Overview
What is Bloomreach Commerce Experience Cloud?
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they…
Bloomreach Commerce Experience Cloud enthusiast
Its easy to use, very intuitive. If offers lots of possibilities. The support team is a great!
Bloomreach Commerce Experience Cloud - best value for money
Bloomreach Commerce Experience Cloud and CRM
Not so frequent user of Bloomreach.
Bloomreach Commerce Experience Cloud is Powerful!
As a junior I can say that I can recommend Bloomreach Commerce Experience Cloud to every marketeer
Life would have been dificult if ....
Bloomreach Commerce Experience Cloud as an end-to-end CRM and Digital Marketing tool
Great omnichannel marketing tool
Bloomreach for the win!
Experience with Bloomreach Commerce Cloud.
Great to speed up your business/company!
Bloomreach with endless flexibility, great customer support and limitless personalization!
How Bloomreach Commerce Experience Cloud Differs From Its Competitors
Unified Customer Data
Bloomreach AI & Analytics
Bloomreach AI & Analytics
Bloomreach AI & Analytics
Unified Customer Data
Unified Customer Data
Unified Customer Data
Unified Customer Data
Unified Customer Data
Unified Customer Data
Unified Customer Data
Unified Customer Data
Unified Customer Data
Unified Customer Data
Time to Value
Unified Customer Data
Unified Customer Data
Unified Customer Data
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Unified Customer Data
Unified Customer Data
Time to Value
Unified Customer Data
Unified Customer Data
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Unified Customer Data
Unified Customer Data
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- API (75)7.979%
- A/B testing (51)7.878%
- Email deliverability reporting (52)7.676%
- Dashboards (53)7.575%
Reviewer Pros & Cons
Pricing
What is Bloomreach Commerce Experience Cloud?
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless…
Entry-level set up fee?
- Setup fee required
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Demos
Tour of Bloomreach Discovery
Tour of Bloomreach Engagement
Features
Email & Online Marketing
Using software to manage lists, send emails, automate email campaigns, and track results.
- 7.7WYSIWYG email editor(48) Ratings
Users can create html emails through a drag-and-drop interface, without html coding knowledge.
- 7.7Dynamic content(49) Ratings
Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).
- 7.4Ability to test dynamic content(48) Ratings
Users can test dynamic content prior to launching a campaign.
- 6.7Landing pages(22) Ratings
Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.
- 7.8A/B testing(51) Ratings
Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.
- 7.3Mobile optimization(41) Ratings
Users can easily optimize emails and landing pages for mobile devices.
- 7.6Email deliverability reporting(52) Ratings
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
- 7.1List management(41) Ratings
This involves creating, filtering, editing, merging and de-duping lists of contacts.
- 8.1Triggered drip sequences(35) Ratings
The software allows users to set up automatic / drip email campaigns triggered by certain events.
Lead Management
The process of tracking and managing prospective customers from lead generation to conversion.
- 8.1Lead nurturing automation(33) Ratings
Users can set up targeted drip email campaigns based on time intervals or prospect behavior, to automate the lead nurturing process and move them further down the sales funnel.
- 6.9Lead scoring and grading(33) Ratings
Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.
- 7.4Data quality management(36) Ratings
The software helps store, manage, and organize data around each lead, and avoid data problems such as duplicate contacts or non-standard formats.
- 7Automated sales alerts and tasks(16) Ratings
The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion.
Campaign Management
Users can schedule campaigns and/or events with reminders, announcements, etc.
- 7.1Calendaring(32) Ratings
The software helps users maintain a calendar of all marketing activities.
- 7.1Event/webinar marketing(23) Ratings
Users can streamline event marketing with features such as personalized invitations, registration, reminders and post-event follow-ups.
Social Media Marketing
Using social media networks to help amplify marketing endeavors.
- 7.5Social sharing and campaigns(26) Ratings
Users can incorporate social share buttons into campaigns to allow recipients to easily share content. Users can track shares as well.
- 6.8Social profile integration(16) Ratings
The software incorporates social profile data and social share histories to enhance segmentation and scoring of contacts.
Reporting & Analytics
Users can report on and analyze usage, performance, ROI, and/or other metrics of success.
- 7.5Dashboards(53) Ratings
Users can create, customize and share dashboards, which provide an overview of the most important metrics.
- 7.1Standard reports(50) Ratings
The software offers pre-built reports with metrics standard to the category.
- 7.5Custom reports(50) Ratings
Users can create custom reports.
