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Bazaarvoice

Bazaarvoice

Overview

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content can increase…

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Learn from top reviewers

A must-have for websites - DTCs or non-DTCs, both

Rating: 10 out of 10
October 31, 2023
IncentivizedVetted ReviewVerified User
We use Bazaarvoice for our ratings and review module on our website. One of the issues is that we want to collect reviews from multiple touchpoints and it is difficult to aggr...
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Verified user
Manager
Bazaarvoice1 year of experience

The voice of the market, loud and clear

Rating: 9 out of 10
July 25, 2022
IncentivizedVetted ReviewVerified User
Driving purchase is of course one of the most important parts of any business. By helping create an array of customer engagement with ratings and reviews, questions and answer...
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Verified user
Supervisor
Bazaarvoice1 year of experience

fastest way to be credible.

Rating: 8 out of 10
July 20, 2022
IncentivizedVetted ReviewVerified User
Generation of reviews syndication of reviews reverses syndication of reviews.
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Verified user
Manager
Bazaarvoice2 years of experience

Review Consolidator and Time-Saver, the Bazaarvoice Platform

Rating: 9 out of 10
July 20, 2022
IncentivizedVetted ReviewVerified User
We use Bazaarvoice to moderate and syndicate reviews on our website. We want to provide a reliable venue for consumer feedback and to be open and honest about receiving and di...
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Verified user
Manager
Bazaarvoice3 years of experience

Reliable Ratings & Reviews Platform!

Rating: 7 out of 10
July 20, 2022
IncentivizedVetted ReviewVerified User
We leveraged Bazaarvoice for their Ratings and Reviews platform, including the Connections product. These tools helped us integrate consumer reviews throughout our website as ...
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Verified user
Manager
Bazaarvoice4 years of experience

Easy to use and functional tool

Rating: 9 out of 10
July 19, 2022
IncentivizedVetted ReviewVerified User
Bazaarvoice is used within our business for our ratings and reviews. It has allowed us to improve our product listings with real-life reviews from previous customers. It allow...
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Verified user
Employee
Bazaarvoice2 years of experience

Excellent customer experience!

Rating: 10 out of 10
July 19, 2022
IncentivizedVetted ReviewVerified User
We used Bazaarvoice at Astral Brands for a influencer/consumer product gifting earlier this year for the relaunch of our bestselling product. We were trying to expand our cust...
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Verified user
Manager
Bazaarvoice1 year of experience

A value for its price!

Rating: 7 out of 10
July 7, 2022
IncentivizedVetted ReviewVerified User
I currently use the portal and the insights section of the bazaar voice. It is a very quick , comprehensive and easy to use tool and provides up to date information.The platfo...
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Verified user
Consultant
Bazaarvoice2 years of experience

Bazaarvoice Platform Review

Rating: 10 out of 10
July 3, 2020
IncentivizedVetted ReviewVerified User
We are using Bazaarvoice for review moderation and syndication, and we are using it on our own web page. We wanted to have a trustworthy platform for reviews and to be transpa...
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Verified user
General Manager
Bazaarvoice1 year of experience

Bazaarvoice Platform: Review Aggregator and Time Saver

Rating: 8 out of 10
July 2, 2020
IncentivizedVetted ReviewVerified User
Our team uses Bazaarvoice Platform to respond to reviews for our products that are left on retail websites. We are able to respond to reviews from multiple retailers using jus...
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Bryan Nye
Employee - Marketing
Digital Media Analyst
Dell
Bazaarvoice3 years of experience

Great platform to boost conversion and very attentive support!

Rating: 8 out of 10
November 21, 2019
IncentivizedVetted ReviewVerified User
Bazaarvoice is used by our e-commerce team who use it on two levels: ratings and reviews and user generated content. We know that having reviews on products helps to increase...
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rachel woolnough
Administrative Assistant - Research & Development
Ecommerce Trading Assistant
Boux Avenue
Bazaarvoice1 year of experience

A must-have tool for a successful business

Rating: 10 out of 10
October 30, 2019
IncentivizedVetted ReviewVerified User
We use BV Conversations for Ratings & Reviews, Questions & Answers via API. The reviews portion is used by a specific department (my team) and the Q&A portion is u...
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Ephraim Mandel
Supervisor - Marketing
Customer Engagement Supervisor
B&H Photo
Bazaarvoice2 years of experience

