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AWeber

AWeber

Overview

What is AWeber?

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

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Recent Reviews

TrustRadius Insights

AWeber is a versatile email marketing platform that is widely used by marketing agencies, businesses, and individuals to manage their …
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Popular Features

View all 17 features
  • Standard reports (31)
    8.6
    86%
  • WYSIWYG email editor (30)
    8.5
    85%
  • List management (31)
    7.9
    79%
  • Email deliverability reporting (31)
    7.8
    78%
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Pricing

View all pricing

AWeber Free

$0

Cloud
Up to 500 subscribers & 3,000 email sends per month

AWeber Lite

$14.99

Cloud
per month

AWeber Plus

$29.99

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.aweber.com/pricing.htm

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Aweber Special Characters Remover Wordpress Plugin DEMO

YouTube

SendShark Autoresponder Review & Demo Better than Aweber and Getresponse

YouTube

My Aweber Review and Demo - An Honest Review From Long-Time User

YouTube

NeoMail Review, Bonuses, Demo: Stop Wasting Thousands Of Dollars On Aweber, GetResponse, Forever

YouTube

AWeber Crash Course Review & Demo

YouTube

Aweber Landing Page Builder (2021 step-by-step Demo)

YouTube
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

7.6
Avg 8.2

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

8.3
Avg 7.9

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

7.7
Avg 8.5
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Product Details

What is AWeber?

AWeber is a provider of small business email marketing and landing page solutions. Founded in 1998, AWeber boasts over 20 years of success helping more than one million customers around the world reliably connect with their prospects and customers through email marketing.

Along with its 24/7 US-based customer support, AWeber aims to deliver the ability to quickly load and manage contacts, send amazing emails, build landing pages, send instant web push notifications, and analyze results without having to be a tech whiz.

AWeber works with more than 1,000 partner software solutions, allowing customers to integrate with the apps and services they rely on.

A privately-held company, AWeber is a remote-first team with employees based throughout the United States.

AWeber Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Custom reports

Pre-Send Testing Features

  • Supported: URL Validation
  • Supported: Link Tracking
  • Supported: Image Validation
  • Supported: Inbox Display
  • Supported: Spam Testing
  • Supported: Email Previews
  • Supported: Email Version Control

Additional Features

  • Supported: Subscriber segmentation
  • Supported: AMP for Email support
  • Supported: Email authentication (custom DKIM and SPF)
  • Supported: Web Push Notifications
  • Supported: Automatic Intelligent Email Template Builder
  • Supported: Landing Page Builder
  • Supported: Ecommerce Solution
  • Supported: Email Automation
  • Supported: Drag & Drop Editor
  • Supported: Pre-Built Email Templates
  • Supported: Pre-Built Landing Page Templates
  • Supported: RSS to Email
  • Supported: Email Split Testing
  • Supported: Behavioral Automation
  • Supported: Facebook Pixel Tracking
  • Supported: Sign Up Form Builder

AWeber Screenshots

Screenshot of Email marketing tools to run email marketing programs.Screenshot of Can automatically deliver a sequence of messages to new subscribers with autoresponders.Screenshot of The Canva direct integration feature can be used to create emails.Screenshot of Professional email newsletters can be created and sent in a matter of minutes with a drag-and-drop editor.Screenshot of Responsive landing pages.Screenshot of Sign up forms to build lists.Screenshot of Tracks email and sales performance.Screenshot of Split tests emails for optimal performance.Screenshot of Automates emails with Campaigns, tags, and automations.Screenshot of Payments can be collected with AWeber's Ecommerce Solution.Screenshot of 100s of integrations.

AWeber Video

A tour of AWeber, showing how to set up a list, build landing pages and sign up forms to collect subscribers, create and send emails, and build automated campaigns.

AWeber Integrations

AWeber Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

AWeber is an email marketing and automation solution. It provides support for mobile-friendly HTML email newsletters, autoresponder campaigns, subscriber segmentation and management, RSS-to-email features, signup forms for websites or blogs, and more.