Platform & Infrastructure
Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.
- 7.9API(75) Ratings
An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.
- 6.9Role-based workflow & approvals(36) Ratings
Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.
- 7.5Customizability(43) Ratings
Users can customize their instance with features like custom fields and custom objects.
- 7.2Integration with Salesforce.com(5) Ratings
The software can integrate with Salesforce.com bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.
- 7.3Integration with Microsoft Dynamics CRM(4) Ratings
The software can integrate with Microsoft Dynamics CRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.
- 7.5Integration with SugarCRM(3) Ratings
The software can integrate with SugarCRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.
- 7.4Third-party software integrations(25) Ratings
Integration functionality with third-party or in-house systems.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Bloomreach Commerce Experience Cloud?
Bloomreach Commerce Experience Cloud Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Lead Management Features
- Supported: Lead nurturing automation
- Supported: Lead scoring and grading
- Supported: Data quality management
- Supported: Automated sales alerts and tasks
Campaign Management Features
- Supported: Calendaring
- Supported: Event/webinar marketing
Social Media Marketing Features
- Supported: Social sharing and campaigns
- Supported: Social profile integration
Reporting & Analytics Features
- Supported: Dashboards
- Supported: Standard reports
- Supported: Custom reports
Platform & Infrastructure Features
- Supported: API
- Supported: Role-based workflow & approvals
- Supported: Customizability
- Supported: Integration with Salesforce.com
- Supported: Integration with Microsoft Dynamics CRM
- Supported: Integration with SugarCRM
- Supported: Third-party software integrations
Bloomreach Commerce Experience Cloud Screenshots
Bloomreach Commerce Experience Cloud Integrations
- Adform FLOW
- Amazon Redshift
- Amazon S3 (Simple Storage Service)
- Amazon S3 Glacier
- Amazon Simple Notification Service (SNS)
- AWS Lambda
- Bazaarvoice
- ChannelAdvisor
- commercetools
- DocuSign
- Dropbox
- Exact Online
- Google Ads
- Google Analytics
- Google BigQuery
- Google Cloud Storage
- Lightspeed eCom
- Lightspeed Retail
- Mailchimp
- Sinch Mailgun
- Mailchimp Transactional Email (Mandrill)
- Microsoft Dynamics 365
- Microsoft SQL Server
- MySQL
- Pipedrive
- PostgreSQL
- Salesforce Revenue Cloud
- SAP Business ByDesign
- RWS Language Cloud
- Brevo
- Shopify
- Shopify Plus
- Zapier
- Zoho Billing
- Salesforce Commerce Cloud
- BigCommerce
- MongoDB
- Mailjet
- Twilio Segment
- Freshdesk
- Trello
- Slack
- Shopware
- Google Translate
- allmysms
- EmailLabs
- SaleSphere
- WhatsApp, duplicate
- Amazon Alexa for Business
- Meta Business Suite
- Facebook Messenger
- Google Sheets
- Lionbridge Freeway Translation Platform
- Adobe Commerce (Magento Commerce)
- Azure SQL Database
- Microsoft Dynamics 365 Business Central
- OneDrive
- NetSuite ERP
- QuickBooks Online
- Oracle Marketing
- Sugar Sell (SugarCRM)
- Google Marketing Platform
- Salesforce Sales Cloud
- Google Cloud Pub/Sub
- SAP S/4HANA Cloud
- Smarty
- Oracle JD Edwards EnterpriseOne
- D&B Visitor Intelligence
- Sinch
- CM SMS Platform
- Sendsay
- UniOne Email API
- Amazon Seller Central
- AMQP
- Ebay
- EDIFACT
- OPENAPI
- Outlook
- SFTP
- SOAP
- WEBHOOKS
- REST API Client
Bloomreach Commerce Experience Cloud Competitors
- Adobe Marketing Cloud
- Emarsys
- Tealium Customer Data Hub
- Twilio Segment
- Optimove
- Dynamic Yield
- Acoustic Campaign
- mParticle
- Blueshift
- Insider Growth Management Platform (GMP)
- Magnolia
- Acquia Digital Experience Platform
- Klaviyo
- Braze
- Treasure Data
- Listrak
- Adobe Experience Platform
- Microsoft Dynamics 365
- Kentico Xperience
- Sitecore Experience Platform
- Salesforce Marketing Cloud
- Oracle Marketing
Bloomreach Commerce Experience Cloud Technical Details
Deployment Types | On-premise, Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Windows, Linux, Mac |
Mobile Application | No |
Supported Countries | US, UK, EMEA, DACH, CIS, CEE |
Supported Languages | Bengali, Bulgarian, Czech, Danish, German, Greek, Estonian, Finnish, French, Irish, Croatian, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Turkish, Ukrainian, Chinese (Simplified), Maltese |
