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Canto

Canto

Overview

What is Canto?

Canto delivers digital asset management capabilities while offering an intuitive experience for teams. Canto's AI Visual Search enables users to search their brand libraries using natural language.

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Recent Reviews

Review

9 out of 10
March 09, 2024
Incentivized
We use Canto as a master photo library within the organization and share photos internally and with contractors.
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Encanto Canto.

8 out of 10
March 05, 2024
Incentivized
We use Canto for all photo and video storage and graphic assets such as logos. I create graphics in Adobe products daily, and the Canto …
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Canto Review

9 out of 10
February 22, 2024
Incentivized
We are still getting out Canto up and running, but I can see so many opportunities on how it will help us organize images, assets and …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 19 features
  • Downloading assets (24)
    8.2
    82%
  • Asset sharing (24)
    7.9
    79%
  • Uploading assets (23)
    7.5
    75%
  • Asset search (24)
    7.4
    74%

Reviewer Pros & Cons

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Pricing

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Unavailable

What is Canto?

Canto delivers digital asset management capabilities while offering an intuitive experience for teams. Canto's AI Visual Search enables users to search their brand libraries using natural language.

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://www.canto.com/pricing/?utm_sour…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Alternatives Pricing

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Unavailable
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Bynder helps brands to distribute their marketing materials, manage creations and facilitate brand consistency. Bynder is a solution for marketing that comes with best in class digital asset management, creative project management, brand identity guidelines, product information management and web…

What is Cloudimage?

Cloudimage offers a way to optimize and accelerate images for the web.Cloudimage automates the transformation and optimization of images on the fly and accelerates their distribution via the Content Delivery Network (CDN). Cloudimage helps web pages to become faster and lighter, to improve both SEO…

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Product Demos

Take a virtual tour

tour.canto.com
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Features

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

6.6
Avg 6.5

DAM Features

Features commonly found in dedicated Digital Asset Management (DAM) Software.

7.1
Avg 7.9
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Product Details

What is Canto?

A digital asset management (DAM), Canto allows organizations to centralize, organize, and share assets. With AI Visual Search, natural language can be used to instantly discover content without relying solely on metadata. Canto aims to empower brands to extract more value out of their content, maximize ROI, and accelerate time to market.

Canto's platform, supported by a flexible and transparent pricing structure, caters to a diverse array of industries. It empowers companies ranging from teams of 50 employees to global enterprises to fuel their content delivery, maximizing their ROI.

Canto Features

DAM Features Features

  • Supported: Uploading assets
  • Supported: Downloading assets
  • Supported: Categories
  • Supported: Asset storage
  • Supported: Asset sharing
  • Supported: Asset search
  • Supported: Tagging system
  • Supported: Content editing
  • Supported: Embed codes
  • Supported: Metadata
  • Supported: Collections
  • Supported: User access
  • Supported: DAM Integrations
  • Supported: DAM API
  • Supported: Workflow automations
  • Supported: Related asset discovery

Reporting & Analytics Features

  • Supported: Dashboards
  • Supported: Standard reports
  • Supported: Content analytics

Canto Screenshots

Screenshot of the Canto AI Visual Search to discover digital assets faster.Screenshot of asset discovery with AI Visual Search, using natural language to instantly find the most relevant images and videos in Canto.Screenshot of Canto's integrations, including Adobe Creative Suite, Hootsuite, Canva, and monday.com.Screenshot of sharing tools to push on-brand digital content to teams, channels, and platforms while maintaining control with access controls and digital rights management.Screenshot of the organized, searchable content hub, where everyone can always find what they need, when they need it.

Canto Videos

Canto Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS
Supported LanguagesCzech, German, English, Japanese, Korean, Dutch, Spanish, Swedish, Thai, Chinese (Simplified), Russian

Frequently Asked Questions

Canto delivers digital asset management capabilities while offering an intuitive experience for teams. Canto's AI Visual Search enables users to search their brand libraries using natural language.

Acquia DAM (Widen), Brandfolder, and Bynder are common alternatives for Canto.

Reviewers rate Downloading assets highest, with a score of 8.2.

The most common users of Canto are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(290)

Attribute Ratings

Reviews

(1-25 of 253)
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March 21, 2024

Canto Review.

Angelique Bey | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Canto is an excellent tool for organizing assets and searching for them in one location. I also really enjoy using the mobile version of Canto on my smartphone when I am on the go. Canto is robust and fast and it has been a major advancement in the way that my organization stores and shares assets.
Deveraux Williams | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Having the ability for faculty and staff to search in a portal within Canto for photos for articles or other types of media content is very helpful. Another helpful scenario is for when clients want to simply create a one-page flyer from a template will allow us to utilize our resources to something more useful
March 09, 2024

Review

Score 9 out of 10
Vetted Review
Verified User
Incentivized
Canto works great as a marketing library of photos and videos. I could see it as a great photo-sharing platform, too, as I know there is some customizability that we don't utilize as much, as we have a different method of sharing photos with customers in particular.
March 05, 2024

Encanto Canto.