Mailchimp, Constant Contact, and MailerLite are common alternatives for AWeber.

Reviewers rate Dashboards and Triggered drip sequences highest, with a score of 8.7.

The most common users of AWeber are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(99)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

AWeber is a versatile email marketing platform that is widely used by marketing agencies, businesses, and individuals to manage their mailing lists, send newsletters, and track the performance of their email campaigns. It offers a range of features that allow companies of any size to nurture customer relationships and provide value through publishing. With AWeber, businesses can easily build lists, contact leads, and deliver follow-ups and broadcasts. By doing so, they can capture the most from their email marketing campaigns and have a simple solution for their email outreach needs.

One key use case of AWeber is its ability to help businesses manage and automate subscriptions, especially in compliance with GDPR regulations. With AWeber, companies can seamlessly handle their subscribers and segment leads for targeted email campaigns. Additionally, it integrates with Lead Pages to capture opt-ins for lead magnets on landing pages. This not only streamlines the process of collecting email sign-ups but also ensures that businesses are complying with data protection regulations.

Another valuable use case of AWeber is its effectiveness in sending out newsletters and engaging with customers. Many users rely on AWeber to send out regular newsletters to their subscribers, which helps them stay connected with their audience and keep them informed about updates, promotions, or new products. AWeber's easy-to-use interface allows users to create visually appealing newsletters and choose from various channels such as blog posts, live shows, or podcasts to reach new customers. Moreover, AWeber enables users to analyze campaign results and track email opens, solving the problem of determining the best time to send emails and ensuring effective communication with recipients.

Furthermore, AWeber proves valuable in building relationships with customers through blogging and mentoring. Users can provide value by sharing informative blog posts or offering mentoring sessions through email campaigns. Additionally, AWeber allows users to send out surveys to gather feedback from their audience. By using AWeber for these purposes, businesses improve communication with clients, increase productivity, and ultimately generate sales.

Moreover, AWeber is a preferred choice for freelance designers and consultants to manage their email lists. They can effortlessly create autoresponder series and synchronize email addresses, allowing them to efficiently communicate with their subscribers. AWeber also supports behavior-based campaigns, monthly newsletters, and ad-hoc campaigns in both B2B and B2C communication. This versatility makes it a suitable solution for various marketing needs.

Another important use case of AWeber is in affiliate marketing. It is widely used by digital marketers for addressing different business problems such as building and maintaining subscriber lists, creating targeted email campaigns, and tracking campaign performance. AWeber provides reporting and analytics tools specifically designed for affiliate marketers to make data-driven decisions about future campaigns. Whether it's individual affiliates promoting products or large affiliate networks managing multiple campaigns, AWeber is a trusted platform in the affiliate marketing industry.

In addition to the aforementioned use cases, AWeber serves as a valuable tool for training and management consulting companies. These organizations utilize AWeber to send out weekly blog updates and periodic campaigns like webinar registrations. The platform's ease of use makes it straightforward to build opt-in subscriber lists, segment those lists, and encourage subscribers to take additional actions. With AWeber, training and management consulting companies can effectively stay in contact with their audience while promoting their services through newsletters.

Furthermore, AWeber finds applications across various sectors such as universities, marketing departments, and digital agencies. It enables universities to communicate important information and events to students through email, managing mailing lists in compliance with regulations like providing an unsubscribe option. Marketing departments leverage AWeber's automation features for user acquisition and retention efforts, allowing them to focus on higher-level strategic tasks. Digital agencies benefit from AWeber's automation capabilities and the ability to schedule email campaigns in advance, streamlining their email marketing efforts.

Overall, AWeber proves to be a reliable and user-friendly email marketing system used by a range of users including solo-preneurs, marketing agencies, businesses of all sizes, universities, and affiliate marketers. Its array of features helps businesses connect with their audience easily, automate their email marketing processes efficiently, and track the success of their campaigns accurately.

