Bound is a Simple, Easy to use and Powerful A/B Testing Tool
We have used the Bound A/B testing tool in our organization and it works really well, It is a cloud-based A/B testing service that gives …
BoundFormerly Get Smart Content
Bound
Bound
Overview
What is Bound?
Bound (formerly Get Smart Content) is a website segmentation and targeting platform that enables marketers to read a website visitor's digital body language and serve relevant content based on the person's stage in the buying journey. Using behavioral, demographic, and...
Read moreRecent Reviews
Reviewer Pros & Cons
View all pros & cons
Video Reviews
Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of Bound, and make your voice heard!
Pricing
View all pricingN/A
Unavailable
What is Bound?
Bound (formerly Get Smart Content) is a website segmentation and targeting platform that enables marketers to read a website visitor's digital body language and serve relevant content based on the person's stage in the buying journey. Using behavioral, demographic, and firmographic data, Bound…
Entry-level set up fee?
- Setup fee optional
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Would you like us to let the vendor know that you want pricing?
1 person want pricing too
Alternatives Pricing
N/A
Unavailable
What is Google Optimize?
Google offers the Optimize A/B testing tool for testing website content and versions.
What is Oracle CX Marketing?
Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is Bound?
Bound is an audience profiling, segmentation, and personalization solution. The vendor says this platform delivers powerful insights by combining data on known and anonymous audience, leveraging over 30 data partners including LinkedIn and Bombora. Combined, the platform and personalization experts empower marketers to build advanced segments and deliver personalized experiences that increase ROI on digital channels, convert leads, upsell, and close deals. Bound counts some of the world’s largest B2B companies, such as HPE, Rockwell Automation, WP Engine, and M-Files, as customers. Bound is venture-backed by Origin Ventures, Virgo Capital, and Chicago Ventures.
Bound Features
- Supported: Sophisticated Targeting - Address all of your audience, anonymous and known, with multi-dimensional segments based on behavioral, firmographic, demographic, 3rd party intent and marketing automation data
- Supported: Advanced Personalization - Personalize anything on your website — whether the content is an image or text within a page, modal, banner, fly-in, or a custom coded module
- Supported: Easy Integrations - Access all of your prospect and customer data in minutes, with out-of-the-box connections with the leading marketing platforms you use today.
- Supported: Real-Time Analytics - Drive a data-centric strategy with real-time access to dashboards and performance metrics against key goals. Perform advanced analysis, or push data to Google Analytics, Adobe Analytics or KISSmetrics.
Bound Screenshots
Bound Integrations
- Demandbase
- Salesforce Marketing Cloud Email Studio
- Google Analytics
- Adobe Marketo Engage
- Bombora
- Clearbit
- Eloqua
- BlueKai
- Bizo
Bound Competitors
- Adobe Target
- Salesforce Marketing Cloud Interaction Studio
- Triblio ABM/ABX Platform
- Demandbase
- Marketo RTP (formerly Insightera)
Bound Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | North America, EMEA, Latin America, Australia, New Zealand |
Bound Downloadables
Frequently Asked Questions
Bound (formerly Get Smart Content) is a website segmentation and targeting platform that enables marketers to read a website visitor's digital body language and serve relevant content based on the person's stage in the buying journey. Using behavioral, demographic, and firmographic data, Bound creates personalized web experiences for both anonymous and known website visitors to increase the effectiveness of marketing efforts and dramatically reduce the buyer's path to conversion. Bound partners with industry-leading marketing platforms such as Eloqua, BlueKai, Demandbase, and Bizo, allowing marketers to create highly targeted segments based on the data sets that are most valuable to their business.
Adobe Target, Salesforce Marketing Cloud Interaction Studio, and Triblio ABM/ABX Platform are common alternatives for Bound.
The most common users of Bound are from Mid-sized Companies (51-1,000 employees).
Comparisons
View all alternativesCompare with
Google Optimize
Compare
Adobe Target
Compare
Google Content Experiments (discontinued)
Compare
Mapp Intelligence, powered by Webtrekk
Compare
Lead Forensics
Compare
Reachdesk
Compare
Optimizely Web Experimentation
Compare
Get a Demo
VWO
Compare
AB Tasty
Compare
Kameleoon
Compare
Webtrends Optimize
Compare
SiteSpect
Compare
Reviews and Ratings
(6)
Reviews
(1-1 of 1)- Popular Filters
Companies can't remove reviews or game the system. Here's why
December 10, 2015
Love Get Smart Content
Currently we use Get Smart Content (GSC) for personalization campaigns via DemandBase and Eloqua segments and for Geo location campaigns. Currently only our Americas' region is actively using GSC. The business problem it addresses is the inability to be nimble to create these campaigns using another program.
- Simple to set up personalization campaigns.
- Integrates with DemandBase, Eloqua and Adobe Analytics.
- Support is top notch, quick response times.
- Cut QA time by 3/4 less than using Adobe Test & Target.
- When you set up a campaign you should be able to set up content while in the campaign.
- You should be able to set up new segments while in the campaign.
- Increased employee efficiency.
- Web visitors drive further into the funnel on personalized content.
- Conversion is higher on personalized content.
Get Smart Content is quite cost effective, simple to use with great support. The support systems and simplicity based on other products used and evaluated is the best in the industry.
3
Demandgen
Consulting
Web
Consulting
Web
1
The web developer supports these initiatives