TrustRadius
Buddy Media is a social marketing and promotions tool and was acquired by Salesforce in 2012. Along with Radian6, it is now part of the Salesforce Marketing Cloud. Buddy Media began as a platform for building brand pages on Facebook and grew into a social campaign and promotions building platform. About 500 customer use the platform including major brands and agencies.https://media.trustradius.com/product-logos/OR/CL/WFZ7ZN33E3X8.pngBuddy Media ReviewBuddy Media is used by our digital department for one of our military clients. We use Buddy Media as a moderation, scheduling and publishing tool. It has allowed us to perform all the necessary tasks to run social for our client within one easy to use platform. Being able to flag and remove Facebook comments through this platform has greatly helped our moderation efforts and allows us to catch any issues early and resolve them quickly.,Flags keywords in social comments and filters them to be approved or removed from your page. Allows for easy scheduling/editing of social content. Setting up admins and granting access is easy and organized.,Salesforce reps are not knowledgeable in regards to this tool. Salesforce has not updated Buddy Media in months. Buddy Media is being phased out by Social Studio.,6,Buddy Media allowed our agency to flag and resolve issues as quickly as they appeared on our social pages. The level of service and knowledge of the reps was not worth the investment. Reps continuously tried to switch us over to their newer, more expensive Social Studio tool.,Social Studio,NetBase, Social Studio, Adobe Social,8,3,Moderation Content Scheduling Social Page Management,Seeding content to local level Facebook pages so they can publish the content on their own page,I don't see any future uses for Buddy Media since they have stopped updating the tool.,4,No,Product Features Product Usability Prior Experience with the Product,Re-evaluate the price versus the necessary capabilities.,Don't know,Integrating all of our clients social pages.,5,4,No,Whenever there was an issue with the product they would always quickly troubleshoot and resolve the problem.,Content Scheduling / Publishing Community Management,Rescheduling content times.,5Easy To UseIt allows companies to easily publish engaging content on their Facebook page. Whether it was a sweepstakes, poll or photo contest, we were able to turn them around on a dime.,The only issue we experienced was during publishing status updates. There were times when it wouldn't publish to the entire public.,Improved engagement.,3,8,3,We purchased Buddy Media because we wanted an easy and quick way to build out engaging Facebook tabs. What sold us on the platform was the analytics.,,Vendor implemented Implemented in-house,10,Online training In-person training,10,10,No,10,10,10,8,
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Buddy Media
17 Ratings
Score 4.9 out of 101
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Buddy Media Reviews

Buddy Media
17 Ratings
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Score 4.9 out of 101

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About Buddy Media

Buddy Media is a social marketing and promotions tool and was acquired by Salesforce in 2012. Along with Radian6, it is now part of the Salesforce Marketing Cloud.

Buddy Media began as a platform for building brand pages on Facebook and grew into a social campaign and promotions building platform. About 500 customer use the platform including major brands and agencies.

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