Basis Pricing

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Basis Pricing Overview


What is Basis?

Basis from Basis Global Technologies (formerly Centro) is a programmatic ad buying platform supporting digital advertising buying and placement across varying channels. Since the acquisition of SiteScout the platform also contains technology from the SiteScout AdServer.


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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  • No setup fee

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Basis Alternatives Pricing

The following is a quick overview of editions offered by other Ad Serving & Retargeting Platforms


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Skai (formerly Kenshoo)

What is Skai (formerly Kenshoo)?

Kenshoo Infinity Suite is a cross-channel advertising solution for search marketing, social media and online advertising. The product aims to give advertisers and agencies the control and automation needed to make better investment decisions across search marketing and online advertising.


What is Taboola?

Taboola is a native advertising platform from the company of the same name in New York for publishing "recommended" content in a variety of popularly visited news sites and spaces. Taboola is partnered with many publishers (the Atlantic, Tribune, MailOnline, Business Insider, etc.).

Basis Pricing-Related Quotes

Related Quote from Seth Mariscal

platform is very easy to learn Access to great inventory Very competitive pricing … large. If you aren't running enough programmatic campaigns to justify the cost of basis, then it would be hard to make the recommendation to learn the platform

Related Quote from Kimberly Smith

Great coverage in the USA. You can acquire users at very cheap CPAs with low CPMs as well Not enough supply on Tier2 countries. If you want

Related Quote from Gabriela Band

Their fees are low, so that is ROI positive. CTRs are low, impacting our margins in

Related Quote from Brendan McInerney

Fraud Protection, and superior targeting methodologies. Basis has been more cost-effective than running with DV360. Though we still need to utilize DCM, Basis … Fraud Protection, and superior targeting methodologies. Basis has been more cost-effective than running with DV360. Though we still need to utilize DCM, Basis … is fantastic. Always willing to educate our team and…

Related Quote from Cody Wright

competitive bid rate allows us to provide a lot of added-value to clients without dramatically increasing the cost they incur. The team is friendly, helpful, and … result in lagging campaign metrics that must be made up later, often at the cost of performance. More predictive tools / the ability to stop a campaign from … evaluated Beeswax. Pocketmath and Basis are roughly th…

Related Quote from Christopher Penn

Pricing is somewhat opaque, especially ad network costs The creative approval process … staff without training created overly expensive campaigns … The primary reason for an agency or an SMB to use Basis is cost -- unlike other platforms which are

Related Quote from Megan Schutz

clients can use this option though). I'd also like if there wasn't an extra charge for using our own customer lists (email, device ID, etc).

Related Quote from Dallas Keefe

Price Product Features Vendor Reputation Positive Sales Experience with the Vendor

Related Quote from Verified User

thousands of available placements. Low cost - Our cost was comparable to Google AdWords, which is very affordable on both a CPC and CPM basis. Targeting … SiteScout as one of many self-serve ad platforms to test the usability and cost of each. We serve display ads through the SiteScout pla…