Skip to main content
TrustRadius
Bazaarvoice

Bazaarvoice

Overview

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content can increase…

Read more

Learn from top reviewers

A must-have for websites - DTCs or non-DTCs, both

Rating: 10 out of 10
October 31, 2023
IncentivizedVetted ReviewVerified User
We use Bazaarvoice for our ratings and review module on our website. One of the issues is that we want to collect reviews from multiple touchpoints and it is difficult to aggr...
Continue reading
Verified user
Manager
Bazaarvoice1 year of experience

Bazaarvoice Platform: Review Aggregator and Time Saver

Rating: 8 out of 10
July 2, 2020
IncentivizedVetted ReviewVerified User
Our team uses Bazaarvoice Platform to respond to reviews for our products that are left on retail websites. We are able to respond to reviews from multiple retailers using jus...
Continue reading
Bryan Nye
Employee - Marketing
Digital Media Analyst
Dell
Bazaarvoice3 years of experience

Great platform to boost conversion and very attentive support!

Rating: 8 out of 10
November 21, 2019
IncentivizedVetted ReviewVerified User
Bazaarvoice is used by our e-commerce team who use it on two levels: ratings and reviews and user generated content. We know that having reviews on products helps to increase...
Continue reading
rachel woolnough
Administrative Assistant - Research & Development
Ecommerce Trading Assistant
Boux Avenue
Bazaarvoice1 year of experience

A must-have tool for a successful business

Rating: 10 out of 10
October 30, 2019
IncentivizedVetted ReviewVerified User
We use BV Conversations for Ratings & Reviews, Questions & Answers via API. The reviews portion is used by a specific department (my team) and the Q&A portion is u...
Continue reading
Ephraim Mandel
Supervisor - Marketing
Customer Engagement Supervisor
B&H Photo
Bazaarvoice2 years of experience

Bazaarvoice Conversations is a Great Choice for Reviews and Q&A

Rating: 8 out of 10
October 9, 2019
IncentivizedVetted ReviewVerified User
Bazaarvoice Conversations is being used as one of our feedback channels for our product development team and web team, a touch point for our customer experience team, and a to...
Continue reading
Christopher Payne
Employee - Information Technology
Front End Developer
Rocky Brands, Inc.
Bazaarvoice4 years of experience
Log in with LinkedIn to see content from your network
Return to navigation

Pricing

View all pricing
Bazaarvoice

Bazaarvoice

N/A
Unavailable

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

149 people also want pricing

Alternatives Pricing

Grade.us

Grade.us

$180
3 seats ($60 for additional seats)
What is Grade.us?

Grade.us allows businesses to generate, monitor, and market online reviews to increase the companies visibility in search, create and showcase social proof to build their reputation, and collect feedback to improve their customer experience. Create a Review Funnel Landing Page The review funnel…

LocalClarity

LocalClarity

$10
per month Location
What is LocalClarity?

LocalClarity offers national brands, franchises, and digital agencies of all sizes a scalable platform for local search listing and reputation management. The vendor states its differentiators include: "Live" direct spreadsheet management of listings. Users achieve visibility and control over…

Return to navigation

Product Demos

Bazaarvoice Ad - Voice Demo

YouTube
Return to navigation

Product Details

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content can increase sales and build brand loyalty.

Within the platform, the vendor provides seven core modules:
  • Ratings & Reviews
  • Questions & Answers
  • Sampling
  • Connections
  • Curations
  • Insights
  • Brand Edge

Bazaarvoice Features

  • Supported: Ratings and Reviews - Gather and publish opinions about your product or service. You can send customers post-interaction email messages so they can easily access your review submission page. In addition, you can solicit and publish reviews about your company via Google seller ratings. Use BVSEO to boost your rating pages' presence on search engines. Analyze your transaction and conversion data with the ROI beacon.
  • Supported: Questions and Answers - Help your potential customers make buying decisions by responding to and publishing inquiries about the products you offer. You can also use crowdsourced answers to manage responses about basic information.
  • Supported: Seller Ratings - Gather and publish opinions about your service that are in turn displayed on your Google AdWords ads to increase click-through rates and drive more qualified traffic from paid search.
  • Supported: Moderation
  • Supported: Fraud detection and Protection
  • Supported: ROI Measurement

Bazaarvoice Video

Bazaarvoice Integrations

Bazaarvoice Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone
Supported LanguagesArabic, Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English (Aus), Estonian, Finnish, French, German, Greek, Hebrew, Hungarian, Icelandic, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, UK English, Ukrainian, US English, Vietnamese
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews From Top Reviewers

View all reviews
(1-5 of 8)

Great platform to boost conversion and very attentive support!

