, and centralized management of clients and contacts. However, some users note that Apollo has fewer integrations with other software, which may limit its compatibility with existing tools.
These recommendations highlight the usefulness of Apollo in building APIs with GraphQL and emphasize the importance of preparation and organization while utilizing its features for effective project and product management.
Attribute Ratings
Reviews
(1-10 of 10)Companies can't remove reviews or game the system. Here's why
October 12, 2023
Good startup software.
Score 6 out of 10
Vetted Review
Verified User
We used this to organize our sequences and book more meetings! This automated our sequences and helped us find contacts all in one tool.
- Cost effective.
- Sequence has AB testing capability.
- Includes contact data.
- Emails bounce very often with their data.
- Does not connect with hubspot instantly.
- The analytics are not that great.
August 16, 2022
User-friendly tool--must use!
Score 10 out of 10
Vetted Review
Verified User
We used Apollo when verifying emails of the lead we needs. Being able to create your own contact list and you are able to track who made 1st contact with client. Finding companies for specific criteria we need and looking for a contact within that company. Apollo was a very useful tool that is free and can be accessed by anyone. Apollo is an excellent resource for lead generation and B2C, B2B automated outreach. I am highly recommending this tool to everyone. This is a worth and easy to manage tool.
- Have an extension to Google.
- Email verification and gives email.
- Leads source
- B2B automated outreach
- More accessible in extension.
- Should provide different emails or contacts.
- More credits for new users.
- More filters for searching
March 15, 2022
Great tool!
We were able to build a high-level pipeline for new opportunities regarding staff augmentation services. We were able to increase our engagement level with our customers through cold calls with data provided by Apollo. Although it didn't have 100% of the information for all of our customers, a considerable amount of them were reached out to thanks to Apollo.
- Nurturing leads
- Sales campaigns automation
- Cold calls information
- Sales templates
- User interface
- Enterprise pricing
- User experience
March 15, 2022
Apollo - straight forward lead gen platform
We use Apollo to research leads, find verified email addresses, understand how a company may be structured and set up email sequences to help bring more automation to our outbound email marketing efforts. We chose Apollo as it was well rated, and the pricing structure was reasonable.
- Identify and verify corporate email address
- Easy to use and navigate
- Competitive pricing
- Outbound marketing email automation
- More user training
- Better feature explanation
November 10, 2021
I loved it, until I got really deep into it
We used Apollo me and my prospecting team. They learned how to integrate it with the rest of the Lead Generation activities and initiatives of the company. The main issue we were trying to solve was to put structure to the activities that we conduct on LinkedIn and to nurture the limited information that we get there from the people that we are trying to reach out to. We needed a repository, kind of a basic CRM, and we needed to complete the information that we were getting from LinkedIn.
- User Interface is pretty good
- Integration with LinkedIn
- Great Customer service team behind it
- Their credits policy - 1 credit per contact you are allowed to complete
- The process to complete the contacts' information does not always work well
- Integrate with Zapier - it did not when I was using it, not sure about now
May 28, 2021
Consolidate your tools
We used Apollo to potentially consolidate our sales acceleration as well as our contact info database, but it didn't end up being the right fit for our company. We found that Apollo was good at both, but not great at either. Contact info was not as accurate as we had in other systems. The sales acceleration workflow was good, but it lacked some of the integration with Salesforce that we required. In the end, we required a more robust offering on each side of that equation and elected to move on to other options.
- All in one tool
- Enhancements to the sales acceleration capabilities and integration into Salesforce
- Better quality contact information
January 15, 2020
Apollo Rocks!
Apollo is our trusted sales automation tool. We use it to expedite the sales process and reach more potential prospects with more organized outreach in a quicker amount of time. Our entire sales team uses Apollo.
- Ease of use.
- Competitive cost.
- Additional trainings for new features.
- Filtering by specific sequences that were missed in the past.
December 03, 2018
Apollo (formerly ZenProspect) Review
We use Apollo for sourcing and outreach purposes on the sales team. Majority of the other departments don't really put Apollo to use. Personally, I use Apollo daily and can give you some background on how I use it in my day to day. I use Apollo to automatically send out emails, create email templates, make cold calls, and source new prospects. There is a nifty tool that integrates decent with Salesforce that allows you to add leads to your database with the click of a button.
- Allows users to easily add new prospects to database without much manual effort at all
- Allows you to make cold calls from different area codes that are relevant to where your prospect is located
- Allows A/B testing for emails so you can figure out which ones are gaining the most traction
- You can also find prospects based off of title, company, technologies, etc
- Their reliability has been an issue for our team. The product has been down multiple times since I've been a user.
- Some times prospects titles/roles are out of date, so keeping up with those a bit more would be helpful during sourcing
- I've received a lot of spam calls that are completely irrelevant to me, but it comes down to an issue on their side with using so many numbers from different area codes. This was a major pain in the beginning, but has subsided a bit.
November 28, 2018
Apollo - Complex but worth it
Our sales associates all use Apollo as one of the primary lead drivers for our organization, both from a prospecting perspective and from an outreach perspective. Apollo addresses two primary problems: it helps us find companies, individuals, AND their contact information (including email address), and we've struggled to find a lead source or list that does this at the scale that Apollo does. Secondly, it provides us with a robust email platform that allows us to create segmented drip campaigns.
- Prospecting: While the prospecting feature of Apollo can be a little overwhelming, the sheer number of prospects and the available search criteria are superb. One reason this sticks out from other lists is that these are constantly updated, we can flag any incorrect info, and we are reimbursed if an email address is incorrect (and they have a 97% deliverability).
- Email functionality: Their email drip campaign functionality is relatively similar to that of other similar platforms, however they're constantly adding new features and tweaks.
- Willingness to work with our ideas: There have been a number of instances where we've asked for a feature that doesn't yet exist and they've actually built it for us, which has been amazing.
- Job change trigger: Within Apollo there is a way to search for people who have recently started new jobs, an important lead trigger in our industry. Unfortunately, the information is typically incorrect or misleading, so we have to doublecheck the information elsewhere.
- Overwhelming: The tool can be a bit overwhelming because there is just so much there to use. It takes some time to get really used to the tool, and even at that point there are often other features that we aren't even fully using, like the plethora of reports that are available.
I used ZenProspect because I wanted a solution that included prospecting and outbound sales in one place. Their value proposition is that they can combine your prospecting, your outbound sales, and a lite CRM into one. We signed up with the promise that although they were young, they were growing and improving quickly.
- The fact that leads you prospect within the system automatically won't be prospected in the future is pretty awesome. That makes prospecting a lot easier, and ultimately solves the problem of double prospecting someone.
- Their lead data is quite good, and the amount of bounces was very minimal. Better accuracy than manually list building, and you could often times get a long list of leads within the data just by requesting it.
- They also have a lot of leads so if you're in a generic business space and have broad targets, it'd be hard to run out.
- Their customer service is just terrible. You get an assigned account manager but 9/10 times they wouldn't know what you wanted and/or how the product works or how to fix it. Vast majority of the time it was a canned response that made you question if they read the message, or if they read it and did not understand a word.
- The software was relatively buggy and lacked features that were promised upon signup. They seem to have some large corporate clients and if you aren't one none of your bug submissions, feature requests, or concerns will be addressed.
- Their growing quickly so they seem to be very understaffed which I believe caused many of the issues above.
- The data, while good, can quickly run out if you're looking for specific types of leads. If you're looking for something generic like Managers at companies between 10-5000 people, you can pull leads all day every day. However if you're looking for a specific industry, specific title, and specific location - don't count on having an endless supply of leads (or even really enough to use month after month).