Intuitive User Interface: AWeber's intuitive user interface has been praised by many users, making it easy for them to navigate and utilize the platform effectively. Some users have mentioned this as a key advantage.

Helpful Customer Support: AWeber's customer support is highly regarded, with knowledgeable and pleasant representatives providing valuable assistance. Users appreciate the prompt and helpful responses they receive when seeking support or guidance. Several reviewers have highlighted this aspect of AWeber.

Effective Email Tracking: Many users appreciate AWeber's email tracking features that allow them to easily identify who has opened emails and who hasn't. This feature enables users to send targeted emails to specific segments of their mailing lists, resulting in more effective communication with their subscribers. A significant number of reviewers have specifically mentioned this benefit.

Unsophisticated Automation Features: Several users have expressed dissatisfaction with the automation features of AWeber, particularly in terms of tags and triggers. Users feel that the software lacks sophistication in this area, making it difficult to create customized and efficient automated campaigns.

Limited Customization Options: Users have experienced limited flexibility in customizing certain features of AWeber, specifically elements in their emails. Some users find it challenging to tailor their emails according to their branding or specific requirements, leading to a lack of customization options.

Lack of Advanced Reporting and Analytics: There is a desire among users for more in-depth reporting and analytics capabilities within AWeber. Several users have mentioned that the current reporting features are not comprehensive enough, hindering their ability to gain actionable insights from their email campaigns.

Based on user reviews, Aweber has the following common recommendations:

  1. Try Aweber to see if it fits your needs and budget. Users suggest testing the platform first before making a decision, especially if you have a small business and are just starting with email marketing.

  2. Take advantage of Aweber's customer support and tutorials. Many users recommend utilizing Aweber's customer support and tutorials to get started and navigate the platform effectively. They highlight the importance of being patient while getting started and setting aside enough time to learn.

  3. Consider alternatives and compare value for cost. Reviewers suggest comparing Aweber with other email marketing tools to ensure you are getting the best value for your investment. They advise exploring other options if you're not fully satisfied with Aweber's functionalities.

Overall, users acknowledge that Aweber is a solid choice for robust email marketing platforms, particularly for small businesses. However, they also emphasize the importance of trying it out first and considering your specific needs and budget before making a final decision.