Bazaarvoice Conversations helps you understand and see what customers need to know

Rating: 9 out of 10
October 22, 2019
IncentivizedVetted ReviewVerified User
We currently use Bazaarvoice Conversations within our Marketing Department, but the information is shared between the Customer Service and Product Development Teams when issue...
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Verified user
Manager
Bazaarvoice5 years of experience

Bazaarvoice Conversations is a Great Choice for Reviews and Q&A

Rating: 8 out of 10
October 9, 2019
IncentivizedVetted ReviewVerified User
Bazaarvoice Conversations is being used as one of our feedback channels for our product development team and web team, a touch point for our customer experience team, and a to...
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Christopher Payne
Employee - Information Technology
Front End Developer
Rocky Brands, Inc.
Bazaarvoice4 years of experience

Great for Beginners

Rating: 6 out of 10
October 8, 2019
IncentivizedVetted ReviewVerified User
It is currently being used by our social media department. We use Bazaarvoice Conversations for product reviews where we can see what customers are saying about certain items....
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Nolan Sweeney
Advisor - Customer Service
Social Media Representative
Kohl's
Bazaarvoice2 years of experience
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Reviewer Pros & Cons

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Verified User
Manager in Information Technology
Retail Company, 10,001+ employees
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Pricing

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Bazaarvoice

Bazaarvoice

N/A
Unavailable

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

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Product Demos

Bazaarvoice Ad - Voice Demo

YouTube
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Product Details

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content can increase sales and build brand loyalty.

Within the platform, the vendor provides seven core modules:
  • Ratings & Reviews
  • Questions & Answers
  • Sampling
  • Connections
  • Curations
  • Insights
  • Brand Edge

Bazaarvoice Features

  • Supported: Ratings and Reviews - Gather and publish opinions about your product or service. You can send customers post-interaction email messages so they can easily access your review submission page. In addition, you can solicit and publish reviews about your company via Google seller ratings. Use BVSEO to boost your rating pages' presence on search engines. Analyze your transaction and conversion data with the ROI beacon.
  • Supported: Questions and Answers - Help your potential customers make buying decisions by responding to and publishing inquiries about the products you offer. You can also use crowdsourced answers to manage responses about basic information.
  • Supported: Seller Ratings - Gather and publish opinions about your service that are in turn displayed on your Google AdWords ads to increase click-through rates and drive more qualified traffic from paid search.
  • Supported: Moderation
  • Supported: Fraud detection and Protection
  • Supported: ROI Measurement

Bazaarvoice Video

Bazaarvoice Integrations

Bazaarvoice Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone
Supported LanguagesArabic, Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English (Aus), Estonian, Finnish, French, German, Greek, Hebrew, Hungarian, Icelandic, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, UK English, Ukrainian, US English, Vietnamese
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Comparisons

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Reviews and Ratings

(75)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Bazaarvoice is a versatile software that serves various use cases across different teams and departments within businesses. Customers utilize the platform to provide feedback through ratings and reviews, influencing purchasing decisions for potential buyers. By responding to reviews and questions, businesses can educate consumers and address any product-related issues or concerns. This not only helps to build trust among potential customers but also provides valuable insights for product development teams, web teams, and customer experience teams to improve offerings and enhance the website experience.

The software also simplifies the management of multiple accounts by allowing businesses to access and group customer feedback and concerns in one place. It aids in increasing conversion rates by showcasing user-generated content that helps customers understand product size and fit. Digital marketing and sales teams can actively engage with customers, understand their requirements, and improve overall brand perception and products. Additionally, Bazaarvoice provides comprehensive reports on product ratings and reviews, which can be used for regular reporting as well as addressing any product safety concerns. Overall, Bazaarvoice serves as a central hub for monitoring customer engagement, gaining deeper insights into customer satisfaction, and ensuring the best possible customer service experience.

Reporting Capabilities: Users have consistently praised Bazaarvoice's reporting capabilities, with several reviewers stating that they found the reporting system to be comprehensive and user-friendly. They appreciate the wide range of pre-built dashboards and alerts available, which allow them to easily access any piece of data they need at any time.

