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AuthorityLabs

AuthorityLabs

Overview

What is AuthorityLabs?

AuthorityLabs is an SEO tool providing keyword analysis, from Traject.

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Recent Reviews

TrustRadius Insights

Users have found the Keyword Rank Checker provided by Authority Labs to be a helpful tool for discovering relevant keywords and tags for …
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Pricing

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What is AuthorityLabs?

AuthorityLabs is an SEO tool providing keyword analysis, from Traject.

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  • No setup fee

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  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Product Details

What is AuthorityLabs?

AuthorityLabs Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Reviews and Ratings

(7)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have found the Keyword Rank Checker provided by Authority Labs to be a helpful tool for discovering relevant keywords and tags for their videos. Being able to manage data on multiple devices has been a great feature appreciated by users, allowing them to access and analyze their keyword rankings conveniently. The Keyword Rank Checker not only enables users to see if their SEO efforts are paying off but also tracks the speed of their rankings, giving them valuable insights into the effectiveness of their strategies.

The accuracy of the keyword rank tracking feature has been praised by users, highlighting its reliability in providing accurate and up-to-date information. Customers have benefited greatly from the data provided by Authority Labs, particularly through the API, allowing them to integrate the information into their own systems seamlessly. Another key use case for users is the ability to quickly and easily find relevant keywords, saving them time and effort in their keyword research process.

SERPs.com is another platform that serves as a valuable tool for marketing strategy and SEO performance tracking. Users have found that SERPs.com helps them understand their market better and tailor their content for success. By monitoring keyword rankings over time, users can track their search presence improvement and make adjustments accordingly.

Authority Labs has proven itself as an efficient solution for tracking SEO performance across various domains. Users appreciate the time-saving aspect of not having to manually pull keyword rankings every month for clients. This has been particularly beneficial for consulting firms who use the tool to help clients understand their site rankings and make comparisons with competitors.

The ability to track organic progress and identify ranking performance has been highly beneficial for users. Authority Labs is primarily used by marketing departments to track progress and report on a monthly and quarterly basis. It is also frequently used to monitor keyword rankings for clients, providing comparisons for both local and nationwide terms.

Users have praised the simple and easy-to-navigate dashboard provided by Authority Labs for monitoring SEO progress. This user-friendly interface allows users to quickly access the information they need and efficiently manage their keyword tracking across multiple websites. Overall, the use cases of Authority Labs and SERPs.com encompass a range of activities, from keyword research and SEO performance tracking to market analysis and competitor comparisons, providing valuable insights for users looking to improve their search rankings and optimize their online presence.

Helpful Research Tool: Users have found Keyword Rank Checker to be a beneficial tool for conducting research, particularly in the context of YouTube marketing. They appreciate its ease of use in finding tags and keywords for videos, which aids in the development of their own keyword strategies.

Free Version Available: Several users appreciate that Keyword Rank Checker offers a free version, which is advantageous for those who cannot afford the full software. They also note that the data provided by Keyword Rank Checker is accurate.

Track Popularity of Domain in Specific Locations: Users highly value the feature that allows them to track the popularity of a domain in specific locations. This functionality provides valuable insights into their target audience's preferences and behaviors.

Expensive Pricing: Several users have expressed that the Keyword Rank Checker is expensive, which has been a major turn off for most people. They believe that there are cheaper alternatives available on the internet. Some users mentioned that they found the price of the service offered a bit expensive and higher compared to its competitors. Additionally, some users acknowledged that while the rank tracker provided by the software is powerful and accurate, it is also considered a little bit expensive in comparison to other solutions.

Limitations with Non-English Languages: Some users have mentioned that the software has limitations when it comes to languages other than English. However, they have also noted that they haven't encountered any major issues using it. They stated that sometimes the software cannot find international keywords but works well for local keywords. Users also found the software fairly simple and good for users in the EU or US, but it doesn't support all countries.

