Brandwatch

Brandwatch

Score 8.6 out of 10
Brandwatch

Overview

What is Brandwatch?

Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their...
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Recent Reviews

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Reviewer Pros & Cons

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Verified User
Director in Marketing
Wholesale Company, 501-1000 employees

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Pricing

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Pro

$800

Cloud
10k mentions

Enterprise

3000+

Cloud
Unlimited mentions or Queries

Entry-level set up fee?

  • Setup fee optional

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services
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Product Details

What is Brandwatch?

Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their marketing spend.

Brandwatch Features

  • Supported: Proprietary listening technology providing quality data coverage
  • Supported: The most advanced, customizable charting and analysis functionality available
  • Supported: Unlimited users and a range of distrubution, sharing and permissions options
  • Supported: Flexible dashboards with over 25 different components
  • Supported: 30+ fully-supported languages, including Topics and sentiment extraction
  • Supported: Sophisticated demographic and theme analysis
  • Supported: Owned Twitter and Facebook channel tools
  • Supported: Automated, intelligent and custom alerting features
  • Supported: Bulk processing and automation of categorization and tagging

Brandwatch Screenshots

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Brandwatch Video

Brandwatch Integrations

Brandwatch Competitors

Brandwatch Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Digimind Social, Infegy Atlas, and MutualMind are common alternatives for Brandwatch.

Reviewers rate Implementation Rating highest, with a score of 9.1.

The most common users of Brandwatch are from Mid-sized Companies (51-1,000 employees).

Brandwatch Customer Size Distribution

Consumers1%
Small Businesses (1-50 employees)9%
Mid-Size Companies (51-500 employees)20%
Enterprises (more than 500 employees)70%
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Comparisons

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Reviews and Ratings

 (132)

Attribute Ratings

Reviews

(1-8 of 8)
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March 03, 2015

Quite good but not perfect

Verified User
Employee in Marketing
Leisure, Travel & Tourism Company, 1-10 employees
Score 6 out of 10
Vetted Review
Verified User
Likelihood to Renew
5
I'm not quite as happy with Falcon Social as I thought. It is lagging a lot and the functions are not working as they should. I feel I don't know all functions in the system so I can't use all the features.
July 21, 2014

A True Review - Brandwatch

Verified User
Analyst in Information Technology
Information Technology and Services Company, 5001-10,000 employees
Score 7 out of 10
Vetted Review
Verified User
Likelihood to Renew
8
Brandwatch is a simple tool that is easy to learn and understand. Without any rigorous training, the team can learn to use it and interpret the results in an efficient manner. It saves a lot of work and helps the team to focus on other important time consuming tasks. I would like to continue using Brandwatch.
January 11, 2014

Great For Social Media Analysis

Verified User
Analyst in Marketing
Market Research Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Likelihood to Renew
7
Brandwatch has been a great tool for us as a social media aggregator. I do not make the renewal decision personally, but I am sure my company will renew the product for its usefulness and employees familiarity with its offerings. I recommend Brandwatch to market research analysts looking to gain further insights into social media.
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