Frequently Asked Questions
Bloomreach Commerce Experience Cloud Customer Size Distribution
Consumers | 5% |
---|---|
Small Businesses (1-50 employees) | 25% |
Mid-Size Companies (51-500 employees) | 47% |
Enterprises (more than 500 employees) | 23% |
Comparisons
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Reviews and Ratings
(253)Attribute Ratings
- 8.4Likelihood to Renew7 ratings
- 8.5Availability14 ratings
- 8.4Performance13 ratings
- 8.5Usability54 ratings
- 9Support Rating107 ratings
- 9.1Online Training2 ratings
- 7.8In-Person Training2 ratings
- 6.8Implementation Rating4 ratings
- 8.2Configurability2 ratings
- 8.2Product Scalability14 ratings
- 8.7Ease of integration2 ratings
- 7.7Vendor pre-sale2 ratings
- 9.1Vendor post-sale2 ratings
- 8.1Bloomreach Customer Support17 ratings
Reviews
(26-50 of 144)Bloomreach Commerce Experience Cloud in our everyday marketing life
- storing customer data
- segmentation
- analysis
- more user friendly use of textboxes
- better synchronized reporting of orders and revenue
- Single customer view
- Easy to use interface
- Intuitive email, pop-over build
- Reporting
- Data visualisation
- Aggregates, segmentations should be more unified so you don't need to go elsewhere
- The Support from the implementation team was top of the class
- Building of 'engagement scenarios' is easy after some training
- The training academy is great and interactive
- Creating reports and dashboards is not intuitive
- Defining sales attribution per campaign is difficult and still impossible for us
However, we are still struggling with creating dashboards and running the analytics and reports that we want. For example sales attribution to specific campaigns is still a struggle - this is being addressed right now, but has taken weeks to make some progress. This is the reason why I give a 7 instead of an 8.
Intelligent marketing automation
- marketing automation
- data management
- analytics
- Improvements in reporting functionalities (it would be nice if there were option for adjusting the column width, as well as wrap option to header text)
- Building email messages in the journeys could be more customer friendly
Dreams of Data Teams
- One true version of single customer view
- Data Protection Compliance Globally
- Easy to setup platform
- Automated CRM Journeys
- Dashboards are a bit basic and would be good if it integrated a BI product into it
Fantastic platform!
- It is completely customisable - any report, dashboard of metric you want to build can be built within the platform. Any automation use case you want to build can be built using coding.
- Bloomreach Commerce Experience Cloud is super user friendly, so you can upskill yourself to learn the ins and outs of the platform without relying on dev teams
- All data collected on your website sent to Bloomreach Commerce Experience Cloud is actionable, whether by using coding or through using reports to do analysis.
- All of the technical improvement requests that we have raised with Bloomreach have been actioned, they are very good at actioning on recommendations from customers.
Searching for a needle in a haystack? Bloomreach Commerce Experience Cloud will find it.
- Easy dashboards to use
- Creating rules is very intuitive.
- Customer support tickets are resolved pretty quickly.
- Self-service functions like pulling reporting for ourselves instead of opening a ticket.
- Auto suggest could be improved.
- Customer struggle with specific SKU search ability. Especially if the number has dashes in it.
Bloomreach allows us to understand our database and adjust every single aspect of the customer journey.
- Email template visual editor
- Segmentation capabilities
- Real-time triggers
- Priority queue - would be good to prioritize certain emails over other in pre defined categories. We have frequency but this would have a deeper control.
Calendar view could be improved for business models that rely a lot on email marketing.
Yellow is the new black
- Ease of use
- Ease of implementation
- Data management
- Barebones email editor
- Large imports can be slow
Intuitive CRM platform to grow a quality user base
- Intuitive user experience.
- Good data analytics that helps decision making.
- Good price for value.
- Some features like the definition of certain elements in the data analytics require some understanding of coding.
- Does not allow two users to work simultaneously on the same scenario.