Customizable Review Forms: Many users have highlighted the flexibility that Bazaarvoice offers in customizing the product review form. They find it easy to tailor the form to the specific type of product being reviewed, enhancing the overall user experience. This feature allows users to gather relevant information and provide a personalized experience for their customers.

Post-Interaction Email: Bazaarvoice's post-interaction email feature has been highly appreciated by users. These emails effectively encourage customers to leave reviews, driving them back to the site and generating valuable user-generated content. The marketing team also benefits from using these reviews for social posts and email blasts, further demonstrating the value of this feature.

Extra Questions and Ratings: Some users have found that the Bazaarvoice implementation includes too many extra questions and ratings, leading to an overwhelming review process.

Lack of A/B Testing: Customers have expressed frustration with the lack of A/B testing in Bazaarvoice, making it difficult for them to optimize the implementation and find a balance between asking for more information and overwhelming reviewers.

Limited Customization Options: Users have requested more flexibility in customizing the product review invitation email and choosing which system emails are turned on or off.

Based on user reviews, users recommend the following for BazaarVoice:

  • Test drive all competitors to get a true sense of their robustness.
  • Have an internal process in place for managing product information.
  • Conduct thorough research and negotiate terms before purchasing.
  • Appreciate the support provided by BV and find their platform user-friendly.
  • Use user-generated content (UGC) for social calendar planning and connecting with end-users.
  • Explore all options available and ensure that the product feed is up to date.
  • Challenge the BV team to be a strategic partner.
  • Consider PowerReviews as an alternative.
  • Improve customer service.

For Curalate, users recommend:

  • Utilize Curalate to meet trending social media needs.
  • Appreciate their exceptional customer support.

And for Influenster, users suggest:

  • Use Influenster for micro-influencer engagement.
  • Regular catch-ups with the account manager optimize review coverage and quality.
  • Incorporate reviews into marketing campaigns to boost conversions.

Reviews

(1-6 of 6)
Companies can't remove reviews or game the system. Here's why

A must-have for websites - DTCs or non-DTCs, both

Rating: 10 out of 10
Incentivized
October 31, 2023
Verified User
Vetted Review
Verified User
Bazaarvoice
1 year of experience
Use Cases and Deployment Scope
We use Bazaarvoice for our ratings and review module on our website. One of the issues is that we want to collect reviews from multiple touchpoints and it is difficult to aggregate that, but Bazaarvoice syndication options are best-in-class and hence we switched to Bazaarvoice.
Pros and Cons
  • Plenty of options to customize UI
  • Easy process of syndication
  • Ensures data veracity
  • Quick support from the team
Likelihood to Recommend
Well suited on websites and DTC touchpoints where you are dealing with brand responses. Social commerce module, even though I haven't used it, sounds promising and we will try at some point.

Great for product based companies looking to take touchpoints to the next level

Rating: 7 out of 10
Incentivized
July 31, 2019
MW
Meredith Walter
Web Analyst
Stanley Black & Decker, Inc. (Information Technology and Services, 10,001+ employees)
Vetted Review
Verified User
Bazaarvoice
2 years of experience
View profile
Use Cases and Deployment Scope
Bazaarvoice is being used at our organization to gain deeper insights into our customer satisfaction with our products, measure overall customer sentiment, and identify areas of improvement within our brand and products.
Pros and Cons
  • Bazaarvoice does a great job of integrating with our sites and their designs
  • Bazaarvoice does a great job of communicating with their customers - lots of support available
  • Bazaarvoice has done a good job of kicking off some deeper analytics for our organization
Likelihood to Recommend
Bazaarvoice is great for larger retailers who need to display ratings and reviews on their site. There are also tons of other features that BV offers that our company can't take advantage of since we don't sell directly online. If we did, there'd be even more benefit available to us. Companies who are looking to connect with their customers from purchase to reviews - this is a great tool for you.