Room for Improvement: A few users have stated that the software is a work in progress, indicating their belief that there is still room for improvement in terms of features and functionality. Users compared certain features of the software to its competitors like SEMrush and mentioned areas where it falls short such as project planning and organization feature not being as well done and lacking effective guidance on how to use it. Some users found the user interface/style of th

Users have made several recommendations based on their experiences with Authority Labs. They suggest trying out the software to see if it meets SEO requirements. Users also recommend updating the interface for mobile to enhance usability. Additionally, investing time in training and exploring the software's features is advised. Users further suggest comparing Authority Labs to other similar solutions. Moreover, users have found that while the setup process is easy, understanding the metrics may take some time. Lastly, users highly recommend trying out Authority Labs if managing multiple clients for SEO work and taking advantage of the 30-day free trial to test its functionality. Overall, users believe that Authority Labs is a great tool for tracking ranks and consider it one of the best in the market for organic keyword rankings.

Attribute Ratings

Reviews

(1-4 of 4)
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Tom Pick | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use AuthorityLabs primarily for daily rank checking and monthly reporting for SEO clients. As a consulting firm, we've used the tool on behalf of several clients. It helps them understand how well their sites are ranking for target keyword phrases and how their rankings are changing over time, as well as competitive comparisons.
  • Shows updated ranking for search position daily.
  • Tracks desktop and mobile rank.
  • Makes it easy to add notes and categorize keyword groups.
  • Doesn't do much more than track rankings and suggest keywords.
  • Doesn't provide diagnostics or recommendations for improvement.
  • This may have changed since we last used it, but keyword recommendations were not consistently useful.
It's best used for small to mid-sized businesses that need to track a modest number of keyword phrases - perhaps 100 to 500 - across multiple search engines, in a limited number of geographies, against three or fewer competitors. It's less useful for large enterprises or small businesses that need multiple SEO functions handled by a single tool.
SEO (4)
82.5%
8.3
Keyword analysis
90%
9.0
SERP ranking tracking
100%
10.0
Competitive analysis
90%
9.0
Site recommendations
50%
5.0
SEO Channels (3)
80%
8.0
Local SEO
100%
10.0
Mobile SEO
90%
9.0
Global SEO
50%
5.0
SEO Platform & Account Management (2)
65%
6.5
Multi-domain support
100%
10.0
Integration with web analytics tools
30%
3.0
  • Helped identify promising keywords where more optimization work was needed.
  • Helped identify new, high-potential keywords to target.
  • Enabled us to fine-tune operations to improve mobile and local search results.
On the plus side, for relatively small keyword tracking projects, AuthorityLabs costs less and is simpler to use than these tools. However, it is also much more limited. SEMRush or Serpstat are better options if you also need diagnostics, backlink analysis, simple brand monitoring, and other functions beyond keyword rank position tracking.
This is an area where AuthorityLabs really shines. It's one of the few Martech or SEO tools vendors about whom I can honestly say I've never had a complaint about their customer support. The team there consistently responds to any questions I've had or issues I've encountered quickly, helpfully, and in a way that feels personal.
Brett Doucette, ABC, MBA | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
It's being used for more in-depth keyword tracking for a multitude of keywords across several websites. It's primarily being used by the department (marketing). It tracks progress on keyword tracking and is also great for reporting on a monthly and quarterly basis.
  • Keyword tracking (large volumes)
  • Keyword insights
  • Competitor Keyword tracking
  • No API integration points (that I'm aware of) with marketing automation software like HubSpot or Marketo
  • A bit pricey (PLUS PRO level) compared to what you get with Moz
  • UX/UI experience compared to SEM Rush and SpyFu needs some improvement
  • Keyword tracking and SERP results for organic and paid campaigns for a large volume of keywords.
  • Less appropriate if you want a deeper dive for SEO diagnostics and identifying potential fixes.
SEO (7)
68.57142857142857%
6.9
Keyword analysis
90%
9.0
SERP ranking tracking
90%
9.0
Page grader
60%
6.0
Competitive analysis
70%
7.0
Site audit / diagnostics
50%
5.0
Site recommendations
50%
5.0
Task management
70%
7.0
SEO Channels (4)
72.5%
7.3
Local SEO
70%
7.0
Social SEO
60%
6.0
Mobile SEO
80%
8.0
Global SEO
80%
8.0
SEO Platform & Account Management (2)
65%
6.5
Multi-domain support
90%
9.0
Integration with web analytics tools
40%
4.0
  • Positive: You identify 'not provided' keywords now which can be extremely helpful to refocus SEO efforts for pulling in more organic SEO traffic to your site.
Very comparative as far as price [goes]. Some of the competitors have different features but you get trade-offs depending on who you are comfortable using.
September 09, 2016