Great experience
- Organisation of data
- Customer segmentation
- AI tools for campaigns
- Fully customisable Surveys for customer research
Bloomreach is the backbone of our team
- User-friendliness
- Large scope of opportunity
- Granularity of customer data
- Greater options for templates in B2B marketing
- Open scenarios on 'design' rather than on 'evaluate'
- Easier to edit weblayers
My Bloomreach Commerce Experience Cloud experience
- Split between New vs Existing shoppers
- Share of 1-time only Shoppers vs recurrent Shoppers
- Loads of very targeted segments based on browse and purchase behaviour
- Clear email marketing stats i.e. open and click rates
- It would be great to have a 'negate' button within Funnels.
- Since the SQL Report beta implementation, it'd be great to check the code used behind traditional reports i.e., if I create a report through the usual/simple report section, it'd be nice to be able to look and edit the code created by the platform.
- It'd be great to have a session/training on what causes errors in the the platform either on scenarios or reports.
The platform is less appropriate for visualization purposes when compared to tools like Tableau or Looker as those tools allow users to mix different types of data coming from different reports. Bloomreach Commerce Experience Cloud has some limitations on combining different data, so sometimes you need to have different reports even if you need them to use for one final view.
Platform view from the partner side
- Bloomreach environment is really fast
- As a client you can build so many things customised or just picked pre-defined solutions
- Native integrations
- As I use Bloomreach just for the first month I do not have nothing to add here
But what I see the biggest advantage is good UX of the platform, so you can easily explore all the functionality.
What I see as a biggest negative scenario, is that you can easily lost data, when you are not familiar with all the stuff Bloomreach offers. In some features they'd better add doublecheck steps.
Use all your tracked data
- Custom data tracking
- Quick real-time analytics
- Omnichannel marketing automation
- Custom segmentation
- Access to model and use raw data
- Better data storing options
- Little bit pricey
- There is a lot of space for mistakes in tracking, which is hard to repair
A game changer for digital transformation
- Personalised comms
- Segmentation
- AB testing
- More out of the box APIs into well known advertising platforms (ie Criteo)
- Unified login and accessibility across mobiles (as this is an issue for us when trying to login to the platform on mobile devices)
- Better and easier surfacing of audience IDs as this can sometimes be a longwinded process
Reach the right people with Bloomreach
- Targeting contacts
- Reporting capabilities
- Creating bespoke content/ editing options on emails, weblayers etc
- I'd like to be able to organize the nodes in scenarios to be perfectly straight.
- Being able to send emails bimonthly easily would be great.
- Don't have the help chat pop up in each tab if you have multiple open
Very powerful and easy to understand
- Easy to use interface for all types of users, beginner or advanced.
- Making complicated segmentations within the database.
- Good visual editor for emails.
- Ease of building automation flows
- Customer profiles and events can be difficult to navigate
- Creating a report of your own could be made easier
- When duplicating a scenario or email all custom settings are reset
- You cannot add an attachment to an email sent within Bloomreach
Happy in the clouds instead of down in the ssh tunnel
- It gives a manageable oversight of content and what it will look like once published
- It offers a lot of flexibility in connecting with other systems
- Though highly flexible it does mean the system can be (overly) complicated at times, but this can usually be overcome by good documentation
- It could use a good form solution that is easy to integrate and safe to use with GDPR rules in mind without having an impact on deployments of new versions
Amazingly complex platform
- data processing with use in communication
- collects everything in one place
- complexity of solution
- custom color formating in reports
- adjusting the column width of tables in reports
- the possibility of showing movements in reports and dashboards (currently available only in segments)
- setting a minimal time between two steps in funnels
- email template preview automatically rendered for customers who would flow through the scenario to the template
- being able to compare a customer attribute and a metric in a condition
- tracking ad audience name in the campaign event (not only audience id)
- voucher pool alerting once the pool is running out of vouchers
- Flexible & In-Depth Reporting Capabilities
- Advanced Data Management
- Lifecycle Automation
- Single Gripe: I wish when duplicating things in the platform, the duplicated name would be something like "Copy of". However, it duplicate the name exactly which can create confusion if managed poorly.
Reach more customers!
- Query Relaxation
- Predictive Search
- Ranking Rules, redirects and synonyms
- Regular Integration Assessments for clients highlight what is working and what is not and any new recs
- Automation
- A/B testing
- Analytics
- Integration with 3rd party vendors (SMS providers)
- Easiest API integration
Great marketing automation tool for ecommerce companies
- Email personalisation
- Incredibly fast analytics
- Powerful marketing automation tools
- Could work better with Safari in my opinion.
Excellent product and service
- Single view of the customer
- Reporting
- Customer service
- Training on the dashboard