Attribute Ratings

Reviews

(1-3 of 3)
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Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use it across the whole organization, for marketing, creating meaningful connections with prospects and existing customers, and to generate sales. It solves the problem of engagement, connection, outreach, and marketing. The platform is versatile enough to carry the weight of multiple tasks across most of our customer relationship needs. We've been very pleased with it from the start.
  • AWeber keeps its platform updated to include tools for engagement in multiple ways, which is a huge bonus for us in customer relationship management.
  • Their customer service is top-notch and unbeatable. Their staff is well trained, courteous, and available when we need them. If we need something off-hours, their help resources and tutorials are easy to follow and almost always cover the problem we are trying to solve. We always feel supported and encouraged to perform at highest standards with AWeber behind us.
  • If I had a wishlist, I'd ask for 24/7 phone support; but honestly, even without that, their customer support has been well thought out and gives us most of what we need.
  • When they upgrade their platforms (which is frequent, because of the rapid changes in technology) it sometimes becomes difficult to learn how to use the things that are new. All told, though, I'd rather they keep adding to their resources for us even if it means a steeper learning curve in how to integrate and use the new tools. The tradeoff is worth it.
AWeber is great for small to medium-size businesses or startups, who need a robust customer relationship management system for lead generation, warming up prospects, educating buyers and prospects about the benefits and features of products and services, and to maintain healthy connections with current customers and target markets. Situations, where AWeber might not be well suited, could be for managing extremely large databases that are using media such as video and online delivery of information products, such as webinars and telesummits.
  • AWeber has helped us grow our lists, establish credibility, and deliver great response as we grow our product and service offerings. We could not have done it without them.
Email & Online Marketing (5)
96%
9.6
WYSIWYG email editor
90%
9.0
Mobile optimization
90%
9.0
Email deliverability reporting
100%
10.0
List management
100%
10.0
Triggered drip sequences
100%
10.0
Reporting & Analytics (3)
90%
9.0
Dashboards
90%
9.0
Standard reports
90%
9.0
Custom reports
90%
9.0
Pre-Send Testing
N/A
N/A
AWeber costs more but delivers better.
Score 4 out of 10
Vetted Review
Verified User
Incentivized
We currently use Aweber in our marketing department exclusively to help automate our user acquisition and retention efforts. It helps us free up our bandwidth by automating tasks that would otherwise be done manually by an associate spending a few hours a week. The reports we export are easy to set up and easily actionable upon by higher levels of management.
  • Great and effective marketing automation makes your strategy more efficient
  • Form templates make building emails so much more simpler without having to know coding
  • Great and reliable deliverability rates for your promo and newsletters
  • Could use some additional tutorials for advanced usage of aweber
  • Lacking some of the filters for targeting email lists by geographical areas ie zip code or dma
  • Has a bit of a learning curve in order to fully implement the full offering of the solution
Aweber excels at email marketing in addition to the built-in solutions it offers such as automated marketing. This makes it perfect for all the triggered emails you need to create for various situations such as e-commerce abandoned cart emails to retain customers and improve your overall revenue. You'll have to review how you'd use the solution.
  • Saved bandwidth and man hours
  • Improved ROI via trigger emails and automated solution
  • Increased customer retention via engagement campaigns
Email & Online Marketing (5)
66%
6.6
WYSIWYG email editor
70%
7.0
Mobile optimization
40%
4.0
Email deliverability reporting
90%
9.0
List management
80%
8.0
Triggered drip sequences
50%
5.0
Reporting & Analytics (3)
76.66666666666667%
7.7
Dashboards
70%
7.0
Standard reports
80%
8.0
Custom reports
80%
8.0
Pre-Send Testing
N/A
N/A
It is easier of a solution to work with when compared to other alternatives such as SendinBlue or MailChimp. Ultimately what I valued is the deliverability and quality to be able to deliver our emails. If you are seeking a more robust enterprise-level solution I would then suggest Bronto's marketing solution.
Nicole Steen, M.A. | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Incentivized
We use it to create sign up forms and email campaigns. It allows us to send targeted emails and analyze campaign results which we can then use to enhance and improve our subsequent campaigns. Its interface is a bit outdated and the design options are too. It works well, though but probably not worth the price, given there are so many other email management software available.
  • Email segmentation - helpful for sending more targeted campaigns
  • Drag and drop email builder - standard interface, not bells and whistles, good for those who like it simple
  • Design options - very limited here, nothing like Constant Contact or MailChimp
  • User interface - the way the lists are separated is a bit unintuitive, having to remember to change the list you are in before creating an email was tough
It is well suited for bare bones type of people who don't need advanced design options. It is not suited for people who are not technologically savvy as the interface is not intuitive which can increase the learning curve.
  • Helped keep track of campaign analytics
  • Enabled me to collect email address through sign up forms
Email & Online Marketing (5)
48%
4.8
WYSIWYG email editor
50%
5.0
Mobile optimization
40%
4.0
Email deliverability reporting
90%
9.0
List management
60%
6.0
Triggered drip sequences
N/A
N/A
Reporting & Analytics (3)
26.666666666666664%
2.7
Dashboards
40%
4.0
Standard reports
40%
4.0
Custom reports
N/A
N/A
Pre-Send Testing
N/A
N/A
It is less expensive than Constant Contact but more expensive than MailChimp. We ended up recently switching to Kajabi because it integrates landing pages. Constant Contact and MailChimp both have easier user interfaces and better design options.
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