Rating: 8 out of 10
Incentivized
November 21, 2019
rw
rachel woolnough
Ecommerce Trading Assistant
Boux Avenue (Retail, 51-200 employees)
Vetted Review
Verified User
Bazaarvoice
1 year of experience
Use Cases and Deployment Scope
Bazaarvoice is used by our e-commerce team who use it on two levels: ratings and reviews and user generated content.

We know that having reviews on products helps to increase conversion on a website and Bazaarvoice aids this process for us in making the start-to-end journey simple and quick for a customer to navigate.

In terms of curations it helps to showcase our products on everyday people who buy and enjoy our products which offers a relatable aspect to the site. Buying online, especially lingerie can be tricky to understand size and fit from a product image so having user content as an extra helps our customers understand what the products look like on different body shapes therefore increasing probability to purchase.
Pros
  • They make writing and submitting reviews so simple for the customer and are always improving the process in line with customers' behaviours i.e. inmail submission for phone users as the biggest device type.
  • Give detailed insights into your reviews and ratings with reports that can be auto generated and sent to relevant teams to highlight issues with products/common themes. This is useful as it eradicates the process of having to manually pull a report weekly which saves us time.
  • Insights from curations too, you can see how many interactions and impressions each post has to determine popularity which has helped us gauge more what the customer wants to see from us in terms of content.
Cons
  • The improvements made to the current platform are great however I feel there could be more frequent releases to update certain aspects of the platform that feel a little neglected. For example the process of uploading a photo to the site via curations is quite clunky for a customer and not able to be adjusted to be in line with the rest of the website. It would be great if this was more dynamic.
Likelihood to Recommend
BazaarVoice is great for us in terms of gaining plenty of reviews for our products as the purchase of lingerie can be tricky anyway, let alone purchasing online without being able to try the product on first. We really do see an effect on a product's conversion by whether it has good reviews/bad reviews/no reviews so customers really engage with them for us. Likewise having the curations aspect it gives further insight for the customer as to how the product may fit on them. We have also used UGC images in some of our emails and site content as they've been such good quality and the ability to tag product makes it easy for a customer to shop.

Social Media Curation Made Easy

Rating: 8 out of 10
Incentivized
November 18, 2018
Verified User
Analyst in Product Management
Sporting Goods Company, 501-1000 employees
Vetted Review
Verified User
Bazaarvoice
2 years of experience
Use Cases and Deployment Scope
Bazaarvoice Curations is currently being used by our marketing and creative teams. They use Curations to gather social media content that has been tagged with a specific hashtag as well as any content from some specific accounts that we have chosen. Our marketing team then picks the best content and displays it on a landing page on our site. This provides an opportunity for our customers to engage with our brand as well as for us to engage with our customers. We also have discussed monetizing the posts on our site by tagging the products in the images to link back to their product pages.
Pros
  • Bazaarvoice Curations makes it incredibly easy to pull in content from multiple social media platforms for us to review.
  • Once the content is pulled into the Curations dashboard, our marketing team can very easily scroll through all the images and decide which ones we would like to feature on our site.
  • Curations also makes it very easy to tag any of our products in the images. We are able to do this manually, but Bazaarvoice also offers the option of letting their team tag the products they see in our images.
Cons
  • Recently there were some changes to some of Facebook's policies. This has made pulling content from Instagram and Facebook a little more difficult than it was in the past. We now cannot send automated permission requests to customers as easily as we could before.
  • It can get a little confusing when you are managing many different content channels with different rule sets. Initially we had a very complicated set up and found the dashboard a little confusing to navigate, but we have since trimmed down the complexity and have had no problems.
  • Occasionally it can take much longer than expected to hear back from the support team.
Likelihood to Recommend
If you have a very active following on social media, it can be quite difficult to curate the content that is posted every day. We can get hundreds or thousands of posts about our brand a month which is impossible for our team to manage manually. Bazaarvoice Curations makes it incredibly easy to pull in relevant content that you can then use on your site or for marketing material.

If your social media following is a little smaller, you could probably manage content curation on your own or with a smaller or free tool.