Engage your customers with Bazaarvoice Conversations and improve your products

Rating: 9 out of 10
Incentivized
June 27, 2019
VC
Vaibhav Choksi
Senior Product Manger, Digital Commerce
Dell Technologies (Computer Hardware, 51-200 employees)
Vetted Review
Verified User
Bazaarvoice
3 years of experience
View profile
Use Cases and Deployment Scope
Bazaarvoice Conversations is used by the digital marketing and digital sales teams to better engage customers by understanding their reviews, requirements and issues they face. Moreover, it also allows you to interact with your customers for better engage them, build the brand and improve products. These capabilities help you build the brand and improve revenue as well.
Pros and Cons
  • Bazaarvoice Conversations easily integrates post purchase emails hosted by Bazaarvoice
  • The config hub makes it really easy to set up quickly for the non technical team without a need of the developer team
  • It allows non-technical staff to convert the design to copy within the application user interface
Likelihood to Recommend
Bazaarvoice Conversations is a great platform to better engage your customers by not only understanding reviews but also interacting with them. The limitation is that it does not allow a 360 degree viewpoints by integrating reports from other Bazaarvoice products and other review platforms.

Effective Reviews - Difficult Account Integration

Rating: 7 out of 10
Incentivized
March 07, 2018
Verified User
Vetted Review
Verified User
Bazaarvoice
1 year of experience
Use Cases and Deployment Scope
Bazaarvoice Conversations is being used across a few different areas of the business. We moved to it from PowerReviews to simplify our vendors across the organization. It does not solve anything new that PowerReviews did not, other than reducing contract totals.
Pros and Cons
  • UI is fairly intuitive.
  • Allows for customization of design to copy within the interface, which is nice for non-technical users of the tool.
  • Visually, it is about as attractive as other leading review vendors.
Likelihood to Recommend
It does the job. I haven't noticed anything beyond special that it is doing versus our past vendor. The score would be higher though if we had a smoother integration.

Good, not great. At once successful and flawed.

Rating: 5 out of 10
Incentivized
August 04, 2017
JP
Joshua P. Kennedy
Community Manager
Garmin International (Consumer Electronics, 10,001+ employees)
Vetted Review
Verified User
Bazaarvoice
2 years of experience
View profile
Use Cases and Deployment Scope

As many companies (especially those in the tech industry) are aware, many critical reviews can be attributed to product misuse or misinformation. Responding to reviews (and questions, for a more proactive approach) helps solve that by educating consumers who overlooked a feature they claim is missing or who simply don't want to use an owner's manual.

But responding to reviews is just as beneficial to potential customers as it is to the customers you're technically replying to. People shopping around for products frequently read through critical reviews to see where products fall short. Seeing a branded presence shows that you care as a company, but it also allows you to clear up misconceptions. Potential buyers have the opportunity to weigh other customers' complaints against the company response, which can mean the difference between a new purchase and a lost sale.

We've seen many product reviews upgraded after we respond. Users really appreciate that we are monitoring and educating.

Pros and Cons
  • My company's products are sold by a huge range of retailers/dealers, and we've long recognized the value of having a presence in product reviews. Bazaarvoice's format makes responding to product reviews a much simpler and more efficient process. Reviews are fed to you in a work list, so you don't have to visit each retailer's website to respond.
  • Branded responses to reviews (and product questions) also makes them standout so customers looking for the most informed response can quickly spot it.
  • BV's support path (Spark) is a good resource, though it does make the process feel a bit impersonal. That said, as impersonal as your support tickets begin, it's great to see exactly what progress has been made and all the communication you've received about the issue.
Likelihood to Recommend
Bazaarvoice Conversations is really well-suited for when you have a wide variety of products that you need to keep track of. If you just have one or two products that you sell per retailer site, it may not be as valuable because a quick check on the retailer sites will tell you all you need to know. But if you have dozens or more products where checking each one can be tedious, then this is a great option and saves a lot of time.

PowerReviews/Bazaarvoice partnership has been less than stellar

Rating: 5 out of 10
May 09, 2014
GP
Gina Perez
Director of E-Commerce
Team Express Distributing (Internet, 201-500 employees)
Vetted Review
Verified User
Bazaarvoice
5 years of experience
Use Cases and Deployment Scope
We initially signed on with PowerReviews...then BV purchased PR. The transition was uneventful. We were told the 2 would combine the best features and everyone would benefit and transition to the new bigger better solution. That never happened. Now as of 2014, BV has sold PR. We are not sure how this will affect us.
Pros and Cons
  • We use reviews on site. Processes have good uptime, and there are no technical issues
Likelihood to Recommend
Seems like there are not a lot of solutions out there to compete and losing the historical data is a risk. So if you are ready to sign up....recognize the long term relationship.
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