Score 8 out of 10
Vetted Review
Verified User
Incentivized
Appropriate: all photo and video storage, sharing a few select photos or entire albums with people (you don't even have to have an account!). Less appropriate for us is storing active Photoshop/Illustrator/InDesign files.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We appreciate Canto for its practical features like keywording and tagging, which make navigating our photo collection quick and efficient. The ability to select specific photos and generate shareable links is something we use regularly, streamlining our communication. The recent addition of facial recognition is a notable improvement. However, when it comes to swift file management, we've found that platforms with native desktop applications offer a more responsive experience, especially for tasks requiring instant access to files.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Canto is a really great tool for signature publications, like our annual magazine, the Minnetonka Alumni Magazine. While I oversee the design and layout, there is another staff who helps gather photos, make infographics, etc. By keeping everything in Canto, I'm able to really quickly and easily collaborate and locate the assets I need. It has been invaluable in helping my team improve our efficiency.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
After researching over a dozen platforms, I'm happy that we went with Canto. It has all the features that we are looking for and they are constantly making improvements to the platform. Their support is great and implementing it was very easy. Their recent acquisition of MerlinOne and integration of their capabilities will further enhance the already rich suite of tools that they offer.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Well suited for sharing photos across networks and departments, especially in a marketing and editorial setting. This is not good if you are wanting a user to just be able to view certain areas, but not everything.
Score 6 out of 10
Vetted Review
Verified User
Incentivized
The work with Adobe products is not good at all. Very unintuitive. When it brings in images, it renames them, making it unusable for other documents sharing the same graphic. Also brings in some images at low res, making them unusable for export. If we could get tighter integration with Google Drives, that would be great. Having to wipe out entire drives and then reimport them again is killing me. People get way too frustrated when searching. I can't seem to figure out how to restrict their searching effectively.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Canto is really helpful when we need to give access to digital content to third party vendors. The ability to create specific links and folders for them and customize what they can do with the content is super useful, especially when dealing with copyrighted materials. I think it is possible for Canto to be less useful depending on the types of content you are working with. For us, it's perfect but I could see situations where certain file types might not work well within Canto.
February 22, 2024

Never Let Go of Canto

Score 10 out of 10
Vetted Review
Verified User
Incentivized
Canto gives our employees the ease and friendliness to navigate the dashboard and retrieve files, assets, images, PDFs, pretty much anything. Moreover, the Canto support team has always been there to shed light on sticky subject that we sometimes overlooked or did not take into consideration. Lastly, canto is also helpful in the way that we can download files and asset in bulk and easily be sent an email link with all of the assets.
Score 3 out of 10
Vetted Review
Verified User
Incentivized
It was good for a basic DAM solution. It worked off a file storage UX so for many people it would be a very familiar workflow. It was easy to add tags, and other info to files. Unfortunately the performance and UX/UI was not well suited for large asset libraries which made going through a lot of assets a pain. The file sharing solutions were not well handled. Overall the system felt very dated.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Canto is a great solution for large companies with a multitude of assets and several employees. It's a great way to keep company assets safe and organized in a professional manner. It's user-friendly and has a robust set of features. I think the solution is more geared to larger/enterprise level companies. While I think any business could benefit from a solution like Canto, smaller companies with fewer assets and employees might find it overwhelming and unnecessary. Or a company with only a few different kind of assets that don't require multiple levels of files and folders to organize their assets.
Kacey Carpenter | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I think Canto is very well suited to small, medium, and large organizations with the need for collecting and managing digital assets to scale. In my experience, it is a very powerful tool that requires training, onboarding and support depending on the experience of the user community and use case.
Score 10 out of 10
Vetted Review
Verified User
Incentivized
It is perfectly suited for what we needed the solution for: to provide a place to store and manage, for now, photography assets for use by media and our colleagues. I could easily set up a page that could be accessed by anyone I sent a link to for approved, useable photos, and the page looked professional and clean in its interface.

The only cons I would say about Canto is that its tools are so robust we didn't need some of them but I'm glad they were there should we want to flex our muscles a bit.
Score 7 out of 10
Vetted Review
Verified User
Incentivized
Great for tagging and organizing content. I wish there was a way to better optimize the viewing experience for an external audience - i.e., create mini webpages of sorts that do not look technical or back end for select audiences like VIP donors or executives. For now, the visuals look more technical and would be too overwhelming to send to older recipients.
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