Good Bang for the Buck

Score 6 out of 10
Vetted Review
Verified User
Incentivized
We currently use AuthorityLabs within our interactive department to monitor keyword ranking for targeted keywords for our clients. It provides a helpful comparison of progress for both local and nationwide keyword terms and their ranking on Google. It provides a simple and easy to navigate dashboard to quickly monitor progress for SEO initiatives.
  • Simple, easy to use interface.
  • Easy to sort results based on keyword, ranking, overall progress.
  • Very easy to compare progress from campaign start, last month, last week, etc.
  • The interface is very rudimentary, it is not an interface that we would be comfortable adding clients the ability to access.
  • All results must be pulled into other programs for inclusion in monitoring reports.
  • Adding separate keyword targets for mobile and non-mobile is cumbersome and results must be tracked separately.
For an affordable and simplistic keyword monitoring tool, it works perfectly. It is simple to use, easy to navigate and provides a concise overview of rankings for targeted keywords.
SEO (2)
50%
5.0
Keyword analysis
20%
2.0
SERP ranking tracking
80%
8.0
SEO Channels (3)
86.66666666666666%
8.7
Local SEO
90%
9.0
Mobile SEO
80%
8.0
Global SEO
90%
9.0
SEO Platform & Account Management (1)
50%
5.0
Multi-domain support
50%
5.0
  • Because it is a service offered at a low price-point, it is worthwhile.
  • It provides an easy to use and simple to navigate interface for monitoring keywords that may be desired for future SEO targeting.
  • Raven Tools
AuthorityLabs is much more simplistic, but it is easier to use and the results are easier to check on a daily basis.
Billy Barker | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
AuthorityLabs was used by our Marketing department to report on targeted keywords for use in tracking and strategizing our SEO focus. We also used AuthorityLabs to monitor three of our top competitors search rankings to make sure we were targeting the same keywords as well as measuring our ranking/performance in comparison to theirs.
  • Very simple interface that makes it easy to see what's most important - keyword rankings and their performance.
  • Uploading new keywords was very easy - you could type in them in or upload a spreadsheet.
  • Customizing data - we liked that we could filter our data in different ways.
  • Really no negatives - AuthorityLabs is a very basic and easy to use website.
Based on the account type we had - which was probably the lowest package - it is perfect for small businesses or companies who only focus on a few handfuls of keywords. If you are a larger business or wanting to be more involved in SEO, you probably want a different package or solution.
SEO (8)
37.5%
3.8
Keyword analysis
100%
10.0
Backlink management
N/A
N/A
SERP ranking tracking
100%
10.0
Page grader
N/A
N/A
Competitive analysis
100%
10.0
Site audit / diagnostics
N/A
N/A
Site recommendations
N/A
N/A
Task management
N/A
N/A
SEO Channels (4)
N/A
N/A
Local SEO
N/A
N/A
Social SEO
N/A
N/A
Mobile SEO
N/A
N/A
Global SEO
N/A
N/A
SEO Platform & Account Management (2)
50%
5.0
Multi-domain support
100%
10.0
Integration with web analytics tools
N/A
N/A
  • We did not any process in terms of reporting on ROI in regards to SEO, but we only paid a very small monthly charge so it was a no-brainer to use it. It definitely helped our business.
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