Great for product based companies looking to take touchpoints to the next level

Rating: 7 out of 10
Incentivized
July 31, 2019
MW
Meredith Walter
Web Analyst
Stanley Black & Decker, Inc. (Information Technology and Services, 10,001+ employees)
Vetted Review
Verified User
Bazaarvoice
2 years of experience
View profile
Use Cases and Deployment Scope
Bazaarvoice is being used at our organization to gain deeper insights into our customer satisfaction with our products, measure overall customer sentiment, and identify areas of improvement within our brand and products.
Pros
  • Bazaarvoice does a great job of integrating with our sites and their designs
  • Bazaarvoice does a great job of communicating with their customers - lots of support available
  • Bazaarvoice has done a good job of kicking off some deeper analytics for our organization
Cons
  • Bazaarvoice's backend analytics and UI is overall clunky and confusing. There is a pretty steep learning curve. It needs to be updated.
  • The reporting on Bazaarvoice is also clunky. The export tool is confusing and not pretty. It needs to be updated.
  • Although we've got great technical support, I wish there was more "consulting" happening to help us understand how we can leverage the data we're collecting even more smartly than what we are.
Likelihood to Recommend
Bazaarvoice is great for larger retailers who need to display ratings and reviews on their site. There are also tons of other features that BV offers that our company can't take advantage of since we don't sell directly online. If we did, there'd be even more benefit available to us. Companies who are looking to connect with their customers from purchase to reviews - this is a great tool for you.

A must-have tool for a successful business

Rating: 10 out of 10
Incentivized
October 30, 2019
EM
Ephraim Mandel
Customer Engagement Supervisor
B&H Photo (Retail, 1001-5000 employees)
Vetted Review
Verified User
Bazaarvoice
2 years of experience
Use Cases and Deployment Scope
We use BV Conversations for Ratings & Reviews, Questions & Answers via API. The reviews portion is used by a specific department (my team) and the Q&A portion is used by multiple departments. The platform and all teams involved are both managed by me. It does address a problem, but rather allows us to better understand how the products we sell perform in our customers' hands. We gain insight into which products are good and which need improvements, and which should receive more of a focus. Reviews give the brands we work with a knowledge base of high performing products and where there's room for improvement. Q&A is a great place for brands and customers to engage with one another and for customers to get the answers they need.
Pros
  • Authenticity - They vet each and every piece of content that comes in and check it for fraud, spam, and other things to make sure your site is only populated with authentic content.
  • Support - BV provides top-notch support that is responsive, knowledgeable, and extremely helpful in ways we never thought possible from a partner. They constantly improve their platform and the reporting available as well.
  • Functionality - The platform is easy to use and very intuitive. The features it has and the capabilities it provides is unmatched by previous providers we've used.
Cons
  • Some of the reporting features are clunky and confusing, but they just updated that!
  • I wish Reviews and Q&A information could be exported at the same time and that CGC for both could be displayed in one view.
  • The fact that email addresses cannot be searched is frustrating.
Likelihood to Recommend
Any company that is serious about reviews and the veracity of content that's coming into their site should get Bazaarvoice Conversations immediately. There is no competition. BV hands down is the leader in this realm and is constantly improving capabilities. They acquire companies that will make great partners and this just increases the value they have to offer (AddStructure, Influenster, etc).

The software does what it says it will and comes with great customer service.

Rating: 10 out of 10
Incentivized
November 17, 2018
MW
Mindy Wilson
Ecommerce Sales Manager & Reviews Program Manager
Lifetime Products (Consumer Goods, 1001-5000 employees)
Vetted Review
Verified User
Bazaarvoice
3 years of experience
View profile
Use Cases and Deployment Scope
We are a manufacturer and sell to many retailers. We use this software to monitor reviews across multiple websites and our own. We also use the syndication option, and the Q&A manufacturer response option in Connections. BV as we call it internally is basically a hub where we can monitor and analyze our engagement with our vendors and customers to make sure they are getting the best customer service possible.
Pros
  • Reporting
  • Syndication
  • Customer Service
Cons
  • They are working on building their new support community. I think when the community get better the more vendors get involved in it.
Likelihood to Recommend
Great for .com and manufacturers who have multiple retailers they are working with and trying to get reviews and Q&A coordinated. Probably not a good investment if you have a smaller network or don't rely heavily on internet sales.
Return to navigation